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市場調査レポート

ブラジルの高級品市場

Luxury Goods in Brazil

発行 Euromonitor International 商品コード 264304
出版日 ページ情報 英文 62 Pages
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本日の銀行送金レート: 1USD=111.15円で換算しております。
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ブラジルの高級品市場 Luxury Goods in Brazil
出版日: 2018年02月01日 ページ情報: 英文 62 Pages
概要

当レポートでは、ブラジルにおける高級品市場(高級服・装飾品・化粧品など)について分析し、全体的な構造・動向や、主要企業のプロファイル(企業概要・事業戦略・競争力・事業実績など)、各製品市場の動向・競争力・将来展望などを調査・推計しております。

ブラジルの高級品市場:産業概要

  • エグゼクティブ・サマリー
  • 主な傾向と発展
  • 流通
  • 市場データ
  • 定義
  • 情報源

企業プロファイル

※以下カテゴリーは、分冊での販売も承っております。価格や内容については、お問い合わせください。

調査カテゴリー

  • デザイナー・アパレル(プレタポルテ)
  • 高級ワイン/シャンペンおよびスピリッツ
  • 高級アクセサリー
  • 高級ジュエリー・時計
  • 高級旅行用品
  • 高級タバコ
  • 高級筆記用具・文房具
  • 超高級美容・パーソナルケア用品
目次
Product Code: LUXBR

After a challenging year for luxury goods in Brazil in 2016, the expected rebound into positive growth failed to materialise in 2017. The political and economic crisis contributed to maintain sales of luxury items on a negative trend, as consumers adopted more moderate views on purchases of expensive items. The political scandals discovered by Operation Car Wash also pressured sales, especially in Rio de Janeiro, the second largest market for luxury goods in Brazil. Many consumers of these items...

Euromonitor International's Luxury Goods in Brazil report offers a comprehensive guide to the size and shape of the Luxury Goods market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Luxury Goods retailing along with the development of consumers' shopping patterns. Forecasts to 2022 illustrate how the market is set to change

Product coverage: Designer Apparel and Footwear (Ready-to-Wear), Fine Wines/Champagne and Spirits, Luxury Cars, Luxury Eyewear, Luxury Hotels (5-star plus), Luxury Jewellery, Luxury Leather Goods, Luxury Portable Consumer Electronics, Luxury Timepieces, Luxury Writing Instruments and Stationery, Super Premium Beauty and Personal Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Luxury Goods market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

Executive Summary

Luxury Goods Continues To Record Retail Value Declines

Negative Mood Dragging Down Consumption of Luxury Goods in Brazil

Trading Down Negatively Affects the Competitive Landscape of Luxury Goods

Store-based Retailing Continues To Dominate Sales of Luxury Goods

Positive Outlook Ahead, Although Companies Are Becoming Wary of Brazil

Market Indicator

  • Table 1 Number of High Net Worth Individuals (HNWI): 2012-2017

Market Data

  • Table 2 Sales of Luxury Goods by Category: Value 2012-2017
  • Table 3 Sales of Luxury Goods by Category: % Value Growth 2012-2017
  • Table 4 Inbound Receipts for Luxury Goods by Country of Origin: Value 2013-2017
  • Table 5 NBO Company Shares of Luxury Goods: % Value 2012-2016
  • Table 6 LBN Brand Shares of Luxury Goods: % Value 2013-2016
  • Table 7 Distribution of Luxury Goods by Format and Category: % Value 2017
  • Table 8 Forecast Sales of Luxury Goods by Category: Value 2017-2022
  • Table 9 Forecast Sales of Luxury Goods by Category: % Value Growth 2017-2022

Sources

    • Summary 1 Research Sources

Headlines

Prospects

Consumers Seek Brands That Express Their Lifestyles

Companies Strive To Provide An Improved Shopping Experience

Trading Down Favours Sales of Fast Fashion Brands

Competitive Landscape

No Exceptions Under Designer Apparel and Footwear (ready-to-wear) in Brazil

Local Knowledge Key

International Trends Important To Brazilians

Category Data

  • Table 10 Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: Value 2012-2017
  • Table 11 Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: % Value Growth 2012-2017
  • Table 12 NBO Company Shares of Designer Apparel and Footwear (Ready-to-Wear): % Value 2012-2016
  • Table 13 LBN Brand Shares of Designer Apparel and Footwear (Ready-to-Wear): % Value 2013-2016
  • Table 14 Distribution of Designer Apparel and Footwear (Ready-to-Wear) by Format: % Value 2012-2017
  • Table 15 Forecast Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: Value 2017-2022
  • Table 16 Forecast Sales of Designer Apparel and Footwear (Ready-to-Wear) by Category: % Value Growth 2017-2022

