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市場調査レポート

無限大:衛生用品市場の成長

To Infinity and Beyond: Can Hygiene Keep Growing?

発行 Euromonitor International 商品コード 305052
出版日 ページ情報 英文 47 Pages
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無限大:衛生用品市場の成長 To Infinity and Beyond: Can Hygiene Keep Growing?
出版日: 2014年05月30日 ページ情報: 英文 47 Pages
概要

衛生用品メーカーは、先進国市場では需要が飽和状態なため、BRIC・MINTなどの新興市場で拡大を続けています。

当レポートでは、世界の衛生用品市場について調査分析し、市場の現状、成長分野と変化を推進する要因、競合環境、主要企業と主要ブランドについて検証するほか、5ヶ年市場予測などについて、体系的な情報を提供しています。

目次

  • イントロダクション
  • 基礎データ
  • 成長促進要因
  • 失禁用品
  • 概要

調査対象

  • 使い捨てティッシュ・衛生用品、小売ティッシュ・衛生用品、ティッシュ/衛生用品全体

調査内容

  • 市場規模(実績と予測)、流通データ
目次
Product Code: DPPTO

Hygiene manufacturers are expanding in emerging markets such as the BRICs and the MINTs because demand in developed markets is saturated. However, developing countries are also showing signs of a slowdown. If markets reach maturity how can manufacturers continue to grow? This global briefing looks at opportunities for volume and value growth in key retail hygiene categories.

Euromonitor International's To Infinity and Beyond: Can Hygiene Keep Growing? global briefing offers an insight into to the size and shape of the tissue and hygiene market, highlights buzz topics, emerging regions, countries and categories as well as pressing industry issues and white spaces. It identifies the opportunity zones within tissue and hygiene, analyses leading companies and brands, assesses the importance of private label and offers strategic analysis of major factors influencing the market - be they new product developments, economic/lifestyle/environmental influences, distribution or pricing issues. Forecasts illustrate how the market is set to change and criteria for success.

Product coverage: Away-From-Home Tissue and Hygiene, Retail Tissue and Hygiene, Total Tissue and Hygiene.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Tissue and Hygiene market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

Introduction

The Basics

How to Drive Growth

Incontinence

Summary

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