株式会社グローバルインフォメーション
TEL: 044-952-0102
表紙
市場調査レポート

中国のティッシュ・衛生用品市場

Tissue and Hygiene in China

発行 Euromonitor International 商品コード 270865
出版日 ページ情報 英文 45 Pages
即納可能
価格
本日の銀行送金レート: 1USD=107.36円で換算しております。
Back to Top
中国のティッシュ・衛生用品市場 Tissue and Hygiene in China
出版日: 2019年03月28日 ページ情報: 英文 45 Pages
担当者のコメント
このシリーズは、他にも調査対象国がございます。詳細はお問合せください。
概要

当レポートでは、中国におけるティッシュ・衛生用品の市場について分析し、市場全体の動向と発展、市場データ、主要企業プロファイル(企業戦略・事業実績・競争力など)、各部門の動向・競合情勢・将来見通しなどを調査しています。

産業概況

  • エグゼクティブ・サマリー
  • 主な傾向と発展
  • 地域別市場の主な動向と発展
    • 華東
    • 華中
    • 華北・北東部
    • 北西部
    • 華南
    • 南西部
  • 市場指標
  • 市場データ
  • 定義

企業プロファイル

  • Guangdong Vinda Paper Co Ltd
  • Hengan Fujian Holding Co Ltd

※以下カテゴリーは、分冊での販売も承っております。価格や内容については、お問い合わせください。

調査カテゴリー

  • 外出用ティッシュ・衛生用品
  • 失禁ケア用品
  • 紙おむつ・紙パンツ
  • 生理用品
  • 拭き取り用品
  • 小売用ティッシュ
目次
Product Code: DPPCN

Strong current value growth continued in tissue and hygiene in China in 2018, fuelled by local consumers' rising hygiene awareness and the pursuit of safe and healthy products. For instance, consumers prefer unbleached paper products for extra product safety; meanwhile, adults often prefer baby wipes for their personal use, taking into consideration the assumed higher quality standard for babies' delicate skin. Consumers' growing hygiene-consciousness also underpinned the premiumisation trend in...

Euromonitor International's Tissue and Hygiene in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Away-from-Home Tissue and Hygiene, Retail Tissue and Hygiene, Rx/Reimbursement adult incontinence, Total Tissue and Hygiene.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Tissue and Hygiene market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

Euromonitor International

March 2019

LIST OF CONTENTS AND TABLES

Executive Summary

Consumers' Rising Hygiene Awareness Fuels Strong Value Growth in 2018

Robust Online Sales of Tissue and Hygiene Products in 2018

Hengan Fujian Holding Continues To Lead A Stable Competitive Environment

Hypermarkets and Supermarkets Together Still Dominate, Yet Face Mounting Pressure

Stable Growth Momentum Is Expected in the Forecast Period

Market Indicators

  • Table 1 Birth Rates 2013-2018
  • Table 2 Infant Population 2013-2018
  • Table 3 Female Population by Age 2013-2018
  • Table 4 Total Population by Age 2013-2018
  • Table 5 Households 2013-2018
  • Table 6 Forecast Infant Population 2018-2023
  • Table 7 Forecast Female Population by Age 2018-2023
  • Table 8 Forecast Total Population by Age 2018-2023
  • Table 9 Forecast Households 2018-2023

Market Data

  • Table 10 Retail Sales of Tissue and Hygiene by Category: Value 2013-2018
  • Table 11 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2013-2018
  • Table 12 NBO Company Shares of Retail Tissue and Hygiene: % Value 2014-2018
  • Table 13 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2015-2018
  • Table 14 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2013-2018
  • Table 15 Distribution of Retail Tissue and Hygiene by Format: % Value 2013-2018
  • Table 16 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2018
  • Table 17 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2018-2023
  • Table 18 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2018-2023

Sources

    • Summary 1 Research Sources

Headlines

Prospects

Improved Public Infrastructure Drives Sales in Afh Tissue

the Continued Growth of Afh Hygiene

the Average Unit Price Increases in Afh Tissue and Hygiene

Competitive Landscape

Hengan Fujian Holding Continues To Lead Afh Tissue and Hygiene

Afh Tissue and Hygiene Is Fragmented, With Low Concentration

Category Data

  • Table 19 Sales of Away-From-Home Tissue and Hygiene by Category: Value 2013-2018
  • Table 20 Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2013-2018
  • Table 21 Sales of Away-From-Home Paper Towels by Type: % Value 2014-2018
  • Table 22 Sales of Away-From-Home Wipers by Format through Business/Industry: % Value 2013-2018
  • Table 23 Sales of Away-From-Home Wipers by Format through Horeca: % Value 2013-2018
  • Table 24 Sales of Away-From-Home Wipers by Format through Hospitals/Healthcare: % Value 2013-2018
  • Table 25 Distribution of Away-From-Home Tissue and Hygiene by Format: % Value 2013-2018
  • Table 26 Distribution of Away-From-Home Tissue and Hygiene by Format and Category: % Value 2018
  • Table 27 Forecast Sales of Away-From-Home Tissue and Hygiene by Category: Value 2018-2023
  • Table 28 Forecast Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2018-2023

