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市場調査レポート

北米のスピリッツ市場

Opportunities in the Americas Spirits Sector: Analysis of Opportunities Offered by Countries in the Region

発行 GlobalData 商品コード 574521
出版日 ページ情報 英文 103 Pages
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北米のスピリッツ市場 Opportunities in the Americas Spirits Sector: Analysis of Opportunities Offered by Countries in the Region
出版日: 2018年10月08日 ページ情報: 英文 103 Pages
概要

当レポートでは、北米のスピリッツ市場を調査し、地域全体および主要国の市場動向、市場規模の推移と予測、カテゴリー(ブランデー、ジン & ジュネヴァ、リキュール、ラム、特殊スピリッツ、テキーラ & メスカル、ウォッカ、ウイスキー)・国別の消費動向の変化、市場構造、主要企業およびブランドの概要と市場シェア、流通構造、市場の将来展望、成長機会などについて包括的にまとめています。

第1章 エグゼクティブサマリー

第2章 市場規模と成長分析

  • 市場規模:各地域市場との比較
  • 成長分析:地域別
  • 成長分析:国別
  • 成長分析:カテゴリー別

第3章 潜在的成長率の高い国々の特定

  • 北米で潜在的成長率の高い国々:概要
  • 調査手法
  • リスク・リワード・市場機会の分析

第4章 市場規模と成長分析

  • 市場概要
  • 成長貢献度の分析:国別
  • スピリッツ市場のシェア:その他のアルコール飲料市場との比較
  • 消費レベルの推移:国・カテゴリー別
  • 1人当たりの消費量および支出額の分析

第5章 国別プロファイル

  • 米国
  • カナダ
  • メキシコ

第6章 成功事例

  • ケーススタディ

第7章 企業およびブランドの分析

  • ブランド別の市場シェア
  • 主要企業
  • 主要ブランド
  • プライベートブランド(PB)製品の浸透率

第8章 主な流通チャネル

  • 国別
  • カテゴリー別

第9章 主な包装形態

  • 成長分析:包装材・容器タイプ別
  • 成長分析:施栓・外装タイプ別

第10章 課題と将来展望

  • 主な課題
  • 市場の将来展望

第11章 付録

図表リスト

図表

List of Tables

  • Regional comparison: Market size, growth, and per capita analysis, 2017-2022
  • Risk, reward and opportunity analysis
  • Countries in the region - Overview
  • Value share of the spirits sector as a proportion of other non-alcoholic beverages by country, 2017
  • Change in consumption by category within spirits (value terms), 2017-2022
  • Per Capita Consumption in the region by countries, 2017
  • Per Capita Expenditure in the region by countries, 2017
  • Leading brands in the sector and categories by value, 2017
  • Leading companies in the sector by value sales, 2017
  • Leading Brands (including Private label) in the sector by value, 2017
  • Private label penetration in the sector
  • Leading Distribution Channels in the region by countries, 2017
  • Leading Distribution Channels in the region by category, 2017

List of Figures

  • Annual value growth analysis by region (2017-2022)
  • Annual volume growth analysis by region (2017-2022)
  • Value and volume growth analysis by country (2017-2022)
  • Value and volume growth analysis by category (2017-2022)
  • Country level contribution to the growth by category in the region, 2017-2022
  • high potential country - Demographic Analysis
  • Key package material volume (units) share, 2017
  • Unit volume growth by package material (2012-2022)
  • Key pack type volume (units) share, 2017
  • Unit volume growth by pack type (2012-2022)
  • Key closure type volume (units) share, 2017
  • Unit volume growth by closure type (2012-2022)
  • Key primary outer volume (units) share, 2017
  • Unit volume growth by primary outer type (2012-2022)
目次
Product Code: CS0099RR

Global Spirits sector was valued at US$689,074.6 million in 2017; of which Americas was second largest regional market. The region is expected to register a value CAGR of 4.5% over the forecast period (2017-2022). Growth in the region will be driven by the rising consumption of tequila among the young adult population, as opposed to conventional trends of whiskey.