Headlines

Prospects

the Party Is Over

the Trade-down Movement Also Apparent in Luxury Alcoholic Drinks

Higher Taxes Drive Down Sales

Competitive Landscape

Larger Brands Rebound

Smaller Brands Suffer

Category Data

  • Table 17 Sales of Fine Wines/Champagne and Spirits by Category: Value 2012-2017
  • Table 18 Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2012-2017
  • Table 19 NBO Company Shares of Fine Wines/Champagne and Spirits: % Value 2012-2016
  • Table 20 LBN Brand Shares of Fine Wines/Champagne and Spirits: % Value 2013-2016
  • Table 21 Distribution of Fine Wines/Champagne and Spirits by Format: % Value 2012-2017
  • Table 22 Forecast Sales of Fine Wines/Champagne and Spirits by Category: Value 2017-2022
  • Table 23 Forecast Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2017-2022

Headlines

Prospects

Price Increases Deter Consumers From Upgrading To Luxury Cars

Lack of Credit Limits Sales of Luxury Cars

Product Portfolio and Service Levels Remain Key Success Factors for Luxury Cars

Competitive Landscape

New Models Drive Sales of Specific Brands

Land Rover To Gain Momemtum

Suv Models Remain A Key Category in Luxury Cars

Category Data

  • Table 24 Sales of Luxury Cars: Value 2012-2017
  • Table 25 Sales of Luxury Cars: % Value Growth 2012-2017
  • Table 26 NBO Company Shares of Luxury Cars: % Value 2012-2016
  • Table 27 LBN Brand Shares of Luxury Cars: % Value 2013-2016
  • Table 28 Forecast Sales of Luxury Cars: Value 2017-2022
  • Table 29 Forecast Sales of Luxury Cars: % Value Growth 2017-2022

Headlines

Prospects

the Economic Slowdown Continues To Negatively Affect Sales of Luxury Eyewear

Consumers To Shift Towards Simpler Options

Informal Market Set To Continue To Prosper

Competitive Landscape

Luxottica Continues To Lead Luxury Eyewear

Luxottica Set To Expand Its Lead

Category Data

  • Table 30 Sales of Luxury Eyewear by Category: Value 2012-2017
  • Table 31 Sales of Luxury Eyewear by Category: % Value Growth 2012-2017
  • Table 32 NBO Company Shares of Luxury Eyewear: % Value 2012-2016
  • Table 33 LBN Brand Shares of Luxury Eyewear: % Value 2013-2016
  • Table 34 Distribution of Luxury Eyewear by Format: % Value 2012-2017
  • Table 35 Forecast Sales of Luxury Eyewear by Category: Value 2017-2022
  • Table 36 Forecast Sales of Luxury Eyewear by Category: % Value Growth 2017-2022

Headlines

Prospects

Business Travel To Recover

New Venues To Drive Growth

Issues in Rio De Janeiro To Negatively Affect Luxury Hotels

Competitive Landscape

New Luxury Hotels Open

New Luxury Hotels Unlikely

Category Data

  • Table 37 Sales in Luxury Hotels (5-star plus): Value 2012-2017
  • Table 38 Sales in Luxury Hotels (5-star plus): % Value Growth 2012-2017
  • Table 39 Sales in Luxury Hotels (5-star plus) by Country of Origin: % Value 2013-2017
  • Table 40 NBO Company Shares of Luxury Hotels (5-star plus): % Value 2012-2016
  • Table 41 LBN Brand Shares of Luxury Hotels (5-star plus): % Value 2013-2016
  • Table 42 Forecast Sales in Luxury Hotels (5-star plus): Value 2017-2022
  • Table 43 Forecast Sales in Luxury Hotels (5-star plus): % Value Growth 2017-2022

