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市場調査レポート

芝生・園芸用散水製品市場:米国市場の予測

Lawn & Garden Watering Products (US Market & Forecast)

発行 Freedonia Group 商品コード 567999
出版日 ページ情報 英文 157 Pages
納期: 即日から翌営業日
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本日の銀行送金レート: 1USD=109.81円で換算しております。
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芝生・園芸用散水製品市場:米国市場の予測 Lawn & Garden Watering Products (US Market & Forecast)
出版日: 2019年10月31日 ページ情報: 英文 157 Pages
概要

当レポートでは、米国の芝生・園芸用散水製品市場の動向について分析し、市場の基本構造や特性、近年の市場動向 (消費者の選好、世代別・所得別の傾向など) と今後への影響、全体的な市場規模の動向見通し、製品別の詳細動向、産業・流通構造と競争戦略、主要企業のプロファイルなどを調査しております。

第1章 エグゼクティブ・サマリー

第2章 概要

  • 分析概略
  • 過去の市場動向
  • 製品の概要と技術革新
    • 節水機能
    • スマート製品
    • 伸縮型・軽量型コンパクトホース
    • ハイブリッドポリマー製ホース
    • エルゴノミクス
  • 需要への影響要因
    • 製品置換率
    • 旱魃・水不足
    • BPA (ビスフェノールA)・鉛・フタル酸エステルの含有率
    • 季節性・天候
  • 米国国内の供給量と対外貿易動向

第3章 製品

  • 分析概略
  • 芝生・園芸用散水製品の需要量:製品別
  • ホース
    • 種類別の需要量
    • 従来型ホース
    • 散水ホース/スプリンクラー
    • 次世代型ホース (軽量/伸縮/コンパクト/コイル状など)
    • 主要サプライヤー
  • DIY式灌漑システム
    • 種類別の需要量
    • 制御装置 (基本型/スマート)
    • その他の装置 (地下式/地上式/点滴式)
    • 主要サプライヤー
  • ノズル
    • 種類別の需要量
    • 主要サプライヤー
  • スプリンクラー
    • 種類別の需要量
    • 主要サプライヤー
  • ホース用リール
    • 需要量の見通し
    • 主要サプライヤー
  • 付属品・その他の製品
    • 種類別の需要量
    • 主要サプライヤー

第4章 小売販売

  • 分析概略
  • 卸売・流通
  • 小売価格の動向
  • 小売売上高:製品別
  • 小売売上高:チャネル別
  • マーケティングの傾向
    • オムニチャネル型・実店舗式小売販売の必須要素
    • 多次元的アプローチ
    • プライベートブランド

第5章 消費者の動向

  • 分析概略
  • 住宅所有の傾向
    • 持ち家率 vs. 借家率
    • 年齢層
    • 世帯所得
  • 娯楽としての園芸
  • 環境責任
  • 芝生・園芸・節水に対する消費者の考え方
  • 散水製品の対する消費者の考え方
    • 品質・種類
    • 園芸用ホースの所有率:住宅の種類別
    • 園芸用ホースの所有率:年齢層別
    • 都市部・郊外・農村部
    • 園芸用ホース購入への影響要因
    • 灌漑システムの所有率:住宅の種類別
    • 灌漑システムの所有率:年齢層別
    • 灌漑システムの所有率:人口密度別
    • 灌漑システムの所有率:地域別

第6章 産業構造

  • 分析概略と産業構成
  • 市場シェア
  • 競争戦略
  • 事業協力協定
  • 企業合併・買収 (M&A)
  • 市場参入企業の一覧

第7章 付録

図表

List of Tables

3. Products

  • Table 3-1: Lawn & Garden Watering Product Demand, 2008 -- 2023 (million dollars)
  • Table 3-2: Lawn & Garden Hose Demand by Type, 2008 -- 2023 (million dollars)
  • Table 3-3: Selected Garden Hose Suppliers
  • Table 3-4: Lawn & Garden DIY Irrigation System Demand by Type, 2008 -- 2023 (million dollars)
  • Table 3-4: Lawn & Garden Nozzle Demand by Type, 2008 -- 2023 (million dollars)
  • Table 3-5: Lawn & Garden Sprinkler Demand by Type, 2008 -- 2023 (million dollars)
  • Table 3-6: Lawn & Garden Accessories & Other Watering Product Demand by Type, 2008 -- 2023 (million dollars)

