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市場調査レポート

タイのコンシューマーヘルス市場

Consumer Health in Thailand

発行 Euromonitor International 商品コード 275788
出版日 ページ情報 英文 88 Pages
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タイのコンシューマーヘルス市場 Consumer Health in Thailand
出版日: 2019年02月26日 ページ情報: 英文 88 Pages
概要

当レポートでは、タイのコンシューマーヘルス(一般用医薬品)市場について包括的に調査分析し、最新の小売販売データ、主要企業プロファイル、主要ブランドについて検証するほか、市場に影響を与える戦略的分析、市場予測などについて、体系的な情報を提供しています。

タイのコンシューマーヘルス市場:産業の概要

  • エグゼクティブサマリー
  • 主要動向と発展
  • 市場指標
  • 市場データ
  • 付録
    • OTC医薬品の登録と分類
    • ビタミン・栄養補助食品の規制と分類
    • 大衆薬/自己治療と予防薬
    • スイッチOTC
  • 情報源

タイのコンシューマーヘルス市場:企業プロファイル

  • Amway (Thailand) Ltd
  • Cerebos (Thailand) Ltd
  • New Concept Product Co Ltd
  • Scotch Industrial Thailand Co Ltd
  • Thai Nakorn Patana Co Ltd

※以下カテゴリーは、分冊での販売も承っております。価格や内容については、お問い合わせください。

タイのコンシューマーヘルス市場:カテゴリー分析

  • 成人用口腔ケア用品
  • 鎮痛剤
  • 鎮静剤・睡眠薬
  • 咳・風邪・アレルギー (花粉症) 治療薬
  • 皮膚科治療薬
  • 胃腸薬
  • アイケア
  • NRT (ニコチン置換療法) 禁煙補助薬
  • 創傷ケア用品
  • スポーツ栄養剤
  • ビタミン・栄養補助食品
  • 体重管理製品
  • ハーブ/伝統薬
目次
Product Code: CHTH

Thai consumers show stronger awareness of health and healthier lifestyles, engaging in preventive measures and self-medication. They have wide access to public/private hospitals and drugstores/pharmacies nationwide. As the health system improves, some consumers are able to use social welfare or insurance to visit hospitals or clinics. Meanwhile, obtaining consumer health products through drugstores or pharmacies is comparatively quick and easy, especially products for minor ailments or vitamins...

Euromonitor International's Consumer Health in Thailand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Allergy Care, Herbal/Traditional Products, OTC, Paediatric Consumer Health, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management and Wellbeing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Consumer Health market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

Euromonitor International

February 2019

LIST OF CONTENTS AND TABLES

Executive Summary

Consumer Investment in Health and Medical Tourism Provide A Boost

Consumers Move Towards Self-medication

International Players Lead the Way

Chemists/pharmacies Leads, But Internet Retailing Gains Traction

Positive Momentum To Be Maintained for Consumer Health

Appendix

OTC Registration and Classification

Vitamins and Dietary Supplements Registration and Classification

Self-medication/self-care and Preventive Medicine

Switches

Market Indicators

  • Table 1 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018
  • Table 2 Life Expectancy at Birth 2013-2018

Market Data

  • Table 3 Sales of Consumer Health by Category: Value 2013-2018
  • Table 4 Sales of Consumer Health by Category: % Value Growth 2013-2018
  • Table 5 NBO Company Shares of Consumer Health: % Value 2014-2018
  • Table 6 LBN Brand Shares of Consumer Health: % Value 2015-2018
  • Table 7 Distribution of Consumer Health by Format: % Value 2013-2018
  • Table 8 Distribution of Consumer Health by Format and Category: % Value 2018
  • Table 9 Forecast Sales of Consumer Health by Category: Value 2018-2023
  • Table 10 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023

