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市場調査レポート

トルコの加工食品市場

Packaged Food in Turkey

発行 Euromonitor International 商品コード 227592
出版日 ページ情報 英文 217 Pages
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トルコの加工食品市場 Packaged Food in Turkey
出版日: 2019年11月20日 ページ情報: 英文 217 Pages
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概要

当レポートでは、トルコの加工食品産業について分析し、全体的な市場・産業構造や発展見通し、主要企業のプロファイル(戦略・競争力・生産状況など)、個別製品カテゴリーの詳細情報・分析(傾向・競争環境・将来展望・市場データなど)といった内容を盛り込んでお届けします。

トルコの加工食品産業:概要

  • エグゼクティブサマリー
  • 主な傾向と発展
  • フードサービス:主な傾向と発展
  • 市場データ
  • 定義
  • 情報源

トルコの加工食品産業:企業プロファイル

※以下カテゴリーは、分冊での販売も承っております。価格や内容については、お問い合わせください。

調査カテゴリー

  • ベビーフード市場
  • ベイクド食品市場
  • ビスケット市場
  • 朝食用シリアル市場
  • 缶詰・保存食品
  • 冷蔵加工食品
  • チョコレート菓子
  • ガム
  • 砂糖菓子
  • チーズ
  • 牛乳
  • ヨーグルトおよび乳酸製品
  • その他の乳製品
  • アイスクリーム/冷菓
  • 油脂
  • 青果製品
  • 加工肉およびシーフード
  • ライス、パスタおよび麺類
  • ソース・ドレッシング・調味料
  • スープ
  • スプレッド
  • 甘味・セイボリースナック
目次
Product Code: PKTR

Retail sales of packaged food in Turkey in 2019 were impacted by the unprecedented inflation being experienced in the country as the Turkish lira continued to devaluate against the US dollar. This led to ongoing increasing unit prices for many products, particularly for brands that were imported, reducing the affordability of certain categories such as baby food, olive oil and frozen processed food. While the overall market appeared to experience stagnating demand in volume terms.

Euromonitor International's‘ Packaged Food in Turkey report’ offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Cooking Ingredients and Meals, Dairy Products and Alternatives, Snacks, Staple Foods.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Packaged Food market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

Executive Summary

  • Despite Rising Prices Due To Inflation Packaged Food Offers Convenience To Time-restricted Consumers
  • Price-sensitive Consumers Increasingly Appreciate Discounts and Private Label
  • Increasing Polarisation Amongst Consumers of Brands, Artisanal and Private Label
  • Discounters Continues To Gain Share Through Expansion and Private Label Offer
  • Notable Improved Demand for Packaged Food Despite Ongoing Rising Prices
  • Foodservice
  • Sales To Foodservice
  • Consumer Foodservice

Category Data

  • Table 1. Foodservice Sales of Packaged Food by Category: Volume 2014-2019
  • Table 2. Foodservice Sales of Packaged Food by Category: % Volume Growth 2014-2019
  • Table 3. Forecast Foodservice Sales of Packaged Food by Category: Volume 2019-2024
  • Table 4. Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2019-2024

Market Data

  • Table 5. Sales of Packaged Food by Category: Volume 2014-2019
  • Table 6. Sales of Packaged Food by Category: Value 2014-2019
  • Table 7. Sales of Packaged Food by Category: % Volume Growth 2014-2019
  • Table 8. Sales of Packaged Food by Category: % Value Growth 2014-2019
  • Table 9. GBO Company Shares of Packaged Food: % Value 2015-2019
  • Table 10. NBO Company Shares of Packaged Food: % Value 2015-2019
  • Table 11. LBN Brand Shares of Packaged Food: % Value 2016-2019
  • Table 12. Penetration of Private Label by Category: % Value 2014-2019
  • Table 13. Distribution of Packaged Food by Format: % Value 2014-2019
  • Table 14. Distribution of Packaged Food by Format and Category: % Value 2019
  • Table 15. Forecast Sales of Packaged Food by Category: Volume 2019-2024
  • Table 16. Forecast Sales of Packaged Food by Category: Value 2019-2024
  • Table 17. Forecast Sales of Packaged Food by Category: % Volume Growth 2019-2024
  • Table 18. Forecast Sales of Packaged Food by Category: % Value Growth 2019-2024

Sources

    • Summary 1. Research Sources

Headlines

Prospects

  • Ongoing Devaluation of Turkish Lira Leads To High Unit Price Hike and Search for Promotional Deals
  • Popular Sunflower Oil Weathers the Storm With Further Positive Outlook
  • Increasing Local Production of Olive Oil Should Help Support Stronger Performance Over the Forecast Period

Competitive Landscape

  • Private Label Continues To Gain Ground Offering Competitive Prices
  • Branded Players Counter Private Label Offensive With Promotions of Their Own, Highlighting Their Superior Quality
  • Ana Gida Strengthens Leadership of Olive Oil With Wide Product Portfolio

Category Data

  • Table 19. Sales of Edible Oils by Category: Volume 2014-2019
  • Table 20. Sales of Edible Oils by Category: Value 2014-2019
  • Table 21. Sales of Edible Oils by Category: % Volume Growth 2014-2019
  • Table 22. Sales of Edible Oils by Category: % Value Growth 2014-2019
  • Table 23. NBO Company Shares of Edible Oils: % Value 2015-2019
  • Table 24. LBN Brand Shares of Edible Oils: % Value 2016-2019
  • Table 25. Distribution of Edible Oils by Format: % Value 2014-2019
  • Table 26. Forecast Sales of Edible Oils by Category: Volume 2019-2024
  • Table 27. Forecast Sales of Edible Oils by Category: Value 2019-2024
  • Table 28. Forecast Sales of Edible Oils by Category: % Volume Growth 2019-2024
  • Table 29. Forecast Sales of Edible Oils by Category: % Value Growth 2019-2024

Headlines

Prospects

  • Frozen Pizza Remains Dominant Ready Meal Type Due To Convenience and Accessible Prices
  • Highly Priced Chilled Ready Meals Still Benefits From Healthier Perception
  • Smaller Portions of Shelf Stable Ready Meals Appeal To Single Households and Students

Competitive Landscape

  • Expanding Private Label Strengthens Position, Led by Discounter Bim
  • Kerevitas Is Highest Ranking Branded Player As It Continues Launch New Variants
  • Expanding Portfolio Leads To Strong Share Gains for Dardanel

Category Data

  • Table 30. Sales of Ready Meals by Category: Volume 2014-2019
  • Table 31. Sales of Ready Meals by Category: Value 2014-2019
  • Table 32. Sales of Ready Meals by Category: % Volume Growth 2014-2019
  • Table 33. Sales of Ready Meals by Category: % Value Growth 2014-2019
  • Table 34. Sales of Chilled Ready Meals by Ethnicity: % Value 2014-2019
  • Table 35. Sales of Frozen Ready Meals by Ethnicity: % Value 2014-2019
  • Table 36. NBO Company Shares of Ready Meals: % Value 2015-2019
  • Table 37. LBN Brand Shares of Ready Meals: % Value 2016-2019
  • Table 38. Distribution of Ready Meals by Format: % Value 2014-2019
  • Table 39. Forecast Sales of Ready Meals by Category: Volume 2019-2024
  • Table 40. Forecast Sales of Ready Meals by Category: Value 2019-2024
  • Table 41. Forecast Sales of Ready Meals by Category: % Volume Growth 2019-2024
  • Table 42. Forecast Sales of Ready Meals by Category: % Value Growth 2019-2024

Headlines

Prospects

  • Turkish Consumers Increasingly Willing To Try Non-traditional Flavours That Add Interest To Dishes
  • Recovery for Liquid Stocks and Fonds Due To Media Support of Bone Juice
  • Local Popularity of Pickled Products Encourages Players To Offer Different Formats

Competitive Landscape

  • Inflation Encourages Consumers To Turn To Private Label, Strengthening Bim's Lead
  • Domestic Players Offer More Affordable Versions of Well-known Imported Brands
  • New Entries for Pasta Sauces in Attempt To Add Dynamism To Niche Category

Category Data

  • Table 43. Sales of Sauces, Dressings and Condiments by Category: Volume 2014-2019
  • Table 44. Sales of Sauces, Dressings and Condiments by Category: Value 2014-2019
  • Table 45. Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2014-2019
  • Table 46. Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2014-2019
  • Table 47. NBO Company Shares of Sauces, Dressings and Condiments: % Value 2015-2019
  • Table 48. LBN Brand Shares of Sauces, Dressings and Condiments: % Value 2016-2019
  • Table 49. Distribution of Sauces, Dressings and Condiments by Format: % Value 2014-2019
  • Table 50. Forecast Sales of Sauces, Dressings and Condiments by Category: Volume 2019-2024
  • Table 51. Forecast Sales of Sauces, Dressings and Condiments by Category: Value 2019-2024
  • Table 52. Forecast Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2019-2024
  • Table 53. Forecast Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2019-2024

