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市場調査レポート

香港の電化製品市場

Consumer Appliances in Hong Kong, China

発行 Euromonitor International 商品コード 275780
出版日 ページ情報 英文 105 Pages
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香港の電化製品市場 Consumer Appliances in Hong Kong, China
出版日: 2019年02月07日 ページ情報: 英文 105 Pages
概要

当レポートでは、香港における生活家電製品市場について分析し、市場全体の動向と発展、市場データ(過去5年間の実績値と今後5年間の予測値)、主要企業のプロファイル(企業戦略・事業実績・競争力など)、各部門の動向・競合情勢・将来見通しなどを調査しています。

香港の生活家電市場:市場概要

  • エグゼクティブサマリー
  • 主な傾向と発展
  • 市場指標
  • 市場データ
  • 情報源

企業プロファイル

  • AS Watson Group
  • Broadway Photo Supply Ltd
  • German Pool Group Co Ltd
  • Goodway Electrical Co Ltd
  • Oto Bodycare (hk) Ltd

※以下カテゴリーは、分冊での販売も承っております。価格や内容については、お問い合わせください。

調査カテゴリー

  • 食器洗浄機
  • 洗濯(乾燥)機
  • 大型調理器具(レンジ・オーブン・グリルなど)
  • 電子レンジ
  • 冷蔵庫
  • 空調機器(冷房・除湿機・加湿器など)
  • 下ごしらえ調理器具(フードプロセッサー・ミキサー・ブレンダーなど)
  • 暖房器具
  • アイロン
  • パーソナルケア器具
  • 小型調理器具(コーヒーメーカー・パン焼き機・トースターなど)
  • 小型キッチン器具(非調理用:コーヒーミル・ケトル・スライサーなど)
  • 掃除機
目次
Product Code: WGHK

Over the forecast period, demand within consumer appliances in Hong Kong is expected to remain stable. Because demand is mainly driven by replacement cycles, volume growth rates are expected to be moderate, especially those for major appliances with long life cycles. While "connectivity" has been a focal point for new launches and news stories concerning consumer appliances in recent years, the overall volume share of connected products in the market remained low in 2018. This was partly due to...

Euromonitor International's Consumer Appliances in Hong Kong, China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, format trends or distribution issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Major Appliances, Small Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Consumer Appliances market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

Euromonitor International

February 2019

LIST OF CONTENTS AND TABLES

Executive Summary

Replacement Cycles Continue To Drive Demand Within Consumer Appliances

International Brands Dominate Consumer Appliances in Hong Kong

Distribution Still Concentrated in Store-based Channels

Producers and Sellers Now Liable for Appliance Disposal Costs

Affordable Brands From Mainland China Set To Gain Traction in Hong Kong

Market Indicators

  • Table 1 Household Penetration of Selected Total Stock Consumer Appliances by Category 2013-2018
  • Table 2 Replacement Cycles of Consumer Appliances by Category 2013-2018
  • Table 3 Forecast Household Penetration of Selected Total Stock Consumer Appliances by Category 2018-2023
  • Table 4 Forecast Replacement Cycles of Consumer Appliances by Category 2018-2023

Market Data

  • Table 5 Sales of Consumer Appliances by Category: Volume 2013-2018
  • Table 6 Sales of Consumer Appliances by Category: Value 2013-2018
  • Table 7 Sales of Consumer Appliances by Category: % Volume Growth 2013-2018
  • Table 8 Sales of Consumer Appliances by Category: % Value Growth 2013-2018
  • Table 9 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2013-2018
  • Table 10 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2013-2018
  • Table 11 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2013-2018
  • Table 12 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2013-2018
  • Table 13 Sales of Small Appliances by Category: Volume 2013-2018
  • Table 14 Sales of Small Appliances by Category: Value 2013-2018
  • Table 15 Sales of Small Appliances by Category: % Volume Growth 2013-2018
  • Table 16 Sales of Small Appliances by Category: % Value Growth 2013-2018
  • Table 17 NBO Company Shares of Major Appliances: % Volume 2014-2018
  • Table 18 LBN Brand Shares of Major Appliances: % Volume 2015-2018
  • Table 19 NBO Company Shares of Small Appliances: % Volume 2014-2018
  • Table 20 LBN Brand Shares of Small Appliances: % Volume 2015-2018
  • Table 21 Distribution of Major Appliances by Format: % Volume 2013-2018
  • Table 22 Distribution of Small Appliances by Format: % Volume 2013-2018
  • Table 23 Forecast Sales of Consumer Appliances by Category: Volume 2018-2023
  • Table 24 Forecast Sales of Consumer Appliances by Category: Value 2018-2023
  • Table 25 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2018-2023
  • Table 26 Forecast Sales of Consumer Appliances by Category: % Value Growth 2018-2023
  • Table 27 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2018-2023
  • Table 28 Forecast Sales of Consumer Appliances by Category: % Value Growth 2018-2023
  • Table 29 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2018-2023
  • Table 30 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2018-2023
  • Table 31 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2018-2023
  • Table 32 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2018-2023
  • Table 33 Forecast Sales of Small Appliances by Category: Volume 2018-2023
  • Table 34 Forecast Sales of Small Appliances by Category: Value 2018-2023
  • Table 35 Forecast Sales of Small Appliances by Category: % Volume Growth 2018-2023
  • Table 36 Forecast Sales of Small Appliances by Category: % Value Growth 2018-2023

