Product Code: GVR-3-68038-627-1
The global personal lubricant market size is expected to reach USD 1.6 billion by 2026, based on a new report by Grand View Research, Inc., exhibiting a CAGR of 8.1%. New product launches to meet demand for natural lubricants is expected to aid market growth over the forecast period.
Emerging players are trying to capture higher share by developing lubricants made from natural and organic ingredients. Good Clean Love, Inc., an Oregon-based company in the U.S., was the first to develop organic lubricants. In November 2016, the company received a patent for its formulation of organic lubricants.
Moreover, promotional activities from manufacturers to destigmatize societal perception of using personal lubricants has positively impacted growth. For instance, in January 2019, Reckitt Benckiser's Durex brand launched a marketing campaign on a global platform to challenge the misconceptions of using lubricants for female sexual discomfort.
Further key findings from the study suggest:
- Water-based lubricants dominated the market in 2018, owing to lower prices and as they are easy to wash off
- Leading brands such as Durex, Sliquid, and Astroglide retail a range of water-based lubricants with variations in flavors, pack size, and packaging
- In July 2018, Trigg Laboratories, Inc. reinvented its entire product line with new packaging and products, which had contemporary, sleek, and modern designs. It also launched a new product line-Wet Hemptation and Wet Dessert
- The growing presence of e-commerce platforms and online retailers that offer freedom to select any product and make discrete delivery has helped overcome social taboo of buying these products
- Manufacturers, retail pharmacies, and supermarkets have also launched websites for providing easy access to customers.
- Geographically, North America held the largest share in 2018. The personal lubricant market is regulated by the U.S. FDA and manufacturers must comply with good manufacturing practices, and receive 510(k) medical device clearance for marketing
- In May 2016, Trigg Laboratories received FDA approval for Wet Original Personal lubricant by meeting the provisions for labeling, good manufacturing practices and prohibitions against adulteration and misbranding
- According to U.S. Census data and National Consumer survey, in 2018, K-Y lubricants were used by 28.58 million people, aiding it to capture significant share in the U.S.
Asia Pacific is expected to be the fastest growing market during the forecast period. Aging population and high incidence of vaginal dryness & erectile are anticipated to drive demand.
Table of Contents
Chapter 1 Methodology and Scope
- 1.1 Market Segmentation & Scope
- 1.1.1 Type
- 1.1.2 Distribution channel
- 1.1.2 Regional scope
- 1.1.3 Estimates and forecast timeline
- 1.2 Research Methodology
- 1.3 Information Procurement
- 1.3.1 Purchased database
- 1.3.2 GVR's internal database
- 1.3.3 Secondary sources
- 1.3.4 Primary research
- 1.3.5 Details of primary research
- 1.4 Information or Data Analysis
- 1.4.1 Data analysis models
- 1.5 Market Formulation & Validation
- 1.6 Model Details
- 1.6.1 Commodity flow analysis
- 1.6.1.1 Approach 1: Commodity flow approach
- 1.6.2 Volume price analysis
- 1.6.2.1 Approach 2: Volume price analysis
- 1.7 List of Secondary Sources
- 1.8 List of Abbreviations
- 1.9 Objectives
- 1.9.1 Objective 1
- 1.9.2 Objective 2
Chapter 2 Executive Summary
- 2.1 Market Outlook