Headlines

Prospects

  • Stable Performance of Dehydrated Soup Supported by Demand During Ramadan
  • Shelf Stable Soup Continues To Record Dynamic Performance Attracting Players With Innovative Formats and Use of Healthier Ingredients
  • High Prices of Instant Soup Means Niche Format of Instant Soup Is Largely Ignored

Competitive Landscape

  • Unilever Retains Dominance Due To Wide Reach Across Category and Innovative New Launches
  • Bim's Dehydrated Soup Line Continues To Gain Favour for Its High Quality and Offer of Popular Flavours
  • Ongoing Strong Potential of Shelf Stable Likely To Encourage Further New Entries

Category Data

  • Table 54. Sales of Soup by Category: Volume 2014-2019
  • Table 55. Sales of Soup by Category: Value 2014-2019
  • Table 56. Sales of Soup by Category: % Volume Growth 2014-2019
  • Table 57. Sales of Soup by Category: % Value Growth 2014-2019
  • Table 58. Sales of Soup by Leading Flavours: Rankings 2014-2019
  • Table 59. NBO Company Shares of Soup: % Value 2015-2019
  • Table 60. LBN Brand Shares of Soup: % Value 2016-2019
  • Table 61. Distribution of Soup by Format: % Value 2014-2019
  • Table 62. Forecast Sales of Soup by Category: Volume 2019-2024
  • Table 63. Forecast Sales of Soup by Category: Value 2019-2024
  • Table 64. Forecast Sales of Soup by Category: % Volume Growth 2019-2024
  • Table 65. Forecast Sales of Soup by Category: % Value Growth 2019-2024

Headlines

Prospects

  • Despite Rising Prices, Sweet Spreads Records Solid Performance Supported by Private Label's Competitive Prices
  • Chocolate Spreads Remains Favoured by Turkish Consumers Although Niche of Nut and Seed Based Spreads Records Higher Growth
  • Polarisation Within Honey

Competitive Landscape

  • Leader Yildiz Caught Between Global Brands and Private Label
  • Bim Continues To Gain Ground Within Main Categories
  • Honey Continues To Experience Increasing Competition, Leading To Share Loss for Leader Altiparmak Pazarlama

Category Data

  • Table 66. Sales of Sweet Spreads by Category: Volume 2014-2019
  • Table 67. Sales of Sweet Spreads by Category: Value 2014-2019
  • Table 68. Sales of Sweet Spreads by Category: % Volume Growth 2014-2019
  • Table 69. Sales of Sweet Spreads by Category: % Value Growth 2014-2019
  • Table 70. Sales of Jams and Preserves by Leading Flavours: Rankings 2014-2019
  • Table 71. NBO Company Shares of Sweet Spreads: % Value 2015-2019
  • Table 72. LBN Brand Shares of Sweet Spreads: % Value 2016-2019
  • Table 73. Distribution of Sweet Spreads by Format: % Value 2014-2019
  • Table 74. Forecast Sales of Sweet Spreads by Category: Volume 2019-2024
  • Table 75. Forecast Sales of Sweet Spreads by Category: Value 2019-2024
  • Table 76. Forecast Sales of Sweet Spreads by Category: % Volume Growth 2019-2024
  • Table 77. Forecast Sales of Sweet Spreads by Category: % Value Growth 2019-2024

Headlines

Prospects

  • Price Hikes To Ease Over the Forecast Period, Leading To Improving Retail Volume Growth
  • Liquid Growing-up Milk Formula To Benefit From Low Prices
  • Dried Baby Food Set To Continue To Decline Due To Rapid Price Hikes

Competitive Landscape

  • Numil Gida Urunleri Extends Its Share With Innovative Launches
  • Eti Cici Bebe Brand Extends Range and Lead in Other Baby Food
  • Organic Brands Perform Well in Prepared Baby Food But Face Price Hikes

Category Data

  • Table 78. Sales of Baby Food by Category: Volume 2014-2019
  • Table 79. Sales of Baby Food by Category: Value 2014-2019
  • Table 80. Sales of Baby Food by Category: % Volume Growth 2014-2019
  • Table 81. Sales of Baby Food by Category: % Value Growth 2014-2019
  • Table 82. NBO Company Shares of Baby Food: % Value 2015-2019
  • Table 83. LBN Brand Shares of Baby Food: % Value 2016-2019
  • Table 84. Distribution of Baby Food by Format: % Value 2014-2019
  • Table 85. Forecast Sales of Baby Food by Category: Volume 2019-2024
  • Table 86. Forecast Sales of Baby Food by Category: Value 2019-2024
  • Table 87. Forecast Sales of Baby Food by Category: % Volume Growth 2019-2024
  • Table 88. Forecast Sales of Baby Food by Category: % Value Growth 2019-2024

