市場調査レポート

シンガポールのベビーフードの市場

Baby Food in Singapore

発行 ERC 商品コード 304071
出版日 ページ情報 英文 125 Pages
納期: 即日から翌営業日
価格
本日の銀行送金レート: 1USD=101.32円で換算しております。
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シンガポールのベビーフードの市場 Baby Food in Singapore
出版日: 2015年05月19日 ページ情報: 英文 125 Pages
概要

当レポートでは、シンガポールにおけるベビーフード(離乳食)市場の動向について分析し、市場の背景事情(出生率、母乳哺育の傾向、景気動向など)、市場全体および各カテゴリーの動向(過去7年間の実績値)、ストアチェック調査の結果−−店頭スペース(Facings Allocation:各製品が占めている棚の数)の動向−−、主要企業の概要と市場シェア、今後の市場の方向性などを調査しております。

エグゼクティブ・サマリー

市場の背景

  • 乳児人口
  • 社会・人口構造の傾向
  • 女性労働者
  • 出産奨励金
  • 食習慣の影響
  • 母乳哺育

市場のプロファイル

  • 概要
    • イントロダクション
    • 市場の主な特徴と動向
      • 市場規模(金額ベース、過去7年間分)
      • 市場規模(数量ベース、過去7年間分)
      • 1人当たり消費額(過去7年間分)
      • 1人当たり消費量(過去7年間分)
    • 各メーカー・ブランドの動向
  • ベビーミルク
    • 市場の主な特徴と動向
    • 1人当たり消費量の動向
    • 分野別の詳細動向(価格帯ほか)
    • メーカー・ブランド別の動向(市場規模・シェア)
  • ベビー用シリアル
  • ベビーミール・ドリンク
  • フィンガーフード(手づかみで食べられる食品)

流通

  • 小売業
    • 食品小売業
    • ベビーフードの小売業
  • ストアチェック分析
    • イントロダクション
      • 店頭スペース:製品の種類別
      • 店頭スペース:メーカー別・製品種類別
      • 店頭スペース:製品・パックの種類別
      • 店頭スペース:パックサイズ・製品種類別
      • 店頭スペース:輸入先・製品種類別

サプライヤー

  • 企業プロファイル
    • イントロダクション
    • Abbott Laboratories Singapore Pte Ltd
    • Danone Dumex - Singapore/Danone Dumex (Malaysia) Sdn Bhd
    • Nestle Singapore (Pte) Ltd
    • Mead Johnson Nutrition (Singapore) Pte Ltd
    • Heinz Singapore Pte Ltd
    • その他のメーカー(計7社)

対外貿易

  • 輸入量
    • ミルク・シリアルの輸入量・輸入額(過去4年間分)
    • 他のベビーフードの輸入量・輸入額(過去4年間分)
  • 輸出量
    • ミルク・シリアルの輸出量・輸出額(過去4年間分)
    • 他のベビーフードの輸出量・輸出額(過去4年間分)

将来展望

  • 出生率の動向
  • 母乳哺育と子供の栄養
  • 消費者の態度
  • 今後の市場動向の予測
    • 市場規模予測(金額ベース、今後7年間分)
    • 市場規模予測(数量ベース、今後7年間分)
    • 1人当たり消費額の予測(今後7年間分)
    • 1人当たり消費量の予測(今後7年間分)

経済面・人口面での背景事情

  • 政治・経済の概況
  • 経済的背景
  • 人口動向データ

付録:ストアチェック分析の結果

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目次
Product Code: BF0125MR

Summary

"Baby Food in Singapore" is a new report by ERC that analyzes the Baby Food industry demand prospects in Singapore, key segments, features and developments, future projections based on various trends. This report also examines trends which are currently affecting the industry. Furthermore, it profiles various companies in the Baby Food industry in Singapore along with the foreign trade involving the Baby Food industry.

Key Findings

The Singapore market is small in terms of total size, but highly developed in terms of per capita consumption of baby food. As such, fluctuations in the number of births have a clear effect on sales. Increases in birth numbers in 2012 and 2014 boosted overall volume sales, despite a gradual reduction in per capita consumption.

