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市場調査レポート
商品コード
1178652
デジタルマーケティングソフトウェアの市場規模、シェア、動向分析レポート：ソリューション別、サービス別、デプロイメント別、企業規模別、最終用途別、地域別、セグメント別予測、2023年～2030年Digital Marketing Software Market Size, Share & Trends Analysis Report By Solution, By Service, By Deployment, By Enterprise Size, By End Use, By Region, And Segment Forecasts, 2023 - 2030 |
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価格
| デジタルマーケティングソフトウェアの市場規模、シェア、動向分析レポート：ソリューション別、サービス別、デプロイメント別、企業規模別、最終用途別、地域別、セグメント別予測、2023年～2030年 |
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出版日: 2022年12月23日
発行: Grand View Research
ページ情報: 英文 150 Pages
納期: 2～10営業日
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- 全表示
- 概要
- 図表
- 目次
概要
デジタルマーケティングソフトウェア市場の成長と動向
Grand View Research, Inc.が実施した新しい調査によると、デジタルマーケティングソフトウェアの世界市場規模は、2023年から2030年にかけて19.4%のCAGRを記録し、2030年までに2641億5000万米ドルに達すると予測されています。デジタルマーケティングソフトウェア市場の成長を牽引しているのは、世界の顧客拡大への関心の高まりと、多くの企業部門における迅速なデジタル化です。インターネット、スマートフォン、ソーシャルネットワークサイト、オンラインマーケティングソフトウェアが普及し、企業が消費者行動を調査するためにデジタルマーケティング戦略を利用することが多くなっています。その他の特典として、COVID-19がデジタルマーケティング製品の販売に恩恵を与えています。COVID-19が流行している間、企業はより多くの人々に製品を宣伝・販売するためにデジタルマーケティングソフトウェアを選択します。
デジタルマーケティングソフトウェア市場は、技術の進歩と、様々な最終用途産業や産業垂直方向、特に中小企業の現有者のニーズの変化に合わせて継続的に進化してきました。複数のベンダーがエンドユーザーと戦略的パートナーシップを結び、エンドユーザーのデジタルマーケティング活動の強化を支援しています。例えば、2021年4月、Adobe Inc.はFedExと提携し、eコマースのイノベーションを高めることに成功しました。ShopRunner（eコマースプラットフォーム、FedEx Servicesの子会社）とAdobe Commerceの統合は、数年にわたる取り組みです。フェデックスのデジタル・ネットワークと物理的ネットワークを利用してeコマースの成長をサポートできるため、アドビマーチャントにもメリットが加わりました。
ベンダーは、市場での地位を高め、既存のサービスを向上させるために、新しいクラウドソリューションやサービスを発表しています。例えば、2021年8月、インターナショナル・ビジネス・マシン・コーポレーションは、クラウドベースのデジタルマーケティングプラットフォームを提供するシルバーポップと協業し、デジタルマーケティングソフトウェアを作成しました。両社は、マルチチャネルのマーケティングキャンペーンを作成し、他のデータソースと接続することで、デモグラフィック、購入履歴、興味、時間、場所、買い物に使用するデバイスに基づいて、顧客の顧客プロファイルを構築するために協力しました。したがって、これは市場の成長を促進すると予想されます。
デジタルマーケティングソフトウェア市場レポートハイライト
マーケティングオートメーションソフトウェアは、ウェブサイト、電子メール、ソーシャルメディアなどの複数のオンラインチャネルで製品を効果的に販売し、反復作業を自動化するためにマーケティング部門によって広く使用されています。
マネージドサービス分野は、2023年～2030年にかけて最も高いCAGRを記録すると予想されています。クラウドベースのマネージドサービスに対するニーズの高まりと、ビジネスの生産性を向上させるためのIT資産への依存度の高まりが、マネージドサービス分野の成長を後押しする主な要因となっています。
クラウド分野は、企業がコスト構造を改善し、デジタルマーケティングキャンペーンのさまざまなコンポーネントを監視、手配、調整するためのコントロールセンターを設置するのに役立つことから、予測期間中に大きな成長を記録すると予想されます。