Sources

    • Summary 1 Research Sources

Headlines

Prospects

Opportunities for the Development of Analgesics

Introduction of New Products To Maintain Consumer Interest

Potential Revolution in the Distribution of Analgesics

Competitive Landscape

Thai Nakorn Patana Focuses on Its Core Brand and Product Line

Sanofi-aventis Thailand Invests in Csr

Golden Cup Retains Identity Through Packaging and Brand Extensions

Category Data

  • Table 11 Sales of Analgesics by Category: Value 2013-2018
  • Table 12 Sales of Analgesics by Category: % Value Growth 2013-2018
  • Table 13 Sales of Topical Analgesics/Anaesthetic by Format: % Value 2013-2018
  • Table 14 NBO Company Shares of Analgesics: % Value 2014-2018
  • Table 15 LBN Brand Shares of Analgesics: % Value 2015-2018
  • Table 16 Forecast Sales of Analgesics by Category: Value 2018-2023
  • Table 17 Forecast Sales of Analgesics by Category: % Value Growth 2018-2023

Prospects

Headlines

Prospects

Climate and Pollution Foster Allergy Symptoms

Product Variety Set To Spur Sales

Systemic Paediatric Cough/cold Remedies Perform Well

Competitive Landscape

Mundipharma Steers With New Launches

Users of Inhalant Decongestants Remain Brand Loyal

Medicated Confectionery Brands Feature Strongly

Category Data

  • Table 18 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2013-2018
  • Table 19 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2013-2018
  • Table 20 Sales of Decongestants by Category: Value 2013-2018
  • Table 21 Sales of Decongestants by Category: % Value Growth 2013-2018
  • Table 22 NBO Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2014-2018
  • Table 23 LBN Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2015-2018
  • Table 24 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2018-2023
  • Table 25 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2018-2023

Headlines

Prospects

Beauty and Personal Care Threatens Dermatologicals

the Demand for Certain Dermatologicals Is Likely To Be Hampered

Sports and Outdoor Activities To Contribute To Strong Growth

Competitive Landscape

Strong International Presence in Dermatologicals

Betadine: A Brand To Keep An Eye on

Local Brands Retain A Strong Foothold

Category Data

  • Table 26 Sales of Dermatologicals by Category: Value 2013-2018
  • Table 27 Sales of Dermatologicals by Category: % Value Growth 2013-2018
  • Table 28 NBO Company Shares of Dermatologicals: % Value 2014-2018
  • Table 29 LBN Brand Shares of Dermatologicals: % Value 2015-2018
  • Table 30 LBN Brand Shares of Hair Loss Treatments: % Value 2015-2018
  • Table 31 Forecast Sales of Dermatologicals by Category: Value 2018-2023
  • Table 32 Forecast Sales of Dermatologicals by Category: % Value Growth 2018-2023

Headlines

Prospects

Digestive Remedies Benefits From Consumer Lifestyles

Antacids Continues To Lead Growth

Solid Presence of Herbal/traditional Products

Competitive Landscape

New Packaging and Marketing Support for Flying Rabbit

Familiar Brands Lead Digestive Remedies

Further Penetration of Herbal/traditional Alternatives

Category Data

  • Table 33 Sales of Digestive Remedies by Category: Value 2013-2018
  • Table 34 Sales of Digestive Remedies by Category: % Value Growth 2013-2018
  • Table 35 NBO Company Shares of Digestive Remedies: % Value 2014-2018
  • Table 36 LBN Brand Shares of Digestive Remedies: % Value 2015-2018
  • Table 37 Forecast Sales of Digestive Remedies by Category: Value 2018-2023
  • Table 38 Forecast Sales of Digestive Remedies by Category: % Value Growth 2018-2023

Headlines

Prospects

Potential Increase in Demand Due To Ageing Population

Digitalised Lifestyles and Technological Advances Boost Eye Care Sales

Standard Eye Care Sees Faster Growth Than Allergy Eye Care

Competitive Landscape

Local Players Lead Eye Care

Investment in Marketing Or New Products Remains Rare

Category Data

  • Table 39 Sales of Eye Care by Category: Value 2013-2018
  • Table 40 Sales of Eye Care by Category: % Value Growth 2013-2018
  • Table 41 Sales of Standard Eye Care by Format: % Value 2013-2018
  • Table 42 Sales of Standard Eye Care by Positioning: % Value 2013-2018
  • Table 43 NBO Company Shares of Eye Care: % Value 2014-2018
  • Table 44 LBN Brand Shares of Eye Care: % Value 2015-2018
  • Table 45 Forecast Sales of Eye Care by Category: Value 2018-2023
  • Table 46 Forecast Sales of Eye Care by Category: % Value Growth 2018-2023