- 2.2 Segment Outlook
Chapter 3 Market Variables, Trends & Scope
- 3.1 Market Lineage Outlook
- 3.1.1 Parent market outlook
- 3.1.2 Ancillary market outlook
- 3.2 Market Segmentation
- 3.3 Market Dynamics
- 3.3.1 Market driver analysis
- 3.3.1.1 Changing costumer attitude
- 3.3.1.2 Aging baby boomers' desire to have an active sex life
- 3.3.1.3 Increased presence on e-commerce
- 3.3.1.4 New product advancements
- 3.3.2 Market restraint analysis
- 3.3.2.1 Side effects due to toxic ingredients in products
- 3.3.3 Industry opportunities
- 3.4 Penetration & Growth Prospect Mapping
- 3.4.1 Penetration & growth prospect mapping analysis
- 3.5 Business Environment Analysis Tools
- 3.5.1 Porter's five forces analysis
- 3.5.2 Pestle analysis
- 3.5.3 Major deals & strategic alliances analysis
- 3.5.3.1 Mergers & acquisitions and joint ventures
- 3.5.3.2 Licensing & partnerships and technology collaborations
Chapter 4 Personal Lubricant: Type Analysis
- 4.1 Personal Lubricant Type Market Share Analysis, 2018 & 2026
- 4.2 Personal Lubricant Type Market: Segment Dashboard
- 4.3 Market Size & Forecasts and Trend Analyses, 2015 to 2026 for the Type Segment
- 4.3.1 Water-based
- 4.3.1.1 Water-based market, 2015 - 2026 (USD Million)
- 4.3.2 Silicone-based
- 4.3.2.1 Silicone-based market, 2015 - 2026 (USD Million)
- 4.3.3 Oil-based
- 4.3.3.1 Oil-based market, 2015 -2026 (USD Million)
Chapter 5 Personal Lubricant: Distribution Channel Analysis
- 5.1 Personal Lubricant Distribution Channel Market Share Analysis, 2018 & 2026
- 5.2 Personal Lubricant Distribution Channel Market: Segment Dashboard
- 5.3 Market Size & Forecasts and Trend Analyses, 2015 to 2026 for the Distribution Channel Segment
- 5.3.1 E-commerce
- 5.3.1.1 E-commerce market, 2015 - 2026 (USD Million)
- 5.3.2 Drug Stores
- 5.3.2.1 Drug stores market, 2015 - 2026 (USD Million)
- 5.3.3 Others
- 5.3.3.1 Others market, 2015 - 2026 (USD Million)
Chapter 6 Personal Lubricant: Regional Analysis
- 6.1 Personal Lubricant Regional Market Share Analysis, 2018 & 2026
- 6.2 Personal Lubricant Regional Market: Segment Dashboard
- 6.3 Regional Market Snapshot (Market Size, CAGR, Top Countries)
- 6.4 List of Players at Regional Level
- 6.4.1 North America
- 6.4.2 Europe
- 6.4.3 Asia Pacific
- 6.5 SWOT Analysis, by Factor (Political & Legal, Economic and Technological)
- 6.5.1 North America
- 6.5.2 Europe
- 6.5.3 Asia Pacific
- 6.5.4 Latin America
- 6.5.5 MEA
- 6.6 Market Size, & Forecasts, and Trend Analysis, 2015 to 2026
- 6.6.1 North America
- 6.6.1.1 North America personal lubricant market, 2015 - 2026 (USD Million)
- 6.6.1.2 U.S.
- 6.6.1.2.1 Regulatory scenario
- 6.6.1.2.2 U.S. personal lubricant market, 2015 - 2026 (USD Million)
- 6.6.1.3 Canada
- 6.6.1.4 Regulatory scenario
- 6.6.1.5 Canada personal lubricant market, 2015 - 2026 (USD Million)
- 6.6.2 Europe
- 6.6.2.1 Europe personal lubricant market, 2015 - 2026 (USD Million)
- 6.6.2.2 U.K.
- 6.6.2.2.1 Regulatory scenario
- 6.6.2.2.2 U.K. personal lubricant market, 2015 - 2026 (USD Million)
- 6.6.2.3 Germany
- 6.6.2.3.1 Regulatory scenario
- 6.6.2.3.2 Germany personal lubricant market, 2015 - 2026 (USD Million)
- 6.6.2.4 France
- 6.6.2.4.1 Regulatory scenario
- 6.6.2.4.2 France personal lubricant market, 2015 - 2026 (USD Million)
- 6.6.2.5 Italy
- 6.6.2.5.1 Regulatory scenario
- 6.6.2.5.2 Italy personal lubricant market, 2015 - 2026 (USD Million)
- 6.6.2.6 Spain
- 6.6.2.6.1 Regulatory scenario