Headlines

Prospects

  • Fall in Consumption Due To Price Hikes, With Butter Hit by Rising Cost of Raw Milk
  • Butter Benefits From Natural and Increasingly Healthy Image
  • Foodservice Sales Benefit From Growing Inbound Tourism

Competitive Landscape

  • Private Label Collectively Takes Lead As Consumers Seek To Economise
  • Unilever Benefits From Strength in Margarine and Spreads But Loses Some Share To Butter Manufacturers
  • Share of Others Declines, With Leaders Wooing Consumers Via Quality and Marketing

Category Data

  • Table 89. Sales of Butter and Spreads by Category: Volume 2014-2019
  • Table 90. Sales of Butter and Spreads by Category: Value 2014-2019
  • Table 91. Sales of Butter and Spreads by Category: % Volume Growth 2014-2019
  • Table 92. Sales of Butter and Spreads by Category: % Value Growth 2014-2019
  • Table 93. NBO Company Shares of Butter and Spreads: % Value 2015-2019
  • Table 94. LBN Brand Shares of Butter and Spreads: % Value 2016-2019
  • Table 95. Distribution of Butter and Spreads by Format: % Value 2014-2019
  • Table 96. Forecast Sales of Butter and Spreads by Category: Volume 2019-2024
  • Table 97. Forecast Sales of Butter and Spreads by Category: Value 2019-2024
  • Table 98. Forecast Sales of Butter and Spreads by Category: % Volume Growth 2019-2024
  • Table 99. Forecast Sales of Butter and Spreads by Category: % Value Growth 2019-2024

Headlines

Prospects

  • Popularity and Availability of Organic Cheese Increase Due To Health and Wellness Trend
  • Packaged Hard Cheese Set To Overtake Unpackaged Varieties by 2022
  • Soft Cheese Continues To Surge, Benefiting From Affordable Prices and Widening Range

Competitive Landscape

  • Private Label Extends Lead Due To Offering Low Prices in A Time of High Inflation
  • Sutas Plays on Its Reputation for Quality at Affordable Prices To Increase Its Share
  • Ak Gida Benefits From New Launch of Thicker Spreadable Processed Cheese

Category Data

  • Table 100. Sales of Cheese by Category: Volume 2014-2019
  • Table 101. Sales of Cheese by Category: Value 2014-2019
  • Table 102. Sales of Cheese by Category: % Volume Growth 2014-2019
  • Table 103. Sales of Cheese by Category: % Value Growth 2014-2019
  • Table 104. Sales of Spreadable Processed Cheese by Type: % Value 2014-2019
  • Table 105. Sales of Unprocessed Cheese by Type: % Value 2014-2019
  • Table 106. NBO Company Shares of Cheese: % Value 2015-2019
  • Table 107. LBN Brand Shares of Cheese: % Value 2016-2019
  • Table 108. Distribution of Cheese by Format: % Value 2014-2019
  • Table 109. Forecast Sales of Cheese by Category: Volume 2019-2024
  • Table 110. Forecast Sales of Cheese by Category: Value 2019-2024
  • Table 111. Forecast Sales of Cheese by Category: % Volume Growth 2019-2024
  • Table 112. Forecast Sales of Cheese by Category: % Value Growth 2019-2024

Headlines

Prospects

  • Higher Costs of Raw Milk To Lead To Ongoing Price Hikes
  • Free From Lactose Milk Set for Strong Growth As More Turks Become Aware of Their Lactose Intolerance
  • Discounters Extends Its Retail Value Share With Outlet Expansion

Competitive Landscape

  • Bim Birlesik Magazacilik Extends Its Lead Thanks To Ongoing Network Expansion
  • Pinar Sut Mamulleri in Second Place Despite Growing Competition From Private Label
  • Danone Tikvesli Gida Ve Icecek Introduces A Major Launch in Fortified/functional Milk

