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市場調査レポート

世界のエネルギー飲料:製品構成の進化が機会を生む

Global Energy Drinks : Evolving Product Mix Creates Opportunity

発行 Euromonitor International 商品コード 345969
出版日 ページ情報 英文 72 Pages
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世界のエネルギー飲料:製品構成の進化が機会を生む Global Energy Drinks : Evolving Product Mix Creates Opportunity
出版日: 2015年11月23日 ページ情報: 英文 72 Pages
概要

当レポートでは、世界のソフトドリンク市場について調査分析し、エネルギー飲料に焦点を当てて、現状、成長分野と変化を推進する要因、競合環境、主要企業と主要ブランドについて検証するほか、戦略的分析、5ヶ年市場予測なども含めて、体系的な情報を提供しています。

調査対象

  • アジアのスペシャルティ飲料、ボトル入り飲料水、炭酸飲料、濃縮果汁、ジュース、RTDコーヒー、RTDティー、スポーツ・栄養飲料

調査内容

  • 市場規模 (実績と予測) 、企業シェア、ブランドシェア、流通データ

目次

  • イントロダクション
  • 世界の実績
  • 競合情勢
  • 地域のハイライト
  • 世界の見通し
  • 付録
目次
Product Code: SDGLOBAL

The global briefing on energy drinks covers the evolution of energy drinks from medicinal energy tonics for Japanese salarymen to non-carbonated energy drinks for blue-collar workers in Thailand to premium carbonated energy drinks for affluent partygoers to everyday refreshment beverages, featuring sweet, fruity flavours. Growth trends in all regions and major markets are covered, including changes in distribution channels, flavour innovation and packaging innovation.

Euromonitor International's Global Energy Drinks : Evolving Product Mix Creates Opportunity global briefing offers an insight into to the size and shape of the Soft Drinks market, highlights buzz topics, emerging geographies, categories and trends as well as pressing industry issues and white spaces. It identifies the leading companies and brands, offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change and criteria for success. The analysis can focus on value and volume for both off trade and on trade.

Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Soft Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

  • Introduction
  • Global performance
  • Competitive Landscape
  • Regional highlights
  • Global Prospects
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