In terms of volume, the Americas market was estimated at 3,714.8 million liters in 2017 and is forecast to record the third fastest CAGR of 2.2% among all regions during 2017-2022. The Americas held the third highest per capita consumption of spirits in 2017 followed by Asia-Pacific and Eastern Europe. The region held the third highest per capita expenditure in 2017, after Western Europe and Eastern Europe respectively.

The overall spirits sector in the Americas is fragmented, with the top five brands - Smirnoff, Bacardi, Cachaca 51, Captain Morgan, and Fireball - accounting for 11.9% of overall volume sales in the sector in 2017.

Hypermarkets & Supermarkets was the leading distribution channel in the Americas spirits sector with a volume share of 38.7% in 2017, followed by Food & Drinks specialists. Among the high potential countries, the share of Hypermarkets & Supermarkets was the highest in the US at 48%, followed by Mexico. Food & Drinks specialists was the largest distribution channel in most of the countries in the Americas.

"Opportunities in the Americas Spirits Sector", report brings together multiple data sources to provide a comprehensive overview of the region's spirits sector. It includes market overview, high growth country analysis, top brands, key distribution channels, packaging formats and case studies.

Scope

This report brings together multiple data sources to provide a comprehensive overview of the spirits sector in the region. It includes analysis on the following -

  • Sector overview: Provides overview of the sector size, value and volume growth analysis, across regions
  • Change in consumption: Analysis on the shift in consumption of spirits categories across the key countries in the region.
  • High potential countries: Provides Risk-Reward analysis of top 4 high potential countries in the region based on market assessment, economic development, socio-demographic, governance indicators, and technological infrastructure
  • Country analysis: Provides deep-dive analysis of high potential countries covering value growth during 2017-2022, key challenges, consumer demographics, and key trends supported with product examples. It also includes analysis of the key challenges faced and future outlook for the region.
  • Brand analysis: Provides an overview of leading brands in the region, besides analyzing the growth of Private Label products in the region.
  • Key distribution channels: Provides analysis on the leading distribution channels for spirits across the key countries in the region, in 2017. It covers these distribution channels - Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, eRetailers, Cash & Carries and Warehouse Clubs, 'Dollar Stores' and Other retailers.
  • Preferred packaging formats: The report provides percentage share (in 2017) and growth analysis (during 2012-2022) for various packaging materials, pack type, closure type, and primary outer types based on the volume sales (units) of spirits.

Reasons to buy

  • Manufacturing and retailers seek latest information on how the market is evolving to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities of growth within the sector in the region.
  • The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape and demographic analysis , that can help companies gain insight into the country specific nuances
  • The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, than can help companies in revenue expansion
  • To gain competitive intelligence about leading brands in the sector in the region with information about their market share and growth rates.

Table of Contents

1. Executive summary

2. Market size and growth analysis (Regional analysis)

  • Market size analysis - by region
  • Growth analysis by region
  • Growth analysis by country
  • Growth analysis by category

3. Growth potential by countries

  • Risk and reward analysis - Opportunity scores

4. Market size and growth analysis

  • Overview - Value and volume growth analysis by country
  • Growth contribution analysis by country
  • Share of spirits compared to other non-alcoholic beverages
  • Change in consumption levels by country and spirits categories
  • Per capita consumption and expenditure analysis

5. High potential countries

6. Success stories

7. Company and brand analysis

  • Brand Share Analysis in the spirits sector
  • Leading companies in spirits sector
  • Leading brands in the sector
  • Private label penetration in the sector

8. Key distribution channels

  • Leading distribution channels by countries
  • Leading distribution channels by category

9. Key packaging formats

  • Growth analysis by key package material and pack type
  • Growth analysis by closure type and primary outer type

10. Challenges and future outlook

  • Key challenges
  • Future outlook

11. Appendix

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