Category Data

  • Table 113. Sales of Drinking Milk Products by Category: Volume 2014-2019
  • Table 114. Sales of Drinking Milk Products by Category: Value 2014-2019
  • Table 115. Sales of Drinking Milk Products by Category: % Volume Growth 2014-2019
  • Table 116. Sales of Drinking Milk Products by Category: % Value Growth 2014-2019
  • Table 117. NBO Company Shares of Drinking Milk Products: % Value 2015-2019
  • Table 118. LBN Brand Shares of Drinking Milk Products: % Value 2016-2019
  • Table 119. Distribution of Drinking Milk Products by Format: % Value 2014-2019
  • Table 120. Forecast Sales of Drinking Milk Products Products by Category: Volume 2019-2024
  • Table 121. Forecast Sales of Drinking Milk Products Products by Category: Value 2019-2024
  • Table 122. Forecast Sales of Drinking Milk Products Products by Category: % Volume Growth 2019-2024
  • Table 123. Forecast Sales of Drinking Milk Products Products by Category: % Value Growth 2019-2024

Headlines

Prospects

  • Sour Milk Products Benefits From Kefir's Reputation for Range of Health Benefits
  • Drinking Yoghurt Set To Remain Popular As Affordable National Drink
  • Plain Yoghurt Matures in Retail But Continues To Grow in Foodservice As A Pairing To Many Turkish Dishes

Competitive Landscape

  • Bim Birlesik Magazacilik Extends Its Lead Thanks To Network Expansion and Strong Focus on Value
  • Danone Tikvesli Gida Ve Icecek Increases Its Share Via Pro+
  • Organic Yoghurt Benefits From the Health and Wellness Trend

Category Data

  • Table 124. Sales of Yoghurt and Sour Milk Products by Category: Volume 2014-2019
  • Table 125. Sales of Yoghurt and Sour Milk Products by Category: Value 2014-2019
  • Table 126. Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2014-2019
  • Table 127. Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2014-2019
  • Table 128. Sales of Flavoured Yoghurt by Flavour: Rankings 2014-2019
  • Table 129. NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2015-2019
  • Table 130. LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2016-2019
  • Table 131. Distribution of Yoghurt and Sour Milk Products by Format: % Value 2014-2019
  • Table 132. Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2019-2024
  • Table 133. Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2019-2024
  • Table 134. Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2019-2024
  • Table 135. Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2019-2024

Headlines

Prospects

  • Plain Fromage Frais and Quark Benefits From Health and Wellness Trend
  • Chilled Snacks Increasingly Popular, Particularly Among Children
  • Chilled Dairy Desserts To Benefit From High-cocoa Indulgence

Competitive Landscape

  • Bim Birlesik Magazacilik Retains Its Lead With Value for Money Private Label Range
  • Sutas and Bim Birlesik Magazacilik Compete in Fortified/functional Fromage Frais and Quark
  • Nestle Continues To Dominate Coffee Whiteners But Faces Economy Challenge

Category Data

  • Table 136. Sales of Other Dairy by Category: Volume 2014-2019
  • Table 137. Sales of Other Dairy by Category: Value 2014-2019
  • Table 138. Sales of Other Dairy by Category: % Volume Growth 2014-2019
  • Table 139. Sales of Other Dairy by Category: % Value Growth 2014-2019
  • Table 140. Sales of Cream by Type: % Value 2014-2019
  • Table 141. NBO Company Shares of Other Dairy: % Value 2015-2019
  • Table 142. LBN Brand Shares of Other Dairy: % Value 2016-2019
  • Table 143. Distribution of Other Dairy by Format: % Value 2014-2019
  • Table 144. Forecast Sales of Other Dairy by Category: Volume 2019-2024
  • Table 145. Forecast Sales of Other Dairy by Category: Value 2019-2024
  • Table 146. Forecast Sales of Other Dairy by Category: % Volume Growth 2019-2024
  • Table 147. Forecast Sales of Other Dairy by Category: % Value Growth 2019-2024

Headlines

Prospects

  • Healthy Ingredients Help Consumers Justify Eating Chocolate Tablets
  • Boxed Assortments Driven by Ramadan, Kurban and Other Special Events
  • Higher Prices Due To the Devaluation of the Turkish Lira

Competitive Landscape

  • Kinder Joy Boosts Chocolate With Toys
  • Yildiz Holding Increases Its Lead Thanks To Attractive Pricing
  • Cash-strapped Turks Flock To Discounters
    • Summary 2. Other Chocolate Confectionery by Product Type: 2019

