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米国のプレジャーボート市場:製品別・地域別

Recreational Boating in the US by Product and Region, 11th Edition

発行 Freedonia Group 商品コード 118988
出版日 ページ情報 英文 199 Pages
納期: 即日から翌営業日
価格
本日の銀行送金レート: 1USD=110.58円で換算しております。
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米国のプレジャーボート市場:製品別・地域別 Recreational Boating in the US by Product and Region, 11th Edition
出版日: 2018年03月31日 ページ情報: 英文 199 Pages
概要

米国国内のプレジャーボート市場は、順調な景気動向や可処分所得の増加を反映して、ここ数年は大幅な成長が続いています。また、ジョイスティックやデジタル計器盤などの技術進歩も市場の促進に貢献しています。製品別では、低価格・多機能・高性能という利点を有する船外機モーターボートが大きなシェアを占めています。

当レポートでは、米国におけるプレジャーボート市場について分析し、全体的な所有・利用形態やオーナー数の動向、市場需要量・供給量・価格の動向見通し、部門別・製品別・地域別の詳細動向、産業構造 (企業間競争の動向) といった情報を取りまとめてお届けいたします。

第1章 エグゼクティブサマリー

第2章 概要

  • 分析のポイント
  • プレジャーボートの需給分析
    • 過去の需給動向
    • 需要量・供給量の予測
  • 従来からのボート所有者と、利用者ベースを広げるための努力
    • 従来型のボート所有者 (オーナー) のプロファイル
    • 男女別・人種別の傾向
    • 年齢別の傾向
    • 所得水準別の傾向
    • ユーザーベースを広げるための努力
  • ボート・アクティビティの傾向
    • ボート・アクティビティの概略
    • 釣り (フィッシング)
    • ウォーター・アクティビティ
  • プレジャーボートの小売販売価格
  • 現在稼働中のプレジャーボート総数
  • 価格動向
  • 技術
    • 技術の概要
    • エンジン・制御装置
    • エレクトロニクス
  • 規制上・安全面の問題
    • 概要
    • 排ガス・騒音の問題
    • 野生動物・環境の保護の問題
    • 安全性の問題
  • 世界市場の展望
  • 貿易動向

第3章 プレジャーボート

  • 分析のポイント
  • ボートの種類別の需要量・供給量
    • 概要
    • 需要量・供給量の予測
  • 船外機式モーターボート
    • 製品概要
    • 需要量・供給量の予測
    • 製品種類別の需要量
      • 平底船
      • 釣り・ウォータースキー用ボート
      • バスボート (バスフィッシング用ボート)
      • センターコンソールボート
      • ランナバウト
      • その他
    • メーカー
  • 船内機式モーターボート
    • 製品種類別の需要量
      • キャビンクルーザー
      • ランナバウト、その他
  • スターンドライブ式モーターボート
  • パーソナルウォータークラフト (水上バイク)
  • ヨット
    • デザイン別の需要量
    • 船体長さ別の需要量
  • その他のプレジャーボート
    • ジェットボート、カヌーなど

第4章 推進装置・付属品

  • 分析のポイント
  • 概要
  • 推進装置
    • 関連規制・市場概要
    • 需要量・供給量の予測
    • 新造船向け推進装置
      • 需要量の予測
      • 船外機
      • 船内機
        • 製品概要
        • 需要量の予測
        • メーカー
    • 改修船向け推進装置
      • 概要
      • 需要量の予測
    • ボート用付属品
      • 概要
      • 需要量・供給量の予測
      • ナビゲーションシステム・電子機器
      • トレーラー
      • その他

第5章 地域

  • 分析のポイント
  • 地域別の市場動向
    • 概要
    • 経済動向
    • 人口動向
    • ボート所有者の動向
  • 地域別の市場動向
  • 北東部 (ニューイングランド、大西洋岸中部)
  • 中西部 (東中西部、西中西部)
  • 南部 (太平洋岸南部、東南中部、西南中部)
  • 西部 (ロッキー山脈地帯、太平洋岸)

第6章 産業構造

  • 分析のポイント、産業構成
  • 市場シェア
  • 競合戦略
  • 製品開発
  • 製造
  • 流通
  • マーケティング
  • 企業合併・買収 (M&A)
  • 事業協力合意
  • 市場参入企業の一覧

第7章 付録

目次
Product Code: 3610

Demand for recreational boating products in the US is expected to show strong growth between 2017 and 2022, driven by a healthy economy and increased consumer spending. Rising home values and low interest rates will provide consumers with access to equity and loans, which can be used to make luxury purchases. Advances will also be supported by increased penetration of technological advances, like joystick controls and digital dashboards. Outboard powerboats and their propulsion systems will continue to be key to the industry's recovery. Favored for their lower price point, versatility, and performance, outboards are expected to continue to dominate the powerboat market.

‘Recreational Boating ’ answers these questions and more:

  • Given the dominance of outboard motors, what is the outlook for competing propulsion systems?
  • What is the industry doing to appeal to new demographics?
  • What is Rec Lite and how is it reshaping the personal watercraft segment?

Table of Contents

1. EXECUTIVE SUMMARY

2. OVERVIEW

  • Key Findings
  • Recreational Boating Supply & Demand Overview
    • Historical Trends
    • Supply & Demand Forecast
  • Traditional Boat Owners and Efforts to Expand Base
    • Traditional Boat Owner Profile
    • Gender and Race Profile
    • Age Trends
    • Income Trends
    • Efforts to Expand Base
  • Boating Activity Trends
    • Boating Activity Trends Overview
    • Fishing
    • Water Activities
  • Recreational Boat Retail Sales
  • Recreational Boats in Use
  • Pricing
  • Technology
    • Technology Overview
    • Engines & Engine Controls
    • Electronics
  • Regulatory & Safety Issues
    • Regulatory & Safety Overview
    • Emissions & Noise Issues
    • Wildlife & Environmental Protection Issues
    • Safety Issues
  • Global Outlook
  • Trade

3. RECREATIONAL BOATS

  • Key Findings
  • Supply & Demand by Boat Type
    • Overview
    • Supply & Demand Forecast
  • Outboard Powerboats
    • Product Overview
    • Supply & Demand Forecast
    • Outboard Powerboat Demand by Product Type
      • Demand by Product Type Overview
      • Pontoon Boats
      • Fish & Ski Boats
      • Bass Boats
      • Center Console Boats
      • Runabouts
      • Other Outboards
    • Producers
  • Inboard Powerboats
    • Product Overview
    • Supply & Demand Forecast
    • Cabin Cruisers
    • Runabouts & Other Inboard Powerboats
    • Producers
  • Sterndrive Powerboats
    • Product Overview
    • Supply & Demand Forecast
    • Producers
  • Personal Watercraft
    • Product Overview
    • Regulatory & Safety Issues
    • Supply & Demand Forecast
    • Market Share & Producers
  • Sailboats
    • Product Overview
    • Supply & Demand Forecast
    • Demand Forecast by Design
    • Demand Forecast by Length
    • Producers
  • Other Recreational Boats
    • Overview
    • Supply & Demand Forecast
    • Jet Boats
    • Canoes
    • All Other

4. PROPULSION SYSTEMS & BOATING ACCESSORIES

  • Key Findings
  • Overview
  • Propulsion Systems
    • Regulatory & Overview
    • Supply & Demand Forecast
    • OEM Propulsion Systems
      • Demand Forecast
      • OEM Outboard Propulsion Systems
        • Product Overview
        • Demand Forecast
        • Producers
      • OEM Inboard & Sterndrive Propulsion Systems
        • Product Overview
        • Demand Forecast
        • Producers
    • Repower Propulsion Systems
      • Overview
      • Demand Forecast
    • Boating Accessories
      • Overview
      • Supply & Demand Forecast
      • Navigational & Electric
      • Trailers
      • Other Accessories

5. REGIONS

  • Key Findings
  • Regional Trends
    • Overview
    • Economic
    • Population
    • Boat Ownership
  • Demand by Region
  • Northeast
    • Overview
    • New England
    • Middle Atlantic
  • Midwest
    • Overview
    • East North Central
    • West North Central
  • South
    • Overview
    • South Atlantic
    • East South Central
    • West South Central
  • West
    • Overview
    • Mountain
    • Pacific

6. INDUSTRY STRUCTURE

  • Key Findings & Industry Composition
  • Market Share
  • Competitive Strategies
  • Product Development
  • Manufacturing
  • Distribution
  • Marketing
  • Mergers & Acquisitions
  • Cooperative Agreements
  • List of Industry Participants

7. APPENDIX

  • Scope
  • Methodology
  • Sources
  • Associations & Agencies
  • Related Freedonia Group Studies
  • Definitions
  • Abbreviations
  • Macroeconomic Assumptions
    • Economic Environment
    • Demographics
    • Consumer Spending
    • Consumer Financing

