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市場調査レポート

米国のホームケア用品市場

Home Care in the US

発行 Euromonitor International 商品コード 290295
出版日 ページ情報 英文 58 Pages
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米国のホームケア用品市場 Home Care in the US
出版日: 2018年02月09日 ページ情報: 英文 58 Pages
概要

当レポートでは、米国のホームケア用品市場市場について分析し、市場全体の動向と発展、市場データ (過去・今後6年間分)、主要企業プロファイル (企業戦略・事業実績・競争力など)、各部門の動向・競合情勢・将来見通しなどを調査しております。

米国のホームケア用品市場:産業の概要

  • エグゼクティブサマリー
  • 主要動向と発展
  • 市場指標
  • 市場データ
  • 情報源

米国のホームケア用品市場:企業プロファイル

  • The Clorox Co.
  • L Brands Inc
  • The Procter & Gamble Co.
  • Reckitt Benckiser Inc
  • SC Johnson & Son Inc.

※以下カテゴリーは、分冊での販売も承っております。価格や内容については、お問い合わせください。

米国のホームケア用品市場:カテゴリー分析

  • エアケア用品
  • 漂白剤
  • 食器洗い用品
  • 家庭用殺虫剤
  • ランドリーケア用品
  • 研磨剤
  • 表面ケア用品
  • トイレケア用品
目次
Product Code: HCPUS

The US continued on its path towards economic recovery in 2017, with businesses continuing to add jobs, the unemployment rate dropping to just above 4%, and average hourly wages showing positive growth. Yet, despite the renewed vigour of the economy, home care value sales recorded only modest growth in 2017.

Euromonitor International's Home Care in USA market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Home Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

Euromonitor International

February 2018

LIST OF CONTENTS AND TABLES

Executive Summary

Despite A Rebounding Economy, Home Care Sees Limited Growth in the US

Home Care Manufacturers Enter A New Era of Transparency in Ingredient Disclosure

Home Care Players Look To Eco-conscious Consumers To Gain Share

Innovation in New Product Development Stalls in 2017

Consumers Will Continue To Embrace Products That Make Cleaning Easier

Market Indicators

  • Table 1 Households 2012-2017

Market Data

  • Table 2 Sales of Home Care by Category: Value 2012-2017
  • Table 3 Sales of Home Care by Category: % Value Growth 2012-2017
  • Table 4 NBO Company Shares of Home Care: % Value 2013-2017
  • Table 5 LBN Brand Shares of Home Care: % Value 2014-2017
  • Table 6 Penetration of Private Label in Home Care by Category: % Value 2012-2017
  • Table 7 Distribution of Home Care by Format: % Value 2012-2017
  • Table 8 Distribution of Home Care by Format and Category: % Value 2017
  • Table 9 Forecast Sales of Home Care by Category: Value 2017-2022
  • Table 10 Forecast Sales of Home Care by Category: % Value Growth 2017-2022

Sources

    • Summary 1 Research Sources

Headlines

Prospects

Air Care Increasingly Shaped by "premium" Products and Unconventional Formats

Slowdown in US Automotive Market Has Big Impact on Car Air Fresheners

Growing Importance of Candle Air Fresheners Impacts Air Care Distribution Patterns

Competitive Landscape

Procter & Gamble Makes Splash With Launch of Febreze One

Newell Brands Expands Portfolio of Candle Brands

Target Corp Clips Yankee Candle's Wings

Category Data

  • Table 11 Sales of Air Care by Category: Value 2012-2017
  • Table 12 Sales of Air Care by Category: % Value Growth 2012-2017
  • Table 13 Sales of Electric Air Fresheners by Battery Operated vs Plug-in: % Value 2012-2017
  • Table 14 Sales of Air Care by Fragrance: Value Ranking 2012-2017
  • Table 15 NBO Company Shares of Air Care: % Value 2013-2017
  • Table 16 LBN Brand Shares of Air Care: % Value 2014-2017
  • Table 17 Forecast Sales of Air Care by Category: Value 2017-2022
  • Table 18 Forecast Sales of Air Care by Category: % Value Growth 2017-2022

