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市場調査レポート

中国におけるレンタカー市場の詳細調査

In-Depth Survey on China Car Rental Market, 2013-2014

発行 Huidian Research 商品コード 290762
出版日 ページ情報 英文 81 Pages
納期: 即日から翌営業日
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本日の銀行送金レート: 1USD=107.50円で換算しております。
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中国におけるレンタカー市場の詳細調査 In-Depth Survey on China Car Rental Market, 2013-2014
出版日: 2013年11月14日 ページ情報: 英文 81 Pages
概要

近年、中国のレンタカー市場は、消費能力の向上、業務用需要の多様化、観光の発展、およびその他の要因の影響を受けています。中国のレンタカー市場は更に急速に発展し、中国人のレンタカー需要は絶え間なく変化すると予測されています。

当レポートでは、中国のレンタカー市場について調査し、市場の現状と将来の発展動向および各地域の市場特徴について分析しており、中国の13都市(北京、上海、広州、杭州、蘇州など)における主要レンタカー企業63社を対象とした調査結果をまとめ、概略以下の構成でお届けいたします。

プロジェクト概要

第1章 中国のレンタカー市場環境

  • 開発の機会
  • 発展を制限する要因

第2章 回答者の都市におけるレンタカー産業の市場構造

  • 基本的な環境
  • 政策
  • 所有状況
  • 回答者の自動車所有・購入

第3章 現在の中国のスチール加工および流通センターの急速な発展の基礎

  • 中国のレンタカーのナンバープレート登録台数
  • 中国のレンタカーのナンバープレート登録台数:地域的変化

第4章 中国におけるスチール加工・流通センターの現状

  • 自動車購入の資金源
  • レンタルビジネスの流通
  • 企業ユーザーの資産
  • 企業ユーザーのレンタカー利用
  • 個人ユーザーのレンタカー利用
  • 現在の自動車を選んだ理由
  • 大手ブランドの満足度・次回購入したいブランド
  • 主要ブランドのレンタル、原価回収期間およびアップグレード期間:自動車タイプ別

第5章 中国の主要レンタカー市場調査

  • 北京
  • 上海
  • 広州
目次

For recent years, under the influences of the improvement of consumption capability, the diversification of commercial demand, the development of tourism and other factors, China's car rental market will develop more quickly and the demand for car rental of Chinese people will continuously change; having an insight into China's car rental market changes and catering to such changes have become the common challenge of the car rental enterprises and manufacturing enterprises.

In order to accurately grasp the industry status quo and future development trends of China's car rental market and analyze the market characteristics of different regions, Huidian Research conducts the in-depth survey on China's car rental market, together with the car rental industry management departments and major car rental enterprises across China.

There is a total sample of 63 car rental companies in this survey, involving 13 cities, including Beijing, Shanghai, Guangzhou, Hangzhou, Suzhou, Wuxi, Wenzhou, Ningbo, Nanchang, Shaoxing, Guiyang, Qingdao and Tianjin. The respondent cities have a large coverage, including political and financial center cities and the Yangtze River Delta and Pearl River Delta with developed economy; these cities are also the developed regions with the car rental business. This report offers the decisive reference for you to comprehensively know and invest such a field.

Among the respondents, the car rental companies have developed more quickly in Beijing, Qingdao, Ningbo and Wuxi in recent four years.

The ownership of rental vehicles has showed the rising trend in all these respondents. Among them, the ownership increase is larger in Beijing, Shanghai, Qingdao and Hangzhou.

The total market scale of car rental in Beijing, Shanghai and Guangzhou accounts for more than 50% of the total scale of the respondents, which are the mainstream market.

Among the respondents, car purchase capital of car rental companies mainly have four sources. Among them, by way of the self-owned funds accounts for 56.1%; by way of bank loans is 24.4%.

Among the respondents, the mainly usage of enterprise users is for the business reception, accounting for 24.1%. The mainly usage of individual users is for the travel leisure, accounting for 27.1%.