Almost 90% of the market in value terms consists of baby milks, with the bulk of the remainder split between baby meals/drinks and baby cereals. The share of baby milks has been declining gradually, with wet meals/drinks showing the most growth in both volume and value terms.

Meals and drinks combined are expected to increase their share of the baby food market, from 12.3% of volume sales in 2014 to 14.2% in 2020, stimulated by new products, advertising and their convenience appeal. Consumption per capita is forecast to rise from 13.3kg in 2014 to 16.0kg in 2020.

Synopsis

"Baby Food in Singapore" report is a qualitative report providing extensive and highly detailed consumption data on the Baby Food industry in Singapore.

This report is the result of ERC's extensive market research covering Baby Food in Singapore. The report provides consumption data based upon a unique combination of industry research, fieldwork, market sizing work and our in-house expertise in the Baby Food industry in order to offer extensive data about the trends and dynamics affecting the Baby Food industry in Singapore.

This report is aimed at companies operating in the Baby Food industry and for new companies considering entry into Singapore Baby Food industry.

This report provides detailed data for the various companies operating in the Baby Food industry in Singapore along with their key focus product sectors.

Market profile of the various product sectors of the Baby Food industry has also been provided in this report with the key features and developments, segmentation, per capita trends and the various manufacturers and brands.

This report also provides an overview of Food Retailing in Singapore, with a mention of the major Food retailers in the country, along with the Food distribution in Singapore.

This report also provides future projections of the Baby Food industry in Singapore considering various trends which are likely to affect the industry.

Reasons To Buy

Baby Food companies require a detailed understanding of Baby Food consumption by individual product categories in order to align their sales and marketing efforts with the latest trends in the market. This report clarifies in detail, by product category, where the growth opportunities are in Baby Food industry to enable effective marketing plan

As consumers' product demands evolve, the dynamics between different Baby Food types also change - favoring some product categories and leaving others increasingly out of line with demand patterns. As a result, understanding the shifting market dynamics is key to ensuring maximum sales in the future

The differing growth rates in overall product category sales drive fundamental shifts in the market. This report provides detailed, authoritative data on these changes for marketers

The report provides the latest data on market dynamics in the Baby Food industry in Singapore market, providing marketers with essential data in order to understand their own position in the market and to identify where to compete in the future

Table of Contents

Executive Summary

  • Market Developments
    • Baby Food: Market Size, 2008-2014
    • Baby Food: % Growth, 2008-2014
  • Market Structure
    • Baby Food: Market Segmentation, 2014
    • Per Capita
      • Baby Food: Per Capita Consumption and Expenditure, 2013 and 2014
    • Distribution
    • The Suppliers
      • Manufacturer Shares, 2014
    • The Future
      • Projected Market Size, 2020 and Growth Rates, 2014-2020

Background to the Market

  • Births
  • Live Birth Rates
  • Birth and Population Trends, Total Population, 2004-2014
  • Birth and Population Trends, Resident Population, 2004-2014
  • Singapore: Ethnic Composition, 2009-2014
  • Breakdown of Live Births by Ethnic Composition, 2008-2013
  • Fertility Rates by Ethnic Origin, 2000-2013
  • The Baby Population
  • The Baby Population, 2004-2014
  • The Consumer
  • Living Standards
  • Average Monthly Household Income from Work, 2008-2014
  • Eating Habits
  • Socio-Demographic Trends
  • Family Structure
  • Marriage, Divorce and Birth Trends, 2008-2013
  • Number of Women of Childbearing Age
  • Number of Women of Childbearing Age by Age Group, 2008 and 2013
  • Births by Age of Mother
  • Births by Age of Mother, 2013
  • Incentives for Child Birth
  • Working Women
  • Female Employment
  • Women in Employment, 2008-2014
  • Working Women by Age Group, 2008-2014
  • Maternity Legislation
  • Breastfeeding Trends
  • Breastfeeding Promotion
  • Breastfeeding Prevalence
  • Breastfeeding Incidence, 2001 and 2011
  • Breastfeeding Incidence, 2004-2005
  • Average Breastfeeding Duration by Socio-Demographic Group, 2002-2008
  • Regulations
  • Marketing Legislation

