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B2Bオンライン小売業の見通し

Future of B2B Online Retailing

発行 Frost & Sullivan 商品コード 322708
出版日 ページ情報 英文 100 Pages
納期: 即日から翌営業日
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B2Bオンライン小売業の見通し Future of B2B Online Retailing
出版日: 2017年08月02日 ページ情報: 英文 100 Pages
概要

当レポートでは、主要経済国 (米国、ドイツ、スペイン、フランス、英国、中国、日本) におけるオンラインB2B市場について調査分析し、製造業のオンライン販売、B2B関係・ワーキングモデルについて検証し、技術や成功事例なども含めて、体系的な情報を提供しています。

第1章 エグゼクティブサマリー

第2章 主要経済国のオンラインB2B市場 - 市場潜在性の推定

  • 主要B2Bオンライン市場の推定 (メーカーのみ)
  • 米国の製造業オンライン販売
  • ドイツの製造業オンライン販売
  • 英国の製造業オンライン販売
  • スペインの製造業オンライン販売
  • フランスの製造業オンライン販売
  • 日本の製造業オンライン販売
  • 中国の製造業オンライン販売
  • オンラインB2B市場 (メーカーのみ) 評価

第3章 オンラインB2Bモデル - B2B関係・ワーキングモデルのタイプ

  • B2B関係のタイプ
  • B2Bビジネスモデルのタイプ
  • 一対多のEショップ
  • Eショップのケーススタディ1
  • Eショップのケーススタディ2
  • Eショップのケーススタディ3
  • Eショップのケーススタディ4
  • Eショップのケーススタディ5
  • Eショップのケーススタディ6、など

第4章 オンラインB2B戦略の業務効率

  • B2B Eコマースのマトリクス:ビジネス成功の戦略
  • B2B Eコマースのオムニチャネルマトリクス
  • B2B Eコマースの財務マトリクス
  • B2B Eコマースの顧客サポートとエンゲージメントマトリクス

第5章 流通業者の見通し

  • 主要産業の流通業者
  • 大・中小企業の市場要件の評価
  • Grainger:Eコマース戦略
  • RS Components:Eコマース戦略
  • IPH:Eコマース戦略
  • 競合分析:大口顧客への提供

第6章 主なオンラインB2Bベンダーの技術革新

  • B2B Eコマースのサービス情勢
  • ケーススタディ

第7章 将来の見通し

  • B2B Eコマースの将来の技術革新
  • ドローン配送
  • Industry 4.0

第8章 B2B成功事例のプロファイル

  • B2B成功事例:産業別

第9章 AEROBAY

  • Aerobay
  • 企業、KPI、SKU、競合企業
  • Aerobayソリューション

第10章 MEDTRONIC

  • Medtronic
  • 企業、KPI、SKU、競合企業
  • Medtronicソリューション

第11章 BASF

  • BASF
  • 企業、KPI、SKU、競合企業
  • BASFソリューション

第12章 FERGUSON

  • Ferguson
  • 企業、KPI、SKU、競合企業
  • Fergusonソリューション

第13章 戦略的結論 - 主な成功要因

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目次
Product Code: K16F-MT

Connected Marketplaces Transition from Transactional Hubs to Assistive Selling

Online B2B retailing is at an inflection point and is going through major shifts in technology and business models. The B2B market will outgrow the B2C market by 2025, with China taking the lead. The market is evolving due to shifts in the impact of mobility and role of digital channels. Retailers, in order to cope up with the change in the market, need to incorporate a broader competitive view by prioritising mobile and omnichannel strategies by investing aggressively in the B2B customer experience. The top priority of B2B retailers is to create a unique and personalised experience in delivering services through innovation in technologies.

The area of focus for the B2B vendors has shifted from procurement tools and EDI to hypermarkets, assistive selling, and omnichannel presence. The change is mainly to increase visibility among the other stakeholders and build strong software and infrastructure services.

This study covers the online B2B market in the key economies: US, Germany, Spain, France, UK, China, and Japan. It analyses the online sales in the manufacturing industry and classifies the B2B relationships and working models. The research service also focuses on techniques needed to improve the efficiency of online operations and customer services to enhance future growth opportunities. Profiles of B2B success cases are included and the study concludes with strategic conclusions and key success factors to be considered in the online B2B retailing sector. Some of the critical elements researched in the study include market automation, omnichannel presence, cognitive learning, assistive selling services, and fulfillment process and future innovative technologies such as drone delivery and virtual reality. The base year considered for the study is 2016.

Research Scope

By Region

  • The United States
  • Germany
  • Spain
  • France
  • The United Kingdom
  • China
  • Japan

By Business Model

  • One-to-Many
  • Many-to-Many

By Strategies

  • Omnichannel
  • Customer Support and Engagement
  • Financial

By Landscape

  • Personalisation
  • Omnichannel
  • Business Intelligence
  • Assistive Selling

By Technology

  • Drone Delivery
  • Industry 4.0
  • Smart Products
  • Augmented/Virtual Reality

Key Questions This Study Will Answer:

  • What are the estimates of key B2B online markets (manufactures only) in 2025?
  • What are the types of B2B models and key critical elements of the models?
  • What are the online B2B strategies that increase the operational efficiency of the business?
  • How are the key online vendors innovating in the B2B market?
  • What are the future innovations in technology for B2B eCommerce?
  • What are the growth opportunities in the key economies?

