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市場調査レポート

日本における家電製品市場

Consumer Electronics in Japan

発行 Euromonitor International 商品コード 96520
出版日 ページ情報 英文 62 Pages
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日本における家電製品市場 Consumer Electronics in Japan
出版日: 2018年08月21日 ページ情報: 英文 62 Pages
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概要

当レポートでは、日本における家電製品市場の規模およびオーディオ、ビデオ製品市場の形成などを総合的に分析するとともに、最新の小売データ、主要企業、主要ブランド、新製品の開発、価格問題、市場予測など検証しています。

日本における家電製品

  • エグゼクティブサマリー
  • 主な動向および発展
  • 市場データ
  • 情報源

国内企業プロファイル - 日本

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調査カテゴリー

  • コンピューター・周辺機器
  • 車載エレクトロニクス
  • ホームオーディオ・シネマ
  • ホームビデオ
  • イメージングデバイス
  • ポータブルプレーヤー
  • 携帯電話
目次
Product Code: CEJP

Consumer electronics in Japan saw a moderate retail volume decline in 2018. Several distinct trends were seen in the market. The first was premiumisation, which was seen mainly in laptops and digital cameras. Second was the milestone of 2020; for instance, televisions is expected to increase steadily in volume terms until the 2020 Tokyo Olympic Games, whilst in-car entertainment is expected to see a stronger decline towards 2020. The third trend was acquisitions. The computer businesses of Fujit...

Euromonitor International's Consumer Electronics in Japan report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: Computers and Peripherals, Digital Cameras by Type, In-Car Entertainment, In-Home Consumer Electronics, Portable Consumer Electronics, Tablets by OS.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Consumer Electronics market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

Euromonitor International

August 2018

LIST OF CONTENTS AND TABLES

Executive Summary

Differing Trends Across Categories

2020 As A Milestone

Smartphones Lead To Changes in the Competitive Environment

Electronics and Appliance Specialist Retailers Leads Distribution

Declines Expected in Most Categories in the Forecast Period

Market Data

  • Table 1 Sales of Consumer Electronics by Category: Volume 2013-2018
  • Table 2 Sales of Consumer Electronics by Category: Value 2013-2018
  • Table 3 Sales of Consumer Electronics by Category: % Volume Growth 2013-2018
  • Table 4 Sales of Consumer Electronics by Category: % Value Growth 2013-2018
  • Table 5 NBO Company Shares of Consumer Electronics: % Volume 2014-2018
  • Table 6 LBN Brand Shares of Consumer Electronics: % Volume 2015-2018
  • Table 7 Distribution of Consumer Electronics by Channel: % Volume 2013-2018
  • Table 8 Forecast Sales of Consumer Electronics by Category: Volume 2018-2023
  • Table 9 Forecast Sales of Consumer Electronics by Category: Value 2018-2023
  • Table 10 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2018-2023
  • Table 11 Forecast Sales of Consumer Electronics by Category: % Value Growth 2018-2023