Headlines

Prospects

Competition From Other Products and Safety Concerns Dim Bleach's Growth Prospects

Consumers Gravitating Towards Cleaning Applications for Bleach

Traditional Distribution Channels Continue To Dominate Bleach

Competitive Landscape

the Clorox Co Changes Up Its Formula

Private Label Sees Share of Bleach Decrease

  • Table 19 Bleach Usage: % Volume Sales 2015-2017

Category Data

  • Table 20 Sales of Bleach: Value 2012-2017
  • Table 21 Sales of Bleach: % Value Growth 2012-2017
  • Table 22 NBO Company Shares of Bleach: % Value 2013-2017
  • Table 23 LBN Brand Shares of Bleach: % Value 2014-2017
  • Table 24 Forecast Sales of Bleach: Value 2017-2022
  • Table 25 Forecast Sales of Bleach: % Value Growth 2017-2022

Headlines

Prospects

Recovering Economy Leads To Changing Food Consumption Habits

Automatic Dishwashing Tablets Grow at Expense of Liquids and Powders

Dishwashing Sales Through Traditional Channels Continue To Decline

Competitive Landscape

Reckitt Benckiser Expands As Colgate-Palmolive Declines

Large Multinationals Add To Their Portfolios of "green" Brands

Procter & Gamble Touts Own "green" Credentials

Category Indicators

  • Table 26 Household Possession of Dishwashers 2012-2017

Category Data

  • Table 27 Sales of Dishwashing by Category: Value 2012-2017
  • Table 28 Sales of Dishwashing by Category: % Value Growth 2012-2017
  • Table 29 NBO Company Shares of Dishwashing: % Value 2013-2017
  • Table 30 LBN Brand Shares of Dishwashing: % Value 2014-2017
  • Table 31 Forecast Sales of Dishwashing by Category: Value 2017-2022
  • Table 32 Forecast Sales of Dishwashing by Category: % Value Growth 2017-2022

Headlines

Prospects

Rising Bed Bug Populations Lead To Record High Sales of Spray/aerosol Insecticides

Pest Control Services and Health Concerns Muddle the Outlook

Home Improvement and Gardening Stores Retain Strength As A Distribution Channel

Competitive Landscape

Pf Harris Manufacturing Co Makes Significant Strides in Visibility

Private Label Struggles in Home Insecticides

Category Data

  • Table 33 Sales of Home Insecticides by Category: Value 2012-2017
  • Table 34 Sales of Home Insecticides by Category: % Value Growth 2012-2017
  • Table 35 Sales of Spray/Aerosol Insecticides by Type: % Value 2012-2017
  • Table 36 NBO Company Shares of Home Insecticides: % Value 2013-2017
  • Table 37 LBN Brand Shares of Home Insecticides: % Value 2014-2017
  • Table 38 Forecast Sales of Home Insecticides by Category: Value 2017-2022
  • Table 39 Forecast Sales of Home Insecticides by Category: % Value Growth 2017-2022