LIST OF TABLES

2. OVERVIEW

  • Table 2-1: Recreational Boating Product Supply & Demand, 2007 -- 2022 (million dollars)
  • Table 2-2: Race and Gender of Consumers Whose Household Owns a Boat, 2017
  • Table 2-3: Age of Consumers Whose Household Owns a Boat, 2017
  • Table 2-4: Income of Households That Own a Boat, 2017
  • Table 2-5: Race and Gender of Freshwater Fishing Participants
  • Table 2-6: Age of Water Activity Participants in Last 12 Months (Index)
  • Table 2-7: Recreational Boat Retail Sales, 2007 -- 2022 (million dollars)
  • Table 2-8: Recreational Boats in Use by Type, 2007 -- 2022 (million units)
  • Table 2-9: Selected Recreational Boat Prices, 2007 -- 2022 (thousand dollars per unit)
  • Table 2-10: US Recreational Boating Foreign Trade, 2007 -- 2022 (million dollars)

3. RECREATIONAL BOATS

  • Table 3-1: Recreational Boat Supply & Demand, 2007 -- 2022 (million dollars)
  • Table 3-2: Outboard Powerboat Supply & Demand, 2007 -- 2022
  • Table 3-3: Outboard Powerboat Demand by Product, 2007 -- 2022 (million dollars)
  • Table 3-4: Pontoon Boats Demand, 2007 -- 2022
  • Table 3-5: Fish & Ski Boats Demand, 2007 -- 2022
  • Table 3-6: Bass Boats Demand, 2007 -- 2022
  • Table 3-7: Center Console Boats Demand, 2007 -- 2022
  • Table 3-8: Runabouts Demand, 2007 -- 2022
  • Table 3-9: Other Boats Demand, 2007 -- 2022
  • Table 3-10: Selected Outboard Powerboat Producers
  • Table 3-11: Inboard Powerboat Supply & Demand, 2007 -- 2022
  • Table 3-12: Inboard Cabin Cruiser Supply & Demand, 2007 -- 2022
  • Table 3-13: Runabout & Other Inboard Powerboat Supply & Demand, 2007 -- 2022
  • Table 3-14: Selected Inboard Powerboat Producers
  • Table 3-15: Sterndrive Powerboat Supply & Demand, 2007 -- 2022
  • Table 3-16: Selected Sterndrive Powerboat Producers
  • Table 3-17: Personal Watercraft Regulatory & Safety Issues
  • Table 3-18: Personal Watercraft Supply & Demand, 2007 -- 2022
  • Table 3-19: Selected Personal Watercraft Producers
  • Table 3-20: Sailboat Supply & Demand, 2007 -- 2022
  • Table 3-21: Sailboat Demand by Design, 2007 -- 2022
  • Table 3-22: Sailboat Demand by Length, 2007 -- 2022
  • Table 3-23: Selected Sailboat Producers
  • Table 3-24: Other Recreational Boats Supply & Demand, 2007 -- 2022

4. PROPULSION SYSTEMS & BOATING ACCESSORIES

  • Table 4-1: Propulsion Systems and Boating Accessories Overview
  • Table 4-2: Propulsion System Supply & Demand, 2007 -- 2022
  • Table 4-3: OEM Propulsion System Demand, 2007 -- 2022 (million dollars)
  • Table 4-4: OEM Outboard Propulsion System Demand, 2007 -- 2022
  • Table 4-5: Selected Outboard Propulsion System Producers
  • Table 4-6: OEM Inboard & Sterndrive Propulsion System Demand, 2007 -- 2022
  • Table 4-7: Selected Inboard & Sterndrive Propulsion System Producers
  • Table 4-8: Repower Propulsion System Demand, 2007 -- 2022
  • Table 4-9: Boating Accessory Supply & Demand, 2007 -- 2022 (million dollars)

5. REGIONS

  • Table 5-1: US Personal Consumption Expenditures by Region, 2007 -- 2022 (billion dollars)
  • Table 5-2: Population by Region, 2007 -- 2022 (million people)
  • Table 5-3: Share of Consumers Whose Household Owns a Boat by Region, 2017
  • Table 5-4: Recreational Boating Demand by Region, 2007 -- 2022 (million dollars)
  • Table 5-5: Northeast Recreational Boating Demand by Subregion & Product, 2007 -- 2022 (million dollars)
  • Table 5-6: Midwest Recreational Boating Demand by Subregion & Product, 2007 -- 2022 (million dollars)
  • Table 5-7: South Recreational Boating Demand by Subregion & Product, 2007 -- 2022 (million dollars)
  • Table 5-8: West Recreational Boating Demand by Subregion & Product, 2007 -- 2022 (million dollars)

6. INDUSTRY STRUCTURE

  • Table 6-1: US Recreational Boating Product Sales by Company, 2017 (million dollars)
  • Table 6-2: Competitive Strategies in the US Recreational Boating Industry
  • Table 6-3: Selected Acquisitions & Divestitures
  • Table 6-4: Selected Cooperative Agreements

7. APPENDIX

  • Table 7-1: Study Scope: US Geographic Regions & Subregions
  • Table 7-2: Relevant Industry Codes
  • Table 7-3: Abbreviations & Acronyms Used in Study
  • Table 7-4: Macroeconomic Indicators, 2007 -- 2022 (billion 2009 dollars)
  • Table 7-5: Population & Households, 2007 -- 2022 (million persons)
  • Table 7-6: Personal Consumption Expenditures, 2007 -- 2022 (billion dollars)
  • Table 7-7: Consumer Financing Environment, 2007 -- 2017

LIST OF FIGURES

1. EXECUTIVE SUMMARY

  • Figure 1-1: Key Trends in the US Recreational Boating Market

2. OVERVIEW

  • Figure 2-1: Key Trends in Recreational Boating Products
  • Figure 2-2: Recreational Boating Product Market, 2007 -- 2022
  • Figure 2-3: Freshwater Fishing Demographic Profile
  • Figure 2-4: Age of Water Activity Participants in Last 12 Months
  • Figure 2-5: Price Volatility for New Recreational Boats, 2007 -- 2022 (percentage)
  • Figure 2-6: SeaStar Solutions' Optimus 360 Joystick
  • Figure 2-7: Mercury Marine's VesselView Display
  • Figure 2-8: Humminbird's HELIX 10 CHIRP MEGA SI GPS G2N
  • Figure 2-9: Malibu's Surf Band

3. RECREATIONAL BOATS

  • Figure 3-1: Key Trends in Recreational Boats
  • Figure 3-2: Demand for Recreational Boats: Volume & Value, 2017
  • Figure 3-3: Outboard, Inboard, and Sterndrive Powerboats Volume Share Comparison, 2007 -- 2022
  • Figure 3-4: Outboard Powerboat Demand by Product, 2017 -- 2022 (million dollars)
  • Figure 3-5: Inboard Powerboat Volume Demand by Product, 2007 -- 2017 (000 units)
  • Figure 3-6: Sterndrive Powerboat Volume Demand, 2007 -- 2017 (000 units)
  • Figure 3-7: Personal Watercraft Market, 2007 -- 2017
  • Figure 3-8: Sailboat Market, 2007 -- 2017 (billion dollars)
  • Figure 3-9: Other Recreational Boats Market, 2007 -- 2017 (million dollars)

4. PROPULSION SYSTEMS & BOATING ACCESSORIES

  • Figure 4-1: Key Trends in Propulsion Systems & Boating Accessories
  • Figure 4-2: Evinrude's E-TEC G2 200-Horsepower Outboard Engine
  • Figure 4-3: Boating Accessories Market, 2007 -- 2017 (million dollars)
  • Figure 4-4: Lowrance's Hook2 12 TripleShot Transducer

5. REGIONS

  • Figure 5-1: Key Regional Trends in Recreational Boating
  • Figure 5-2: Recreational Boating Demand by Region, 2017 (billion dollars)
  • Figure 5-3: Northeast Recreational Boating Market Position
  • Figure 5-4: Midwest Recreational Boating Market Position
  • Figure 5-5: South Recreational Boating Market Position
  • Figure 5-6: West Recreational Boating Market Position

6. INDUSTRY STRUCTURE

  • Figure 6-1: US Recreational Boating Market Share, 2017 (billion dollars)
  • Figure 6-2: Recreational Boating: Leading Supplier
  • Figure 6-3: Recreational Boating: Second Leading Supplier

7. APPENDIX

  • Figure 7-1: Annual Growth in Real GDP, 2000 -- 2017, Compared to 1980 -- 2005 Average (percent)
  • Figure 7-2: Annual Population Growth, 2002 -- 2017 (percent)
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