Global Online Retailing, 2017-2022: Market Size, Forecasts, Trends, and Competitive Landscape
ページ情報: 英文 77 Pages
南北アメリカ、ヨーロッパなどの成熟市場では成長の鈍化がみられるものの、新興市場の成長は依然として力強く、世界全体におけるオンライン小売の成長率は今後も物理的店舗による従来の小売業を上回る見通しです。予測期間中の売上高は15.6%のCAGR (年間複合成長率) で推移し、2022年には2兆4360億米ドルの規模に達すると予測されています。インターネットの普及、さらに重要なことにスマートフォン、モバイル機器の浸透が同市場の成長を牽引しています。
Retail is going through unprecedented changes. The old retail model is no longer valid and technology has handed power to the consumer, providing them with unlimited choice and access. With customers increasingly seeking convenience and faster delivery times, e-commerce retailers across the globe are adopting new technologies and processes to deliver products faster.
While growth in the more mature online regions of the Americas and Europe is beginning to slow, there is still strong growth in the emerging markets, and across all regions online growth will continue to outperform physical retail. Sales are projected to register a CAGR of 15.6% over the forecast period (2017-2022) to reach US$2,436 billion by 2022. Internet penetration, but more importantly the proliferation of smartphones and mobile devices, is driving growth.
Americas leads globally with online sales, particularly the US. As the home of global technology and big online retailers such as Amazon, online retail was adopted fast, and the US powered ahead, but as consumers and retailers globally engage with online shopping it is the APAC region which will dominate in 2022.
Populous emerging countries such as India, China and Indonesia will show the strongest online growth over the next five years, particularly India with its huge young, tech-savvy population. This potential is why both Amazon and Walmart were keen to buy local Indian online player Flipkart - to gain a strong foothold in this fast developing market.
Amazon dominates globally with an 8.7% share of the online market, but is up against fierce competition from China in the form of JD.com and Alibaba who are both liaising with western retailers and looking beyond the APAC region for opportunities.
"Global Online Retailing, 2017-2022", report provides a detailed analysis of both the historic and forecast market data of global retail sales of different product segments in online channel. In addition, it provides an overview of changing shopping trends, the influence of various economic variables on the global online retail industry, technology trends and the competitive landscape across product segments.
The report also details major online retailers in each category group globally with their product proposition analysis and market positioning in 2017 along with recent key developments. In-depth analysis of the latest trends in online shopping, covering the factors driving online shopping, consumer insights, market dynamics globally (covering 26 product categories).
The report summarises the common issues facing retailers globally as they face a retail landscape that is changing constantly, and rapidly, and becoming completely unrecognisable from the traditional model that evolved over centuries. Some of the key trends discussed in the report -