Headlines

Prospects

Despite Innovation, Laundry Care Expected To Fall Over the Forecast Period

Safety Concerns Continue To Swirl Around Liquid Tablet Detergents

Sales Migration To Non-traditional Channels Set To Intensify

Competitive Landscape

Henkel AG & Co KGaA Catapults Into Second Place in US Laundry Care

Acquisitions Highlight the Growing Importance of "green" Brands

Procter & Gamble Doubles Down on Scent Boosters

Category Indicators

  • Table 40 Household Possession of Washing Machines 2012-2017

Category Data

  • Table 41 Sales of Laundry Care by Category: Value 2012-2017
  • Table 42 Sales of Laundry Care by Category: % Value Growth 2012-2017
  • Table 43 Sales of Laundry Aids by Category: Value 2012-2017
  • Table 44 Sales of Laundry Aids by Category: % Value Growth 2012-2017
  • Table 45 Sales of Laundry Detergents by Category: Value 2012-2017
  • Table 46 Sales of Laundry Detergents by Category: % Value Growth 2012-2017
  • Table 47 Sales of In-wash Spot and Stain Removers by Type: % Value Breakdown 2012-2017
  • Table 48 NBO Company Shares of Laundry Care: % Value 2013-2017
  • Table 49 LBN Brand Shares of Laundry Care: % Value 2014-2017
  • Table 50 NBO Company Shares of Laundry Aids: % Value 2013-2017
  • Table 51 LBN Brand Shares of Laundry Aids: % Value 2014-2017
  • Table 52 NBO Company Shares of Laundry Detergents: % Value 2013-2017
  • Table 53 LBN Brand Shares of Laundry Detergents: % Value 2014-2017
  • Table 54 Forecast Sales of Laundry Care by Category: Value 2017-2022
  • Table 55 Forecast Sales of Laundry Care by Category: % Value Growth 2017-2022

Headlines

Prospects

Fragmentation Suggests Strong Demand for Certain Polishes

Shoe Polish To Remain Niche Product

Wood Flooring Stagnant in US

Competitive Landscape

Major Names Dominate Furniture and Floor Polishes

Kiwi Maintains Stranglehold on Shoe Polish

Together With Wright's, Weiman Owns Nearly Half of Metal Polish

Category Data

  • Table 56 Sales of Polishes by Category: Value 2012-2017
  • Table 57 Sales of Polishes by Category: % Value Growth 2012-2017
  • Table 58 NBO Company Shares of Polishes: % Value 2013-2017
  • Table 59 LBN Brand Shares of Polishes: % Value 2014-2017
  • Table 60 Forecast Sales of Polishes by Category: Value 2017-2022
  • Table 61 Forecast Sales of Polishes by Category: % Value Growth 2017-2022

Headlines

Prospects

Innovation Limited To Scents and Add-ons

Acquisitions To Change Face of Surface Care

E-commerce Becomes Legitimate Distribution Channel

Competitive Landscape

Traditional Brands See Pushback From Private Label

Despite Demand, Wipes Has Few Major Players

Lack of Innovation Does Not Stop Procter & Gamble From Dominating Floor Care

Category Data

  • Table 62 Sales of Surface Care by Category: Value 2012-2017
  • Table 63 Sales of Surface Care by Category: % Value Growth 2012-2017
  • Table 64 Sales of Home Care Wipes and Floor Cleaning Systems by Category: Value 2012-2017
  • Table 65 Sales of Home Care Wipes and Floor Cleaning Systems by Category: % Value Growth 2012-2017
  • Table 66 NBO Company Shares of Surface Care: % Value 2013-2017
  • Table 67 LBN Brand Shares of Surface Care: % Value 2014-2017
  • Table 68 NBO Company Shares of Home Care Wipes and Floor Cleaning Systems: % Value 2013-2017
  • Table 69 LBN Brand Shares of Home Care Wipes and Floor Cleaning Systems: % Value 2014-2017
  • Table 70 Forecast Sales of Surface Care by Category: Value 2017-2022
  • Table 71 Forecast Sales of Surface Care by Category: % Value Growth 2017-2022

Headlines

Prospects

Rim Blocks Offer Consumers Desired Convenience

Out-of-sight Cleaning Leads To In-cistern Growth

Toilet Cleaning Systems Expected To Decline Further

Competitive Landscape

Clorox and Lysol Retain Lead

Toilet Liquids and Foams Most Fragmented in Toilet Care

Private Label Present in Most Toilet Care Subcategories

Category Data

  • Table 72 Sales of Toilet Care by Category: Value 2012-2017
  • Table 73 Sales of Toilet Care by Category: % Value Growth 2012-2017
  • Table 74 NBO Company Shares of Toilet Care: % Value 2013-2017
  • Table 75 LBN Brand Shares of Toilet Care: % Value 2014-2017
  • Table 76 Forecast Sales of Toilet Care by Category: Value 2017-2022
  • Table 77 Forecast Sales of Toilet Care by Category: % Value Growth 2017-2022
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