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観光地の中国市場:ソースマーケット、インフラ・観光名所、リスク・機会

Tourism Destination Market Insights: China (2019) - Analysis of source markets, infrastructure and attractions, and risks and opportunities

発行 GlobalData 商品コード 912976
出版日 ページ情報 英文 36 Pages
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観光地の中国市場:ソースマーケット、インフラ・観光名所、リスク・機会 Tourism Destination Market Insights: China (2019) - Analysis of source markets, infrastructure and attractions, and risks and opportunities
出版日: 2019年09月26日 ページ情報: 英文 36 Pages
概要

中国のインバウンド旅行者は、2018年に6,180万人に達し、前年より1.8%増加しました。

当レポートでは、中国の観光地について調査分析し、概要、観光旅行の種類、注目の都市、観光名所、リスク・機会などについて、体系的な情報を提供しています。

概要

  • スナップショット
  • 主要動向
  • 新たな発展
  • ソースマーケット
  • 新規プロジェクト
  • 国際線の新規就航

観光旅行の種類

  • 都市滞在型休暇
  • 文化観光
  • バックパック旅行

注目の都市

  • 北京
  • 深セン
  • 成都

観光名所

地域のリスク・SWOT分析

  • 地域のリスク
  • SWOT分析

付録

目次
Product Code: GDTT0183MI

As the fourth largest inbound destination, the People's Republic of China aims to enrich the quality and socio-economic development of tourism throughout the nation. Declared in the 'Outline for National Tourism and Leisure' (2013-2020) the strategy aims to improve the quality of life, tourism services, infrastructure, tourism product development (such as rural and red tourism), develop public services nationally and generally enhance the quality of overall services.

City breaks, cultural tourism and backpacking are some of the most avid types of travel into and around China. As the People's Republic of China invest in more tourism products, this has seen a rise in health and wellness, rural and red tourism throughout the nation.

In 2018 China received 61.8 million inbound travelers an increase of 1.8% from 2017.

This insight report includes an analysis of source markets, infrastructure and attractions, and assesses the risks and opportunities for China as a destination market.

Scope

  • This report is part of GlobalData's Destination Market Insights Series.
  • These reports provide an in-depth analysis of a tourist destination and its key source markets, as well as an assessment of the trends and issues in the covered destination market, in this case China.

Reasons to buy

  • Obtain a clear and detailed insight into new developments in popular, well-established and upcoming tourist destinations.
  • Use data and analysis to explore future trends related to international arrivals, airlines, niche tourism, and hotel developments.
  • Gain a strong understanding of the opportunities in the market, as well as the risks, to support better business decisions.

Table of Contents

  • Overview
    • Snapshot
    • Key Trends
    • New Developments
    • Source Markets
    • New Projects
    • New International Flights
  • Types of Tourism
    • City Breaks
    • Cultural Tourism
    • Backpacking Travel
  • City Focus
    • City Focus: Beijing
    • City Focus: Shenzhen
    • City Focus: Chengdu
  • Attractions
  • Regional Risk & SWOT Analysis
    • Regional Risk
    • SWOT Analysis
    • Strengths
    • Weaknesses
    • Opportunities
    • Threats
  • Appendix
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