フィリピンの小児用コンシューマーヘルス市場

妊婦向けビタミンや栄養補助食品の需要が高まっていることは、若年層の親が妊娠や出産について教育され知識を深めていることを反映しています。より多くの人が経済的そして心理的に子供に集中するために少ない子供を希望するようになり、これがフィリピンにおける小児用コンシューマーヘルスを...

調査対象：おむつかぶれ治療薬、小児用鎮痛薬、小児用鎮咳薬、小児用風邪薬、小児用アレルギー治療薬、小児用皮膚用薬、小児用胃腸薬、小児用ビタミン/栄養補助食品

目次

見出し

見通し

小児用コンシューマーヘルスは若年の親にとって最優先事項に

品質の高い製品への需要

激化する競合がニッチカテゴリーの成長機会を創出する

競合情勢

United Laboratories (unilab）が強力なリードを保つ

インフレのため価格競争の可能性は低い

カテゴリデータ

エグゼクティブサマリー

不安定な経済状況にもかかわらず、消費者健康は依然として優先されている

より健康的なライフスタイルとダイナミックなミレニアル世代はより高いインフレを相殺

小売チャネルでの存在感の強化によって主要企業は成長を促進する

多くのプレーヤーがインターネット小売によって存在感の強化を図る

コンシューマーヘルスは安定しているが成長の停滞が見込まれる

市場指標

市場データ

付録

OTC医薬品の登録と分類

ビタミンとサプリメントの登録と分類

セルフメディケーション/セルフケアと予防医学

スイッチ医薬品

定義

出典

Paediatric consumer health is receiving more attention in the Philippines from both parents and manufacturers. Philippine consumers have gained greater awareness of the appropriate level of intake of consumer health products by children. This is mainly thanks to the dynamic marketing activities undertaken by leading companies to educate them on the benefits of using paediatric products. Young parents are also educating themselves through social media and increased visits to physicians and other...

Euromonitor International's‘ Paediatric Consumer Health in Philippines report’ offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Nappy (Diaper) Rash Treatments, Paediatric Analgesics, Paediatric Cough, Cold and Allergy Remedies, Paediatric Dermatologicals, Paediatric Digestive Remedies, Paediatric Vitamins and Dietary Supplements.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Paediatric Consumer Health market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market's major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

Euromonitor International

October 2019

LIST OF CONTENTS AND TABLES

Headlines

Prospects

Paediatric Consumer Health Continues To Develop As It Is A Major Priority for Young Parents

Stiffer Competition Among Players Is Likely To See More Products That Target Specific Needs

Syrup Remains the Most Popular Format for Several Paediatric Consumer Health Products

Competitive Landscape

United Laboratories Continues To Lead Paediatric Consumer Health With A Range of Products Available in Channels and at Price Points That Attract A Range of Consumers

Players Experiencing Tighter Competition Are Likely To Benefit From Targeting Unresolved Areas of Paediatric Consumer Health

Category Data

• Table 1 Sales of Paediatric Consumer Health by Category: Value 2014-2019
• Table 2 Sales of Paediatric Consumer Health by Category: % Value Growth 2014-2019
• Table 3 Sales of Paediatric Vitamins and Dietary Supplements by Type: % Value 2016-2019
• Table 4 NBO Company Shares of Paediatric Consumer Health: % Value 2015-2019
• Table 5 LBN Brand Shares of Paediatric Consumer Health: % Value 2016-2019
• Table 6 Forecast Sales of Paediatric Consumer Health by Category: Value 2019-2024
• Table 7 Forecast Sales of Paediatric Consumer Health by Category: % Value Growth 2019-2024

Executive Summary

Steady Growth Continues in Consumer Health As the Gap Narrows Between Prevention and Treatment

Air Pollution and Population Growth Contribute Significantly To the Growth of Consumer Health in 2019

Players Use Television Advertising To Increase Brand Awareness

Internet Retailing Makes Gradual Headway Into Consumer Health

Stable Growth Is Expected for Consumer Health in the Forecast Period As A Balance Is Struck Between Consumers' Self-care and Their Price Sensitivity

Market Indicators

• Table 8 Consumer Expenditure on Health Goods and Medical Services: Value 2014-2019
• Table 9 Life Expectancy at Birth 2014-2019

Market Data

• Table 10 Sales of Consumer Health by Category: Value 2014-2019
• Table 11 Sales of Consumer Health by Category: % Value Growth 2014-2019
• Table 12 NBO Company Shares of Consumer Health: % Value 2015-2019
• Table 13 LBN Brand Shares of Consumer Health: % Value 2016-2019
• Table 14 Distribution of Consumer Health by Format: % Value 2014-2019
• Table 15 Distribution of Consumer Health by Format and Category: % Value 2019
• Table 16 Forecast Sales of Consumer Health by Category: Value 2019-2024
• Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2019-2024

Appendix

OTC Registration and Classification

Vitamins and Dietary Supplements Registration and Classification

Self-medication/self-care and Preventive Medicine

Switches

Definitions

Sources

• Summary 1 Research Sources