表紙:南北アメリカのヘアケア用品の市場機会
市場調査レポート
商品コード
918484

南北アメリカのヘアケア用品の市場機会

Opportunities in the Americas Haircare Sector

出版日: | 発行: GlobalData | ページ情報: 英文 108 Pages | 納期: 即納可能 即納可能とは

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南北アメリカのヘアケア用品の市場機会
出版日: 2021年03月30日
発行: GlobalData
ページ情報: 英文 108 Pages
納期: 即納可能 即納可能とは
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  • 全表示
  • 概要
  • 図表
  • 目次
概要

当レポートでは、南北アメリカ諸国におけるヘアケア用品の市場について分析し、全体的な市場規模・成長率や、製品別・国別の消費動向の変化、各国市場の構造・収益性の評価、主要企業・ブランドの概略と市場シェア、流通構造、パッケージング方式の傾向、今後の市場成長機会などを調査しております。

第1章 目次

第2章 市場規模・成長率の分析 (地域別分析)

  • 市場規模分析:南北アメリカと他地域との比較
  • 市場成長率分析:地域別
  • 市場成長率分析:国別
  • 市場成長率分析:カテゴリー別

第3章 巨大な潜在力のある国々の特定:南北アメリカの場合

  • 分析手法
  • 潜在的な市場規模の大きな国々
  • リスク・リワード・市場機会の分析

第4章 市場規模・成長率の分析 (巨大な潜在力のある国々の場合)

  • 各国の市場成長率の分析 (金額・数量ベース):概要
  • 成長貢献度の分析:国別
  • ヘアケア用品の市場シェア:化粧品・トイレタリー用品市場全体に対する比率
  • 消費水準の変動:国別・製品カテゴリー別
  • 1人当たり消費量・支出額の分析

第5章 各国市場のプロファイル (巨大な潜在力のある国々の場合)

  • カナダ
  • ブラジル
  • 米国
  • メキシコ

第6章 成功事例

  • 南北アメリカのヘアケア用品市場:事例研究

第7章 企業・ブランド分析

  • 南北アメリカのヘアケア用品業界の代表的企業
  • ブランド別市場シェア
  • 代表的企業:南北アメリカのヘアケア用品市場の場合
  • 代表的ブランド (プライベートブランドを含む):南北アメリカのヘアケア用品市場の場合
  • プライベートブランドの普及率

第8章 主な流通チャネル

  • 代表的な流通チャネル:国別
  • 代表的な流通チャネル:カテゴリー別

第9章 主な包装形態

  • 成長率の分析:主な包装材・容器の種類別
  • 成長率の分析:クロージャー/アウターの種類別

第10章 課題と将来展望

  • 主な課題
  • 今後の見通し

第11章 付録

第12章 定義

第13章 Global Dataについて

図表

List of Tables

List of Tables

  • Regional comparison: Market size, growth, and per capita analysis, 2020-2025
  • Overview of high-potential countries in the Americas
  • Change in consumption of category within haircare (value terms), by country, 2020-2025
  • Top five companies share by brand (in value terms) in the Americas haircare sector, 2020
  • Private Label penetration (in value terms) in haircare sector, 2020
  • Leading Distribution Channels in the Americas by Country, 2020
  • Leading Distribution Channels in the Americas by Category, 2020

List of Figures

List of Figures

  • Annual value growth analysis by region, 2020-2025
  • Annual volume growth analysis by region, 2020-2025
  • Category volume growth analysis of countries compared to regional average growth
  • Country value size and CAGR analysis grid based on regional average
  • Value and volume growth analysis by category in the Americas, 2020-2025
  • Country level contribution to the growth of conditioner in the Americas, 2020-2025
  • Country level contribution to the growth of hair colorants in the Americas, 2020-2025
  • Country level contribution to the growth of hair loss treatments in the Americas, 2020-2025
  • Country level contribution to the growth of perms & relaxers in the Americas, 2020-2025
  • Country level contribution to the growth of salon hair care in the Americas, 2020-2025
  • Country level contribution to the growth of shampoo in the Americas, 2020-2025
  • Country level contribution to the growth of styling agents in the Americas, 2020-2025
  • Per Capita Consumption by category in the Americas by Country, 2020
  • Per Capita Expenditure by category in the Americas by Country, 2020
  • Chile: category share
  • Canada: category share
  • The US: category share
  • Argentina: category share
  • Leading companies in the Americas haircare sector by value sales (% share), 2020
  • Leading companies in the Americas haircare sector by value sales (US$ million), 2020
  • Leading Brands (including Private label) in the Americas haircare sector by value sales (US$ million), 2020
  • Growth analysis by key pack material and pack type
  • Growth analysis by closure type and outers
目次
Product Code: GDCS0225RR

The global haircare sector was valued at US$92.2 billion in 2020 and is expected to grow at a CAGR of 0.23% during 2020-2025. The Americas was the largest market in the global haircare sector with value sales of US$38.9 billion, accounting for a value share of 42.2% in 2020. The Americas was also the second largest market in terms of volume with 5.9 billion units, in the same year. Based on the relative performance of countries on multiple metrics, Chile, Canada, the US, and Argentina were shortlisted as high-potential countries, primarily due to the large haircare sector size, projected high-value growth rates, and projected rising per capita value growth levels.

