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市場調査レポート

台湾の高級品市場

Luxury Goods in Taiwan

発行 Euromonitor International 商品コード 265581
出版日 ページ情報 英文 57 Pages
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本日の銀行送金レート: 1USD=114.71円で換算しております。
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台湾の高級品市場 Luxury Goods in Taiwan
出版日: 2016年01月20日 ページ情報: 英文 57 Pages
概要

当レポートでは、台湾の高級品市場について包括的に調査分析し、最新の市場データ、主要企業プロファイル、主要ブランドについて検証するほか、市場に影響を与える戦略的分析、市場予測などについて、体系的な情報を提供しています。

台湾の高級品市場:産業の概要

  • エグゼクティブサマリー
  • 主要動向と発展
  • 流通
  • 市場データ
  • 情報源

台湾の高級品市場:企業プロファイル

  • Burberry Group Plc
  • Taipei Financial Center
  • Tiffany & Co

※以下カテゴリーは、分冊での販売も承っております。価格や内容については、お問い合わせください。

台湾の高級品市場:カテゴリー分析

  • 高級ワイン/シャンパン・スピリッツ
  • 高級アクセサリー
  • 高級家電
  • 高級ジュエリー・時計
  • 高級旅行用品
  • 高級筆記用具・文房具
  • 超高級美容・パーソナルケア用品

このページに掲載されている内容は最新版と異なる場合があります。詳細はお問い合わせください。

目次
Product Code: LUXTW

Luxury goods were once used to demonstrate one's wealth, but they no longer belong to rich people only. As more affordable luxury brands are being introduced in Taiwan, consumers are gradually taking in luxury goods as symbols of taste and fashion. This is especially true of women, and as they take part in the business world and become economically independent they can buy themselves some luxury goods as a treat and also make themselves sparkle in offices.

Euromonitor International's Luxury Goods in Taiwan report offers a comprehensive guide to the size and shape of the Luxury Goods market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Luxury Goods retailing along with the development of consumers' shopping patterns. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Designer Apparel and Footwear (Ready-to-Wear), Fine Wines/Champagne and Spirits, Luxury Accessories, Luxury Electronic Gadgets, Luxury Jewellery and Timepieces, Luxury Leather Goods, Luxury Writing Instruments and Stationery, Super Premium Beauty and Personal Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Luxury Goods market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

Executive Summary

  • Changing Public Mindset Towards Luxury Goods Slows Down Sales Growth
  • Shopping Mall and Outlet Openings Increase the Presence and Variety of Luxury Brands
  • Unfavourable Euro Exchange Rate Forces Luxury Brands To Reduce Selling Price
  • Department Stores and Shopping Malls Are Major Distribution Channels
  • Positive Growth for Luxury Goods Is Expected Over the Forecast Period

Key Trends and Developments

  • Younger Generation Saves Less and Spends Outside the Home More
  • Female Workforce Contributes To Sales of Luxury Goods
  • Celebrity Marketing Attracts Attention To Luxury Brands
  • Growing Number of Luxury Department Stores Increase Coverage of Luxury Brands

Distribution

  • Summary 1. Selected Luxury Shopping Centres: 2015
  • Summary 2. Selected Luxury Department Stores: 2015

Market Data

  • Table 1. Sales of Luxury Goods by Category: Value 2010-2015
  • Table 2. Sales of Luxury Goods by Category: % Value Growth 2010-2015
  • Table 3. NBO Company Shares of Luxury Goods: % Value 2010-2014
  • Table 4. LBN Brand Shares of Luxury Goods: % Value 2011-2014
  • Table 5. Distribution of Luxury Goods by Format: % Value 2010-2015
  • Table 6. Distribution of Luxury Goods by Format and Category: % Value 2015
  • Table 7. Forecast Sales of Luxury Goods by Category: Value 2015-2020
  • Table 8. Forecast Sales of Luxury Goods by Category: % Value Growth 2015-2020

Sources

  • Summary 3. Research Sources

Coach Taiwan Co Ltd in Luxury Goods (taiwan)

  • Strategic Direction
  • Key Facts
    • Summary 4. Coach Taiwan Co Ltd: Key Facts
    • Summary 5. Coach Taiwan Co Ltd: Operational Indicators
  • Internet Strategy
  • Competitive Positioning
    • Summary 6. Coach Taiwan Co Ltd: Luxury Brands by Category 2015

Prada Taiwan Ltd in Luxury Goods (taiwan)

  • Strategic Direction
  • Key Facts
    • Summary 7. Prada Taiwan Ltd: Key Facts
    • Summary 8. Prada Taiwan Ltd: Operational Indicators
  • Internet Strategy
  • Competitive Positioning
    • Summary 9. Prada Taiwan Ltd: Luxury Brands by Category 2015

Shin Kong Mitsukoshi Department Store Co Ltd (taiwan) in Luxury Goods (taiwan)

  • Strategic Direction
  • Key Facts
    • Summary 10. Shin Kong Mitsukoshi Department Store Co Ltd (Taiwan): Key Facts
    • Summary 11. Shin Kong Mitsukoshi Department Store Co Ltd (Taiwan): Operational Indicators
  • Company Background
    • Chart 1. Shin Kong Mitsukoshi Department Store Co Ltd (Taiwan): Shin Kong Mitsukoshi in Taipei
  • Internet Strategy

