Product Code: DPPTH
Rising concern about hygiene in their daily activities among Thai people is helping to generate higher volume sales of hygiene products every year. This is due to the fact that potential contamination is all around for consumers, starting with using public transportation and ranging to eating in restaurants. To avoid infections, Thai consumers often wipe things before touching them, which could explain the positive trends in both retail and away from home sales of wipes and tissue products.
Euromonitor International's' Tissue and Hygiene in Thailand report' offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: Away-from-Home Tissue and Hygiene, Retail Tissue and Hygiene, Rx/Reimbursement adult incontinence, Total Tissue and Hygiene.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Tissue and Hygiene market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
Executive Summary
- Rising Awareness of Hygiene Habits Among Thai People
- Global Warming Could Limit Consumption of Paper Products
- Product Effectiveness With Innovation Becomes A Unique Selling Point
- Hypermarkets the Best Location for Finding A Good Deal on Tissue and Hygiene Products
- Environmental Factors Are A Key Driver for Tissue and Hygiene Sales
Market Indicators
- Table 1 Birth Rates 2013-2018
- Table 2 Infant Population 2013-2018
- Table 3 Female Population by Age 2013-2018
- Table 4 Total Population by Age 2013-2018
- Table 5 Households 2013-2018
- Table 6 Forecast Infant Population 2018-2023
- Table 7 Forecast Female Population by Age 2018-2023
- Table 8 Forecast Total Population by Age 2018-2023
- Table 9 Forecast Households 2018-2023
Market Data
- Table 10 Retail Sales of Tissue and Hygiene by Category: Value 2013-2018
- Table 11 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2013-2018
- Table 12 NBO Company Shares of Retail Tissue and Hygiene: % Value 2014-2018
- Table 13 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2015-2018
- Table 14 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2013-2018
- Table 15 Distribution of Retail Tissue and Hygiene by Format: % Value 2013-2018
- Table 16 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2018
- Table 17 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2018-2023
- Table 18 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2018-2023
Sources
- Summary 1 Research Sources
Headlines
Prospects
- Thai Tourism's Continued Flourishing Boosts Demand for Away-from-home Tissue
- Ageing Society Increases the Need for Incontinence Products
- Professional Service Providers Choose Wipes/wipers for Their Convenience
Competitive Landscape
- Key Manufacturers Will Continue To Lead Afh Tissue and Hygiene
Category Data
- Table 19 Sales of Away-From-Home Tissue and Hygiene by Category: Value 2013-2018
- Table 20 Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2013-2018
- Table 21 Sales of Away-From-Home Paper Towels by Type: % Value 2014-2018
- Table 22 Sales of Away-From-Home Wipers by Format through Business/Industry: % Value 2013-2018
- Table 23 Sales of Away-From-Home Wipers by Format through Horeca: % Value 2013-2018
- Table 24 Sales of Away-From-Home Wipers by Format through Hospitals/Healthcare: % Value 2013-2018
- Table 25 Distribution of Away-From-Home Tissue and Hygiene by Format: % Value 2013-2018
- Table 26 Distribution of Away-From-Home Tissue and Hygiene by Format and Category: % Value 2018
- Table 27 Forecast Sales of Away-From-Home Tissue and Hygiene by Category: Value 2018-2023
- Table 28 Forecast Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2018-2023
Headlines
Prospects
- the Continuously Growing Older Population Is Boosting Sales of Adult Incontinence
- Light Incontinence More Dynamic Due To Greater Education About the Products