The top five companies in the American haircare sector accounted for a value share of 61.5% in 2020, of which Procter & Gamble held a share of 16.3%, with presence in all categories of the sector. It was followed by L'Oreal S.A. (15.2%), Coty, Inc. (12.9%), Unilever (12.1%), and Henkel AG & Co. KGaA (5%). Private labels held a 1.1% value share of overall sales in the American haircare sector in 2020. Hypermarkets & supermarkets was the leading distribution channel in the Americas haircare sector, with a value share of 45.3% in 2020. Rigid plastics was the most widely used pack material, accounting for 67.9% share in 2020.

Scope

This report brings together multiple data sources to provide a comprehensive overview of the Americas haircare sector, analyzing data from 22 countries in the region. It includes analysis on the following -

  • Market Environment: Includes sector size, market size, and growth analysis by category.
  • High-potential Countries' Analysis: Indicates changing share of value consumption in the various haircare by category across high-potential countries in the Americas region. It also provides Risk-Reward analysis of four countries across the Americas region based on market assessment, economic development, socio-demographic, governance indicators, and technological infrastructure.
  • Country Deep Dive: Provides the overview, demographic analysis, and key trends across high potential countries.
  • Success Stories: Provides some of the most compelling haircare manufacturers, brands, products, and marketing campaigns in the Americas region. It also provides a better understanding of how a certain manufacturer achieved success in the sector, and insights.
  • Competitive Environment: Provides an overview of leading companies in the Americas region, besides analyzing the growth of private label in the region.
  • Distribution Analysis: Provides analysis on the leading distribution channels in the Americas haircare sector in 2020. It covers distribution channels: hypermarkets & supermarkets, health & beauty stores, parapharmacies/drugstores, convenience stores, e-retailers and others, which includes department stores, cash & carries & warehouse clubs, direct sellers, chemists/pharmacies, "dollar stores", variety stores & general merchandise retailers and other retailers.
  • Packaging Analysis*: The report provides percentage share (in 2020) and growth analysis (during 2015-2025) for various pack materials, pack type, closure, and primary outer types based on the volume sales (by pack units) of haircare.
  • Challenges and Future Outlook: Provides the challenges and future outlook pertaining to the Americas haircare sector.

Reasons to Buy

  • Manufacturing and retailers seek latest information on how the market is evolving to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail.
  • This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities of growth within the sector in the region.
  • The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape and demographic analysis , that can help companies gain insight into the country specific nuances
  • The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, than can help companies in revenue expansion
  • To gain competitive intelligence about leading companies in the sector in the region with information about their market share and growth rates

Table of Contents

Table of Contents

Executive summary

Part 1: Market Environment

  • Market size analysis - the Americas compared to other regions
  • Value and volume growth analysis by region
  • The Americas market growth analysis by country
  • The Americas market growth analysis by category

Part 2: High-Potential Countries' Analysis

  • Methodology- Identifying high potential countries
  • Top four high-potential countries in the Americas
  • Overview of high-potential countries in the Americas
  • Growth contribution analysis by country (1/4)
  • Growth contribution analysis by country (2/4)
  • Growth contribution analysis by country (3/4)
  • Growth contribution analysis by country (4/4)
  • Change in consumption levels by country and category
  • Per capita consumption analysis
  • Per capita expenditure analysis

Part 3: Country Deep Dive

  • Overview of Chilean haircare sector
  • Key trends in Chilean haircare sector
  • Overview of Canadian haircare sector
  • Key trends in the Canadian haircare sector
  • Overview of the US haircare sector
  • Key trends in the US haircare sector
  • Overview of Argentinian haircare sector
  • Key trends in the Argentinian haircare sector

Part 4: Success Stories

  • About case studies
  • Case study: Nexxus Keraphix Damage Healing Shampoo and Conditioner by Unilever
  • Case Study: Lush Length Leave In by SheaMoisture
  • Case Study: Murumuru Butter & Rose Shampoo Bar by Love Beauty and Planet

Part 5: Competitive Environment

  • Leading companies share in the Americas haircare sector
  • Brand share analysis of top five companies
  • Leading Companies in the Americas haircare sector
  • Leading Brands in the Americas haircare sector
  • Private label penetration in the Americas haircare sector

Part 6: Distribution Analysis

  • Leading distribution channels by country
  • Leading distribution channels by category

Part 7: Packaging Analysis

  • Growth analysis by key pack material and pack type
  • Growth analysis by closure type and primary outer type

Part 8: Challenges and Future Outlook

  • Key challenges in the Americas haircare sector
  • Future outlook of the Americas haircare sector

Appendix

  • Definitions
  • About GlobalData