Category Data

  • Table 148. Sales of Chocolate Confectionery by Category: Volume 2014-2019
  • Table 149. Sales of Chocolate Confectionery by Category: Value 2014-2019
  • Table 150. Sales of Chocolate Confectionery by Category: % Volume Growth 2014-2019
  • Table 151. Sales of Chocolate Confectionery by Category: % Value Growth 2014-2019
  • Table 152. Sales of Chocolate Tablets by Type: % Value 2014-2019
  • Table 153. NBO Company Shares of Chocolate Confectionery: % Value 2015-2019
  • Table 154. LBN Brand Shares of Chocolate Confectionery: % Value 2016-2019
  • Table 155. Distribution of Chocolate Confectionery by Format: % Value 2014-2019
  • Table 156. Forecast Sales of Chocolate Confectionery by Category: Volume 2019-2024
  • Table 157. Forecast Sales of Chocolate Confectionery by Category: Value 2019-2024
  • Table 158. Forecast Sales of Chocolate Confectionery by Category: % Volume Growth 2019-2024
  • Table 159. Forecast Sales of Chocolate Confectionery by Category: % Value Growth 2019-2024

Headlines

Prospects

  • Consumers Seek Larger Pack Sizes in Order To Save Money
  • Refreshment A Key Factor in Chewing Gum
  • Advertising and Promotions: the Key To Growth

Competitive Landscape

  • First Remains the Most Popular Brand
  • International Brands Characterise Gum
  • Oneo by Yildiz Holding Continues To Take Share

Category Data

  • Table 160. Sales of Gum by Category: Volume 2014-2019
  • Table 161. Sales of Gum by Category: Value 2014-2019
  • Table 162. Sales of Gum by Category: % Volume Growth 2014-2019
  • Table 163. Sales of Gum by Category: % Value Growth 2014-2019
  • Table 164. Sales of Gum by Flavour: Rankings 2014-2019
  • Table 165. NBO Company Shares of Gum: % Value 2015-2019
  • Table 166. LBN Brand Shares of Gum: % Value 2016-2019
  • Table 167. Distribution of Gum by Format: % Value 2014-2019
  • Table 168. Forecast Sales of Gum by Category: Volume 2019-2024
  • Table 169. Forecast Sales of Gum by Category: Value 2019-2024
  • Table 170. Forecast Sales of Gum by Category: % Volume Growth 2019-2024
  • Table 171. Forecast Sales of Gum by Category: % Value Growth 2019-2024

Headlines

Prospects

  • Holiday Period Demand for Sugar Confectionery To Increase Sales
  • Increasing Awareness of Preventive Medication Set To Generate Growth in Medicated Confectionery
  • Helva and Other Sugar Confectionery To Become Increasingly Popular

Competitive Landscape

  • Kent Gida Maddeleri Continues To Lead But Losing Share in A Tough Environment
  • Koska Helvacisi Extends Its Lead in Other Sugar Confectionery
  • Exceptional Growth for Sambucol Plus in Medicated Confectionery
    • Summary 3. Other Sugar Confectionery by Product Type: 2019

Category Data

  • Table 172. Sales of Sugar Confectionery by Category: Volume 2014-2019
  • Table 173. Sales of Sugar Confectionery by Category: Value 2014-2019
  • Table 174. Sales of Sugar Confectionery by Category: % Volume Growth 2014-2019
  • Table 175. Sales of Sugar Confectionery by Category: % Value Growth 2014-2019
  • Table 176. Sales of Pastilles, Gums, Jellies and Chews by Type: % Value 2014-2019
  • Table 177. NBO Company Shares of Sugar Confectionery: % Value 2015-2019
  • Table 178. LBN Brand Shares of Sugar Confectionery: % Value 2016-2019
  • Table 179. Distribution of Sugar Confectionery by Format: % Value 2014-2019
  • Table 180. Forecast Sales of Sugar Confectionery by Category: Volume 2019-2024
  • Table 181. Forecast Sales of Sugar Confectionery by Category: Value 2019-2024
  • Table 182. Forecast Sales of Sugar Confectionery by Category: % Volume Growth 2019-2024
  • Table 183. Forecast Sales of Sugar Confectionery by Category: % Value Growth 2019-2024

Headlines

Prospects

  • Healthy Lifestyles Predicted To Boost Growth of Ice Cream
  • Frozen Desserts To Gradually Become More Popular
  • Premium Ice Cream - One To Watch?