Sources

    • Summary 1 Research Sources

Headlines

Prospects

Household Penetration Rate for Dishwashers Remains Low

Hectic Lifestyles Boost Demand for Compact and Table-top Dishwashers

Average Unit Price for Freestanding Dishwashers Set To Continue Falling

Competitive Landscape

Siemens Continues To Lead Dishwashers in 2018

Competitive Environment Becomes More Fragmented

Category Data

  • Table 37 Sales of Dishwashers by Category: Volume 2013-2018
  • Table 38 Sales of Dishwashers by Category: Value 2013-2018
  • Table 39 Sales of Dishwashers by Category: % Volume Growth 2013-2018
  • Table 40 Sales of Dishwashers by Category: % Value Growth 2013-2018
  • Table 41 Sales of Dishwashers by Format: % Volume 2013-2018
  • Table 42 Sales of Dishwashers by Connected Appliances: % Volume 2014-2018
  • Table 43 NBO Company Shares of Dishwashers: % Volume 2014-2018
  • Table 44 LBN Brand Shares of Dishwashers: % Volume 2015-2018
  • Table 45 Distribution of Dishwashers by Format: % Volume 2013-2018
  • Table 46 Production, Imports and Exports of Dishwashers: Total Volume 2013-2018
  • Table 47 Forecast Sales of Dishwashers by Category: Volume 2018-2023
  • Table 48 Forecast Sales of Dishwashers by Category: Value 2018-2023
  • Table 49 Forecast Sales of Dishwashers by Category: % Volume Growth 2018-2023
  • Table 50 Forecast Sales of Dishwashers by Category: % Value Growth 2018-2023

Headlines

Prospects

Replacement Cycles Will Continue To Drive Demand During the Forecast Period

Front-loading Washing Machines Increasingly Favoured Over Top-loading Models

Demand for Automatic Dryers Remains Weak

Competitive Landscape

International Brands Maintain Their Dominance in 2018

Leading Brands Introduce Advanced Features To Attract Consumers

Penetration of Connected Products Remains Low

Category Data

  • Table 51 Sales of Home Laundry Appliances by Category: Volume 2013-2018
  • Table 52 Sales of Home Laundry Appliances by Category: Value 2013-2018
  • Table 53 Sales of Home Laundry Appliances by Category: % Volume Growth 2013-2018
  • Table 54 Sales of Home Laundry Appliances by Category: % Value Growth 2013-2018
  • Table 55 Sales of Automatic Washer Dryers by Connected Appliances: % Volume 2014-2018
  • Table 56 Sales of Automatic Washing Machines by Format: % Volume 2013-2018
  • Table 57 Sales of Automatic Washing Machines by Volume Capacity: % Volume 2013-2018
  • Table 58 Sales of Automatic Washing Machines by Connected Appliances: % Volume 2014-2018
  • Table 59 NBO Company Shares of Home Laundry Appliances: % Volume 2014-2018
  • Table 60 LBN Brand Shares of Home Laundry Appliances: % Volume 2015-2018
  • Table 61 Distribution of Home Laundry Appliances by Format: % Volume 2013-2018
  • Table 62 Production, Imports and Exports of Home Laundry Appliances: Total Volume 2013-2018
  • Table 63 Forecast Sales of Home Laundry Appliances by Category: Volume 2018-2023
  • Table 64 Forecast Sales of Home Laundry Appliances by Category: Value 2018-2023
  • Table 65 Forecast Sales of Home Laundry Appliances by Category: % Volume Growth 2018-2023
  • Table 66 Forecast Sales of Home Laundry Appliances by Category: % Value Growth 2018-2023

