Product Code: DPPTH
Thailand witnessed a modest improvement in real GDP growth, from 0.9% in 2014 to 2.5% in 2015. As the economy experienced a rebound, private consumption also increased proportionately. In tissue and hygiene, the usage of toilet paper and hygiene increased considerably in 2015. Demand for some products with high price tags such as disposable pants, ultra-thin towels or luxury toilet paper also witnessed rapid growth in 2015. However, as the economy entered recovery and consumer sentiment.
Euromonitor International's Tissue and Hygiene in Thailand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.
Product coverage: Away-from-Home Tissue and Hygiene, Retail Tissue and Hygiene, Total Tissue and Hygiene.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Tissue and Hygiene market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
Executive Summary
- Tissue and Hygiene Shows Steady Sales Growth in 2015
- Manufacturers Look for Opportunities in the Elderly Consumer Segment
- Celebrity Endorsement Remains Important To Brand Recognition and Sales Growth
- Retailers Continue To Offer Discounts and Special Promotions To Increase Purchases
- Improved Economic Conditions Will Sustain Growth Over the Forecast Period
Key Trends and Developments
- Big Packaging Gains Traction Amidst Economic Slow Recovery
- the Shift in Focus by Disposable Nappies/diapers Manufacturers
- Strong Sales Through Online Channels in 2015
Market Indicators
- Table 1. Birth Rates 2010-2015
- Table 2. Infant Population 2010-2015
- Table 3. Female Population by Age 2010-2015
- Table 4. Total Population by Age 2010-2015
- Table 5. Households 2010-2015
- Table 6. Forecast Infant Population 2015-2020
- Table 7. Forecast Female Population by Age 2015-2020
- Table 8. Forecast Total Population by Age 2015-2020
- Table 9. Forecast Households 2015-2020
Market Data
- Table 10. Retail Sales of Tissue and Hygiene by Category: Value 2010-2015
- Table 11. Retail Sales of Tissue and Hygiene by Category: % Value Growth 2010-2015
- Table 12. NBO Company Shares of Retail Tissue and Hygiene: % Value 2011-2015
- Table 13. LBN Brand Shares of Retail Tissue and Hygiene: % Value 2012-2015
- Table 14. Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2010-2015
- Table 15. Distribution of Retail Tissue and Hygiene by Format: % Value 2010-2015
- Table 16. Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2015
- Table 17. Forecast Retail Sales of Tissue and Hygiene by Category: Value 2015-2020
- Table 18. Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2015-2020
Sources
- Summary 1. Research Sources
Berli Jucker Cellox Ltd in Tissue and Hygiene (thailand)
- Strategic Direction
- Key Facts
- Summary 2. Berli Jucker Cellox Ltd: Key Facts
- Company Background
- Production
- Summary 3. Berli Jucker Cellox Co Ltd: Production Statistics 2015
- Competitive Positioning
- Summary 4. Berli Jucker Cellox Ltd: Competitive Position 2015
Dsg International (thailand) Plc in Tissue and Hygiene (thailand)
- Strategic Direction
- Key Facts
- Summary 5. DSG International (Thailand) Plc: Key Facts
- Summary 6. DSG International (Thailand) Plc: Operational Indicators
- Company Background
- Production
- Summary 7. DSG International (Thailand) Plc: Production Statistics 2015
- Competitive Positioning
- Summary 8. DSG International (Thailand) Plc: Competitive Position 2015
Kimberly-Clark Thailand Co Ltd in Tissue and Hygiene (thailand)
- Strategic Direction
- Key Facts
- Summary 9. Kimberly-Clark Thailand Co Ltd: Key Facts
- Company Background
- Production
- Summary 10. Kimberly-Clark Thailand Co Ltd: Production Statistics 2015
- Competitive Positioning
- Summary 11. Kimberly-Clark Thailand Co Ltd: Competitive Position 2015
Moong Pattana International Plc in Tissue and Hygiene (thailand)
- Strategic Direction
- Key Facts
- Summary 12. Moong Pattana International Plc: Key Facts
- Summary 13. Moong Pattana International Plc: Operational Indicators
- Company Background
- Production
- Summary 14. Moong Pattana International Plc: Production Statistics 2015
- Competitive Positioning
- Summary 15. Moong Pattana International Plc: Competitive Position 2015