Competitive Landscape

  • Unilever San Ve Tic Turk Continues To Lead Sales and Innovation
  • Pernigotti Strengthens Its Foothold in Turkey
  • Private Label Continues To Lead Frozen Desserts

Category Data

  • Table 184. Sales of Ice Cream and Frozen Desserts by Category: Volume 2014-2019
  • Table 185. Sales of Ice Cream and Frozen Desserts by Category: Value 2014-2019
  • Table 186. Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2014-2019
  • Table 187. Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2014-2019
  • Table 188. Sales of Ice Cream by Leading Flavours: Rankings 2014-2019
  • Table 189. Sales of Impulse Ice Cream by Format: % Value 2016-2019
  • Table 190. NBO Company Shares of Ice Cream and Frozen Desserts: % Value 2015-2019
  • Table 191. LBN Brand Shares of Ice Cream and Frozen Desserts: % Value 2016-2019
  • Table 192. NBO Company Shares of Ice Cream: % Value 2015-2019
  • Table 193. LBN Brand Shares of Ice Cream: % Value 2016-2019
  • Table 194. NBO Company Shares of Impulse Ice Cream: % Value 2015-2019
  • Table 195. LBN Brand Shares of Impulse Ice Cream: % Value 2016-2019
  • Table 196. NBO Company Shares of Take-home Ice Cream: % Value 2015-2019
  • Table 197. LBN Brand Shares of Take-home Ice Cream: % Value 2016-2019
  • Table 198. NBO Company Shares of Frozen Desserts: % Value 2015-2019
  • Table 199. LBN Brand Shares of Frozen Desserts: % Value 2016-2019
  • Table 200. Distribution of Ice Cream and Frozen Desserts by Format: % Value 2014-2019
  • Table 201. Distribution of Ice Cream by Format: % Value 2014-2019
  • Table 202. Distribution of Frozen Desserts by Format: % Value 2014-2019
  • Table 203. Forecast Sales of Ice Cream and Frozen Desserts by Category: Volume 2019-2024
  • Table 204. Forecast Sales of Ice Cream and Frozen Desserts by Category: Value 2019-2024
  • Table 205. Forecast Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2019-2024
  • Table 206. Forecast Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2019-2024

Headlines

Prospects

  • Urban Lifestyles Will Increase Demand for Savoury Snacks
  • Rising Prominence of Health and Wellness
  • Significant Gains for Popcorn

Competitive Landscape

  • Tadim Gida Maddeleri Sanayii Increases Its Lead
  • Leading Discounters Propel Private Label Forwards
  • Lay's Regains Some Share With Healthier Launches

Category Data

  • Table 207. Sales of Savoury Snacks by Category: Volume 2014-2019
  • Table 208. Sales of Savoury Snacks by Category: Value 2014-2019
  • Table 209. Sales of Savoury Snacks by Category: % Volume Growth 2014-2019
  • Table 210. Sales of Savoury Snacks by Category: % Value Growth 2014-2019
  • Table 211. NBO Company Shares of Savoury Snacks: % Value 2015-2019
  • Table 212. LBN Brand Shares of Savoury Snacks: % Value 2016-2019
  • Table 213. Distribution of Savoury Snacks by Format: % Value 2014-2019
  • Table 214. Forecast Sales of Savoury Snacks by Category: Volume 2019-2024
  • Table 215. Forecast Sales of Savoury Snacks by Category: Value 2019-2024
  • Table 216. Forecast Sales of Savoury Snacks by Category: % Volume Growth 2019-2024
  • Table 217. Forecast Sales of Savoury Snacks by Category: % Value Growth 2019-2024

Headlines

Prospects

  • Snack Bars To Record the Strongest Growth Thanks To Healthy Image
  • Chocolate Coated Biscuits To Benefit From Increasing Demand for Cocoa
  • Dried Fruit To Benefit From the Health Trend

Competitive Landscape

  • Solen Cikolata Gida Surges Ahead
  • Yildiz Holding Retains Its Lead Through Promotions and Presence in Discounters
  • Coco Pops Takes Share in Snack Bars

Category Data

  • Table 218. Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2014-2019
  • Table 219. Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2014-2019
  • Table 220. Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2014-2019
  • Table 221. Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2014-2019
  • Table 222. NBO Company Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2015-2019
  • Table 223. LBN Brand Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2016-2019
  • Table 224. NBO Company Shares of Sweet Biscuits: % Value 2015-2019
  • Table 225. LBN Brand Shares of Sweet Biscuits: % Value 2016-2019
  • Table 226. NBO Company Shares of Snack Bars: % Value 2015-2019
  • Table 227. LBN Brand Shares of Snack Bars: % Value 2016-2019
  • Table 228. NBO Company Shares of Fruit Snacks: % Value 2015-2019
  • Table 229. LBN Brand Shares of Fruit Snacks: % Value 2016-2019
  • Table 230. Distribution of Sweet Biscuits, Snack Bars and Fruit Snacks by Format: % Value 2014-2019
  • Table 231. Distribution of Sweet Biscuits by Format: % Value 2014-2019
  • Table 232. Distribution of Snack Bars by Format: % Value 2014-2019
  • Table 233. Distribution of Fruit Snacks by Format: % Value 2014-2019
  • Table 234. Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2019-2024
  • Table 235. Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2019-2024
  • Table 236. Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2019-2024
  • Table 237. Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2019-2024

