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市場調査レポート

インドのホームケア用品市場

Home Care in India

発行 Euromonitor International 商品コード 277121
出版日 ページ情報 英文 66 Pages
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インドのホームケア用品市場 Home Care in India
出版日: 2016年03月03日 ページ情報: 英文 66 Pages
概要

当レポートでは、インドにおけるホームケア用品市場について分析し、市場全体の動向と発展、市場データ (過去5年間の実績値と今後5年間の予測値)、主要企業のプロファイル (企業概要・事業戦略・競争力・事業実績など)、各部門の動向・競争力・将来展望などを調査しております。

インドのホームケア用品市場:産業概要

  • エグゼクティブ・サマリー
  • 主な傾向と発展
  • 各地域の主な傾向と発展
    • インド東部・北東部
    • インド北部
    • インド南部
    • インド西部
  • 都市部と農村部:主な傾向と発展
  • 市場指標
  • 市場データ
  • 定義
  • 情報源

企業プロファイル

  • Dabur India Ltd
  • Hindustan Unilever Ltd
  • Procter & Gamble Home Products Ltd
  • Rohit Surfactants Pvt Ltd

※以下カテゴリーは、分冊での販売も承っております。価格や内容については、お問い合わせください。

調査カテゴリー

  • エアケア用品
  • 漂白剤
  • 食器洗い用品
  • 家庭用殺虫剤
  • ランドリーケア用品
  • 研磨剤
  • 表面ケア用品
  • トイレケア用品

このページに掲載されている内容は最新版と異なる場合があります。詳細はお問い合わせください。

目次
Product Code: HCPIN

The prime minister of India, Mr Narendra Modi, has started a campaign "Swachh Bharat" to clean the country. Due to the combined effect of awareness campaigns by the government and subsequently by leading home care companies such as Hindustan Unilever Ltd, the awareness about hygiene-related products such as toilet cleaners, surface cleaners, hand wash and personal care has improved. It has eventually resulted in higher sales of home care products in the country.

Euromonitor International's Home Care in India market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Home Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

Executive Summary

  • Government Initiatives Increase Awareness About Home Care Products
  • Companies Try To Increase Value Sales by Adding Benefits To Existing Products
  • Leading Players Compete on Price in Home Care
  • Internet Retailing Emerges As A Significant Channel for Home Care
  • Home Care Is Expected To Grow Faster Due To Increased Rural Consumption

Key Trends and Developments

  • Home Care Companies Continue To Launch Smaller Pack Sizes To Encourage Trial
  • Private Label Companies Placing Home Care Products in the Mid-price Range
  • Home Care Companies Launch Specialised Products in the Wake of Disease Outbreaks

Territory Key Trends and Developments

  • East and Northeast India
  • North India
  • South India
  • West India

Rural Vs Urban Key Trends and Developments

Market Indicators

  • Table 1. Households 2010-2015

Market Data

  • Table 2. Sales of Home Care by Category: Value 2010-2015
  • Table 3. Sales of Home Care by Category: % Value Growth 2010-2015
  • Table 4. Sales of Home Care by Region: Value 2010-2015
  • Table 5. Sales of Home Care by Region: % Value Growth 2010-2015
  • Table 6. Sales of Home Care by Rural vs Urban: % Value 2015
  • Table 7. NBO Company Shares of Home Care: % Value 2011-2015
  • Table 8. LBN Brand Shares of Home Care: % Value 2012-2015
  • Table 9. Penetration of Private Label in Home Care by Category: % Value 2010-2015
  • Table 10. Distribution of Home Care by Format: % Value 2010-2015
  • Table 11. Distribution of Home Care by Format and Category: % Value 2015
  • Table 12. Forecast Sales of Home Care by Category: Value 2015-2020
  • Table 13. Forecast Sales of Home Care by Category: % Value Growth 2015-2020
  • Table 14. Forecast Sales of Home Care by Region: Value 2015-2020
  • Table 15. Forecast Sales of Home Care by Region: % Value Growth 2015-2020

Definitions

Sources

  • Summary 1. Research Sources

Dabur India Ltd in Home Care (india)

  • Strategic Direction
  • Key Facts
    • Summary 2. Dabur India Ltd: Key Facts
    • Summary 3. Dabur India Ltd: Operational Indicators
  • Competitive Positioning
    • Summary 4. Dabur India Ltd: Competitive Position 2015

Hindustan Unilever Ltd in Home Care (india)

  • Strategic Direction
  • Key Facts
    • Summary 5. Hindustan Unilever Ltd: Key Facts
    • Summary 6. Hindustan Unilever Ltd: Operational Indicators
  • Competitive Positioning
    • Summary 7. Hindustan Unilever Ltd: Competitive Position 2015

Procter & Gamble Home Products Ltd in Home Care (india)

  • Strategic Direction
  • Key Facts
    • Summary 8. Procter & Gamble Home Products Ltd: Key Facts
    • Summary 9. Procter & Gamble Home Products Ltd: Operational Indicators
  • Competitive Positioning
    • Summary 10. Procter & Gamble Home Products Ltd: Competitive Position 2015

Rohit Surfactants Pvt Ltd in Home Care (india)