4. Retail Sales

  • Table 4-1: Lawn & Garden Watering Product Retail Sales by Product, 2008 -- 2023 (million dollars)
  • Table 4-2: Lawn & Garden Watering Product Retail Sales by Channel, 2008 -- 2023 (million dollars)

5. Consumer Trends

  • Table 5-1: Homeownership & Rental of Residences, 2008 -- 2018 (percent of population)
  • Table 5-2: Homeownership & Rental of Residences by Annual Household Income Bracket, 2010 -- 2018 (percent of population)
  • Table 5-3: Adults Who Gardened in the Last 12 Months by Gender, Age Bracket, & Ownership of Residence, 2008 -- 2019 (percent of adults)
  • Table 5-4: Adults Who Agree at All with the Statement "Each of us has a personal obligation to do what we can to be environmentally responsible" by Gender, Age Bracket, & Ownership of Residence, 2009 -- 2019 (percent of respondents)

6. Industry Structure

  • Table 6-1: Lawn & Garden Watering Product Sales by Company, 2018 (million dollars)
  • Table 6-2: Selected Cooperative Agreements

7. Appendix

  • Table 7-1: Abbreviations & Acronyms Used in Study
  • Table 7-2: Macroeconomic Indicators, 2008 -- 2023 (billion 2012 dollars)
  • Table 7-3: Population & Households, 2008 -- 2023 (million persons)
  • Table 7-4: Personal Consumption Expenditures, 2008 -- 2023 (billion dollars)
  • Table 7-5: Housing Stock by Type, 2008 -- 2023 (million units)
  • Table 7-6: Population by Region & Subregion, 2008 -- 2023 (million people)
  • Table 7-7: Single Family Housing Starts by Region & Subregion, 2008 -- 2023 (thousand units)
  • Table 7-8: Multifamily Housing Starts by Region & Subregion, 2008 -- 2023 (thousand units)

List of Figures

1. Executive Summary

  • Figure 1-1: US Lawn & Garden Watering Products Market Trends

2. Overview

  • Figure 2-1: Key Trends in the Lawn & Garden Watering Products Market
  • Figure 2-2: Lawn & Garden Watering Product Demand, 2008 -- 2018 (million dollars)
  • Figure 2-3: Product Example: Scotts Miracle-Gro Watering Kits
  • Figure 2-4: Product Example: Melnor Sunrise Once-a-Day Water Timer
  • Figure 2-5: Product Example: Rachio 3 Smart Sprinkler Controller
  • Figure 2-6: Product Example: Orbit Irrigation b-hyve Smart Irrigation Controller
  • Figure 2-7: Product Example: ST8 Smart Irrigation WiFi Timer
  • Figure 2-8: Product Example: Scotts Miracle-Gro Smart Controller & Sensors
  • Figure 2-9: Product Example: Melnor RainCloud Smart Valve
  • Figure 2-10: Product Example: Orbit Irrigation b-hyve Hose Faucet Timer
  • Figure 2-11: Product Example: Anguslvy Expandable Hose Improvements
  • Figure 2-12: Product Example: Pocket Hose Silver Bullet Expandable Hose
  • Figure 2-13: Product Example: Lightweight Compact Hoses
  • Figure 2-14: Product Example: Flexilla SwivelGrip Hybrid Polymer Hose
  • Figure 2-15: Product Example: Hybrid Polymer Hoses
  • Figure 2-16: Product Example: Ray Padula Smart Grip Nozzle
  • Figure 2-17: Product Example: Melnor RelaxGrip Nozzle
  • Figure 2-18: Product Example: Gilmour Nozzle with Swivel Connect