Headlines

Prospects

Players Focus on Increasing Sales Via the Construction Channel

Induction Increasingly Favoured Over Gas in Built-in Hobs

Consumer Acceptance of Smart Products Remains Weak

Competitive Landscape

Hong Kong & China Gas Co Expands Into the Premium Segment

Kitchenaid Launches Luxury Range of Built-in Large Cooking Appliances

Category Data

  • Table 67 Sales of Large Cooking Appliances by Category: Volume 2013-2018
  • Table 68 Sales of Large Cooking Appliances by Category: Value 2013-2018
  • Table 69 Sales of Large Cooking Appliances by Category: % Volume Growth 2013-2018
  • Table 70 Sales of Large Cooking Appliances by Category: % Value Growth 2013-2018
  • Table 71 Sales of Built-in Hobs by Format: % Volume 2013-2018
  • Table 72 Sales of Ovens by Connected Appliances: % Volume 2014-2018
  • Table 73 NBO Company Shares of Large Cooking Appliances: % Volume 2014-2018
  • Table 74 LBN Brand Shares of Large Cooking Appliances: % Volume 2015-2018
  • Table 75 NBO Company Shares of Built-in Hobs: % Volume 2014-2018
  • Table 76 NBO Company Shares of Ovens: % Volume 2014-2018
  • Table 77 NBO Company Shares of Cooker Hoods: % Volume 2014-2018
  • Table 78 NBO Company Shares of Built-in Cooker Hoods: % Volume 2014-2018
  • Table 79 NBO Company Shares of Freestanding Cooker Hoods: % Volume 2014-2018
  • Table 80 Distribution of Large Cooking Appliances by Format: % Volume 2013-2018
  • Table 81 Production, Imports and Exports of Large Cooking Appliances: Total Volume 2013-2018
  • Table 82 Forecast Sales of Large Cooking Appliances by Category: Volume 2018-2023
  • Table 83 Forecast Sales of Large Cooking Appliances by Category: Value 2018-2023
  • Table 84 Forecast Sales of Large Cooking Appliances by Category: % Volume Growth 2018-2023
  • Table 85 Forecast Sales of Large Cooking Appliances by Category: % Value Growth 2018-2023

Headlines

Prospects

Microwaves Brands Adjust To the Healthy Living Trend

Demand for Built-in Microwaves Rises

Competitive Landscape

International Players Continue To Dominate Microwaves

Midea Expands Its Microwaves Range in Hong Kong

Competition in Built-in Microwaves Intensifies

Category Data

  • Table 86 Sales of Microwaves by Category: Volume 2013-2018
  • Table 87 Sales of Microwaves by Category: Value 2013-2018
  • Table 88 Sales of Microwaves by Category: % Volume Growth 2013-2018
  • Table 89 Sales of Microwaves by Category: % Value Growth 2013-2018
  • Table 90 Sales of Microwaves by Connected Appliances: % Volume 2014-2018
  • Table 91 NBO Company Shares of Microwaves: % Volume 2014-2018
  • Table 92 LBN Brand Shares of Microwaves: % Volume 2015-2018
  • Table 93 Distribution of Microwaves by Format: % Volume 2013-2018
  • Table 94 Production, Imports and Exports of Microwaves: Total Volume 2013-2018
  • Table 95 Forecast Sales of Microwaves by Category: Volume 2018-2023
  • Table 96 Forecast Sales of Microwaves by Category: Value 2018-2023
  • Table 97 Forecast Sales of Microwaves by Category: % Volume Growth 2018-2023
  • Table 98 Forecast Sales of Microwaves by Category: % Value Growth 2018-2023

Headlines

Prospects

Premium Products With Advanced Features Gain Popularity in Refrigeration Appliances