Headlines

Prospects

Thailand Increases Prices of Cigarettes Through New Excise Tax

Expanding Distribution To Extend Reach

Cannibalisation Limits Category Expansion

Competitive Landscape

the Competitive Landscape Remains Consolidated

Progressive Anti-smoking Laws and Initiatives Discourage Investment

Category Indicators

  • Table 47 Number of Smokers by Gender 2013-2018

Category Data

  • Table 48 Sales of NRT Smoking Cessation Aids by Category: Value 2013-2018
  • Table 49 Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2013-2018
  • Table 50 Sales of NRT Gum by Flavour: % Value 2013-2018
  • Table 51 NBO Company Shares of NRT Smoking Cessation Aids: % Value 2014-2018
  • Table 52 LBN Brand Shares of NRT Smoking Cessation Aids: % Value 2015-2018
  • Table 53 Forecast Sales of NRT Smoking Cessation Aids by Category: Value 2018-2023
  • Table 54 Forecast Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2018-2023

Headlines

Prospects

Outdoor Lifestyles Set To Boost Sales of Wound Care

Performance Is Expected To Remain Positive Over the Forecast Period

Sticking Plasters/adhesive Bandages Dominates Sales

Competitive Landscape

3m Thailand Enjoys Demand Through Key Brands

Big and Small Brands Provide Product Sophistication

Private Label Gains Traction in Wound Care

Category Data

  • Table 55 Sales of Wound Care by Category: Value 2013-2018
  • Table 56 Sales of Wound Care by Category: % Value Growth 2013-2018
  • Table 57 NBO Company Shares of Wound Care: % Value 2014-2018
  • Table 58 LBN Brand Shares of Wound Care: % Value 2015-2018
  • Table 59 Forecast Sales of Wound Care by Category: Value 2018-2023
  • Table 60 Forecast Sales of Wound Care by Category: % Value Growth 2018-2023

Headlines

Prospects

Male Consumers Remain the Key Users of Sports Nutrition

Sports Protein Powder Dominates But Faces Competition

Internet Retailing Sees Growth Potential

Competitive Landscape

Ssup Total Wellness Employs Integrated Marketing Tactics

More Fragmented Landscape

Growing Penetration of Local Brands

Category Data

  • Table 61 Sales of Sports Nutrition by Category: Value 2013-2018
  • Table 62 Sales of Sports Nutrition by Category: % Value Growth 2013-2018
  • Table 63 NBO Company Shares of Sports Nutrition: % Value 2014-2018
  • Table 64 LBN Brand Shares of Sports Nutrition: % Value 2015-2018
  • Table 65 Forecast Sales of Sports Nutrition by Category: Value 2018-2023
  • Table 66 Forecast Sales of Sports Nutrition by Category: % Value Growth 2018-2023

Headlines

Prospects

Dietary Supplements Benefits From Healthy Lifestyle Trend

Demand Moves Towards More Specific Supplements

Possible Sales Cannibalisation

Competitive Landscape

Local Brands Penetrate the Category

Many Brands Drive Sales With Women-focused Products

Brand's Catches Up on Running Trend

Category Data

  • Table 67 Sales of Dietary Supplements by Category: Value 2013-2018
  • Table 68 Sales of Dietary Supplements by Category: % Value Growth 2013-2018
  • Table 69 Sales of Dietary Supplements by Positioning: % Value 2013-2018
  • Table 70 Sales of Fish Oils/Omega Fatty Acids by Type: % Value 2013-2018
  • Table 71 NBO Company Shares of Dietary Supplements: % Value 2014-2018
  • Table 72 LBN Brand Shares of Dietary Supplements: % Value 2015-2018
  • Table 73 Forecast Sales of Dietary Supplements by Category: Value 2018-2023
  • Table 74 Forecast Sales of Dietary Supplements by Category: % Value Growth 2018-2023

