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市場調査レポート
フィリピンの小児用コンシューマーヘルス市場Paediatric Consumer Health in the Philippines |
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発行 | Euromonitor International | 商品コード | 784544 | ||||
出版日 | ページ情報 | 英文 19 Pages ![]() |
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価格 |
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フィリピンの小児用コンシューマーヘルス市場 Paediatric Consumer Health in the Philippines | ||
出版日: 2019年10月09日 | ページ情報: 英文 19 Pages |
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妊婦向けビタミンや栄養補助食品の需要が高まっていることは、若年層の親が妊娠や出産について教育され知識を深めていることを反映しています。より多くの人が経済的そして心理的に子供に集中するために少ない子供を希望するようになり、これがフィリピンにおける小児用コンシューマーヘルスを...
調査対象:おむつかぶれ治療薬、小児用鎮痛薬、小児用鎮咳薬、小児用風邪薬、小児用アレルギー治療薬、小児用皮膚用薬、小児用胃腸薬、小児用ビタミン/栄養補助食品
小児用コンシューマーヘルスは若年の親にとって最優先事項に
品質の高い製品への需要
激化する競合がニッチカテゴリーの成長機会を創出する
United Laboratories (unilab)が強力なリードを保つ
インフレのため価格競争の可能性は低い
不安定な経済状況にもかかわらず、消費者健康は依然として優先されている
より健康的なライフスタイルとダイナミックなミレニアル世代はより高いインフレを相殺
小売チャネルでの存在感の強化によって主要企業は成長を促進する
多くのプレーヤーがインターネット小売によって存在感の強化を図る
コンシューマーヘルスは安定しているが成長の停滞が見込まれる
OTC医薬品の登録と分類
ビタミンとサプリメントの登録と分類
セルフメディケーション/セルフケアと予防医学
スイッチ医薬品
Paediatric consumer health is receiving more attention in the Philippines from both parents and manufacturers. Philippine consumers have gained greater awareness of the appropriate level of intake of consumer health products by children. This is mainly thanks to the dynamic marketing activities undertaken by leading companies to educate them on the benefits of using paediatric products. Young parents are also educating themselves through social media and increased visits to physicians and other...
Euromonitor International's‘ Paediatric Consumer Health in Philippines report’ offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: Nappy (Diaper) Rash Treatments, Paediatric Analgesics, Paediatric Cough, Cold and Allergy Remedies, Paediatric Dermatologicals, Paediatric Digestive Remedies, Paediatric Vitamins and Dietary Supplements.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Euromonitor International
October 2019
LIST OF CONTENTS AND TABLES
Paediatric Consumer Health Continues To Develop As It Is A Major Priority for Young Parents
Stiffer Competition Among Players Is Likely To See More Products That Target Specific Needs
Syrup Remains the Most Popular Format for Several Paediatric Consumer Health Products
United Laboratories Continues To Lead Paediatric Consumer Health With A Range of Products Available in Channels and at Price Points That Attract A Range of Consumers
Players Experiencing Tighter Competition Are Likely To Benefit From Targeting Unresolved Areas of Paediatric Consumer Health
Steady Growth Continues in Consumer Health As the Gap Narrows Between Prevention and Treatment
Air Pollution and Population Growth Contribute Significantly To the Growth of Consumer Health in 2019
Players Use Television Advertising To Increase Brand Awareness
Internet Retailing Makes Gradual Headway Into Consumer Health
Stable Growth Is Expected for Consumer Health in the Forecast Period As A Balance Is Struck Between Consumers' Self-care and Their Price Sensitivity
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches