Product Code: CLFMY
Further growth was recorded in apparel and footwear in Malaysia in 2019. The expanding fast fashion brands, including Pandini, Uniqlo and H&M, continued to offer discounts and affordable pricing to drive sales. E-commerce experienced dynamic growth, with Zalora, Shopee and Lazada all providing a wide variety of affordable products and cyber sales periods, such as 11.11 Sales, Cyber Monday and Black Friday. The athleisure trend boosted demand for sports-inspired products in 2019 and international...
Euromonitor International's Apparel and Footwear in Malaysia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2024 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Apparel and Footwear market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
Euromonitor International
March 2020
List OF CONTENTS AND TABLES
EXECUTIVE SUMMARY
Fast fashion, discounts and e-commerce stimulate growth
Rise of fast fashion and athleisure trend in 2019
Local Padini Holdings leads highly-fragmented apparel and footwear
Dynamic growth of e-commerce
Stable growth expected over the forecast period, with discounts and sales remaining important
MARKET DATA
- Table 1 Sales of Apparel and Footwear by Category: Volume 2014-2019
- Table 2 Sales of Apparel and Footwear by Category: Value 2014-2019
- Table 3 Sales of Apparel and Footwear by Category: % Volume Growth 2014-2019
- Table 4 Sales of Apparel and Footwear by Category: % Value Growth 2014-2019
- Table 5 NBO Company Shares of Apparel and Footwear: % Value 2015-2019
- Table 6 LBN Brand Shares of Apparel and Footwear: % Value 2016-2019
- Table 7 Distribution of Apparel and Footwear by Format: % Value 2014-2019
- Table 8 Distribution of Apparel and Footwear by Format and Category: % Value 2019
- Table 9 Forecast Sales of Apparel and Footwear by Category: Volume 2019-2024
- Table 10 Forecast Sales of Apparel and Footwear by Category: Value 2019-2024
- Table 11 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2019-2024
- Table 12 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2019-2024
CORONAVIRUS (COVID-19)
DEFINITIONS
SOURCES
- Summary 1 Research Sources
HEADLINES
PROSPECTS
Rise of streetwear trend in 2019
Discounts and affordable pricing stimulate growth
Modest wear trend continues
COMPETITIVE LANDSCAPE
Padini leads with its range of brands and four new multi-brand stores in 2019
E-commerce continues to gain ground
Fast fashion brands compete with limited-edition ranges
CATEGORY DATA
- Table 13 Sales of Womenswear by Category: Volume 2014-2019
- Table 14 Sales of Womenswear by Category: Value 2014-2019
- Table 15 Sales of Womenswear by Category: % Volume Growth 2014-2019
- Table 16 Sales of Womenswear by Category: % Value Growth 2014-2019
- Table 17 NBO Company Shares of Womenswear: % Value 2015-2019
- Table 18 LBN Brand Shares of Womenswear: % Value 2016-2019
- Table 19 NBO Company Shares of Women's Nightwear: % Value 2015-2019
- Table 20 LBN Brand Shares of Women's Nightwear: % Value 2016-2019
- Table 21 NBO Company Shares of Women's Outerwear: % Value 2015-2019
- Table 22 LBN Brand Shares of Women's Outerwear: % Value 2016-2019
- Table 23 NBO Company Shares of Women's Swimwear: % Value 2015-2019
- Table 24 LBN Brand Shares of Women's Swimwear: % Value 2016-2019
- Table 25 NBO Company Shares of Women's Underwear: % Value 2015-2019
- Table 26 LBN Brand Shares of Women's Underwear: % Value 2016-2019
- Table 27 Forecast Sales of Womenswear by Category: Volume 2019-2024
- Table 28 Forecast Sales of Womenswear by Category: Value 2019-2024
- Table 29 Forecast Sales of Womenswear by Category: % Volume Growth 2019-2024
- Table 30 Forecast Sales of Womenswear by Category: % Value Growth 2019-2024
HEADLINES
PROSPECTS
Fast fashion brands driving sales
First Men's Fashion Gallery
Appointment of celebrities to front campaigns
COMPETITIVE LANDSCAPE
Fast fashion brands dominate a highly-fragmented competitive landscape
E-commerce gains strength in 2019
CATEGORY DATA
- Table 31 Sales of Menswear by Category: Volume 2014-2019
- Table 32 Sales of Menswear by Category: Value 2014-2019
- Table 33 Sales of Menswear by Category: % Volume Growth 2014-2019
- Table 34 Sales of Menswear by Category: % Value Growth 2014-2019
- Table 35 NBO Company Shares of Menswear: % Value 2015-2019
- Table 36 LBN Brand Shares of Menswear: % Value 2016-2019
- Table 37 NBO Company Shares of Men's Nightwear: % Value 2015-2019
- Table 38 LBN Brand Shares of Men's Nightwear: % Value 2016-2019
- Table 39 NBO Company Shares of Men's Outerwear: % Value 2015-2019
- Table 40 LBN Brand Shares of Men's Outerwear: % Value 2016-2019
- Table 41 NBO Company Shares of Men's Swimwear: % Value 2015-2019
- Table 42 LBN Brand Shares of Men's Swimwear: % Value 2016-2019
- Table 43 NBO Company Shares of Men's Underwear: % Value 2015-2019
- Table 44 LBN Brand Shares of Men's Underwear: % Value 2016-2019
- Table 45 Forecast Sales of Menswear by Category: Volume 2019-2024
- Table 46 Forecast Sales of Menswear by Category: Value 2019-2024
- Table 47 Forecast Sales of Menswear by Category: % Volume Growth 2019-2024
- Table 48 Forecast Sales of Menswear by Category: % Value Growth 2019-2024
HEADLINES
PROSPECTS
Declining birth rate benefits higher-quality childrenswear
Expansion of fast fashion brands
Discounting continues to boost sales in 2019
COMPETITIVE LANDSCAPE
Local brands appeal with competitive pricing and strong distribution
Affordability and wide product range benefit sales of e-commerce
CATEGORY DATA
- Table 49 Sales of Childrenswear by Category: Volume 2014-2019
- Table 50 Sales of Childrenswear by Category: Value 2014-2019
- Table 51 Sales of Childrenswear by Category: % Volume Growth 2014-2019
- Table 52 Sales of Childrenswear by Category: % Value Growth 2014-2019
- Table 53 NBO Company Shares of Childrenswear: % Value 2015-2019
- Table 54 LBN Brand Shares of Childrenswear: % Value 2016-2019
- Table 55 Forecast Sales of Childrenswear by Category: Volume 2019-2024
- Table 56 Forecast Sales of Childrenswear by Category: Value 2019-2024
- Table 57 Forecast Sales of Childrenswear by Category: % Volume Growth 2019-2024
- Table 58 Forecast Sales of Childrenswear by Category: % Value Growth 2019-2024
HEADLINES
PROSPECTS
Athleisure trend boosts demand for sports-inspired products
Malays increasingly health conscious and exercising more
Trainers with the latest technology appeal
COMPETITIVE LANDSCAPE
International sportswear brands lead, but emergence of local player, ViQ Apparel
SUTL Global takes over the distribution of Nike in Malaysia in 2019
Sports goods stores lead distribution and gain further share in 2019
CATEGORY DATA
- Table 59 Sales of Sportswear by Category: Value 2014-2019
- Table 60 Sales of Sportswear by Category: % Value Growth 2014-2019
- Table 61 NBO Company Shares of Sportswear: % Value 2015-2019
- Table 62 LBN Brand Shares of Sportswear: % Value 2016-2019
- Table 63 Distribution of Sportswear by Format: % Value 2014-2019
- Table 64 Forecast Sales of Sportswear by Category: Value 2019-2024
- Table 65 Forecast Sales of Sportswear by Category: % Value Growth 2019-2024
HEADLINES
PROSPECTS
Standard jeans drive growth, whilst jeggings are increasingly popular
Higher degree of localisation in design
COMPETITIVE LANDSCAPE
Fast fashion brand Uniqlo leads a fragmented category
Strong value growth of Levi's with its relaunch of iconic jeans and Hello Kitty limited edition collection
E-commerce to gain further share of distribution
CATEGORY DATA
- Table 66 Sales of Jeans by Category: Volume 2014-2019
- Table 67 Sales of Jeans by Category: Value 2014-2019
- Table 68 Sales of Jeans by Category: % Volume Growth 2014-2019
- Table 69 Sales of Jeans by Category: % Value Growth 2014-2019
- Table 70 Sales of Men's Jeans by Category: Volume 2014-2019
- Table 71 Sales of Men's Jeans by Category: Value 2014-2019
- Table 72 Sales of Men's Jeans by Category: % Volume Growth 2014-2019
- Table 73 Sales of Men's Jeans by Category: % Value Growth 2014-2019
- Table 74 Sales of Women's Jeans by Category: Volume 2014-2019
- Table 75 Sales of Women's Jeans by Category: Value 2014-2019
- Table 76 Sales of Women's Jeans by Category: % Volume Growth 2014-2019
- Table 77 Sales of Women's Jeans by Category: % Value Growth 2014-2019
- Table 78 NBO Company Shares of Jeans: % Value 2015-2019