3. Products

  • Figure 3-1: Lawn & Gardening Watering Product Trends by Product
  • Figure 3-2: Lawn & Garden Watering Product Demand, 2018 -- 2023 (million dollars)
  • Figure 3-3: Lawn & Garden Hose Demand by Type, 2018 -- 2023 (million dollars)
  • Figure 3-4: Lawn & Garden DIY Irrigation System Demand, 2008 -- 2023 (million dollars)
  • Figure 3-5: Lawn & Garden Nozzle Demand Share by Type, 2018 (million dollars)
  • Figure 3-6: Lawn & Garden Sprinkler Demand Share by Type, 2018 (million dollars)
  • Figure 3-7: Lawn & Garden Hose Reel Demand, 2008 -- 2023 (million dollars)

4. Retail Sales

  • Figure 4-1: Lawn & Garden Watering Product Retail Distribution
  • Figure 4-2: Lawn & Garden Watering Product Retail Sales by Channel, 2018 -- 2023 (million dollars)

5. Consumer Trends

  • Figure 5-1: Lawn & Garden Watering Products: Consumer Trends
  • Figure 5-2: Homeownership & Rental of Residences by Age Bracket, 2010 & 2018 (percent of population)
  • Figure 5-3: Consumer Attitudes Regarding Lawns, Gardens, & Water Conservation, 2019 (percent of respondents)
  • Figure 5-4: Garden Hose Ownership Characteristics, 2019 (percent of respondents)
  • Figure 5-5: Type of Garden Hose Owned by Home Type, 2019 (percent of respondents)
  • Figure 5-6: Type of Garden Hose Owned by Age Bracket, 2019 (percent of respondents)
  • Figure 5-7: Type of Garden Hose Owned by Population Density, 2019 (percent of respondents)
  • Figure 5-8: Garden Hose Use, 2019 (percent of respondents)
  • Figure 5-9: Factors Influencing Garden Hose Purchase, 2019 (percent of respondents)
  • Figure 5-10: Home Irrigation System Characteristics, 2019 (percent of respondents)
  • Figure 5-11: Type of Irrigation System Owned by Home Type, 2019 (percent of respondents)
  • Figure 5-12: Type of Irrigation System Owned by Age Bracket, 2019 (percent of respondents)
  • Figure 5-13: Type of Irrigation System Owned by Population Density, 2019 (percent of respondents)
  • Figure 5-14: Type of Irrigation System Owned by Region, 2019 (percent of respondents)

6. Industry Structure

  • Figure 6-1: Lawn & Garden Watering Product Market Share by Company, 2018 (billion dollars)
  • Figure 6-2: Lawn & Garden Watering Products: First Leading Supplier
  • Figure 6-3: Lawn & Garden Watering Products: Second Leading Supplier
  • Figure 6-4: Lawn & Garden Watering Products: Third Leading Supplier
  • Figure 6-5: Lawn & Garden Watering Products: Fourth Leading Supplier
  • Figure 6-6: Lawn & Garden Watering Products: Fifth Leading Supplier
  • Figure 6-7: Lawn & Garden Watering Products: Co-Sixth Leading Supplier
  • Figure 6-8: Lawn & Garden Watering Products: Co-Sixth Leading Supplier

7. Appendix

  • Figure 7-1: Annual Growth in Real GDP, 2000 -- 2018, Compared to 1980 -- 2005 Average (percent)
  • Figure 7-2: Annual Population Growth, 2003 -- 2018 (percent)
  • Figure 7-3: Housing Stock by Year of Construction, 2018 (percent)
目次
Product Code: 3757

This new edition of ‘Lawn & Garden Watering Products’ presents historical demand data (2008, 2013, and 2018) and forecasts for 2023 by product (hoses, DIY irrigation systems, nozzles, sprinklers, hose reels, and accessories and other watering products) at manufacturers' level.