Replacement Cycles Continue To Drive Growth in Retail Volume Sales

Freestanding Products Continue To Dominate Refrigeration Appliances

Competitive Landscape

Leading Players Continue To Launch New Products To Attract Consumers

Hitachi Maintains Its Lead in A Category Dominated by International Brands

Category Data

  • Table 99 Sales of Refrigeration Appliances by Category: Volume 2013-2018
  • Table 100 Sales of Refrigeration Appliances by Category: Value 2013-2018
  • Table 101 Sales of Refrigeration Appliances by Category: % Volume Growth 2013-2018
  • Table 102 Sales of Refrigeration Appliances by Category: % Value Growth 2013-2018
  • Table 103 Sales of Freezers by Format: % Volume 2013-2018
  • Table 104 Sales of Freezers by Volume Capacity: % Volume 2013-2018
  • Table 105 Sales of Fridge Freezers by Format: % Volume 2013-2018
  • Table 106 Sales of Fridge Freezers by Volume Capacity: % Volume 2013-2018
  • Table 107 Sales of Fridge Freezers by Connected Appliances: % Volume 2014-2018
  • Table 108 Sales of Fridges by Volume Capacity: % Volume 2013-2018
  • Table 109 NBO Company Shares of Refrigeration Appliances: % Volume 2014-2018
  • Table 110 LBN Brand Shares of Refrigeration Appliances: % Volume 2015-2018
  • Table 111 NBO Company Shares of Built-in Fridge Freezers: % Volume 2014-2018
  • Table 112 NBO Company Shares of Freestanding Fridge Freezers: % Volume 2014-2018
  • Table 113 NBO Company Shares of Freestanding Fridges: % Volume 2014-2018
  • Table 114 Distribution of Refrigeration Appliances by Format: % Volume 2013-2018
  • Table 115 Production, Imports and Exports of Refrigeration Appliances: Total Volume 2013-2018
  • Table 116 Forecast Sales of Refrigeration Appliances by Category: Volume 2018-2023
  • Table 117 Forecast Sales of Refrigeration Appliances by Category: Value 2018-2023
  • Table 118 Forecast Sales of Refrigeration Appliances by Category: % Volume Growth 2018-2023
  • Table 119 Forecast Sales of Refrigeration Appliances by Category: % Value Growth 2018-2023

Headlines

Prospects

Shift From Window To Split Air Conditioners Continues

Penetration of Connected Products Remains Low

Spatial Constraints Boost Demand for Multifunctional Products

Competitive Landscape

Smart Models With Advanced Features Continue To Emerge in Air Treatment Products

Philips Introduces New Connected Products in Air Purifiers

Panasonic Innovates While Xiaomi Attracts Consumers With Its Low Price Positioning

Category Data

  • Table 120 Sales of Air Treatment Products by Category: Volume 2013-2018
  • Table 121 Sales of Air Treatment Products by Category: Value 2013-2018
  • Table 122 Sales of Air Treatment Products by Category: % Volume Growth 2013-2018
  • Table 123 Sales of Air Treatment Products by Category: % Value Growth 2013-2018
  • Table 124 Sales of Air Conditioners by Connected Appliances: % Volume 2014-2018
  • Table 125 NBO Company Shares of Air Treatment Products: % Volume 2014-2018
  • Table 126 LBN Brand Shares of Air Treatment Products: % Volume 2015-2018
  • Table 127 Distribution of Air Treatment Products by Format: % Volume 2013-2018
  • Table 128 Production, Imports and Exports of Air Conditioners: Total Volume 2013-2018
  • Table 129 Forecast Sales of Air Treatment Products by Category: Volume 2018-2023
  • Table 130 Forecast Sales of Air Treatment Products by Category: Value 2018-2023
  • Table 131 Forecast Sales of Air Treatment Products by Category: % Volume Growth 2018-2023
  • Table 132 Forecast Sales of Air Treatment Products by Category: % Value Growth 2018-2023

Headlines

Prospects

Healthy Living Trend Fuels Innovation and Premiumisation in Product Designs

Demand for Products at Difference Price Points Set To Remain Strong

Competitive Landscape

Major International Brands Dominate Food Preparation Appliances

Brands From Mainland China Gain Popularity

Kitchenaid Strengthens Its Presence in Hong Kong

Category Data

  • Table 133 Sales of Food Preparation Appliances by Category: Volume 2013-2018
  • Table 134 Sales of Food Preparation Appliances by Category: Value 2013-2018
  • Table 135 Sales of Food Preparation Appliances by Category: % Volume Growth 2013-2018
  • Table 136 Sales of Food Preparation Appliances by Category: % Value Growth 2013-2018
  • Table 137 NBO Company Shares of Food Preparation Appliances: % Volume 2014-2018
  • Table 138 LBN Brand Shares of Food Preparation Appliances: % Volume 2015-2018
  • Table 139 Distribution of Food Preparation Appliances by Format: % Volume 2013-2018
  • Table 140 Forecast Sales of Food Preparation Appliances by Category: Volume 2018-2023
  • Table 141 Forecast Sales of Food Preparation Appliances by Category: Value 2018-2023
  • Table 142 Forecast Sales of Food Preparation Appliances by Category: % Volume Growth 2018-2023
  • Table 143 Forecast Sales of Food Preparation Appliances by Category: % Value Growth 2018-2023

