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ビジネス旅行の主な傾向:旅行客の主な種類、主な市場動向、主な訪問先、課題、市場機会の分析

Key Trends in Business Travel: Analysis of traveller types, key market trends, key destinations, challenges and opportunities

発行 GlobalData 商品コード 893793
出版日 ページ情報 英文 34 Pages
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本日の銀行送金レート: 1USD=108.54円で換算しております。
ビジネス旅行の主な傾向:旅行客の主な種類、主な市場動向、主な訪問先、課題、市場機会の分析 Key Trends in Business Travel: Analysis of traveller types, key market trends, key destinations, challenges and opportunities
出版日: 2019年06月11日 ページ情報: 英文 34 Pages
概要

世界の旅行・観光業において、ビジネス旅行客は2018年時点で2億1700万人に達しました。これは全旅行客のうち15.3%と、「親族・有人訪問」について高い比率となっています。近年は特に、出張のついでに休暇旅行も楽しもうという「ブリージャー (Bleisure) 」が盛んになりつつあります。

当レポートでは、世界のビジネス旅行市場の最新動向について分析し、市場全体および主要部門の動向見通しや、近年の市場の主な傾向、人気度の高い旅行先の傾向と情勢見通し、今後の市場機会と解決すべき課題などについて調査しております。

目次

  • 分析概略
  • 旅行客の種類
    • ブリージャー (Bleisure) 旅行客
    • エコロジー指向のビジネス旅行客
  • 市場の主な動向
    • ホテル
    • 航空
  • 主な旅行先
    • 主な旅行先:欧州
    • 注目度の高い旅行先:中国
    • 注目度の高い、現在発展中の旅行先:マレーシア
  • 課題と市場機会
  • 付録
目次
Product Code: GDTT0152MI

This report provides analysis of traveller types and key market trends which are contributing to one of the major segments within tourism currently - business travel. Major and upcoming destinations are assessed, along with growth forecasts to provide valuable insight. Challenges along with opportunities in the industry are explained in relation to industry examples.

GlobalData's Tourism Insights Report "Key Trends in Business Travel", looks at the key trends & issues within the growing business travel segment, as well as the opportunities and threats. It also offers an insight into key destinations, traveler groups, and into the strategies of the leading companies.

Scope

  • A prime traveler segment other than typical leisure and VFR (visiting friends and relatives) markets is the business traveler. An incredible 217 million international arrivals (15.3%) were solely for business in 2018 while 1.06 billion domestic trips (9.7%) were undertaken for business purposes.
  • Accessibility, social awareness, technological developments, visa facilitation and most crucially, connectivity have aided the expansive growth of business travel. Connectivity is the major influencer of this growth.
  • Destinations also brand themselves as a 'MICE' destination in order to capitalize on the events industry in association with their respective convention and visitor bureaus[6]. Through collaborative operations, subsidies may also be offered in order to attract greater interest to the host location to improve the economy spurring regeneration and regional development.
  • Both domestic and outbound business travel trips are forecast to grow rapidly over the next few years according to GlobalData's datasets. International arrivals solely for business travel will rise by 18.1% by 2022 (from 217million in 2018 to 257million in 2022).
  • The combining of business and leisure creating 'Bleisure' is an explosive trend for the travel sector.

Reasons to buy

  • Gain an insight into the business travel segment
  • Understand the key traveler types business travel facilities and hotel companies can look to attract
  • Look at the key destinations and why they appeal
  • Gain a detailed understanding of the key trends, isseus and chellenges facing operators in the business travel space.

Table of Contents

  • Snapshot
  • Traveler Types
    • Bleisure traveler
    • Eco-business traveler
  • Key Market Trends
    • Hotels
    • Airlines
  • Key Destinations
    • Key destinations: Europe
    • Key destination in focus: China
    • Developing destination in focus: Malaysia
  • Challenges and Opportunities
  • Appendix
    • References
    • Terminology and definitions
    • About the author
    • GlobalData at a glance