- 6.6.2.6.2 Spain personal lubricant market, 2015 - 2026 (USD Million)
- 6.6.3 Asia Pacific
- 6.6.3.1 Asia Pacific personal lubricant market, 2015 - 2026 (USD Million)
- 6.6.3.2 China
- 6.6.3.2.1 Regulatory scenario
- 6.6.3.2.2 China personal lubricant market, 2015 - 2026 (USD Million)
- 6.6.3.3 Japan
- 6.6.3.3.1 Regulatory scenario
- 6.6.3.3.2 Japan personal lubricant market, 2015 - 2026 (USD Million)
- 6.6.3.4 India
- 6.6.3.4.1 Regulatory scenario
- 6.6.3.4.2 India personal lubricant market, 2015 - 2026 (USD Million)
- 6.6.4 Latin America
- 6.6.4.1 Latin America personal lubricant market, 2015 - 2026 (USD Million)
- 6.6.4.2 Brazil
- 6.6.4.2.1 Regulatory scenario
- 6.6.4.2.2 Brazil personal lubricant market, 2015 - 2026 (USD Million)
- 6.6.4.3 Mexico
- 6.6.4.3.1 Regulatory scenario
- 6.6.4.3.2 Mexico personal lubricant market, 2015 - 2026 (USD Million)
- 6.6.4.4 Argentina
- 6.6.4.4.1 Regulatory scenario
- 6.6.4.4.2 Argentina personal lubricant market, 2015 - 2026 (USD Million)
- 6.6.5 Middle East and Africa
- 6.6.5.1 MEA personal lubricant market, 2015 - 2026 (USD Million)
- 6.6.5.2 South Africa
- 6.6.5.2.1 Regulatory scenario
- 6.6.5.2.2 South Africa personal lubricant market, 2015 - 2026 (USD Million)
- 6.6.5.3 Saudi Arabia
- 6.6.5.3.1 Regulatory scenario
- 6.6.5.3.2 Saudi Arabia personal lubricant market, 2015 - 2026 (USD Million)
Chapter 7 Competitive Analysis
- 7.1 Recent Developments & Impact Analysis, by Key Market Participants
- 7.2 Strategic Framework/Competition Categorization (Key Innovators, Market Leaders, Emerging Players)
- 7.3 Vendor Landscape
- 7.3.1 Company market position analysis (Geographic presence, service portfolio, strategic initiatives)
- 7.4 Company Profiles
- 7.4.1. Reckitt Benckiser Group PLC
- 7.4.1.1 Company overview
- 7.4.1.2 Financial performance
- 7.4.1.3 Product benchmarking
- 7.4.1.4 Strategic initiatives
- 7.4.1.5 SWOT analysis
- 7.4.2 Church & Dwight Co. Inc
- 7.4.2.1 Company overview
- 7.4.2.2 Financial performance
- 7.4.2.3 Product benchmarking
- 7.4.2.4 Strategic initiatives
- 7.4.2.5 SWOT analysis
- 7.4.3 BIOFILM, INC.
- 7.4.3.1 Company overview
- 7.4.3.2 Financial performance
- 7.4.3.3 Product benchmarking
- 7.4.3.4 Strategic initiatives
- 7.4.3.5 SWOT analysis
- 7.4.4 LifeStyles Healthcare Pte Ltd
- 7.4.4.1 Company overview
- 7.4.4.2 Financial performance
- 7.4.4.3 Product benchmarking
- 7.4.4.4 Strategic initiatives
- 7.4.4.5 SWOT analysis
- 7.4.5 Mayer Laboratories Inc.
- 7.4.5.1 Company overview
- 7.4.5.2 Financial performance
- 7.4.5.3 Product benchmarking
- 7.4.5.4 Strategic initiatives
- 7.4.5.5 SWOT analysis
- 7.4.6 Lovehoney Group Ltd
- 7.4.6.1 Company overview
- 7.4.6.2 Financial performance
- 7.4.6.3 Product benchmarking
- 7.4.6.4 Strategic initiatives
- 7.4.6.5 SWOT analysis
- 7.4.7 Sliquid
- 7.4.7.1 Company overview
- 7.4.7.2 Financial performance
- 7.4.7.3 Product benchmarking
- 7.4.7.4 Strategic initiatives
- 7.4.7.5 SWOT analysis
- 7.4.8 Trigg Laboratories Inc.
- 7.4.8.1 Company overview
- 7.4.8.2 Product benchmarking
- 7.4.8.3 Financial performance
- 7.4.8.4 Strategic initiatives
- 7.4.8.5 SWOT analysis
- 7.4.9 uberlube
- 7.4.10.1 Company overview
- 7.4.10.2 Product benchmarking
- 7.4.10.3 Financial performance
- 7.4.10.4 Strategic initiatives
- 7.4.10.5. SWOT Analysis
- 7.4.10 The Yes Yes Company Ltd.
- 7.4.11.1 Company overview
- 7.4.11.2 Product benchmarking
- 7.4.11.3 Financial performance
- 7.4.11.4 Strategic initiatives
- 7.4.11.5. SWOT analysis
Chapter 8 Recommendations