- Table 79 LBN Brand Shares of Jeans: % Value 2016-2019
- Table 80 Forecast Sales of Jeans by Category: Volume 2019-2024
- Table 81 Forecast Sales of Jeans by Category: Value 2019-2024
- Table 82 Forecast Sales of Jeans by Category: % Volume Growth 2019-2024
- Table 83 Forecast Sales of Jeans by Category: % Value Growth 2019-2024
- Table 84 Forecast Sales of Men's Jeans by Category: Volume 2019-2024
- Table 85 Forecast Sales of Men's Jeans by Category: Value 2019-2024
- Table 86 Forecast Sales of Men's Jeans by Category: % Volume Growth 2019-2024
- Table 87 Forecast Sales of Men's Jeans by Category: % Value Growth 2019-2024
- Table 88 Forecast Sales of Women's Jeans by Category: Volume 2019-2024
- Table 89 Forecast Sales of Women's Jeans by Category: Value 2019-2024
- Table 90 Forecast Sales of Women's Jeans by Category: % Volume Growth 2019-2024
- Table 91 Forecast Sales of Women's Jeans by Category: % Value Growth 2019-2024
HEADLINES
PROSPECTS
Popularity of sports brands in sheer hosiery
New school uniform policy to benefit sales of black socks
Increasing popularity of natural materials
COMPETITIVE LANDSCAPE
Strong presence of sports brands in hosiery
Department stores popular with their wide variety of brands
Discount pricing strategy
CATEGORY DATA
- Table 92 Sales of Hosiery by Category: Volume 2014-2019
- Table 93 Sales of Hosiery by Category: Value 2014-2019
- Table 94 Sales of Hosiery by Category: % Volume Growth 2014-2019
- Table 95 Sales of Hosiery by Category: % Value Growth 2014-2019
- Table 96 NBO Company Shares of Hosiery: % Value 2015-2019
- Table 97 LBN Brand Shares of Hosiery: % Value 2016-2019
- Table 98 Forecast Sales of Hosiery by Category: Volume 2019-2024
- Table 99 Forecast Sales of Hosiery by Category: Value 2019-2024
- Table 100 Forecast Sales of Hosiery by Category: % Volume Growth 2019-2024
- Table 101 Forecast Sales of Hosiery by Category: % Value Growth 2019-2024
HEADLINES
PROSPECTS
Scarves' growth fuelled by their increasing importance and new designs
Athleisure trend boosts demand for hats/caps
COMPETITIVE LANDSCAPE
Uniqlo leads with diversified products
Discounts to boost sales
Scattered distribution with growth of sportswear stores and e-commerce
CATEGORY DATA
- Table 102 Sales of Apparel Accessories by Category: Volume 2014-2019
- Table 103 Sales of Apparel Accessories by Category: Value 2014-2019
- Table 104 Sales of Apparel Accessories by Category: % Volume Growth 2014-2019
- Table 105 Sales of Apparel Accessories by Category: % Value Growth 2014-2019
- Table 106 NBO Company Shares of Apparel Accessories: % Value 2015-2019
- Table 107 LBN Brand Shares of Apparel Accessories: % Value 2016-2019
- Table 108 Forecast Sales of Apparel Accessories by Category: Volume 2019-2024
- Table 109 Forecast Sales of Apparel Accessories by Category: Value 2019-2024
- Table 110 Forecast Sales of Apparel Accessories by Category: % Volume Growth 2019-2024
- Table 111 Forecast Sales of Apparel Accessories by Category: % Value Growth 2019-2024
HEADLINES
PROSPECTS
Discounts and rising number of brands drive sales of women's footwear
Bundle purchases remain popular
Comfort and culture in 2019
COMPETITIVE LANDSCAPE
Bata leads with its aggressive expansion, store refurbishment and special collections
International sports footwear brands perform well with strong distribution and new products
Footwear specialist retailers lead, but dynamic growth of e-commerce in 2019
CATEGORY DATA
- Table 112 Sales of Footwear by Category: Volume 2014-2019
- Table 113 Sales of Footwear by Category: Value 2014-2019
- Table 114 Sales of Footwear by Category: % Volume Growth 2014-2019
- Table 115 Sales of Footwear by Category: % Value Growth 2014-2019
- Table 116 NBO Company Shares of Footwear: % Value 2015-2019
- Table 117 LBN Brand Shares of Footwear: % Value 2016-2019
- Table 118 Distribution of Footwear by Format: % Value 2014-2019
- Table 119 Forecast Sales of Footwear by Category: Volume 2019-2024
- Table 120 Forecast Sales of Footwear by Category: Value 2019-2024
- Table 121 Forecast Sales of Footwear by Category: % Volume Growth 2019-2024
- Table 122 Forecast Sales of Footwear by Category: % Value Growth 2019-2024
