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市場調査レポート

ロシアの家庭・園芸用品市場

Home and Garden in Russia

発行 Euromonitor International 商品コード 254159
出版日 ページ情報 英文 54 Pages
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本日の銀行送金レート: 1USD=114.77円で換算しております。
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ロシアの家庭・園芸用品市場 Home and Garden in Russia
出版日: 2016年06月08日 ページ情報: 英文 54 Pages
概要

当レポートでは、ロシアの家庭・園芸用品市場について包括的に調査分析し、最新の小売販売データ、主要企業プロファイル、主要ブランドについて検証し、市場に影響を与える戦略的分析、市場予測などを提供しています。

ロシアの家庭・園芸用品市場:産業の概要

  • エグゼクティブサマリー
  • 主要動向と発展
  • 市場データ
  • 情報源

ロシアの家庭・園芸用品市場:企業プロファイル

  • Maxidom OOO
  • Mebelnaya Kompania Shatura OAO
  • Tikkurila OOO

※以下カテゴリーは、分冊での販売も承っております。価格や内容については、お問い合わせください。

カテゴリー分析

  • 園芸用品
  • 家具
  • リフォーム用品
  • 家庭用品

このページに掲載されている内容は最新版と異なる場合があります。詳細はお問い合わせください。

目次
Product Code: HOMERU

In 2015 the consequences of the Russia-Ukraine crisis and stagnation of the Russian economy had multiple effects on the home and garden market. The construction industry suffered as a result of sanctions placed by the Russian government on imports from the EU: builders had to look for opportunities to substitute imported materials with local production or import from Asian countries. This also had a negative impact on the property market, where sales were supported only by the desire of local consumers to invest their savings into valuable assets. Retailers increased home and garden products' prices due to devaluation of the local currency. In addition, growth in the cost of credit and more severe terms of lending led to a decline in consumers' purchasing power. As a result home and garden value sales declined in 2015.

Euromonitor International's Home and Garden in Russia report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2020 illustrate how market demand is expected to evolve in the medium-term.

Product coverage: Gardening, Home Furnishings, Home Improvement, Homewares.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Home and Garden market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

Executive Summary

  • Home and Garden Value Sales Fall As A Result of Weakened Economy
  • Intense Competition Remains A Characteristic of Russian Home and Garden Market
  • Biggest Home and Garden Specialist Retailers Expand and Increase Internet Sales
  • Home and Garden Expected To Show Slow Recovery Towards End of Forecast Period

Key Trends and Developments

  • Political Crisis Negatively Affects Home and Garden Development in Russia
  • Home and Garden Specialist Retailers Expand
  • Features Specific To Gardening in Russia
  • Social Policy Impacts Home Improvement in Russia

Market Data

  • Table 1. Sales of Home and Garden by Category: Value 2010-2015
  • Table 2. Sales of Home and Garden by Category: % Value Growth 2010-2015
  • Table 3. NBO Company Shares of Home and Garden: % Value 2011-2015
  • Table 4. LBN Brand Shares of Home and Garden: % Value 2012-2015
  • Table 5. Distribution of Home and Garden by Format: % Value 2010-2015
  • Table 6. Forecast Sales of Home and Garden by Category: Value 2015-2020
  • Table 7. Forecast Sales of Home and Garden by Category: % Value Growth 2015-2020

Sources

  • Summary 1. Research Sources

Maxidom Ooo in Home and Garden (russia)

  • Strategic Direction
  • Key Facts
    • Summary 2. Maxidom OOO: Key Facts
    • Summary 3. Maxidom OOO: Operational Indicators
  • Company Background
  • Internet Strategy

Private Label

  • Competitive Positioning
    • Summary 4. Maxidom OOO: Competitive Position 2015

Mebelnaya Kompania Shatura Oao in Home and Garden (russia)

  • Strategic Direction
  • Key Facts
    • Summary 5. Mebelnaya Kompania Shatura OAO: Key Facts
    • Summary 6. Mebelnaya Kompania Shatura OAO: Operational Indicators
  • Competitive Positioning
    • Summary 7. Mebelnaya Kompania Shatura OAO: Competitive Position 2015

Tikkurila Ooo in Home and Garden (russia)

  • Strategic Direction
  • Key Facts
    • Summary 8. Tikkurila OOO: Key Facts
    • Summary 9. Tikkurila OOO: Operational Indicators
  • Competitive Positioning
    • Summary 10. Tikkurila OOO: Competitive Position 2015

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 8. Sales of Gardening by Category: Value 2010-2015
  • Table 9. Sales of Gardening by Category: % Value Growth 2010-2015
  • Table 10. NBO Company Shares of Gardening: % Value 2011-2015
  • Table 11. LBN Brand Shares of Gardening: % Value 2012-2015
  • Table 12. Distribution of Gardening by Format: % Value 2010-2015
  • Table 13. Forecast Sales of Gardening by Category: Value 2015-2020
  • Table 14. Forecast Sales of Gardening by Category: % Value Growth 2015-2020

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 15. Sales of Home Furnishings by Category: Value 2010-2015
  • Table 16. Sales of Home Furnishings by Category: % Value Growth 2010-2015
  • Table 17. NBO Company Shares of Home Furnishings: % Value 2011-2015
  • Table 18. LBN Brand Shares of Home Furnishings: % Value 2012-2015
  • Table 19. LBN Brand Shares of Light Sources: % Value 2012-2015
  • Table 20. Distribution of Home Furnishings by Format: % Value 2010-2015
  • Table 21. Forecast Sales of Home Furnishings by Category: Value 2015-2020
  • Table 22. Forecast Sales of Home Furnishings by Category: % Value Growth 2015-2020

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 23. Sales of Home Improvement by Category: Value 2010-2015
  • Table 24. Sales of Home Improvement by Category: % Value Growth 2010-2015
  • Table 25. NBO Company Shares of Home Improvement: % Value 2011-2015
  • Table 26. LBN Brand Shares of Home Improvement: % Value 2012-2015
  • Table 27. Distribution of Home Improvement by Format: % Value 2010-2015
  • Table 28. Forecast Sales of Home Improvement by Category: Value 2015-2020
  • Table 29. Forecast Sales of Home Improvement by Category: % Value Growth 2015-2020

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 30. Sales of Homewares by Category: Value 2010-2015
  • Table 31. Sales of Homewares by Category: % Value Growth 2010-2015
  • Table 32. Sales of Homewares by Material: % Value 2010-2015
  • Table 33. NBO Company Shares of Homewares: % Value 2011-2015
  • Table 34. LBN Brand Shares of Homewares: % Value 2012-2015
  • Table 35. Distribution of Homewares by Format: % Value 2010-2015
  • Table 36. Forecast Sales of Homewares by Category: Value 2015-2020
  • Table 37. Forecast Sales of Homewares by Category: % Value Growth 2015-2020
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