Colour Cosmetics: Regaining Blush From Plush
|出版日||ページ情報||英文 54 Pages
|カラーコスメティクス：大衆商品と高級商品の差別化 Colour Cosmetics: Regaining Blush From Plush|
|出版日: 2015年12月08日||ページ情報: 英文 54 Pages||
Colour cosmetics saw one of its best years in 2014 thanks to growing consumer confidence as well as the emergence of niche brands and growing influence of digital media, but how are the larger companies withstanding the competitive pressure and what are the niche brands doing to drive sales?
Euromonitor International's Colour Cosmetics: Regaining Blush From Plush global briefing offers an insight into to the size and shape of the Beauty and Personal Care market and highlights buzz topics, emerging geographies, categories and trends as well as pressing industry issues and white spaces. It identifies the leading companies and brands, offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change and criteria for success. The report also explores developments in the premium vs mass/masstige segments, and the evolution of novel beauty concepts.
Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Beauty and Personal Care, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Sets/Kits, Skin Care, Sun Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.