Market Profile

  • Overview
  • Definitions
  • Key Features and Developments
  • Baby Food: Market Value, Current Prices, 2008-2014
  • Baby Food: Market Value, Constant Prices, 2008-2014
  • Baby Food: Market Value, US Dollars, 2008-2014
  • Baby Food: Market Volume, 2008-2014
  • Baby Food: Per Capita Expenditure, Current Prices, 2008-2014
  • Baby Food: Per Capita Expenditure, Constant Prices, 2008-2014
  • Baby Food: Per Capita Expenditure, US Dollars, 2008-2014
  • Baby Food: Per Capita Consumption, 2008-2014
  • Manufacturers
  • Baby Food: Manufacturer Share Trends, Value, 2008-2014
  • Baby Food: Manufacturer Shares by Sector, Value, 2014
  • Baby Food: Manufacturer Shares by Sector, Volume, 2014
  • Baby Milks
  • Key Features and Developments
  • Baby Milks: Sector Trends, 2008-2014
  • Per Capita Trends
  • Baby Milks: Per Capita Expenditure and Consumption, 2008-2014
  • Market Segmentation
  • Product Stage
  • Baby Milks: Sector Segmentation, Volume, 2008-2014
  • Baby Milks: Sector Segmentation, Value, 2008-2014
  • Product Type
  • Pricing
  • Baby Milks: Brand Price Analysis, 2015
  • Baby Milks: Brand Price Positioning Analysis, 2015
  • Packaging
  • Baby Milks by Pack Sizes, 2015
  • Baby Milks by Type of Pack, 2015
  • Manufacturers and Brands
  • Manufacturers
  • Baby Milks: Manufacturer Shares, Value, 2008-2014
  • Baby Milks: Manufacturer Shares, Volume, 2008-2014
  • Brands
  • Baby Milks: Brands by Segment, 2015
  • Baby Cereals
  • Key Features and Developments
  • Baby Cereals: Sector Trends, 2008-2014
  • Per Capita Trends
  • Baby Cereals: Per Capita Expenditure and Consumption, 2008-2014
  • Market Segmentation
  • Product Type
  • Pricing
  • Packaging
  • Baby Cereals by Pack Size, 2015
  • Baby Cereals by Type of Pack, 2015
  • Manufacturers and Brands
  • Manufacturers
  • Baby Cereals: Manufacturer Shares, Value, 2008-2014
  • Baby Cereals: Manufacturer Shares, Volume, 2008-2014
  • Brands
  • Baby Meals and Drinks
  • Key Features and Developments
  • Baby Meals and Drinks: Sector Trends, 2008-2014
  • Per Capita Trends
  • Baby Meals and Drinks: Per Capita Expenditure and Consumption, 2008-2014
  • Market Segmentation
  • Product Type
  • Pricing
  • Packaging
  • Sweet and Savoury Wet Meals by Pack Size, 2015
  • Baby Drinks by Pack Size, 2015
  • Sweet and Savoury Wet Meals by Type of Packaging, 2015
  • Manufacturers and Brands
  • Manufacturers
  • Baby Meals and Drinks: Manufacturer Shares, Value, 2008-2014
  • Baby Meals and Drinks: Manufacturer Shares, Volume, 2008-2014
  • Brands
  • Packaging
  • Finger Foods by Pack Type, 2015
  • Finger Foods by Pack Size, 2015
  • Manufacturers and Brands
  • Manufacturers
  • Finger Foods: Manufacturer Shares, Value, 2008-2014
  • Finger Foods: Manufacturer Shares, Volume, 2008-2014
  • Brands

Distribution

  • Retailing
  • Grocery Retailing
  • Food Retailing in Singapore, 2010-2014
  • Major Supermarket/Hypermarket Chains, 2009-2015
  • Major Mini-Market/Convenience Chains, 2009-2015
  • Pharmacies and Drugstores Retailing
  • Baby Food Distribution
  • Baby Milks: Sales by Outlet Type, 2008-2014
  • Baby Meals and Juices: Sales by Outlet Type, 2008-2014