2022年から2030年にかけては、中小企業分野が最も高いCAGRを記録すると予測されます。これは、デジタル化を受け入れるための中小企業への資本提供における政府当局の役割が増大していることが、この分野の成長を推進するものと予想されます。
アジア太平洋地域は、特にインド、インドネシア、タイなどの新興国において、ソーシャルメディアの普及やeコマース、Mコマースへの嗜好が高まっていることから、予測期間中に最も高い成長率を記録すると予想されています。
目次
第1章 調査手法と範囲
- 調査手法
- 情報調達
- 購入したデータベース
- Gvrの内部データベース
- 二次情報のリスト
- 1次調査
- 情報分析
- 市場形成とデータ可視化
- データの検証と公開
- 略語一覧
第2章 エグゼクティブサマリー
- 市場概要
第3章 デジタルマーケティングソフトウェア業界の見通し
- 市場セグメンテーション
- 市場規模と成長見通し
- バリューチェーン分析
- デジタルマーケティングソフトウェア市場-市場力学
- 市場促進要因分析
- インターネット普及率の高まりと継続的なデジタル化
- ソーシャルメディアとeコマースプラットフォームの人気の高まり
- スマートフォン普及率の向上
- 市場課題分析
- 理解不足のため、デジタルマーケティングソフトウェアの可能性を最大限に活用できない
- 最新技術の採用と統合
- 市場機会分析
- 規制措置、新しいデータソースの急増、および帰属
- 市場促進要因分析
- 浸透と成長の見通しのマッピング
- 市場分析ツール
- デジタルマーケティングソフトウェア市場- ポーターのファイブフォース分析
- デジタルマーケティングソフトウェア市場PESTEL分析
- デジタルマーケティングソフトウェア市場に対するCOVID-19の影響
第4章 デジタルマーケティングソフトウェアソリューションの展望
- デジタルマーケティングソフトウェア市場：ソリューションセグメント別の見通しと市場シェア 2022年および2030年
- CRMソフトウェア
- メールマーケティング
- ソーシャルメディア
- 検索マーケティング
- コンテンツ管理ソフトウェア
- マーケティングオートメーション
- キャンペーン管理
- その他
第5章 デジタルマーケティングソフトウェアサービスの展望
- デジタルマーケティングソフトウェア市場：サービスセグメント別の見通しと市場シェア 2022年および2030年
- プロフェッショナルサービス
- マネージドサービス
第6章 デジタルマーケティングソフトウェアの展開の見通し
- デジタルマーケティングソフトウェア市場：展開セグメント別の見通しと市場シェア 2022年および2030年
- クラウド
- オンプレミス
第7章 デジタルマーケティングソフトウェアの企業規模の見通し
- デジタルマーケティングソフトウェア市場：エンタープライズサイズセグメント別の見通しと市場シェア 2022年および2030年
- 大企業
- 中小企業（SME）
第8章 デジタルマーケティングソフトウェアの最終用途の見通し
- デジタルマーケティングソフトウェア市場：エンドユースセグメント別の見通しと市場シェア 2022年および2030年
- 自動車
- BFSI
- 教育
- 政府
- ヘルスケア
- 製造業
- メディア &エンターテイメント
- その他
第9章 デジタルマーケティングソフトウェアの地域別見通し
- デジタルマーケティングソフトウェア市場：地域セグメント別の見通しと市場シェア 2022年および2030年
- 北米
- 米国
- カナダ
- 欧州
- 英国
- ドイツ
- フランス
- アジア太平洋地域
- 中国
- インド
- 日本
- ラテンアメリカ
- ブラジル
- MEA
第10章 競合分析
- 主要な市場参入企業別最近の動向と影響分析
- 会社/競合の分類
- ベンダー情勢
- 主要企業ランキング分析、2022年
第11章 競合情勢
- Adobe, Inc.
- 会社概要
- 財務実績
- 製品のベンチマーク
- 戦略的イニシアチブ
- Hewlett Packard Enterprise Company
- 会社概要
- 製品のベンチマーク
- 戦略的イニシアチブ
- Hubspot, Inc.
- 会社概要
- 製品のベンチマーク
- 戦略的イニシアチブ
- International Business Machines Corporation
- 会社概要
- 財務実績
- 製品のベンチマーク
- 戦略的イニシアチブ
- Marketo, Inc.
- 会社概要
- 財務実績
- 製品のベンチマーク
- 戦略的イニシアチブ
- Microsoft Corporation
- 会社概要
- 財務実績
- 製品のベンチマーク
- 戦略的イニシアチブ
- Oracle Corporation
- 会社概要
- 財務実績
- 製品のベンチマーク
- 戦略的イニシアチブ
- Salesforce.com, Inc.
- 会社概要
- 財務実績
- 製品のベンチマーク
- 戦略的イニシアチブ
- SAP SE
- 会社概要
- 財務実績
- 製品のベンチマーク
- 戦略的イニシアチブ
- SAS Institute, Inc.