Unicharm Thailand Co Ltd in Tissue and Hygiene (thailand)
- Strategic Direction
- Key Facts
- Summary 16. Unicharm Thailand Co Ltd: Key Facts
- Company Background
- Production
- Summary 17. Unicharm Thailand Co Ltd: Production Statistics 2015
- Competitive Positioning
- Summary 18. Unicharm Thailand Co Ltd: Competitive Position 2015
Headlines
Trends
Competitive Landscape
Prospects
Category Data
- Table 19. Sales of Away-From-Home Tissue and Hygiene by Category: Value 2010-2015
- Table 20. Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2010-2015
- Table 21. Sales of Away-From-Home Paper Towels by Type: % Value 2013-2015
- Table 22. Sales of Away-From-Home Wipers through Business/Industry by Format: % Value 2014-2015
- Table 23. Sales of Away-From-Home Wipers through Horeca by Format: % Value 2014-2015
- Table 24. Sales of Away-From-Home Wipers through Hospitals/Healthcare by Format: % Value 2014-2015
- Table 25. Distribution of Away-From-Home Tissue and Hygiene by Format: % Value 2010-2015
- Table 26. Distribution of Away-From-Home Tissue and Hygiene by Format and Category: % Value 2015
- Table 27. Forecast Sales of Away-From-Home Tissue and Hygiene by Category: Value 2015-2020
- Table 28. Forecast Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2015-2020
Headlines
Trends
Competitive Landscape
Prospects
Reimbursement/prescription Incontinence
Category Data
- Table 29. Retail Sales of Incontinence by Category: Value 2010-2015
- Table 30. Retail Sales of Incontinence by Category: % Value Growth 2010-2015
- Table 31. NBO Company Shares of Retail Incontinence: % Value 2011-2015
- Table 32. LBN Brand Shares of Retail Incontinence: % Value 2012-2015
- Table 33. Forecast Retail Sales of Incontinence by Category: Value 2015-2020
- Table 34. Forecast Retail Sales of Incontinence by Category: % Value Growth 2015-2020
Headlines
Trends
Competitive Landscape
Prospects
Category Data
- Table 35. Retail Sales of Nappies/Diapers/Pants by Category: Value 2010-2015
- Table 36. Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2010-2015
- Table 37. NBO Company Shares of Retail Nappies/Diapers/Pants: % Value 2011-2015
- Table 38. LBN Brand Shares of Retail Nappies/Diapers/Pants: % Value 2012-2015
- Table 39. Forecast Retail Sales of Nappies/Diapers/Pants by Category: Value 2015-2020
- Table 40. Forecast Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2015-2020
Headlines
Trends
Competitive Landscape
Prospects
Category Data
- Table 41. Retail Sales of Sanitary Protection by Category: Value 2010-2015
- Table 42. Retail Sales of Sanitary Protection by Category: % Value Growth 2010-2015
- Table 43. Retail Sales of Tampons by Application Format: % Value 2010-2015
- Table 44. Retail Sales of Sanitary Towels by Type of Use: % Value 2010-2015
- Table 45. NBO Company Shares of Retail Sanitary Protection: % Value 2011-2015
- Table 46. LBN Brand Shares of Retail Sanitary Protection: % Value 2012-2015
- Table 47. Forecast Retail Sales of Sanitary Protection by Category: Value 2015-2020
- Table 48. Forecast Retail Sales of Sanitary Protection by Category: % Value Growth 2015-2020
Headlines
Trends
Competitive Landscape
Prospects
Category Data
- Table 49. Retail Sales of Wipes by Category: Value 2010-2015
- Table 50. Retail Sales of Wipes by Category: % Value Growth 2010-2015
- Table 51. NBO Company Shares of Retail Wipes: % Value 2011-2015
- Table 52. LBN Brand Shares of Retail Wipes: % Value 2012-2015
- Table 53. Forecast Retail Sales of Wipes by Category: Value 2015-2020
- Table 54. Forecast Retail Sales of Wipes by Category: % Value Growth 2015-2020
Headlines
Trends
Competitive Landscape
Prospects
Category Data
- Table 55. Retail Sales of Tissue by Category: Value 2010-2015
- Table 56. Retail Sales of Tissue by Category: % Value Growth 2010-2015
- Table 57. Retail Sales of Toilet Paper by Wet vs Dry: % Value 2010-2015
- Table 58. NBO Company Shares of Retail Tissue: % Value 2011-2015
- Table 59. LBN Brand Shares of Retail Tissue: % Value 2012-2015
- Table 60. Forecast Retail Sales of Tissue by Category: Value 2015-2020
- Table 61. Forecast Retail Sales of Tissue by Category: % Value Growth 2015-2020