Private Label

  • Competitive Positioning

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 9. Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: Value 2010-2015
  • Table 10. Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: % Value Growth 2010-2015
  • Table 11. NBO Company Shares of Designer Apparel and Footwear (Ready-to-Wear): % Value 2010-2014
  • Table 12. LBN Brand Shares of Designer Apparel and Footwear (Ready-to-Wear): % Value 2011-2014
  • Table 13. Distribution of Designer Apparel and Footwear (Ready-to-Wear) by Format: % Value 2010-2015
  • Table 14. Forecast Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: Value 2015-2020
  • Table 15. Forecast Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: % Value Growth 2015-2020

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 16. Sales of Fine Wines/Champagne and Spirits by Category: Value 2010-2015
  • Table 17. Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2010-2015
  • Table 18. NBO Company Shares of Fine Wines/Champagne and Spirits: % Value 2010-2014
  • Table 19. LBN Brand Shares of Fine Wines/Champagne and Spirits: % Value 2011-2014
  • Table 20. Distribution of Fine Wines/Champagne and Spirits by Format: % Value 2010-2015
  • Table 21. Forecast Sales of Fine Wines/Champagne and Spirits by Category: Value 2015-2020
  • Table 22. Forecast Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2015-2020

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 23. Sales of Luxury Accessories by Category: Value 2010-2015
  • Table 24. Sales of Luxury Accessories by Category: % Value Growth 2010-2015
  • Table 25. NBO Company Shares of Luxury Accessories: % Value 2010-2014
  • Table 26. LBN Brand Shares of Luxury Accessories: % Value 2011-2014
  • Table 27. Distribution of Luxury Accessories by Format: % Value 2010-2015
  • Table 28. Forecast Sales of Luxury Accessories by Category: Value 2015-2020
  • Table 29. Forecast Sales of Luxury Accessories by Category: % Value Growth 2015-2020

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 30. Sales of Luxury Electronic Gadgets by Category: Value 2010-2015
  • Table 31. Sales of Luxury Electronic Gadgets by Category: % Value Growth 2010-2015
  • Table 32. NBO Company Shares of Luxury Electronic Gadgets: % Value 2010-2014
  • Table 33. LBN Brand Shares of Luxury Electronic Gadgets: % Value 2011-2014
  • Table 34. Distribution of Luxury Electronic Gadgets by Format: % Value 2010-2015
  • Table 35. Forecast Sales of Luxury Electronic Gadgets by Category: Value 2015-2020
  • Table 36. Forecast Sales of Luxury Electronic Gadgets by Category: % Value Growth 2015-2020

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 37. Sales of Luxury Jewellery and Timepieces by Category: Value 2010-2015
  • Table 38. Sales of Luxury Jewellery and Timepieces by Category: % Value Growth 2010-2015
  • Table 39. NBO Company Shares of Luxury Jewellery and Timepieces: % Value 2010-2014
  • Table 40. LBN Brand Shares of Luxury Jewellery and Timepieces: % Value 2011-2014
  • Table 41. Distribution of Luxury Jewellery and Timepieces by Format: % Value 2010-2015
  • Table 42. Forecast Sales of Luxury Jewellery and Timepieces by Category: Value 2015-2020
  • Table 43. Forecast Sales of Luxury Jewellery and Timepieces by Category: % Value Growth 2015-2020

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 44. Sales of Luxury Leather Goods: Value 2010-2015
  • Table 45. Sales of Luxury Leather Goods: % Value Growth 2010-2015
  • Table 46. NBO Company Shares of Luxury Leather Goods: % Value 2010-2014
  • Table 47. LBN Brand Shares of Luxury Leather Goods: % Value 2011-2014
  • Table 48. Distribution of Luxury Leather Goods by Format: % Value 2010-2015
  • Table 49. Forecast Sales of Luxury Leather Goods: Value 2015-2020
  • Table 50. Forecast Sales of Luxury Leather Goods: % Value Growth 2015-2020

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 51. Sales of Luxury Writing Instruments and Stationery by Category: Value 2010-2015
  • Table 52. Sales of Luxury Writing Instruments and Stationery by Category: % Value Growth 2010-2015
  • Table 53. NBO Company Shares of Luxury Writing Instruments and Stationery: % Value 2010-2014
  • Table 54. LBN Brand Shares of Luxury Writing Instruments and Stationery: % Value 2011-2014
  • Table 55. Distribution of Luxury Writing Instruments and Stationery by Format: % Value 2010-2015
  • Table 56. Forecast Sales of Luxury Writing Instruments and Stationery by Category: Value 2015-2020
  • Table 57. Forecast Sales of Luxury Writing Instruments and Stationery by Category: % Value Growth 2015-2020

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 58. Sales of Super Premium Beauty and Personal Care by Category: Value 2010-2015
  • Table 59. Sales of Super Premium Beauty and Personal Care by Category: % Value Growth 2010-2015
  • Table 60. NBO Company Shares of Super Premium Beauty and Personal Care: % Value 2010-2014
  • Table 61. LBN Brand Shares of Super Premium Beauty and Personal Care: % Value 2011-2014
  • Table 62. Distribution of Super Premium Beauty and Personal Care by Format: % Value 2010-2015
  • Table 63. Forecast Sales of Super Premium Beauty and Personal Care by Category: Value 2015-2020
  • Table 64. Forecast Sales of Super Premium Beauty and Personal Care by Category: % Value Growth 2015-2020
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