- 会社概要
- 財務実績
- 製品のベンチマーク
- 戦略的イニシアチブ
- その他市場企業のリスト
図表
List of Tables
- Table 1 List of Abbreviation
- Table 2 Digital marketing software market, by solution, 2018 - 2030 (USD Million)
- Table 3 Digital marketing software market, by service, 2018 - 2030 (USD Million)
- Table 4 Digital marketing software market, by deployment, 2018 - 2030 (USD Million)
- Table 5 Digital marketing software market, by enterprise size, 2018 - 2030 (USD Million)
- Table 6 Digital marketing software market, by end use, 2018 - 2030 (USD Million)
- Table 7 Digital marketing CRM software market, by region, 2018 - 2030 (USD Million)
- Table 8 Digital email marketing software market, by region, 2018 - 2030 (USD Million)
- Table 9 Digital social media marketing software market, by region, 2018 - 2030 (USD Million)
- Table 10 Digital search marketing software market, by region, 2018 - 2030 (USD Million)
- Table 11 Digital content management marketing software market, by region, 2018 - 2030 (USD Million)
- Table 12 Digital marketing automation software market, by region, 2018 - 2030 (USD Million)
- Table 13 Digital campaign management marketing software market, by region, 2018 - 2030 (USD Million)
- Table 14 Other digital marketing solution market, by region, 2018 - 2030 (USD Million)
- Table 15 Professional services in digital marketing software market, by region, 2018 - 2030 (USD Million)
- Table 16 Managed services in digital marketing software market, by region, 2018 - 2030 (USD Million)
- Table 17 Cloud digital marketing software market, by region, 2018 - 2030 (USD Million)
- Table 18 On-premise digital marketing software market, by region, 2018 - 2030 (USD Million)
- Table 19 Digital marketing software market in large enterprises, by region, 2018 - 2030 (USD Million)
- Table 20 Digital marketing software market in SMEs, by region, 2018 - 2030 (USD Million)
- Table 21 Digital marketing software market in automotive, by region, 2018 - 2030 (USD Million)
- Table 22 Digital marketing software market in BFSI, by region, 2018 - 2030 (USD Million)
- Table 23 Digital marketing software market in education, by region, 2018 - 2030 (USD Million)
- Table 24 Digital marketing software market in government, by region, 2018 - 2030 (USD Million)
- Table 25 Digital marketing software market in healthcare, by region, 2018 - 2030 (USD Million)
- Table 26 Digital marketing software market in manufacturing, by region, 2018 - 2030 (USD Million)
- Table 27 Digital marketing software market in media & entertainment, by region, 2018 - 2030 (USD Million)
- Table 28 Digital marketing software market in other end use, by region, 2018 - 2030 (USD Million)
- Table 29 North America digital marketing software market, by solution, 2018 - 2030 (USD Million)
- Table 30 North America digital marketing software market, by service, 2018 - 2030 (USD Million)
- Table 31 North America digital marketing software market, by deployment, 2018 - 2030 (USD Million)
- Table 32 North America digital marketing software market, by enterprise size, 2018 - 2030 (USD Million)
- Table 33 North America digital marketing software market, by end use, 2018 - 2030 (USD Million)
- Table 34 U.S. digital marketing software market, by solution, 2018 - 2030 (USD Million)
- Table 35 U.S. digital marketing software market, by service, 2018 - 2030 (USD Million)
- Table 36 U.S. digital marketing software market, by deployment, 2018 - 2030 (USD Million)
- Table 37 U.S. digital marketing software market, by enterprise size, 2018 - 2030 (USD Million)
- Table 38 U.S. digital marketing software market, by end use, 2018 - 2030 (USD Million)
- Table 39 Canada digital marketing software market, by solution, 2018 - 2030 (USD Million)
- Table 40 Canada digital marketing software market, by service, 2018 - 2030 (USD Million)
- Table 41 Canada digital marketing software market, by deployment, 2018 - 2030 (USD Million)
- Table 42 Canada digital marketing software market, by enterprise size, 2018 - 2030 (USD Million)
- Table 43 Canada digital marketing software market, by end use, 2018 - 2030 (USD Million)
- Table 44 Europe digital marketing software market, by solution, 2018 - 2030 (USD Million)
- Table 45 Europe digital marketing software market, by service, 2018 - 2030 (USD Million)
- Table 46 Europe digital marketing software market, by deployment, 2018 - 2030 (USD Million)
- Table 47 Europe digital marketing software market, by enterprise size, 2018 - 2030 (USD Million)
- Table 48 Europe digital marketing software market, by end use, 2018 - 2030 (USD Million)
- Table 49 Germany digital marketing software market, by solution, 2018 - 2030 (USD Million)
- Table 50 Germany digital marketing software market, by service, 2018 - 2030 (USD Million)
- Table 51 Germany digital marketing software market, by deployment, 2018 - 2030 (USD Million)