Headlines

Prospects

  • Consumers Increasingly Turn To Packaged Bread Due To Perceived Higher Production Standards and Use of Sophisticated Ingredients
  • Home-baking Offers Competition To Packaged Cakes
  • Dynamic Performance for Frozen Baked Goods That Offer Convenience and Practicality

Competitive Landscape

  • More Accessible Prices and Perceived Freshness Offered by Artisanal Supports Dominance of Baked Goods
  • Eti Gida Leads Overall Branded Baked Goods With Strong Performance in Packaged Cakes
  • Unmas Successfully Capitalises on Health Trend by Continuing To Launch New Variants

Category Data

  • Table 238. Sales of Baked Goods by Category: Volume 2014-2019
  • Table 239. Sales of Baked Goods by Category: Value 2014-2019
  • Table 240. Sales of Baked Goods by Category: % Volume Growth 2014-2019
  • Table 241. Sales of Baked Goods by Category: % Value Growth 2014-2019
  • Table 242. NBO Company Shares of Baked Goods: % Value 2015-2019
  • Table 243. LBN Brand Shares of Baked Goods: % Value 2016-2019
  • Table 244. Distribution of Baked Goods by Format: % Value 2014-2019
  • Table 245. Forecast Sales of Baked Goods by Category: Volume 2019-2024
  • Table 246. Forecast Sales of Baked Goods by Category: Value 2019-2024
  • Table 247. Forecast Sales of Baked Goods by Category: % Volume Growth 2019-2024
  • Table 248. Forecast Sales of Baked Goods by Category: % Value Growth 2019-2024

Headlines

Prospects

  • Stronger Demand for Breakfast Cereals As Busy Urban Consumers Search for Quick Practical Breakfast Alternatives
  • Muesli and Granola Targets Health-conscious Women
  • Producers of Flakes Look To Add Excitement Through Addition of Healthy Appetising Flavours

Competitive Landscape

  • Nestle Champions Breakfast Cereals Through Strong Advertising and Promotional Campaigns
  • Kellogg's Special K Adds Interest To Flakes With Exciting Flavours To Attract Consumers
  • Dynamic Muesli and Granola Attracts Smaller Players To Intensify Competition

Category Data

  • Table 249. Sales of Breakfast Cereals by Category: Volume 2014-2019
  • Table 250. Sales of Breakfast Cereals by Category: Value 2014-2019
  • Table 251. Sales of Breakfast Cereals by Category: % Volume Growth 2014-2019
  • Table 252. Sales of Breakfast Cereals by Category: % Value Growth 2014-2019
  • Table 253. NBO Company Shares of Breakfast Cereals: % Value 2015-2019
  • Table 254. LBN Brand Shares of Breakfast Cereals: % Value 2016-2019
  • Table 255. Distribution of Breakfast Cereals by Format: % Value 2014-2019
  • Table 256. Forecast Sales of Breakfast Cereals by Category: Volume 2019-2024
  • Table 257. Forecast Sales of Breakfast Cereals by Category: Value 2019-2024
  • Table 258. Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2019-2024
  • Table 259. Forecast Sales of Breakfast Cereals by Category: % Value Growth 2019-2024

Headlines

Prospects

  • More Innovative Product Offers To Add Dynamism To Mature Category
  • Demand for Frozen Vegetables Supported by Healthier Perception
  • Slowing Demand for Retail Sales of Frozen Processed Potatoes

Competitive Landscape

  • High Consumer Awareness Supports Strengthening Leadership for Kerevitas
  • Strong Share Gains for Private Label, Particularly Within Frozen Formats As Retailers Expand Their Distribution Networks
  • Greater Innovation Needed in Shelf Stable Vegetables To Attract Consumers Beyond Discounts

Category Data

  • Table 260. Sales of Processed Fruit and Vegetables by Category: Volume 2014-2019
  • Table 261. Sales of Processed Fruit and Vegetables by Category: Value 2014-2019
  • Table 262. Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2014-2019
  • Table 263. Sales of Processed Fruit and Vegetables by Category: % Value Growth 2014-2019
  • Table 264. Sales of Frozen Processed Vegetables by Type: % Value Breakdown 2014-2019
  • Table 265. NBO Company Shares of Processed Fruit and Vegetables: % Value 2015-2019
  • Table 266. LBN Brand Shares of Processed Fruit and Vegetables: % Value 2016-2019
  • Tab
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