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市場調査レポート
パキスタンの自動車市場：戦略分析・成長予測 (～2025年)Strategic Analysis of the Pakistan Automotive Market, Forecast to 2025 |
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| 発行 | Frost & Sullivan | 商品コード | 769485 | ||||
| 出版日 | ページ情報 | 英文 69 Pages 納期: 即日から翌営業日 |
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| パキスタンの自動車市場：戦略分析・成長予測 (～2025年) Strategic Analysis of the Pakistan Automotive Market, Forecast to 2025 | ||
| 出版日: 2018年12月31日 | ページ情報: 英文 69 Pages |
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パキスタンの自動車市場は新しい自動車関連政策と政治的安定性を背景に、新たな市場機会が創出される見通しです。同市場は予測期間中、7.2%の成長率を記録すると予測されています。
当レポートでは、パキスタンの自動車市場を調査し、国の背景、自動車産業の概要・動向、排出・その他の関連規制、自動車製造における主なコンピテンシー、現在の自動車アセンブリー能力、主要OEMのプロファイル、PV車の総販売台数・成長率、もっとも人気のブランド・モデル、現在のモビリティ環境、モビリティプロバイダーのプロファイル、成長戦略・成長機会の分析などをまとめています。
With An Expected Growth Rate of 7.2%, The Industry is Ripe for New Opportunities, Backed by a New Automotive Policy and Political Stability
The economies in developed countries have either stabilized or declined over the past few years. As a result, automotive companies are struggling to grow their sales in these markets. End-customers are either continuing to use their existing vehicles or are looking at alternative modes of transport. To sustain growth, automotive OEMs are continuously looking at new markets for expansion. Pakistan is one such market which holds significant growth potential.
With an extremely low penetration rate of approximately 13 cars per 1000 inhabitants and a rapidly growing urbanization rate of 40.5%, Pakistan has huge potential to grow its automotive market. So far, only three manufacturers- Suzuki, Honda and Toyota-assemble vehicles in the country, and these Japanese OEMs obviously dominate the domestic automotive market. The Pakistan government is keen to incentivize new and existing OEMs to introduce new models to enable end-customers to expand their choices. The presence of only three OEMs gives an opportunity for new OEMs to enter the market and satisfy the unmet need for end-customers.
A change in the government's automotive policy is expected to spur local OEM investment in the country in terms of assemblers and thereby contribute to an increase in sales. This is expected to further propel growth in downstream industry activities, especially automotive servicing and parts.
End-customers struggle with poor vehicle quality, inferior technology, and outdated model designs offered by the three existing manufacturers. Further, the high cost of financing is detrimental to the purchase of new vehicles as end-customers are hindered from buying new cars, which forces OEMs to continue producing old models because of lack of growth.
The aim of this study is to provide an overall perspective on the passenger vehicle market in Pakistan. It discusses the capabilities of vehicle manufacturers, how the market is currently positioned in terms of vehicles sales, who are the leading OEMs and, most importantly, how is the market expected to change in the future.