- Table 52 Germany digital marketing software market, by enterprise size, 2018 - 2030 (USD Million)
- Table 53 Germany digital marketing software market, by end use, 2018 - 2030 (USD Million)
- Table 54 U.K. digital marketing software market, by solution, 2018 - 2030 (USD Million)
- Table 55 U.K. digital marketing software market, by service, 2018 - 2030 (USD Million)
- Table 56 U.K. digital marketing software market, by deployment, 2018 - 2030 (USD Million)
- Table 57 U.K. digital marketing software market, by enterprise size, 2018 - 2030 (USD Million)
- Table 58 U.K. digital marketing software market, by end use, 2018 - 2030 (USD Million)
- Table 59 France digital marketing software market, by solution, 2018 - 2030 (USD Million)
- Table 60 France digital marketing software market, by service, 2018 - 2030 (USD Million)
- Table 61 France digital marketing software market, by deployment, 2018 - 2030 (USD Million)
- Table 62 France digital marketing software market, by enterprise size, 2018 - 2030 (USD Million)
- Table 63 France digital marketing software market, by end use, 2018 - 2030 (USD Million)
- Table 64 Asia Pacific digital marketing software market, by solution, 2018 - 2030 (USD Million)
- Table 65 Asia Pacific digital marketing software market, by service, 2018 - 2030 (USD Million)
- Table 66 Asia Pacific digital marketing software market, by deployment, 2018 - 2030 (USD Million)
- Table 67 Asia Pacific digital marketing software market, by enterprise size, 2018 - 2030 (USD Million)
- Table 68 Asia Pacific digital marketing software market, by end use, 2018 - 2030 (USD Million)
- Table 69 China digital marketing software market, by solution, 2018 - 2030 (USD Million)
- Table 70 China digital marketing software market, by service, 2018 - 2030 (USD Million)
- Table 71 China digital marketing software market, by deployment, 2018 - 2030 (USD Million)
- Table 72 China digital marketing software market, by enterprise size, 2018 - 2030 (USD Million)
- Table 73 China digital marketing software market, by end use, 2018 - 2030 (USD Million)
- Table 74 Japan digital marketing software market, by solution, 2018 - 2030 (USD Million)
- Table 75 Japan digital marketing software market, by service, 2018 - 2030 (USD Million)
- Table 76 Japan digital marketing software market, by deployment, 2018 - 2030 (USD Million)
- Table 77 Japan digital marketing software market, by enterprise size, 2018 - 2030 (USD Million)
- Table 78 Japan digital marketing software market, by end use, 2018 - 2030 (USD Million)
- Table 79 India digital marketing software market, by solution, 2018 - 2030 (USD Million)
- Table 80 India digital marketing software market, by service, 2018 - 2030 (USD Million)
- Table 81 India digital marketing software market, by deployment, 2018 - 2030 (USD Million)
- Table 82 India digital marketing software market, by enterprise size, 2018 - 2030 (USD Million)
- Table 83 India digital marketing software market, by end use, 2018 - 2030 (USD Million)
- Table 84 Latin America digital marketing software market, by solution, 2018 - 2030 (USD Million)
- Table 85 Latin America digital marketing software market, by service, 2018 - 2030 (USD Million)
- Table 86 Latin America digital marketing software market, by deployment, 2018 - 2030 (USD Million)
- Table 87 Latin America digital marketing software market, by enterprise size, 2018 - 2030 (USD Million)
- Table 88 Latin America digital marketing software market, by end use, 2018 - 2030 (USD Million)
- Table 89 Brazil digital marketing software market, by solution, 2018 - 2030 (USD Million)
- Table 90 Brazil digital marketing software market, by service, 2018 - 2030 (USD Million)
- Table 91 Brazil digital marketing software market, by deployment, 2018 - 2030 (USD Million)
- Table 92 Brazil digital marketing software market, by enterprise size, 2018 - 2030 (USD Million)
- Table 93 Brazil digital marketing software market, by end use, 2018 - 2030 (USD Million)
- Table 94 MEA digital marketing software market, by solution, 2018 - 2030 (USD Million)
- Table 95 MEA digital marketing software market, by service, 2018 - 2030 (USD Million)
- Table 96 MEA digital marketing software market, by deployment, 2018 - 2030 (USD Million)
- Table 97 MEA digital marketing software market, by enterprise size, 2018 - 2030 (USD Million)
- Table 98 MEA digital marketing software market, by end use, 2018 - 2030 (USD Million)
List of Figures
- Fig. 1 Market research process
- Fig. 2 Primary research process
- Fig. 3 Information Analysis
- Fig. 4 Data validation and publishing
- Fig. 5 Digital marketing software market analysis and key buying criteria, 2018 - 2030
- Fig. 6 Digital marketing software market segmentation
- Fig. 7 Market size and growth prospects
- Fig. 8 Digital marketing software market - Value chain analysis
- Fig. 9 Digital marketing software market - Market dynamics