  • Strategic Direction
  • Key Facts
    • Summary 11. Rohit Surfactants Pvt Ltd: Key Facts
    • Summary 12. Rohit Surfactants Pvt Ltd: Operational Indicators
  • Competitive Positioning
    • Summary 13. Rohit Surfactants Pvt Ltd: Competitive Position 2015

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 16. Sales of Air Care by Category: Value 2010-2015
  • Table 17. Sales of Air Care by Category: % Value Growth 2010-2015
  • Table 18. Sales of Electric Air Fresheners by Battery Operated vs Plug-in: % Value 2010-2015
  • Table 19. Sales of Air Care by Fragrance: Value Ranking 2010-2015
  • Table 20. NBO Company Shares of Air Care: % Value 2011-2015
  • Table 21. LBN Brand Shares of Air Care: % Value 2012-2015
  • Table 22. Forecast Sales of Air Care by Category: Value 2015-2020
  • Table 23. Forecast Sales of Air Care by Category: % Value Growth 2015-2020

Trends

Headlines

Trends

Competitive Landscape

Prospects

Category Indicators

  • Table 24. Household Possession of Dishwashers 2010-2015

Category Data

  • Table 25. Sales of Dishwashing by Category: Value 2010-2015
  • Table 26. Sales of Dishwashing by Category: % Value Growth 2010-2015
  • Table 27. NBO Company Shares of Dishwashing: % Value 2011-2015
  • Table 28. LBN Brand Shares of Dishwashing: % Value 2012-2015
  • Table 29. Forecast Sales of Dishwashing by Category: Value 2015-2020
  • Table 30. Forecast Sales of Dishwashing by Category: % Value Growth 2015-2020

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 31. Sales of Home Insecticides by Category: Value 2010-2015
  • Table 32. Sales of Home Insecticides by Category: % Value Growth 2010-2015
  • Table 33. Sales of Spray/Aerosol Insecticides by Type: % Value 2010-2015
  • Table 34. NBO Company Shares of Home Insecticides: % Value 2011-2015
  • Table 35. LBN Brand Shares of Home Insecticides: % Value 2012-2015
  • Table 36. Forecast Sales of Home Insecticides by Category: Value 2015-2020
  • Table 37. Forecast Sales of Home Insecticides by Category: % Value Growth 2015-2020

Headlines

Trends

Competitive Landscape

Prospects

Category Indicators

  • Table 38. Household Possession of Washing Machines 2010-2015

Category Data

  • Table 39. Automatic Detergents by Type: % Value Analysis 2010/2015
  • Table 40. Sales of Laundry Care by Category: Value 2010-2015
  • Table 41. Sales of Laundry Care by Category: % Value Growth 2010-2015
  • Table 42. Sales of Laundry Aids by Category: Value 2010-2015
  • Table 43. Sales of Laundry Aids by Category: % Value Growth 2010-2015
  • Table 44. Sales of Laundry Detergents by Category: Value 2010-2015
  • Table 45. Sales of Laundry Detergents by Category: % Value Growth 2010-2015
  • Table 46. NBO Company Shares of Laundry Care: % Value 2011-2015
  • Table 47. LBN Brand Shares of Laundry Care: % Value 2012-2015
  • Table 48. NBO Company Shares of Laundry Aids: % Value 2011-2015
  • Table 49. LBN Brand Shares of Laundry Aids: % Value 2012-2015
  • Table 50. NBO Company Shares of Laundry Detergents: % Value 2011-2015
  • Table 51. LBN Brand Shares of Laundry Detergents: % Value 2012-2015
  • Table 52. Forecast Sales of Laundry Care by Category: Value 2015-2020
  • Table 53. Forecast Sales of Laundry Care by Category: % Value Growth 2015-2020

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 54. Sales of Polishes by Category: Value 2010-2015
  • Table 55. Sales of Polishes by Category: % Value Growth 2010-2015
  • Table 56. NBO Company Shares of Polishes: % Value 2011-2015
  • Table 57. LBN Brand Shares of Polishes: % Value 2012-2015
  • Table 58. Forecast Sales of Polishes by Category: Value 2015-2020
  • Table 59. Forecast Sales of Polishes by Category: % Value Growth 2015-2020

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 60. Sales of Surface Care by Category: Value 2010-2015
  • Table 61. Sales of Surface Care by Category: % Value Growth 2010-2015
  • Table 62. NBO Company Shares of Surface Care: % Value 2011-2015
  • Table 63. LBN Brand Shares of Surface Care: % Value 2012-2015
  • Table 64. Forecast Sales of Surface Care by Category: Value 2015-2020
  • Table 65. Forecast Sales of Surface Care by Category: % Value Growth 2015-2020

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 66. Sales of Toilet Care by Category: Value 2010-2015
  • Table 67. Sales of Toilet Care by Category: % Value Growth 2010-2015
  • Table 68. NBO Company Shares of Toilet Care: % Value 2011-2015
  • Table 69. LBN Brand Shares of Toilet Care: % Value 2012-2015
  • Table 70. Forecast Sales of Toilet Care by Category: Value 2015-2020
  • Table 71. Forecast Sales of Toilet Care by Category: % Value Growth 2015-2020
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