Sources

    • Summary 1 Research Sources

Headlines

Prospects

the Rise of E-sports Pushes Demand for Desktops and Laptops

Premiumisation Takes Place in Laptops

Business Laptops Set To Grow With the Planned End of Support for Windows 7

Competitive Landscape

Japanese Brands Join Foreign Companies

Huawei Rapidly Increases Its Share in Tablets

Japanese Brands Take Most Share in the Shrinking Printers Category

Category Data

  • Table 12 Sales of Computers and Peripherals by Category: Volume 2013-2018
  • Table 13 Sales of Computers and Peripherals by Category: Value 2013-2018
  • Table 14 Sales of Computers and Peripherals by Category: % Volume Growth 2013-2018
  • Table 15 Sales of Computers and Peripherals by Category: % Value Growth 2013-2018
  • Table 16 Sales of Computers by Category: Business Volume 2013-2018
  • Table 17 Sales of Computers by Category: Business Value MSP 2013-2018
  • Table 18 Sales of Computers by Category: Busines Volume Growth 2013-2018
  • Table 19 Sales of Computers by Category: Business Value MSP Growth 2013-2018
  • Table 20 Sales of Laptops by Form Factor 2017-2018
  • Table 21 Sales of Tablets by Operating System 2013-2018
  • Table 22 NBO Company Shares of Computers and Peripherals: % Volume 2014-2018
  • Table 23 LBN Brand Shares of Computers and Peripherals: % Volume 2015-2018
  • Table 24 Distribution of Computers and Peripherals by Channel: % Volume 2013-2018
  • Table 25 Forecast Sales of Computers and Peripherals by Category: Volume 2018-2023
  • Table 26 Forecast Sales of Computers and Peripherals by Category: Value 2018-2023
  • Table 27 Forecast Sales of Computers and Peripherals by Category: % Volume Growth 2018-2023
  • Table 28 Forecast Sales of Computers and Peripherals by Category: % Value Growth 2018-2023
  • Table 29 Forecast Sales of Computers by Category: Business Volume 2018-2023
  • Table 30 Forecast Sales of Computers by Category: Business Value MSP 2018-2023
  • Table 31 Forecast Sales of Computers by Category: Busines Volume Growth 2018-2023
  • Table 32 Forecast Sales of Computers by Category: Business Value MSP Growth 2018-2023
  • Table 33 Forecast Sales of Laptops by Form Factor 2018-2023
  • Table 34 Forecast Sales of Tablets by Operating System 2016-2018

Headlines

Prospects

Larger Screens Are More Popular

Car Parts Specialists Remain the Largest Distributors of Aftermarket Products

Decline Is Expected To Continue Over the Forecast Period

Competitive Landscape

Pioneer Corp Maintains Its Lead Within In-car Entertainment

Japanese Companies Dictate the Competitive Landscape

Aftermarket Sales Will Not End

Category Data

  • Table 35 Sales of In-Car Entertainment by Category: Volume 2013-2018
  • Table 36 Sales of In-Car Entertainment by Category: Value 2013-2018
  • Table 37 Sales of In-Car Entertainment by Category: % Volume Growth 2013-2018
  • Table 38 Sales of In-Car Entertainment by Category: % Value Growth 2013-2018
  • Table 39 NBO Company Shares of In-Car Entertainment: % Volume 2014-2018
  • Table 40 LBN Brand Shares of In-Car Entertainment: % Volume 2015-2018
  • Table 41 Distribution of In-Car Entertainment by Channel: % Volume 2013-2018
  • Table 42 Forecast Sales of In-Car Entertainment by Category: Volume 2018-2023
  • Table 43 Forecast Sales of In-Car Entertainment by Category: Value 2018-2023
  • Table 44 Forecast Sales of In-Car Entertainment by Category: % Volume Growth 2018-2023
  • Table 45 Forecast Sales of In-Car Entertainment by Category: % Value Growth 2018-2023

Headlines

Prospects

the Emerging Trend of Wireless Speakers Pushes Down Home Audio and Cinema

Analogue Devices See A Small Boom

Unit Prices See Small Rises in Hi-fi Systems and Speakers

Competitive Landscape

Sony Pushes Analogue Products Along With the Boom of Analogue Culture

Onkyo Maintains the Second Highest Share

Yamaha Is Gaining Share in Home Cinema and Speaker Systems With Sound Bars

Category Data

  • Table 46 Sales of Home Audio and Cinema by Category: Volume 2013-2018
  • Table 47 Sales of Home Audio and Cinema by Category: Value 2013-2018
  • Table 48 Sales of Home Audio and Cinema by Category: % Volume Growth 2013-2018
  • Table 49 Sales of Home Audio and Cinema by Category: % Value Growth 2013-2018
  • Table 50 NBO Company Shares of Home Audio and Cinema: % Volume 2014-2018
  • Table 51 LBN Brand Shares of Home Audio and Cinema: % Volume 2015-2018
  • Table 52 Distribution of Home Audio and Cinema by Channel: % Volume 2013-2018
  • Table 53 Forecast Sales of Home Audio and Cinema by Category: Volume 2018-2023
  • Table 54 Forecast Sales of Home Audio and Cinema by Category: Value 2018-2023
  • Table 55 Forecast Sales of Home Audio and Cinema by Category: % Volume Growth 2018-2023
  • Table 56 Forecast Sales of Home Audio and Cinema by Category: % Value Growth 2018-2023