- Fig. 10 Digital marketing software market - Porter's five forces analysis
- Fig. 11 Digital marketing software market - PESTEL analysis
- Fig. 12 Digital marketing software market - Company ranking analysis, 2021
- Fig. 13 Digital marketing software market: By solution segment outlook & market share, 2022 and 2030
- Fig. 14 Digital marketing software market: By service segment outlook & market share, 2022 and 2030
- Fig. 15 Digital marketing software market: By deployment segment outlook & market share, 2022 and 2030
- Fig. 16 Digital marketing software market: By enterprise size segment outlook & market share, 2022 and 2030
- Fig. 17 Digital marketing software market: By end use segment outlook & market share, 2022 and 2030
- Fig. 18 Digital marketing software market: By region segment outlook & market share, 2022 and 2030
- Fig. 19 North America digital marketing software market: Key takeaways
- Fig. 20 Europe digital marketing software market: Key takeaways
- Fig. 21 Asia Pacific digital marketing software market: Key takeaways
- Fig. 22 Latin America digital marketing software market: Key takeaways
- Fig. 23 MEA digital marketing software market: Key takeaways
目次
Product Code: GVR-3-68038-001-9
Digital Marketing Software Market Growth & Trends:
The global digital marketing software market size is expected to reach USD 264.15 billion by 2030, registering a CAGR of 19.4% from 2023 to 2030, according to a new study conducted by Grand View Research, Inc. A growing focus on expanding customer reach globally and the quick digitization of many corporate sectors are driving the growth of the digital marketing software market. As the Internet, smartphones, social networking sites, and online marketing software become more widespread, and businesses increasingly use digital marketing strategies to study consumer behavior. Additionally, COVID-19 has benefited the sales of digital marketing products. During the COVID-19 pandemic, companies opt for digital marketing software to promote and market their products to a wider audience.
The digital marketing software market has been evolving continuously in line with technological advances and the changing needs of the incumbents of various end-use industries and industry verticals, especially small and medium enterprises. Several vendors are striking strategic partnerships with end users, helping them strengthen their digital marketing activities. For instance, in April 2021, Adobe Inc. partnered with FedEx to increase e-commerce innovation. Integrating ShopRunner (an e-commerce platform and a subsidiary of FedEx Services) with Adobe Commerce is a multi-year initiative. It added benefit to Adobe merchants as they can use FedEx's Digital and Physical Networks to support e-commerce growth.
Vendors are launching new cloud solutions and services to increase their market position and improve their existing offerings. For instance, in August 2021, International Business Machine Corporation collaborated with Silverpop, a cloud-based digital marketing platform provider, to create digital marketing software. The two companies collaborated to build customer profiles for their clients based on their demographics, buying history, interests, time, location, and devices used to shop by creating multichannel marketing campaigns and connecting them to other data sources. Thus, this is expected to drive market growth.
Digital Marketing Software Market Report Highlights:
- The adoption of marketing automation software is anticipated to gain traction over the forecast period it is widely used by marketing departments to effectively market their products on multiple online channels, such as websites, email, and social media, and to automate repetitive tasks.
- The managed services segment is anticipated to register the highest CAGR from 2023 - 2030. The increasing need for cloud-based managed services and the growing dependence of organizations on IT assets to improve their business productivity are the major factors contributing to the growth of the managed services segment.
- The cloud segment is expected to register significant growth over the forecast period as it helps businesses in improving cost structures and setting up a control center to monitor, arrange, and coordinate various components of their digital marketing campaign.
- The SMEs segment is anticipated to register the highest CAGR from 2022 - 2030owing to the increasing role of government authorities in the provision of capital to small & medium enterprises for embracing digitization is anticipated to propel the growth of the segment.
- Asia Pacific is anticipated to register the highest growth rate over the forecast period, owing to the increasing popularity of social media and the rising preference for e-commerce and m-commerce, particularly in emerging economies, such as India, Indonesia, and Thailand, among others.
