株式会社グローバルインフォメーション
TEL: 044-952-0102
表紙
市場調査レポート

ASEAN諸国の観光市場の分析

Tourism Destination Market Insights: Association of South East Asian Nations (ASEAN)

発行 GlobalData 商品コード 588430
出版日 ページ情報 英文
即納可能
価格
こちらの商品の販売は終了いたしました。
ASEAN諸国の観光市場の分析 Tourism Destination Market Insights: Association of South East Asian Nations (ASEAN)
出版日: ページ情報: 英文

当商品の販売は、2020年02月14日を持ちまして終了しました。

概要

現在、ASEAN諸国で観光業が急速な成長を遂げており、例えばタイでは2009~2017年でインバウンド観光客が147%増加しました。ASEANでは「ASEAN観光戦略計画 2016-2025」を策定し、多様で独特な観光サービスを提供し、地域全体に大きな経済効果をもたらしたいと考えています。

当レポートでは、ASEAN諸国 - タイ、ベトナム、カンボジア、シンガポール、ブルネイ、インドネシア、フィリピン、マレーシア、ラオス、ミャンマー - における旅行業・旅行市場について分析し、地域全体の市場動向見通し、主な傾向と最新情勢、主要国 (観光地) の詳細動向・情勢、将来的な市場リスクおよび市場機会などを調査しております。

目次

  • 概要
  • ASEAN諸国の地図
    • 市場概略
    • 主な傾向と新たな動き
  • 主要市場の詳細動向
    • ミャンマー
    • タイ
    • シンガポール
  • リスク分析
    • 市場のリスクと機会
    • 将来展望

付録

目次
Product Code: GDTT0296MI

The ASEAN is an upcoming and diverse holiday destination with a great deal to offer. It is however, not without its challenges. This insight report includes an analysis of source markets, infrastructure and attractions, and assesses the risks and opportunities for the ASEAN as a destination market.

Key Highlights

  • The avid Chinese traveler market has been useful for many spurring significant inbound growth across multiple destinations within the ASEAN region. Thailand, Vietnam and Singapore feature as the most popular regional destinations for the inbound Chinese source market likely due to ample opportunity for relaxation, shopping, casino related tourism and MICE opportunity within these areas.
  • Many a destination such as Vietnam and Singapore currently identify a growth in luxury and upscale hotel developments attracting key players such as Marriott International, Intercontinental Hotels Group and Hyatt. Sports tourism is also developing, largely attributed to golf tourism and appealing to the 'G-leisure' traveler.
  • Inbound business travel has grown significantly over the past five years reaching 8.1 million in 2019 compared to 5.8 million in 2014.
  • Since the 2015 ASEAN open skies agreement (an agreement based on granting freedom for the air transport market throughout the region regardless of country of origin) has enabled intra-regional travel to become much more accessible across ASEAN destinations.

Scope

  • This report is part of GlobalData's Destination Market Insights Series.
  • These reports provide an in-depth analysis of a tourist destination and its key source markets, as well as an assessment of the trends and issues in the covered destination market, in this case ASEAN.

Reasons to buy

  • Obtain a clear and detailed insight into new developments in an up-and-coming tourist destination.
  • Use data and analysis to explore future trends related to international arrivals, airlines, niche tourism, and hotel developments.
  • Gain a strong understanding of the opportunities in the market, as well as the risks, to support better business decisions.

Table of Contents

  • Overview
  • ASEAN member states
  • Snapshot
  • Key trends and new developments
  • Types of travel
  • Cultural tourism
  • Health & Wellness
  • Adventure tourism
  • Country Focus
  • Country Focus: Singapore
  • Country Focus: Vietnam
  • Country Focus: Philippines

Regional Risk & SWOT Analysis

  • Regional Risk

SWOT Analysis

  • Strengths
  • Weaknesses
  • Opportunities
  • Threats

Appendix

  • Terminology and definitions
  • References
  • About the author
  • Ask the analyst