Headlines

Prospects

Growth Opportunities for Vitamins

Tonics Remain A Highly Popular Choice

New and Specific Areas Offer Development Potential

Competitive Landscape

Blackmores Employs Csr

Brand's Competes Via Ongoing Marketing and Advertising

360° Marketing Communication Via Social Media

Category Data

  • Table 75 Sales of Vitamins by Category: Value 2013-2018
  • Table 76 Sales of Vitamins by Category: % Value Growth 2013-2018
  • Table 77 Sales of Multivitamins by Positioning: % Value 2013-2018
  • Table 78 NBO Company Shares of Vitamins: % Value 2014-2018
  • Table 79 LBN Brand Shares of Vitamins: % Value 2015-2018
  • Table 80 Forecast Sales of Vitamins by Category: Value 2018-2023
  • Table 81 Forecast Sales of Vitamins by Category: % Value Growth 2018-2023

Headlines

Prospects

Meal Replacement and Weight Loss Supplements Set To See Fast Growth

New Products and Innovation To Gain An Edge

the Elderly Remain the Key Users of Supplement Nutrition Drinks

Competitive Landscape

Amway (thailand) Digitalises

Players in Supplement Nutrition Drinks Broaden Their Distribution Coverage

Local Presence Is Most Visible in Weight Loss Supplements

Category Data

  • Table 82 Sales of Weight Management and Wellbeing by Category: Value 2013-2018
  • Table 83 Sales of Weight Management and Wellbeing by Category: % Value Growth 2013-2018
  • Table 84 NBO Company Shares of Weight Management and Wellbeing: % Value 2014-2018
  • Table 85 LBN Brand Shares of Weight Management and Wellbeing: % Value 2015-2018
  • Table 86 Forecast Sales of Weight Management and Wellbeing by Category: Value 2018-2023
  • Table 87 Forecast Sales of Weight Management and Wellbeing by Category: % Value Growth 2018-2023

Headlines

Prospects

Consumers Seek More Natural Ingredients

Growing Interest Creates Investment Opportunities

Herbal/traditional Players Consider Women's Health

Competitive Landscape

Ouayun Dispensary Adds Dynamism

Takabb Enjoys High Demand Among Tourists

Players Look To Expand Their Portfolios

Category Data

  • Table 88 Sales of Herbal/Traditional Products by Category: Value 2013-2018
  • Table 89 Sales of Herbal/Traditional Products by Category: % Value Growth 2013-2018
  • Table 90 NBO Company Shares of Herbal/Traditional Products: % Value 2014-2018
  • Table 91 LBN Brand Shares of Herbal/Traditional Products: % Value 2015-2018
  • Table 92 Forecast Sales of Herbal/Traditional Products by Category: Value 2018-2023
  • Table 93 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2018-2023

Headlines

Prospects

Paediatric Consumer Health Retains Growth Potential

Parents Seek Prevention Over Cure

Modern Parents Look To the Internet

Competitive Landscape

GlaxoSmithKline (thailand) Retains Its Leading Position

Tonics Players Engage Children

Category Data

  • Table 94 Sales of Paediatric Consumer Health by Category: Value 2013-2018
  • Table 95 Sales of Paediatric Consumer Health by Category: % Value Growth 2013-2018
  • Table 96 Sales of Paediatric Vitamins and Dietary Supplements by Type: % Value 2015-2018
  • Table 97 NBO Company Shares of Paediatric Consumer Health: % Value 2014-2018
  • Table 98 LBN Brand Shares of Paediatric Consumer Health: % Value 2015-2018
  • Table 99 Forecast Sales of Paediatric Consumer Health by Category: Value 2018-2023
  • Table 100 Forecast Sales of Paediatric Consumer Health by Category: % Value Growth 2018-2023
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