Table of Contents
Chapter 1 Methodology and Scope
- 1.1 Research Methodology
- 1.2 Information Procurement
- 1.2.1 Purchased Database
- 1.2.2 Gvr's Internal Database
- 1.2.3 List Of Secondary Sources
- 1.2.4 Primary Research
- 1.3 Information Analysis
- 1.4 Market Formulation & Data Visualization
- 1.5 Data Validation & Publishing
- 1.6 List of Abbreviations
Chapter 2 Executive Summary
- 2.1 Market Summary
- 2.1.1 Global digital marketing software market, by solution, 2018 - 2030 (USD Million)
- 2.1.2 Global digital marketing software market, by service, 2018 - 2030 (USD Million)
- 2.1.3 Global digital marketing software market, by deployment, 2018 - 2030 (USD Million)
- 2.1.4 Global digital marketing software market, by enterprise size, 2018 - 2030 (USD Million)
- 2.1.5 Global digital marketing software market, by end use, 2018 - 2030 (USD Million)
Chapter 3 Digital Marketing Software Industry Outlook
- 3.1 Market Segmentation
- 3.2 Market Size and Growth Prospects
- 3.3 Value Chain Analysis
- 3.4 Digital Marketing Software Market - Market Dynamics
- 3.4.1 Market driver analysis
- 3.4.1.1 Growing internet penetration rate and continued digitalization
- 3.4.1.2 Rising popularity of social media and e-commerce platforms
- 3.4.1.3 Increasing smartphone penetration rate
- 3.4.2 Market challenge analysis
- 3.4.2.1 Inability to exploit full potential of digital marketing software due to lack of understanding
- 3.4.2.1 Adoption and integration of latest technologies
- 3.4.3 Market opportunity analysis
- 3.4.3.1 Regulatory measures, proliferation of new data sources, and attribution
- 3.4.1 Market driver analysis
- 3.5 Penetration and Growth Prospect Mapping
- 3.6 Market Analysis Tools
- 3.6.1 Digital Marketing Software Market - Porter's Five Forces Analysis
- 3.6.2 Digital Marketing Software Market - PESTEL Analysis
- 3.7 Impact of COVID-19 on Digital Marketing Software Market
Chapter 4 Digital Marketing Software Solution Outlook
- 4.1 Digital Marketing Software Market: By Solution Segment Outlook & Market Share 2022 and 2030
- 4.2 CRM Software
- 4.2.1 CRM digital marketing software market, 2018 - 2030
- 4.3 Email Marketing
- 4.3.1 Email digital marketing software market, 2018 - 2030
- 4.4 Social Media
- 4.4.1 Social media digital marketing software market, 2018 - 2030
- 4.5 Search Marketing
- 4.5.1 Search digital marketing software market, 2018 - 2030
- 4.6 Content Management Software
- 4.6.1 Content management digital marketing software market, 2018 - 2030
- 4.7 Marketing Automation
- 4.7.1 Marketing automation digital marketing software market, 2018 - 2030
- 4.8 Campaign Management
- 4.8.1 Campaign management digital marketing software market, 2018 - 2030
- 4.9 Others
- 4.9.1 Other digital marketing software market, 2018 - 2030
Chapter 5 Digital Marketing Software Service Outlook
- 5.1 Digital Marketing Software Market: By Service Segment Outlook & Market Share 2022 and 2030
- 5.2 Professional Services
- 5.2.1 Digital marketing professional services market, 2018 - 2030
- 5.3 Managed Services
- 5.3.1 Digital marketing managed services market, 2018 - 2030
Chapter 6 Digital Marketing Software Deployment Outlook
- 6.1 Digital Marketing Software Market: By Deployment Segment Outlook & Market Share 2022 and 2030
- 6.2 Cloud
- 6.2.1 Cloud-based digital marketing software market, 2018 - 2030
- 6.3 On-premise
- 6.3.1 On-premise digital marketing software market, 2018 - 2030
Chapter 7 Digital Marketing Software Enterprise Size Outlook
- 7.1 Digital Marketing Software Market: By Enterprise Size Segment Outlook & Market Share 2022 and 2030
- 7.2 Large Enterprises
- 7.2.1 Digital marketing software market in large enterprises, 2018 - 2030
- 7.3 Small & Medium Enterprises (SMEs)
- 7.3.1 Digital marketing software market in SMEs, 2018 - 2030
Chapter 8 Digital Marketing Software End Use Outlook
- 8.1 Digital Marketing Software Market: By End Use Segment Outlook & Market Share 2022 and 2030
- 8.2 Automotive
- 8.2.1 Digital marketing software market in automotive, 2018 - 2030
- 8.3 BFSI
- 8.3.1 Digital marketing software market in BFSI, 2018 - 2030
- 8.4 Education
- 8.4.1 Digital marketing software market in education, 2018 - 2030
- 8.5 Government
- 8.5.1 Digital marketing software market in government, 2018 - 2030
- 8.6 Healthcare
- 8.6.1 Digital marketing software market in healthcare, 2018 - 2030
- 8.7 Manufacturing
- 8.7.1 Digital marketing software market in manufacturing, 2018 - 2030
- 8.8 Media & Entertainment
- 8.8.1 Digital marketing software market in media & entertainment, 2018 - 2030
- 8.9 Others
- 8.9.1 Digital marketing software market in other end use, 2018 - 2030
Chapter 9 Digital Marketing Software Regional Outlook
- 9.1 Digital Marketing Software Market: By Region Segment Outlook & Market Share 2022 and 2030
- 9.2 North America
- 9.2.1 North America digital marketing software market, 2018 - 2030
- 9.2.2 North America digital marketing software market, by solution, 2018 - 2030
- 9.2.3 North America digital marketing software market, by service, 2018 - 2030
- 9.2.4 North America digital marketing software market, by deployment, 2018 - 2030
- 9.2.5 North America digital marketing software market, by enterprise size, 2018 - 2030
- 9.2.6 North America digital marketing software market, by end use, 2018 - 2030
- 9.2.7 U.S.
