Top Trends in Prepared Foods 2017: Exploring trends in meat, fish and seafood; pasta, noodles and rice; prepared meals; savory deli food; soup; and meat substitutes
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当レポートでは、世界の加工食品市場における商品・技術開発 (イノベーション) の最新動向について分析し、現在の市場における消費者の主な傾向・思考パターンや、それに対する業界側の対応策・製品事例、今後の市場発展の方向性などを調査しております。
Consumers' diets are diverse, and while most claim not to follow a specific diet, there is a gradual shift occurring in response to health trends. Interestingly, 44% of consumers in Germany follow a low-meat diet, which is a significant increase from 2014 (26%). Similarly, 6% of US consumers now claim to be vegan, up from just 1% in 2014.
Meal components and ingredients such as vegetables, meat, and staple carbohydrates are consumed most frequently, compared to prepared foods such as ready meals and sandwiches. Vegetables are the most frequently consumed food globally, with a quarter of global consumers eating them almost every day1. Meat, fish, and poultry are also commonly consumed, with 62% of global consumers eating them at least once a week. Furthermore the majority of global consumers eat pasta, rice, or noodles - staple parts of many cuisines - at least once a week.
It has identified six key trends impacting innovation in prepared foods -
With meat consumption being continually blamed for negative effects on the environment, lab-grown meat may make its way into the mass market to combat these concerns. It also represents a cruelty-free option. A group of social-savvy tech teams are promising cruelty-free cultured "chicken" will be available by 2022. The technology will even allow consumers globally to try meat based on rare wild animals, such as panda.
The report "Top Trends in Prepared Foods 2017" outlines the key consumer and innovation trends currently impacting the core categories in prepared food: meat, fish, and seafood; pasta, noodles, and rice; prepared meals; savory deli food; soup; and meat substitutes. Trends explored in this research include the meat-free and ethical movements, premiumization and experimentation opportunities, and fresh and easy solutions for everyday meals.
Companies mentioned in this report: Nissin Food, Hello Fresh, Purple Carrot, Mindful Chef, Tyson, Intermarche, Jumbo, Waitrose.