特集 : 国別レポートが13,000件から検索可能になりました!

特集 : 海外市場の委託調査がセミカスタムベースでお手軽にできます

株式会社グローバルインフォメーション
表紙
市場調査レポート
商品コード
919459

オンライン旅行の影響 - テーマ別分析

Impact of Online Travel - Thematic Research

出版日: | 発行: GlobalData | ページ情報: 英文 32 Pages | 納期: 即納可能 即納可能とは

価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=105.15円
オンライン旅行の影響 - テーマ別分析
出版日: 2019年11月26日
発行: GlobalData
ページ情報: 英文 32 Pages
納期: 即納可能 即納可能とは
担当者のコメント
本レポートは最新情報反映のため適宜更新し、内容構成変更を行う場合があります。ご検討の際はお問い合わせください。
  • 全表示
  • 概要
  • 目次
概要

世界のOTA (オンライン旅行会社) 市場は、2018年の2,580億米ドルから、2023年までに3,720億米ドルまで拡大すると予測されています。

当レポートでは、世界のオンライン旅行について調査分析し、主要動向、ケーススタディ、影響と提言、主要企業などについて、体系的な情報を提供しています。

プレーヤー

動向

  • 旅行・観光業の動向

ケーススタディ

  • Thomas Cook
  • Airbnb
  • AirAsia
  • Lonely Planet
  • easyJet
  • Moroccan National Tourism Office

オンライン旅行の分析

  • タイムライン

観光業のM&A

オンライン市場金額分析:地域別

  • 英国
  • 米国
  • インド
  • 中国
  • メキシコ
  • ロシア

旅行・観光業に対する影響

  • 旅行・観光部門への提言

バリューチェーン

  • サードパーティ
  • 直接サプライヤー
  • 補助サプライヤー

企業

用語集

付録:調査手法

目次
Product Code: GDTT-TR-S024

In order to succeed within today's travel industry, the importance of holding an online platform could not be more crucial. Global online travel agent market value is forecast to reach US$372bn by 2023 in comparison to US$258bn in 2018. Evolving consumer attitudes are driving the increasing power behind the online travel industry. All destinations, whether identified as technologically advanced or still a developing economy are gradually adapting to online travel trends.

The UK is one of the most technologically advanced destinations and the growth rates for Online Travel Agents (OTA) market value is over double the rates for in-store travel agents during 2018 to 2023. In the UK, 2018 marked the year when the market value of Online Travel Agents (OTA's) overtook in-store travel agents. Online Travel Agents (OTA) had a CAGR of 2.6% while in-store travel agents had a CAGR of 0.8%.

Online Travel Agents (OTA's) are now the most typically booked provider with close to 39% of UK travelers using an Online Travel Agents (OTA) in 2019. Travelers can now generally handle all aspects of the booking themselves. Pre-booking, arranging accommodation, hotels, transport, in-destination navigation and post vacation reviews highlight that the 21st century traveler is not only more independent, but also more powerful than ever before.

With the devastating collapse of Thomas Cook earlier this year, the UK travel market experienced a mighty blow. One of the key factors that contributed to the companies collapse looks to lack of innovation and investment in online travel trends. Hays Travel has now overtaken a large majority of their in-store agencies. However, in order to be a success, the agency needs to ensure that continual innovation and digitization are at the core of strategies in order to engage the UK traveler market as the market value of Online Travel Agents (OTA's) continues to expand over in-store travel agents.

The research report "Impact of Online Travel - Thematic Research" takes an in-depth look at the theme of Online Travel including the major impacts it will have on the industry, across the key players and tourists. This report analyzes the key trends within online travel, and then presents an array of case studies, observing the impacts and offering recommendations for travel & tourism companies. In addition, the major companies that are and have been involved within online travel are then discussed.

Scope

  • This thematic report provides an overview of the effect of online travel across tourists and travel providers today.
  • The key trends within this theme are identified relating to other themes such as the personalization and the experience economy, but also specific to online travel.
  • Several case studies are included to analyze both the positive and negative impact of online travel across a variety of tourism providers including tour operators, accommodation providers, airlines and destinations.
  • Our unique thematic analysis then dives deep into the development of online travel, views surrounding this theme and identifies that all destinations whether identified as technologically advanced or still a developing economy, are gradually adapting to online travel trends.
  • Companies that dominate the online travel industry are then listed including the likes of Expedia, BookingHoldings and AirBnb.

Reasons to buy

  • Understand the online travel industry through accessing the impacts and observing case studies identifying the key leaders, those who are likely to disrupt and those who fell behind.
  • Assess the relationship that destinations, airlines and tour operators have with Online Travel Agents (OTA's) and discover the reasons why one needs the other to survive.
  • Discover how to develop an online travel presence through an array of recommendations and assess all the implications that may be involved.
  • GlobalData's thematic research ecosystem is a single, integrated global research platform that provides an easy-to-use framework for tracking all themes across all companies in all sectors. It has a proven track record of identifying the important themes early, enabling companies to make the right investments ahead of the competition, and secure that all-important competitive advantage.

Table of Contents

  • Players
  • Trends
    • Trends within travel and tourism
  • Case studies
    • Thomas Cook
    • Airbnb
    • AirAsia
    • Lonely Planet
    • easyJet
    • Moroccan National Tourism Office
  • Analysis of online travel
    • Timeline
  • Mergers and acquisitions within tourism
  • Online market value analysis by geographical location
    • UK
    • US
    • India
    • China
    • Mexico
    • Russia
  • Impact on Travel and Tourism
    • Recommendations for the Travel and Tourism sector
  • Value Chain
    • Third-party
    • Direct suppliers
    • Ancillary suppliers
  • Companies
  • Glossary
  • Appendix: Our thematic research methodology
株式会社グローバルインフォメーション
© Copyright 1996-2020, Global Information, Inc. All rights reserved.