- 9.2.7.1 U.S. digital marketing software market, 2018 - 2030
- 9.2.7.2 U.S. digital marketing software market, by solution, 2018 - 2030
- 9.2.7.3 U.S. digital marketing software market, by service, 2018 - 2030
- 9.2.7.4 U.S. digital marketing software market, by deployment, 2018 - 2030
- 9.2.7.5 U.S. digital marketing software market, by enterprise size, 2018 - 2030
- 9.2.7.6 U.S. digital marketing software market, by end use, 2018 - 2030
- 9.2.8 Canada
- 9.2.8.1 Canada digital marketing software market, 2018 - 2030
- 9.2.8.2 Canada digital marketing software market, by solution, 2018 - 2030
- 9.2.8.3 Canada digital marketing software market, by service, 2018 - 2030
- 9.2.8.4 Canada digital marketing software market, by deployment, 2018 - 2030
- 9.2.8.5 Canada digital marketing software market, by enterprise size, 2018 - 2030
- 9.2.8.6 Canada digital marketing software market, by end use, 2018 - 2030
- 9.3 Europe
- 9.3.1 Europe digital marketing software market, 2018 - 2030
- 9.3.2 Europe digital marketing software market, by solution, 2018 - 2030
- 9.3.3 Europe digital marketing software market, by service, 2018 - 2030
- 9.3.4 Europe digital marketing software market, by deployment, 2018 - 2030
- 9.3.5 Europe digital marketing software market, by enterprise size, 2018 - 2030
- 9.3.6 Europe digital marketing software market, by end use, 2018 - 2030
- 9.3.7 U.K.
- 9.3.7.1 U.K. digital marketing software market, 2018 - 2030
- 9.3.7.2 U.K. digital marketing software market, by solution, 2018 - 2030
- 9.3.7.3 U.K. digital marketing software market, by service, 2018 - 2030
- 9.3.7.4 U.K. digital marketing software market, by deployment, 2018 - 2030
- 9.3.7.5 U.K. digital marketing software market, by enterprise size, 2018 - 2030
- 9.3.7.6 U.K. digital marketing software market, by end use, 2018 - 2030
- 9.3.8 Germany
- 9.3.8.1 Germany digital marketing software market, 2018 - 2030
- 9.3.8.2 Germany digital marketing software market, by solution, 2018 - 2030
- 9.3.8.3 Germany digital marketing software market, by service, 2018 - 2030
- 9.3.8.4 Germany digital marketing software market, by deployment, 2018 - 2030
- 9.3.8.5 Germany digital marketing software market, by enterprise size, 2018 - 2030
- 9.3.8.6 Germany digital marketing software market, by end use, 2018 - 2030
- 9.3.9 France
- 9.3.9.1 France digital marketing software market, 2018 - 2030
- 9.3.9.2 France digital marketing software market, by solution, 2018 - 2030
- 9.3.9.3 France digital marketing software market, by service, 2018 - 2030
- 9.3.9.4 France digital marketing software market, by deployment, 2018 - 2030
- 9.3.9.5 France digital marketing software market, by enterprise size, 2018 - 2030
- 9.3.9.6 France digital marketing software market, by end use, 2017 - 2030
- 9.4 Asia Pacific
- 9.4.1 Asia Pacific digital marketing software market, 2018 - 2030
- 9.4.2 Asia Pacific digital marketing software market, by solution, 2018 - 2030
- 9.4.3 Asia Pacific digital marketing software market, by service, 2018 - 2030
- 9.4.4 Asia Pacific digital marketing software market, by deployment, 2018 - 2030
- 9.4.5 Asia Pacific digital marketing software market, by enterprise size, 2018 - 2030
- 9.4.6 Asia Pacific digital marketing software market, by end use, 2018 - 2030
- 9.4.7 China
- 9.4.7.1 China digital marketing software market, 2018 - 2030
- 9.4.7.2 China digital marketing software market, by solution, 2018 - 2030
- 9.4.7.3 China digital marketing software market, by service, 2018 - 2030
- 9.4.7.4 China digital marketing software market, by deployment, 2018 - 2030
- 9.4.7.5 China digital marketing software market, by enterprise size, 2018 - 2030
- 9.4.7.6 China digital marketing software market, by end use, 2018 - 2030
- 9.4.8 India
- 9.4.8.1 India digital marketing software market, 2018 - 2030
- 9.4.8.2 India digital marketing software market, by solution, 2018 - 2030