Retail level sales are presented and analyzed by retail channel (home centers, discount stores, hardware stores, lawn and garden specialty stores, and e-commerce and other channels).

Consumer insights for lawn and garden watering products are analyzed:

  • consumer attitudes
  • purchasing patterns
  • priority features
  • purchasing trends by demographics and type of residential area

The study discusses marketing and product development, evaluates company market share, and analyzes industry competitors including Fiskars, Flexon Industries, Melnor, Orbit Irrigation, Rain Bird, Swan Products, and Teknor Apex.

Table of Contents

1. Executive Summary

2. Overview

  • Key Findings
  • Historical Market Trends
  • Product Trends & Innovations
    • Water Conservation Features
    • Smart Products
    • Expandable & Lightweight Compact Hoses
    • Hybrid Polymer Hoses
    • Ergonomics
  • Factors Impacting Demand
    • Product Replacement Rates
    • Drought & Water Shortages
    • Water Conservation Regulations
    • BPA, Lead, & Phthalate Content
    • Seasonality & Weather
  • US Supply & Foreign Trade

3. Products

  • Key Findings
  • Lawn & Garden Watering Demand by Product
  • Hoses
    • Hoses: Demand by Type
    • Hoses: Conventional
    • Hoses: Soaker/Sprinkler
    • Hoses: Next Generation Lightweight (Expandable, Compact, Coiled, Other)
    • Hoses: Key Suppliers
  • DIY Irrigation Systems
    • DIY Irrigation Systems: Demand by Type
    • Controllers (Basic & Smart)
    • Other Systems (Underground, Aboveground, Drip)
    • DIY Irrigation Systems: Key Suppliers
  • Nozzles
    • Nozzles: Demand by Type
    • Nozzles: Key Suppliers
  • Sprinklers
    • Sprinklers: Demand by Type
    • Sprinklers: Key Suppliers
  • Hose Reels
    • Hose Reels: Demand Outlook
    • Hose Reels: Key Suppliers
  • Accessories & Other Watering Products
    • Accessories & Other Watering Products: Demand by Type
    • Accessories & Other Watering Products: Key Suppliers

4. Retail Sales

  • Key Findings
  • Wholesale Distribution
  • Retail Pricing Patterns
  • Retail Sales by Product
  • Retail Sales by Channel
  • Marketing Trends
    • Omnichannel “Bricks & Clicks” Retailing Essential
    • Multi-Dimensional Approach
    • Private Labels

5. Consumer Trends

  • Key Findings
  • Homeownership Trends
    • Ownership vs. Rental Rate
    • Age Brackets
    • Household Income
  • Gardening as a Leisure Pursuit
  • Environmental Responsibility
  • Consumer Attitudes About Lawns, Gardens, & Water Conservation
  • Consumer Ownership of Watering Products
    • Quantity & Type
    • Garden Hose Ownership by Type of Residence
    • Garden Hose Ownership by Age Bracket
    • Urban, Suburban, & Rural
    • Main Uses of Garden Hoses
    • Factors Influencing Garden Hose Purchases
    • Types of Installed Home Irrigation Systems
    • Irrigation System Ownership by Type of Residence
    • Irrigation System Ownership by Age Bracket
    • Irrigation System Ownership by Population Density
    • Irrigation System Ownership by Region

6. Industry Structure

  • Key Findings & Industry Composition
  • Market Share
  • Competitive Strategies
  • Cooperative Agreements
  • Mergers & Acquisitions
  • List of Industry Participants

7. Appendix

  • Scope
  • Definitions
  • Abbreviations
  • Freedonia Methodology
  • Study-Specific Methodology
  • Sources
  • Associations & Agencies
  • Related Studies & Reports
  • Macroeconomic Assumptions
    • Economic Environment
    • Demographics
    • Consumer Spending
    • Housing Stock
    • Regional Population & Housing Starts
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