Opportunities in the Asia-Pacific Wine Sector: Analysis of opportunities offered by high-growth economies
|出版日||ページ情報||英文 93 Pages
|アジア太平洋のワイン市場 Opportunities in the Asia-Pacific Wine Sector: Analysis of opportunities offered by high-growth economies|
|出版日: 2019年01月13日||ページ情報: 英文 93 Pages||
The Asia-Pacific wine market is expected to grow from US$90,406.5 million in 2017 to US$171,889.1 million in 2022, at a CAGR of 13.7%. The regional market is forecast to record a value CAGR of 13.7%, highest among all regions globally, during 2017-2022. The growing affluence of consumers in major economies, particularly China, rising number of frequent wine drinkers, improved reception to Western trends, and burgeoning popularity of premium-quality products in nations such as China and Japan are spurring the demand for wine in the region.
Still wine was the largest category with value sales of US$80,883.1 million in 2017, accounting for 89.5% of the overall value sales in the region. Sparkling wine and fortified wine were the other categories in the region, accounting for value shares of 9.4% and 1.1%, respectively, in the same year. The top five brands in the Asia-Pacific wine sector accounted for 31.2% of the overall brand value share, where the leading player Changyu accounted for 13.2% of the overall value sales in 2017. Private labels held a value share of 0.5% in the overall Asia-Pacific wine sector. The low share of private labels indicates Asia-Pacific consumers' inclination towards branded wines. More specifically, there is a significant demand for high-quality imported wines.
China is forecast to register the highest value growth among the high-potential countries in the Asia-Pacific region with 16.1% CAGR during 2017-2022. In terms of volume, China is again forecast to lead growth with a CAGR of 9.2% during the same period. Pairing wine with food, a prevalent trend and a major driver for wine consumption in the west, is gaining ground in certain Asian markets as well, particularly in Japan and South Korea.
Hypermarkets & supermarkets were the largest distribution channels in the Asia-Pacific wine sector, accounting for 27.1% of overall volume sales respectively, in 2017. On-trade sales in the region accounted for 42.9% of the wine sector during the same year. Glass was the most commonly used package material in the Asia-Pacific wine sector with a share of 91.2% of unit sales in 2017, while bottle was the most popular pack type, accounting for a 98.6% share in the same year.
The report "Opportunities in the Asia-Pacific Wine Sector", brings together multiple data sources to provide a comprehensive overview of the region's wine sector. It includes market overview, high growth country analysis, top brands, key distribution channels, packaging formats and case studies.
Companies mentioned: Yantai Changyu Pioneer Wine Co Ltd; Tonghuagrapewineco.., Ltd; Accolade Wines, Yunnan Shangri-La Winery Co Ltd; Treasury Wine Estates Vintners Limited, China Agri-Industries Holdings Limited (COFCO), Yantai Weilong Grape Wine Co., Ltd; Pernod Ricard SA, Distell Group Limited, Castel, E. & J. Gallo Winery
This report brings together multiple data sources to provide a comprehensive overview of the Asia-Pacific wine sector. It includes analysis on the following -