- 9.4.8.3 India digital marketing software market, by service, 2018 - 2030
- 9.4.8.4 India digital marketing software market, by deployment, 2018 - 2030
- 9.4.8.5 India digital marketing software market, by enterprise size, 2018 - 2030
- 9.4.8.6 India digital marketing software market, by end use, 2018 - 2030
- 9.4.9 Japan
- 9.4.9.1 Japan digital marketing software market, 2018 - 2030
- 9.4.9.2 Japan digital marketing software market, by solution, 2018 - 2030
- 9.4.9.3 Japan digital marketing software market, by service, 2018 - 2030
- 9.4.9.4 Japan digital marketing software market, by deployment, 2018 - 2030
- 9.4.9.5 Japan digital marketing software market, by enterprise size, 2018 - 2030
- 9.4.9.6 Japan digital marketing software market, by end use, 2017 - 2030
- 9.5 Latin America
- 9.5.1 Latin America digital marketing software market, 2018 - 2030
- 9.5.2 Latin America digital marketing software market, by solution, 2018 - 2030
- 9.5.3 Latin America digital marketing software market, by service, 2018 - 2030
- 9.5.4 Latin America digital marketing software market, by deployment, 2018 - 2030
- 9.5.5 Latin America digital marketing software market, by enterprise size, 2018 - 2030
- 9.5.6 Latin America digital marketing software market, by end use, 2018 - 2030
- 9.5.7 Brazil
- 9.5.7.1 Brazil digital marketing software market, 2018 - 2030
- 9.5.7.2 Brazil digital marketing software market, by solution, 2018 - 2030
- 9.5.7.3 Brazil digital marketing software market, by service, 2018 - 2030
- 9.5.7.4 Brazil digital marketing software market, by deployment, 2018 - 2030
- 9.5.7.5 Brazil digital marketing software market, by enterprise size, 2018 - 2030
- 9.5.7.6 Brazil digital marketing software market, by end use, 2017 - 2030
- 9.6 MEA
- 9.6.1 MEA digital marketing software market, 2018 - 2030
- 9.6.2 MEA digital marketing software market, by solution, 2018 - 2030
- 9.6.3 MEA digital marketing software market, by service, 2018 - 2030
- 9.6.4 MEA digital marketing software market, by deployment, 2018 - 2030
- 9.6.5 MEA digital marketing software market, by enterprise size, 2018 - 2030
- 9.6.6 MEA digital marketing software market, by end use, 2017 - 2030
Chapter 10 Competitive Analysis
- 10.1 Recent Developments and Impact Analysis, by Key Market Participants
- 10.2 Company/Competition Categorization
- 10.3 Vendor Landscape
- 10.3.1 Key Company Ranking Analysis, 2022
Chapter 11 Competitive Landscape
- 11.1 Adobe, Inc.
- 11.1.1 Company overview
- 11.1.2 Financial performance
- 11.1.3 Product benchmarking
- 11.1.4 Strategic initiatives
- 11.2 Hewlett Packard Enterprise Company
- 11.2.1 Company overview
- 11.2.2 Product benchmarking
- 11.2.3 Strategic initiatives
- 11.3 Hubspot, Inc.
- 11.3.1 Company overview
- 11.3.2 Product benchmarking
- 11.3.3 Strategic initiatives
- 11.4 International Business Machines Corporation
- 11.4.1 Company overview
- 11.4.2 Financial performance
- 11.4.3 Product benchmarking
- 11.4.4 Strategic initiatives
- 11.5 Marketo, Inc.
- 11.5.1 Company overview
- 11.5.2 Financial performance
- 11.5.3 Product benchmarking
- 11.5.4 Strategic initiatives
- 11.6 Microsoft Corporation
- 11.6.1 Company overview
- 11.6.2 Financial performance
- 11.6.3 Product benchmarking
- 11.6.4 Strategic initiatives
- 11.7 Oracle Corporation
- 11.7.1 Company overview
- 11.7.2 Financial performance
- 11.7.3 Product benchmarking
- 11.7.4 Strategic initiatives
- 11.8 Salesforce.com, Inc.
- 11.8.1 Company overview
- 11.8.2 Financial performance
- 11.8.3 Product benchmarking
- 11.8.4 Strategic initiatives
- 11.9 SAP SE
- 11.9.1 Company overview
- 11.9.2 Financial performance
- 11.9.3 Product benchmarking
- 11.9.4 Strategic initiatives
- 11.10 SAS Institute, Inc.
- 11.10.1 Company overview
- 11.10.2 Financial performance
- 11.10.3 Product benchmarking
- 11.10.4 Strategic initiatives
- 11.11 List of Other Market Players