Headlines

Prospects

Double-digit Growth Due To Low Penetration and the Greying Population

Strong Growth Is Expected To Continue

Moderate/heavy Adult Incontinence Dominates

Competitive Landscape

Hengan Fujian Holding Leads

Large Domestic Manufacturers Outshine International Players

the Mushrooming of Small Domestic Players

Category Data

  • Table 29 Sales of Retail Adult Incontinence by Category: Value 2013-2018
  • Table 30 Sales of Retail Adult Incontinence by Category: % Value Growth 2013-2018
  • Table 31 NBO Company Shares of Retail Adult Incontinence: % Value 2014-2018
  • Table 32 LBN Brand Shares of Retail Adult Incontinence: % Value 2015-2018
  • Table 33 Forecast Sales of Retail Adult Incontinence by Category: Value 2018-2023
  • Table 34 Forecast Sales of Retail Adult Incontinence by Category: % Value Growth 2018-2023

Headlines

Prospects

the Two-child Policy Underpins Steady Growth, Yet It Falls Short of Expectations

Disposable Pants Records the Most Dynamic Value Growth, From A Smaller Base

Buoyant E-commerce Boosts Sales

Competitive Landscape

Multinational Players Take the Absolute Lead in the Category

Competition From Domestic Brands

Increasingly Fierce Competition Leads To Price Cuts

Category Data

  • Table 35 Retail Sales of Nappies/Diapers/Pants by Category: Value 2013-2018
  • Table 36 Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2013-2018
  • Table 37 NBO Company Shares of Retail Nappies/Diapers/Pants: % Value 2014-2018
  • Table 38 LBN Brand Shares of Retail Nappies/Diapers/Pants: % Value 2015-2018
  • Table 39 Forecast Retail Sales of Nappies/Diapers/Pants by Category: Value 2018-2023
  • Table 40 Forecast Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2018-2023

Headlines

Prospects

the Premiumisation Trend Pushes Up Unit Prices

Online Sales Demonstrate Robust Momentum

Explosive Growth Is Witnessed for Tampons

Competitive Landscape

Hengan Fujian Holding Maintains Its Lead

Domestic Manufacturers Lead the Competition

Japanese Producers Also Remain Strong

Category Data

  • Table 41 Retail Sales of Sanitary Protection by Category: Value 2013-2018
  • Table 42 Retail Sales of Sanitary Protection by Category: % Value Growth 2013-2018
  • Table 43 Retail Sales of Tampons by Application Format: % Value 2013-2018
  • Table 44 Retail Sales of Towels by Type of Use: % Value 2013-2018
  • Table 45 NBO Company Shares of Retail Sanitary Protection: % Value 2014-2018
  • Table 46 LBN Brand Shares of Retail Sanitary Protection: % Value 2015-2018
  • Table 47 Forecast Retail Sales of Sanitary Protection by Category: Value 2018-2023
  • Table 48 Forecast Retail Sales of Sanitary Protection by Category: % Value Growth 2018-2023

Headlines

Prospects

Home Care Wipes and Floor Cleaning Systems Sees Robust Growth

Improved Hygiene Awareness Boosts Sales of Personal Wipes

Moist Toilet Wipes Records the Highest Current Value Growth

Competitive Landscape

Hengan Fujian Holding Continues To Lead Wipes

Shenzhen Purcotton Technology Is A New Entrant in Baby Wipes

Connecting With Consumers

Category Data

  • Table 49 Retail Sales of Wipes by Category: Value 2013-2018
  • Table 50 Retail Sales of Wipes by Category: % Value Growth 2013-2018
  • Table 51 NBO Company Shares of Retail Wipes: % Value 2014-2018
  • Table 52 LBN Brand Shares of Retail Wipes: % Value 2015-2018
  • Table 53 Forecast Retail Sales of Wipes by Category: Value 2018-2023
  • Table 54 Forecast Retail Sales of Wipes by Category: % Value Growth 2018-2023

Headlines

Prospects

Sustained Volume Growth in Retail Tissue Is Underpinned by Solid Demand

the Average Unit Price Rises in Response To Higher Costs and Premiumisation

the Robust Growth of Internet Retailing Impacts the Retail Landscape

Competitive Landscape

Hengan Fujian Holding Consolidates Its Lead in Retail Tissue

Pure Online Players Leverage Cooperation With Lee & Man's Industrial Clusters Park

the Launch of Unbleached Products To Boost Profits

Category Data

  • Table 55 Retail Sales of Tissue by Category: Value 2013-2018
  • Table 56 Retail Sales of Tissue by Category: % Value Growth 2013-2018
  • Table 57 NBO Company Shares of Retail Tissue: % Value 2014-2018
  • Table 58 LBN Brand Shares of Retail Tissue: % Value 2015-2018
  • Table 59 Forecast Retail Sales of Tissue by Category: Value 2018-2023
  • Table 60 Forecast Retail Sales of Tissue by Category: % Value Growth 2018-2023
Back to Top