Headlines

Prospects

Consumers Continue To Embrace Connected Personal Care Appliances

Multifunctional Personal Care Appliances Gain Popularity

Competitive Landscape

Leading Brands Introduce More Advanced Products

Procter & Gamble Continues To Lead Personal Care Appliances in 2018

New Launches Offer Improved Versions of Existing Features and Functions

Category Data

  • Table 144 Sales of Personal Care Appliances by Category: Volume 2013-2018
  • Table 145 Sales of Personal Care Appliances by Category: Value 2013-2018
  • Table 146 Sales of Personal Care Appliances by Category: % Volume Growth 2013-2018
  • Table 147 Sales of Personal Care Appliances by Category: % Value Growth 2013-2018
  • Table 148 Sales of Body Shavers by Format: % Volume 2013-2018
  • Table 149 Sales of Hair Care Appliances by Format: % Volume 2013-2018
  • Table 150 NBO Company Shares of Personal Care Appliances 2014-2018
  • Table 151 LBN Brand Shares of Personal Care Appliances 2015-2018
  • Table 152 Distribution of Personal Care Appliances by Format: % Volume 2013-2018
  • Table 153 Forecast Sales of Personal Care Appliances by Category: Volume 2018-2023
  • Table 154 Forecast Sales of Personal Care Appliances by Category: Value 2018-2023
  • Table 155 Forecast Sales of Personal Care Appliances by Category: % Volume Growth 2018-2023
  • Table 156 Forecast Sales of Personal Care Appliances by Category: % Value Growth 2018-2023

Headlines

Prospects

Multifunctional Products Gain Popularity As Consumers Seek Greater Convenience

Demand for Espresso Coffee Machines Continues To Rise

Pod Coffee Machines Set To Experience Slowdown in Retail Volume Sales Growth

Competitive Landscape

Panasonic Uses Demonstrations and Online Games To Promote Its Products

New Launches Mainly Focus on Improving Existing Features

Products With More Fashionable Designs Gain Popularity

Category Data

  • Table 157 Sales of Small Cooking Appliances by Category: Volume 2013-2018
  • Table 158 Sales of Small Cooking Appliances by Category: Value 2013-2018
  • Table 159 Sales of Small Cooking Appliances by Category: % Volume Growth 2013-2018
  • Table 160 Sales of Small Cooking Appliances by Category: % Value Growth 2013-2018
  • Table 161 Sales of Freestanding Hobs by Format: % Volume 2013-2018
  • Table 162 NBO Company Shares of Small Cooking Appliances: % Volume 2014-2018
  • Table 163 LBN Brand Shares of Small Cooking Appliances: % Volume 2015-2018
  • Table 164 Distribution of Small Cooking Appliances by Format: % Volume 2013-2018
  • Table 165 Forecast Sales of Small Cooking Appliances by Category: Volume 2018-2023
  • Table 166 Forecast Sales of Small Cooking Appliances by Category: Value 2018-2023
  • Table 167 Forecast Sales of Small Cooking Appliances by Category: % Volume Growth 2018-2023
  • Table 168 Forecast Sales of Small Cooking Appliances by Category: % Value Growth 2018-2023

Headlines

Prospects

Cylinder Vacuum Cleaners Remains the Largest Category

Stick Vacuum Cleaners Expected To Show the Fastest Development Over 2018-2023

Demand for Robotic Vacuum Cleaners Slows in 2018

Competitive Landscape

Philips Remains the Leading Brand in Vacuum Cleaners

Stylish Designs and Low Prices Help Smaller Players To Make Gains

Intense Competition Continues To Fuel Innovation

Category Data

  • Table 169 Sales of Vacuum Cleaners by Category: Volume 2013-2018
  • Table 170 Sales of Vacuum Cleaners by Category: Value 2013-2018
  • Table 171 Sales of Vacuum Cleaners by Category: % Volume Growth 2013-2018
  • Table 172 Sales of Vacuum Cleaners by Category: % Value Growth 2013-2018
  • Table 173 Sales of Robotic Vacuum Cleaners by Connected Appliances: % Volume 2014-2018
  • Table 174 NBO Company Shares of Vacuum Cleaners: % Volume 2014-2018
  • Table 175 LBN Brand Shares of Vacuum Cleaners: % Volume 2015-2018
  • Table 176 Distribution of Vacuum Cleaners by Format: % Volume 2013-2018
  • Table 177 Forecast Sales of Vacuum Cleaners by Category: Volume 2018-2023
  • Table 178 Forecast Sales of Vacuum Cleaners by Category: Value 2018-2023
  • Table 179 Forecast Sales of Vacuum Cleaners by Category: % Volume Growth 2018-2023
  • Table 180 Forecast Sales of Vacuum Cleaners by Category: % Value Growth 2018-2023
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