Competitive Landscape
- Certainty Continues To Lead, Boosted by Its Charity Campaign
- Lifree Looks To Commercial Adverts
Category Data
- Table 29 Sales of Retail Adult Incontinence by Category: Value 2013-2018
- Table 30 Sales of Retail Adult Incontinence by Category: % Value Growth 2013-2018
- Table 31 NBO Company Shares of Retail Adult Incontinence: % Value 2014-2018
- Table 32 LBN Brand Shares of Retail Adult Incontinence: % Value 2015-2018
- Table 33 Forecast Sales of Retail Adult Incontinence by Category: Value 2018-2023
- Table 34 Forecast Sales of Retail Adult Incontinence by Category: % Value Growth 2018-2023
Headlines
Prospects
- Premium Diapers and Pants A Key Growth Driver
- Disposable Pants Seen As A Good Fit for Young Children's Activities
Competitive Landscape
- Mamy Poko Continues To Lead
- Babylove Looks To Exploit Marketing Via Social Media
Category Data
- Table 35 Retail Sales of Nappies/Diapers/Pants by Category: Value 2013-2018
- Table 36 Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2013-2018
- Table 37 NBO Company Shares of Retail Nappies/Diapers/Pants: % Value 2014-2018
- Table 38 LBN Brand Shares of Retail Nappies/Diapers/Pants: % Value 2015-2018
- Table 39 Forecast Retail Sales of Nappies/Diapers/Pants by Category: Value 2018-2023
- Table 40 Forecast Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2018-2023
Headlines
Prospects
- Working Women Desire Slim Towels To Support Their Daily Lives
- Tampon Products Being Overlooked Due To A Lack of Knowledge
Competitive Landscape
- Intense Competition Sees Major Players Invest Heavily in New Product Developments and Marketing
- Other Big Brands Eating Into Leader Carefree's Lead in Pantyliners
Category Data
- Table 41 Retail Sales of Sanitary Protection by Category: Value 2013-2018
- Table 42 Retail Sales of Sanitary Protection by Category: % Value Growth 2013-2018
- Table 43 Retail Sales of Tampons by Application Format: % Value 2013-2018
- Table 44 Retail Sales of Towels by Type of Use: % Value 2013-2018
- Table 45 NBO Company Shares of Retail Sanitary Protection: % Value 2014-2018
- Table 46 LBN Brand Shares of Retail Sanitary Protection: % Value 2015-2018
- Table 47 Forecast Retail Sales of Sanitary Protection by Category: Value 2018-2023
- Table 48 Forecast Retail Sales of Sanitary Protection by Category: % Value Growth 2018-2023
Headlines
Prospects
- Thailand Remains Vigilant Against Bird Flu and Other Illnesses
- Facial Cleansing Wipes Struggling Due To Perceived Negative Effects
Competitive Landscape
- Mamy Poko Maintains the Lead Thanks To A Strong Base in Baby Wipes
- Pigeon Fortifies Its Position With Food-grade Ingredients
Category Data
- Table 49 Retail Sales of Wipes by Category: Value 2013-2018
- Table 50 Retail Sales of Wipes by Category: % Value Growth 2013-2018
- Table 51 NBO Company Shares of Retail Wipes: % Value 2014-2018
- Table 52 LBN Brand Shares of Retail Wipes: % Value 2015-2018
- Table 53 Forecast Retail Sales of Wipes by Category: Value 2018-2023
- Table 54 Forecast Retail Sales of Wipes by Category: % Value Growth 2018-2023
Headlines
Prospects
- Despite Global Warming Concerns, Thais Continue To Use Tissue Products
- Knowledge Sharing Boosts Use of Facial Tissue
Competitive Landscape
- Scott and Cellox Still Hold the Biggest Shares in Paper Towels
Category Data
- Table 55 Retail Sales of Tissue by Category: Value 2013-2018
- Table 56 Retail Sales of Tissue by Category: % Value Growth 2013-2018
- Table 57 NBO Company Shares of Retail Tissue: % Value 2014-2018
- Table 58 LBN Brand Shares of Retail Tissue: % Value 2015-2018
- Table 59 Forecast Retail Sales of Tissue by Category: Value 2018-2023
- Table 60 Forecast Retail Sales of Tissue by Category: % Value Growth 2018-2023