The Suppliers

  • Company Profiles
  • Introduction
  • Baby Food: Manufacturer Representation, Value, 2014
  • Baby Food: Manufacturer Representation, Volume, 2014
  • Abbott Laboratories Singapore Pte Ltd/Abbott Manufacturing Singapore Pte Ltd
  • Abbott: Market Shares, 2014
  • Leading Brands
  • Company History
  • Activities in the Baby Food Market
  • Nestle Singapore (Pte) Ltd
  • Nestle: Market Shares, 2014
  • Leading Brands
  • Company History
  • Activities in the Baby Food Market
  • Mead Johnson Nutrition (Singapore) Pte Ltd
  • Mead Johnson: Market Shares, 2014
  • Leading Brands
  • Company History
  • Mead Johnson: Sales in Singapore, 2011-2013
  • Activities in the Baby Food Market
  • Danone Dumex - Singapore/Danone Dumex (Malaysia) Sdn Bhd
  • Dumex: Market Shares, 2014
  • Leading Brands
  • Company History
  • Activities in the Baby Food Market
  • FrieslandCampina (Singapore) Pte Ltd
  • FrieslandCampina: Market Shares, 2014
  • Leading Brands
  • Company History
  • Activities in the Baby Food Market
  • Heinz Singapore Pte Ltd
  • Heinz: Market Shares, 2014
  • Leading Brands
  • Company History
  • Activities in the Baby Food Market
  • Other Manufacturers
  • Empro Singapore Pte Ltd
  • Fook Sang Tong Trading Pte Ltd
  • Healthy Times
  • Want Want Food Pte Ltd
  • Fonterra Brands (Singapore) Pte Ltd
  • Pigeon Singapore Pte Ltd
  • Foreign Trade
  • Production
  • Imports
  • Imports of Milks and Cereals by Country of Origin, Volume, 2010-2013
  • Imports of Milks and Cereals by Country of Origin, Value, 2010-2013
  • Imports of Other Baby Food by Country of Origin, Volume, 2010-2013
  • Imports of Other Baby Food by Country of Origin, Value, 2010-2013
  • Exports
  • Exports of Milks and Cereals by Country of Destination, Volume, 2010-2013
  • Exports of Milks and Cereals by Country of Destination, Value, 2010-2013
  • Exports of Other Baby Food by Country of Destination, Volume, 2010-2013
  • Exports of Other Baby Food by Country of Destination, Value, 2010-2013

The Future

  • Future Determinants
  • Live Birth Rates
  • Birth and Population Projections, 2008-2020
  • Baby Population, 2014-2020
  • Number of Women of Childbearing Age by Age Group, 2013 and 2020
  • Consumer Attitudes
  • Breastfeeding
  • Future Trends
  • Baby Food: Market Value Forecasts, Current Prices, 2014-2020
  • Baby Food: Market Value Forecasts, Constant Prices, 2014-2020
  • Baby Food: Market Value Forecasts, US Dollars, 2014-2020
  • Baby Food: Market Volume Forecasts, 2014-2020
  • Baby Food: Per Capita Expenditure Forecasts, Current Prices, 2014-2020
  • Baby Food: Per Capita Expenditure Forecasts, Constant Prices, 2014-2020
  • Baby Food: Per Capita Expenditure Forecasts, US Dollars, 2014-2020
  • Baby Food: Per Capita Consumption Forecasts, 2014-2020

Economic and Demographic Background

  • Political and Economic Summary
  • Economic Background
  • Economic Indicators, 2008-2015
  • Key Macro-Economic Forecasts, 2014-2020
  • Storechecks
  • Storechecks
  • Facings Allocation by Product Type

Appendix: Storecheck Results

  • Milks
  • Cereals
  • Wet Savoury Meals
  • Wet Sweet Meals
  • Drinks
  • Finger Foods
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