The satisfaction of major brands of car rental companies: Among the level A cars, Jetta has the satisfaction degree of 32.5%, Elantra of 18.5% and Peugeot 307 of 15%. Among the level B cars, Buick has the satisfaction degree of 32.5%, Passat of 20% and Santana 2000 of 14%. Among the Level C cars, Audi has the satisfaction degree of 75%, BMW of 12% and Benz of 7%.

With the improvement of people's living standards, their consumption concept is also changing; the increase of car maintenance fees and the inconvenience of traffic are the two major factors that the people choose the car rental. With the simplifying of car rental procedures and the improvement of service, more and more consumers will choose the car rented as the travel means, which brings an opportunity for China's car rental market to develop further.

Please note: The report is in Chinese version now. The English version will be delivered in 3-5 business days.

Table of Contents

Project Overview:

  • (1) Project Background
  • (2) Survey Description
  • (3) Survey Vehicle Type
  • (4) Survey Regions
  • (5) Survey Sample

1. China's Car Rental Market Environment

  • 1.1. Development Opportunities
    • 1.1.1. Official Car Reform Bringing Opportunities
    • 1.1.2. Rental Polices of Each Region Offering the Powerful Guarantee for the Car Rental Market Development
    • 1.1.3. The Continuous Rising of Car Use Costs (for example, Oil Price) Changing the Car Purchase Direction
  • 1.2. Factors Limiting the Development
    • 1.2.1. Continuous Depression of Macro Economic Environment
    • 1.2.2. Weak Overall Strength of Car Rental Companies
    • 1.2.3. Car Rental Market Environment Needing to Be Improved

2. Market Structure of Car Rental Industry among Respondent Cities

  • 2.1. Basic Conditions
    • 2.1.1. Business Starting Time
    • 2.1.2. Ownership Form
  • 2.2. Policies
    • 2.2.1. Qualification Requirements over Car Rental Companies
    • 2.2.2. Total Volume Policy of Vehicles of Car Rental Companies
    • 2.2.3. Treatment Manner of Eliminating Rental Vehicles of Car Rental Companies
  • 2.3. Ownership Situation
    • 2.3.1. Car Rental Company Number, 2010-2013 (Jan-Jun)
    • 2.3.2. Number of Rental Vehicle, 2010-2013 (Jan-Jun)
  • 2.4. Vehicle Ownership and Purchase of Respondents
    • 2.4.1. Ownership of Major brands by Vehicle Type
    • 2.4.2. Purchase of Rental Vehicle, 2010-2016

3. China's Car Rental Market Changes

  • 3.1. License Plate Registered Volume of China's Rental Vehicle, 2010-2013 (Jan-Jun)
    • 3.1.1. Total Volume of License Plate Registered by Category
    • 3.1.2. Total Volume of License Plate Registered of Passenger Vehicles by Vehicle Type
    • 3.1.3. Total Volume of License Plate Registered of Commercial Vehicles by Vehicle Type
  • 3.2. Region Changes of License Plate Registered Volume of China's Rental Vehicle, 2010-2013 (Jan-Jun)
    • 3.2.1. Total Volume of License Plate Registered by Province and by Passenger Vehicles/Commercial Vehicles
    • 3.2.2. Total Volume of License Plate Registered by Major Region and by Passenger Vehicles/Commercial Vehicles
    • 3.2.3. Total Volume of License Plate Registered by Major Region Shares and by Passenger Vehicles/Commercial Vehicles

4. Demand Structure of Car Rental Companies among Respondent Cities

  • 4.1. Car Purchase Capital Source
  • 4.2. Distribution of Rental Business
  • 4.3. Enterprise User Property
  • 4.4. Car Rental Use of Enterprise Users
  • 4.5. Car Rental Use of Individual Users
  • 4.6. Reasons for Choosing Current Vehicles
  • 4.7. Satisfaction of Major Brands and Preferred Brands for Next Purchase
  • 4.8. Rent, Cost Recovery Period and Upgrading Period of Major Brands by Vehicle Type

5. China's Major Car Rental Market Research

  • 5.1. Beijing
  • 5.2. Shanghai
  • 5.3. Guangzhou
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