Headlines

Prospects

Televisions Is Set To See Continuous Growth Towards the Tokyo Olympics in 2020

Oled TVs Sees A Strong Increase, Although Sales Remain Low

Video Recorders Sees A Decline As Streaming Services Becoming More Common

Competitive Landscape

Toshiba Sells Its Affiliate To Hisense Group

Funai Tries To Gain Share With the Revival of Its Own Brand

Portable TVs Are Popular Due To Changes of Lifestyle

Category Data

  • Table 57 Sales of Home Video by Category: Volume 2013-2018
  • Table 58 Sales of Home Video by Category: Value 2013-2018
  • Table 59 Sales of Home Video by Category: % Volume Growth 2013-2018
  • Table 60 Sales of Home Video by Category: % Value Growth 2013-2018
  • Table 61 Sales of LCD TVs by Network Connectivity: % Retail Volume 2013-2018
  • Table 62 Sales of OLED TVs by Network Connectivity: % Retail Volume 2013-2018
  • Table 63 Sales of Plasma TVs by Network Connectivity: % Retail Volume 2013-2016
  • Table 64 NBO Company Shares of Home Video: % Volume 2014-2018
  • Table 65 LBN Brand Shares of Home Video: % Volume 2015-2018
  • Table 66 Distribution of Home Video by Channel: % Volume 2013-2018
  • Table 67 Forecast Sales of Home Video by Category: Volume 2018-2023
  • Table 68 Forecast Sales of Home Video by Category: Value 2018-2023
  • Table 69 Forecast Sales of Home Video by Category: % Volume Growth 2018-2023
  • Table 70 Forecast Sales of Home Video by Category: % Value Growth 2018-2023
  • Table 71 Forecast Sales of LCD TVs by Network Connectivity: % Retail Volume 2018-2023
  • Table 72 Forecast Sales of OLED TVs by Network Connectivity: % Retail Volume 2018-2023

Headlines

Prospects

Compact System Cameras Gains Popularity, and Will Exceed Slr Cameras

Gopro Slows the Decline of Digital Camcorders

the Unit Price of Digital Cameras Increases Due To Premiumisation

Competitive Landscape

Casio Exits Digital Cameras

Canon Releases A Compact System Camera Under Its Kiss Brand

Sony Gains Popularity With Its Middle To High-level Compact System Cameras

Category Data

  • Table 73 Sales of Imaging Devices by Category: Volume 2013-2018
  • Table 74 Sales of Imaging Devices by Category: Value 2013-2018
  • Table 75 Sales of Imaging Devices by Category: % Volume Growth 2013-2018
  • Table 76 Sales of Imaging Devices by Category: % Value Growth 2013-2018
  • Table 77 Sales of Digital Cameras by Type: % Retail Volume 2013-2018
  • Table 78 NBO Company Shares of Imaging Devices: % Volume 2014-2018
  • Table 79 LBN Brand Shares of Imaging Devices: % Volume 2015-2018
  • Table 80 Distribution of Imaging Devices by Channel: % Volume 2013-2018
  • Table 81 Forecast Sales of Imaging Devices by Category: Volume 2018-2023
  • Table 82 Forecast Sales of Imaging Devices by Category: Value 2018-2023
  • Table 83 Forecast Sales of Imaging Devices by Category: % Volume Growth 2018-2023
  • Table 84 Forecast Sales of Imaging Devices by Category: % Value Growth 2018-2023
  • Table 85 Forecast Sales of Digital Cameras by Type: % Retail Volume 2018-2023