Headlines

Prospects

Trading Down To Remain An Important Trend in Luxury Jewellery in the Short Term

Competitive Landscape

No Expansion Plans Ahead

No New Entrants Expected

Category Data

  • Table 44 Sales of Luxury Jewellery by Category: Value 2012-2017
  • Table 45 Sales of Luxury Jewellery by Category: % Value Growth 2012-2017
  • Table 46 NBO Company Shares of Luxury Jewellery: % Value 2012-2016
  • Table 47 LBN Brand Shares of Luxury Jewellery: % Value 2013-2016
  • Table 48 Distribution of Luxury Jewellery by Format: % Value 2012-2017
  • Table 49 Forecast Sales of Luxury Jewellery by Category: Value 2017-2022
  • Table 50 Forecast Sales of Luxury Jewellery by Category: % Value Growth 2017-2022

Headlines

Prospects

Entry-level Products To Continue To Suffer

More Exclusive Brands Fare Better

Players To Continue To Focus on More Exclusive Portfolios

Competitive Landscape

Players Reluctant To Increase Their Footprint

Players Experiment With New Formats

Category Data

  • Table 51 Sales of Luxury Leather Goods: Value 2012-2017
  • Table 52 Sales of Luxury Leather Goods: % Value Growth 2012-2017
  • Table 53 NBO Company Shares of Luxury Leather Goods: % Value 2012-2016
  • Table 54 LBN Brand Shares of Luxury Leather Goods: % Value 2013-2016
  • Table 55 Distribution of Luxury Leather Goods by Format: % Value 2012-2017
  • Table 56 Forecast Sales of Luxury Leather Goods: Value 2017-2022
  • Table 57 Forecast Sales of Luxury Leather Goods: % Value Growth 2017-2022

Headlines

Prospects

High Prices To Remain the Main Issue for Luxury Timepieces in Brazil

Global Sales Face An Uphill Struggle

Competitive Landscape

Difficult Times for Luxury Timepieces in Brazil

Changes To Portfolios and Outlets

Category Data

  • Table 58 Sales of Luxury Timepieces by Category: Value 2012-2017
  • Table 59 Sales of Luxury Timepieces by Category: % Value Growth 2012-2017
  • Table 60 NBO Company Shares of Luxury Timepieces: % Value 2012-2016
  • Table 61 LBN Brand Shares of Luxury Timepieces: % Value 2013-2016
  • Table 62 Distribution of Luxury Timepieces by Format: % Value 2012-2017
  • Table 63 Forecast Sales of Luxury Timepieces by Category: Value 2017-2022
  • Table 64 Forecast Sales of Luxury Timepieces by Category: % Value Growth 2017-2022

Headlines

Prospects

1.

Younger Generations Not Keen on Luxury Writing Instruments and Stationery

Competitive Landscape

Montblanc Maintains Its Lead in Luxury Writing Instruments and Stationery

Competitors Evaluate Their Future in the Country

Category Data

  • Table 65 Sales of Luxury Writing Instruments and Stationery: Value 2012-2017
  • Table 66 Sales of Luxury Writing Instruments and Stationery: % Value Growth 2012-2017
  • Table 67 NBO Company Shares of Luxury Writing Instruments and Stationery: % Value 2012-2016
  • Table 68 LBN Brand Shares of Luxury Writing Instruments and Stationery: % Value 2013-2016
  • Table 69 Distribution of Luxury Writing Instruments and Stationery by Format: % Value 2012-2017
  • Table 70 Forecast Sales of Luxury Writing Instruments and Stationery: Value 2017-2022
  • Table 71 Forecast Sales of Luxury Writing Instruments and Stationery: % Value Growth 2017-2022

Headlines

Prospects

Sales Continue To Be Negatively Affected by the Economic Crisis

Innovation Remains A Key Growth Driver Within the Category

Competitive Landscape

Smaller/niche Brands More Relevant in Super Premium Beauty and Personal Care

Category Data

  • Table 72 Sales of Super Premium Beauty and Personal Care by Category: Value 2012-2017
  • Table 73 Sales of Super Premium Beauty and Personal Care by Category: % Value Growth 2012-2017
  • Table 74 NBO Company Shares of Super Premium Beauty and Personal Care: % Value 2012-2016
  • Table 75 LBN Brand Shares of Super Premium Beauty and Personal Care: % Value 2013-2016
  • Table 76 Distribution of Super Premium Beauty and Personal Care by Format: % Value 2012-2017
  • Table 77 Forecast Sales of Super Premium Beauty and Personal Care by Category: Value 2017-2022
  • Table 78 Forecast Sales of Super Premium Beauty and Personal Care by Category: % Value Growth 2017-2022
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