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市場調査レポート
商品コード
945354
IDC MaturityScape Benchmark:米国におけるB2Bデジタルコマース (2020年)IDC MaturityScape Benchmark: B2B Digital Commerce in the United States, 2020 |
IDC MaturityScape Benchmark:米国におけるB2Bデジタルコマース (2020年) |
出版日: 2020年06月26日
発行: IDC
ページ情報: 英文 12 Pages
納期: 即納可能
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当レポートでは、IDCによる「B2B Digital Commerce MaturityScape Benchmark」の調査結果と、その補足となる「IDC MaturityScape: B2B Digital Commerce 1.0」の調査結果に基づき、IDCによる「B2Bデジタルコマース」の成熟度フレームワークの概要について、体系的な情報を提供しています。
This IDC study presents the results of IDC's 2019-2020 B2B Digital Commerce MaturityScape Benchmark Survey and should be used as a supplement to IDC MaturityScape: B2B Digital Commerce 1.0 (IDC #US45163919, June 2019). These two studies together provide a comprehensive look at IDC's overall B2B digital commerce maturity model and where B2B organizations in the United States currently sit on that model."B2B digital commerce is often considered to be 5-10 years behind B2C and retail, in terms of richness of experience. That assumption held true, with a majority of respondents (65%) falling in the first two stages of B2B digital commerce maturity. These organizations in the early stages have made initial investments in B2B commerce but still have much work to do in terms of aligning talent, systems, and processes," says Jordan Jewell, research manager, Digital Commerce and Enterprise Applications at IDC. "Getting to the most advanced stage of B2B digital commerce will require more investment across the organization, as well as leadership focus on digital commerce as a business model of the future."