Headlines

Prospects

Decline Is Expected in Mobile Phones in Japan, Reflecting Its Maturity

the Popularity of Larger Screens Continues To Blur the Boundary With Computers

the Rise of Mvnos Offers Consumers More Options

Competitive Landscape

Apple Loses Share, But Maintains Stable Sales

Telco Operators Offer Lucrative Discounts

Consumers Are Presented With More Brands

Category Data

  • Table 86 Sales of Mobile Phones by Category: Volume 2013-2018
  • Table 87 Sales of Mobile Phones by Category: Value 2013-2018
  • Table 88 Sales of Mobile Phones by Category: % Volume Growth 2013-2018
  • Table 89 Sales of Mobile Phones by Category: % Value Growth 2013-2018
  • Table 90 Sales of Smartphones by Screen Size: % Retail Volume 2017-2018
  • Table 91 NBO Company Shares of Mobile Phones: % Volume 2014-2018
  • Table 92 LBN Brand Shares of Mobile Phones: % Volume 2015-2018
  • Table 93 Distribution of Mobile Phones by Channel: % Volume 2013-2018
  • Table 94 Forecast Sales of Mobile Phones by Category: Volume 2018-2023
  • Table 95 Forecast Sales of Mobile Phones by Category: Value 2018-2023
  • Table 96 Forecast Sales of Mobile Phones by Category: % Volume Growth 2018-2023
  • Table 97 Forecast Sales of Mobile Phones by Category: % Value Growth 2018-2023
  • Table 98 Forecast Sales of Smartphones by Screen Size: % Retail Volume 2018-2023

Headlines

Prospects

Wireless Speakers Maintains Its Momentum

Smart Speakers Slowly Start To Change Lives

Electronics and Appliance Specialist Retailers Remains the Largest Distribution Channel

Competitive Landscape

Google Exceeds Amazon in Smart Speakers in Japan

Sony Increases Its Share in Portable Media Players As Apple Steps Back

Producers of E-readers Focus on Comics

Category Data

  • Table 99 Sales of Portable Players by Category: Volume 2013-2018
  • Table 100 Sales of Portable Players by Category: Value 2013-2018
  • Table 101 Sales of Portable Players by Category: % Volume Growth 2013-2018
  • Table 102 Sales of Portable Players by Category: % Value Growth 2013-2018
  • Table 103 NBO Company Shares of Portable Players: % Volume 2014-2018
  • Table 104 LBN Brand Shares of Portable Players: % Volume 2015-2018
  • Table 105 Distribution of Portable Players by Channel: % Volume 2013-2018
  • Table 106 Forecast Sales of Portable Players by Category: Volume 2018-2023
  • Table 107 Forecast Sales of Portable Players by Category: Value 2018-2023
  • Table 108 Forecast Sales of Portable Players by Category: % Volume Growth 2018-2023
  • Table 109 Forecast Sales of Portable Players by Category: % Value Growth 2018-2023

Headlines

Prospects

Underperformance Continues for Wearable Electronics in Japan

Tokyo Olympics Attracts Runners To Wearable Electronics in Japan

Wearable Electronics As A Fashion Trend Has Not Been Prevalent in Japan

Competitive Landscape

Apple Remains the Trend-setter in Wearable Electronics in Japan

Garmin and Epson Target Runners

Fitbit Targets Companies

Category Data

  • Table 110 Sales of Wearable Electronics by Category: Volume 2013-2018
  • Table 111 Sales of Wearable Electronics by Category: Value 2013-2018
  • Table 112 Sales of Wearable Electronics by Category: % Volume Growth 2014-2018
  • Table 113 Sales of Wearable Electronics by Category: % Value Growth 2014-2018
  • Table 114 NBO Company Shares of Wearable Electronics: % Volume 2014-2018
  • Table 115 LBN Brand Shares of Wearable Electronics: % Volume 2015-2018
  • Table 116 Distribution of Wearable Electronics by Channel: % Volume 2014-2018
  • Table 117 Forecast Sales of Wearable Electronics by Category: Volume 2018-2023
  • Table 118 Forecast Sales of Wearable Electronics by Category: Value 2018-2023
  • Table 119 Forecast Sales of Wearable Electronics by Category: % Volume Growth 2018-2023
  • Table 120 Forecast Sales of Wearable Electronics by Category: % Value Growth 2018-2023
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