Product Code: 246010
This IDC update reports the total volume and growth rate of the worldwide, regional, and U.S. Internet advertising spending for 3Q13 and forecasts U.S. growth for 4Q13-3Q14. It also reports the top U.S. new media companies' quarterly domestic ad sales, growth rates, and market shares, as well as spending on major ad formats and their growth rates and market shares.
A spreadsheet containing this document's data is available to IDC clients by request.
Table of Contents
In This Update
- IDC Opinion
- Current Industry Dynamics
- Worldwide Development
- U.S. Development
- U.S. Top New Media Companies
- Future Outlook
- Essential Guidance
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- Related Research
- Methodology
List of Tables
- Table: Worldwide Digital Advertising Revenue by Region, 4Q09-3Q13 ($B)
- Table: U.S. Digital Advertising Revenue, 4Q13-3Q14 ($B)
- Table: U.S. Digital Advertising Revenue Growth by Format, 4Q09-3Q13 ($B)
- Table: U.S. Digital Advertising Revenue Share by Format, 4Q09-3Q13 (%)
- Table: U.S. Digital Advertising Net Revenue (Excluding TAC) by Entity, 4Q09-3Q13 ($B)
- Table: U.S. Digital Advertising Net Revenue Growth (Excluding TAC) by Entity, 4Q09-3Q13 (%)
- Table: U.S. Digital Advertising Net Revenue Share (Excluding TAC) by Entity, 4Q09-3Q13 (%)
- Table: U.S. Digital Advertising Gross Revenue Share (Including TAC) by Entity, 4Q09-3Q13 (%)
- Table: U.S. Online Search Advertising Net Revenue Share (Excluding TAC) by Entity, 4Q09-3Q13 (%)
- Table: U.S. Online Display Advertising Net Revenue Share (Excluding TAC) by Entity, 4Q09-3Q13 (%)
List of Figures
- Figure: Worldwide Digital Advertising Revenue by Region, 1Q08-3Q13
- Figure: U. S. Digital Advertising Revenue, 1Q08-3Q13
- Figure: U. S. Digital Advertising Revenue Year-on-Year Growth, 1Q08-3Q13
- Figure: U.S. Digital Advertising Forecast Versus Actual Revenue Growth, 1Q10-3Q14
- Figure: U. S. Digital Advertising Revenue Growth by Format, 1Q08-3Q13
- Figure: U.S. Mobile Online Ads Revenue Growth, 1Q08-3Q13
- Figure: U. S. Digital Advertising Revenue Share by Format, 1Q08-3Q13
- Figure: U. S. Digital Advertising Net Revenue Growth (Excluding TAC) by Company, 1Q08-3Q13
- Figure: U. S. Digital Advertising Net Revenue Growth (Excluding TAC) of Facebook, Hulu, and Twitter, 1Q09-3Q13
- Figure: U. S. Digital Advertising Net Revenue Share (Excluding TAC) of Google, 1Q08-3Q13
- Figure: U. S. Digital Advertising Net Revenue Share (Excluding TAC) by Company, 1Q08-3Q13
- Figure: U. S. Digital Advertising Revenue Share by Entity, 3Q13
- Figure: U. S. Online Search Advertising Net Revenue Share (Excluding TAC) by Entity, 1Q08-3Q13
- Figure: U. S. Online Display Advertising Net Revenue Share (Excluding TAC) by Entity, 1Q08-3Q13