Table of Contents

1. EXECUTIVE SUMMARY

  • Key Findings of the Study
  • Key Findings of the Study (continued)
  • Key Findings of the Study (continued)
  • Key Findings of the Study (continued)
  • B2B Online Market Definitions
  • Online B2B Market Purview
  • Online B2B Market Research Scope

2. ONLINE B2B MARKET IN KEY ECONOMIES-ESTIMATES ON MARKET POTENTIAL

  • Estimates of Key B2B Online Markets (Manufacturers Only)
  • Manufacturing Online Sales in the United States
  • Manufacturing Online Sales in Germany
  • Manufacturing Online Sales in the United Kingdom
  • Manufacturing Online Sales in Spain
  • Manufacturing Online Sales in France
  • Manufacturing Online Sales in Japan
  • Manufacturing Online Sales in China
  • Online B2B Market (Manufacturers Only) Assessment

3. ONLINE B2B MODELS-TYPES OF B2B RELATIONSHIPS AND WORKING MODELS

  • Types of B2B Relationships
  • Types of B2B Business Models
  • One-to-Many-eShop: Designing End-to-End Online Journeys
  • eShop-Case Study 1: 3-Creating the B2C Experience in B2B
  • eShop-Case Study 2: BMW Web Store-Direct from Manufacturers
  • eShop-Case Study 3: Xiameter-Transparent Online Low Pricing
  • eShop-Case Study 4: Siemens-Industry Mall
  • eShop-Case Study 5: ExonnMobil
  • eShop-Case Study 6: John Deere
  • Three Critical Elements of One-to-Many Models
  • 1) New Features
  • 2) Omnichannel Presence
  • Types of Omnichannels
  • 3) Cognitive Learning
  • Industry-specific-Automotive: Tyre24
  • Industry-specific-Healthcare: WestCMR
  • Hypermarket-Case Study 1: Alibaba
  • Hypermarket-Case Study 2: Amazon Business
  • Hypermarket-Case Study 3: eBay
  • Amazon and Alibaba-Comparison Matrix
  • Key Elements of the Many-to-Many Business Model
  • Marketing Services
  • Assistive Selling Services
  • Fulfillment Process
  • B2B Fulfillment Process from Many-to-Many Players
  • Comparisons between Two Models
  • Case Study of Self-run Model-Amazon Fulfillment
  • Case Study of Go-between Marketplace Model-Cainiao

4. OPERATIONAL EFFICIENCIES OF ONLINE B2B STRATEGIES

  • B2B eCommerce Matrices-Strategy for Business Success
  • Omnichannel Matrices for B2B eCommerce
  • Financial Matrices for B2B eCommerce
  • Customer Support and Engagement Matrices for B2B eCommerce

5. DISTRIBUTORS' PERSPECTIVES

  • Key Industrial Distributors
  • Assessment of Market Requirements for Large and SME Accounts
  • Grainger-eCommerce Strategy
  • RS Components-eCommerce Strategy
  • IPH-eCommerce Strategy
  • Competitive Analysis-Offerings to Large Customers

6. KEY ONLINE B2B VENDOR INNOVATIONS

  • B2B eCommerce Service Landscape
  • Case Study-Omnichannel: SAP Hybris
  • Case Study-Assistive Selling: Apttus MAX
  • Case Study-Personalisation: YUSP
  • SikkaSoft's Cloud-based App Platform

7. FUTURE PERSPECTIVES

  • Future Technology Innovations for B2B eCommerce
  • Drone Deliveries
  • Virtual Reality
  • Industry 4.0-The Five Strategic Shifts
  • Industry 4.0-Contracts
  • Industry 4.0-Adoption Cycle
  • Industry 4.0-Adoption in Process Industries
  • Industry 4.0-Evolution of Data Analytics for Maintenance-related Activities
  • Industry 4.0-Predictive Maintenance
  • Industry 4.0-Smart Products

8. PROFILES OF B2B SUCCESS CASES

  • B2B Success Cases by Industry

9. AEROBAY

  • Aerobay
  • Company, KPI, SKU, and Competitors
  • Aerobay Solution

10. MEDTRONIC

  • Medtronic
  • Company, KPI, SKU, and Competitors
  • Medtronic Solution

11. BASF

  • BASF
  • Company, KPI, SKU, and Competitors
  • BASF Solution

12. FERGUSON

  • Ferguson
  • Company, KPI, SKU, and Competitors
  • Ferguson Solution

13. STRATEGIC CONCLUSION-KEY SUCCESS FACTORS TO CONSIDER

  • Shaping B2B eCommerce Buying Experience
  • Growth Opportunities in B2B eCommerce Market
  • Legal Disclaimer
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