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市場調査レポート

ベトナムのアルコール飲料市場

Alcoholic Drinks in Vietnam

発行 Euromonitor International 商品コード 225966
出版日 ページ情報 英文 68 Pages
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ベトナムのアルコール飲料市場 Alcoholic Drinks in Vietnam
出版日: 2017年06月05日 ページ情報: 英文 68 Pages
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このシリーズは、他にも調査対象国がございます。詳細はお問合せください。
概要

当レポートでは、ベトナムにおけるアルコール飲料市場の売上動向および見通しを製品タイプ(ビール・ワイン・スピリッツなど)別に調査分析し、市場全体の背景、税制、営業環境などとともに主要メーカーのプロファイルなども盛り込んでお届けします。

ベトナムのアルコール飲料市場:市場分析

  • エグゼクティブサマリー
  • 主な動向と発展
  • 市場の背景
  • 税制および課税
  • 営業環境
  • 市場指標
  • 市場データ
  • 定義
  • 情報源

企業プロファイル

  • Hanoi Liquor JSC
  • Lamdong Foodstuffs Jsc (ladofoods)
  • Saigon Alcohol Beer & Beverages Corp (Sabeco)
  • Thang Long Liquor JSC

※以下カテゴリーは、分冊での販売も承っております。価格や内容については、お問い合わせください。

調査カテゴリー

  • ビール市場
  • シードル・ペリー市場
  • RTD・プレミックスアルコール飲料市場
  • スピリッツ市場
  • ワイン市場

このページに掲載されている内容は最新版と異なる場合があります。詳細はお問い合わせください。

目次
Product Code: ADVN

In spite of the increase in the Special Consumption Tax on 1 January 2016, which might have been expected to limit the overall performance of alcoholic drinks, as it increased unit prices, alcoholic drinks registered slightly faster total volume growth in 2016 than a year earlier. The impact of the Special Consumption Tax rise was minimal, given the positive economic conditions in Vietnam. This boosted consumers' disposable incomes, increasing their willingness to trade up to premium alcoholic d...

Euromonitor International's Alcoholic Drinks in Vietnam report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2012-2016), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Alcoholic Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

Euromonitor International

June 2017

LIST OF CONTENTS AND TABLES

Executive Summary

Alcoholic Drinks Sees Stronger Growth in 2016

Special Consumption Tax Increases in 2016

Domestic Manufacturers Hold the Lead

the Off-trade Channel Gains Momentum in Alcoholic Drinks

Alcoholic Drinks Set To Record A Positive Volume Performance

Key Trends and Developments

Increase in the Special Consumption Tax on 1 January 2016

Changing Demographics To Benefit Alcoholic Drinks

Premiumisation Becomes Prominent in 2016

Key New Product Launches

    • Summary 1 Key New Product Developments 2016

Market Background

Legislation

  • Table 1 Number of On-trade Establishments by Type 2011-2016

Taxation and Duty Levies

  • Table 2 Taxation and Duty Levies on Alcoholic Drinks 2016
  • Table 3 Typical Wholesaler and Retailer Off-trade Mark-ups by Selected Categories 2016
  • Table 4 Selling Margin of a Typical Beer Brand in Retail Channel Which Uses Wholesalers 2016
  • Table 5 Selling Margin of a Typical Wine Brand in Retail Channel Which Uses Wholesalers 2016
  • Table 6 Selling Margin of a Typical Spirits Brand in Retail Channel Which Uses Wholesalers 2016

Operating Environment

Contraband/parallel Trade

Duty Free

Cross-border/private Imports

Market Indicators

  • Table 7 Retail Consumer Expenditure on Alcoholic Drinks 2011-2016

Market Data

  • Table 8 Sales of Alcoholic Drinks by Category: Total Volume 2011-2016
  • Table 9 Sales of Alcoholic Drinks by Category: Total Value 2011-2016
  • Table 10 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2011-2016
  • Table 11 Sales of Alcoholic Drinks by Category: % Total Value Growth 2011-2016
  • Table 12 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2016
  • Table 13 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2016
  • Table 14 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2016
  • Table 15 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2016
  • Table 16 GBO Company Shares of Alcoholic Drinks: % Total Volume 2012-2016
  • Table 17 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2011-2016
  • Table 18 Distribution of Alcoholic Drinks by Format and Category: % Off-trade Volume 2016
  • Table 19 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2016-2021
  • Table 20 Forecast Sales of Alcoholic Drinks by Category: Total Value 2016-2021
  • Table 21 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2016-2021
  • Table 22 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2016-2021

Definitions

Published Data Comparisons

Sources

    • Summary 2 Research Sources

Hanoi Liquor Jsc in Alcoholic Drinks (vietnam)

  • Strategic Direction
  • Key Facts
    • Summary 3 Hanoi Liquor JSC: Key Facts
  • Competitive Positioning
    • Summary 4 Hanoi Liquor JSC: Competitive Position 2016

Lamdong Foodstuffs Jsc (ladofoods) in Alcoholic Drinks (vietnam)

  • Strategic Direction
  • Key Facts
    • Summary 5 LamDong Foodstuffs JSC (Ladofoods): Key Facts
  • Competitive Positioning
    • Summary 6 LamDong Foodstuffs JSC (Ladofoods): Competitive Position 2016

Saigon Alcohol Beer & Beverages Corp (sabeco) in Alcoholic Drinks (vietnam)

  • Strategic Direction
  • Key Facts
    • Summary 7 Saigon Alcohol Beer & Beverages Corp (Sabeco): Key Facts
    • Summary 8 Saigon Alcohol Beer & Beverages Corp (Sabeco): Operational Indicators
  • Competitive Positioning
    • Summary 9 Saigon Alcohol Beer & Beverages Corp (Sabeco): Competitive Position 2016

Thang Long Liquor Jsc in Alcoholic Drinks (vietnam)

  • Strategic Direction
  • Key Facts
    • Summary 10 Thang Long Liquor JSC: Key Facts
  • Competitive Positioning
    • Summary 11 Thang Long Liquor JSC: Competitive Position 2016

Headlines

Trends

Production, Imports and Exports

Competitive Landscape

Prospects

Category Background

Lager Price Band Methodology

    • Summary 12 Lager by Price Band 2016

Category Data

  • Table 23 Sales of Beer by Category: Total Volume 2011-2016
  • Table 24 Sales of Beer by Category: Total Value 2011-2016
  • Table 25 Sales of Beer by Category: % Total Volume Growth 2011-2016
  • Table 26 Sales of Beer by Category: % Total Value Growth 2011-2016
  • Table 27 Sales of Beer by Off-trade vs On-trade: Volume 2011-2016
  • Table 28 Sales of Beer by Off-trade vs On-trade: Value 2011-2016
  • Table 29 Sales of Beer by Off-trade vs On-trade: % Volume Growth 2011-2016
  • Table 30 Sales of Beer by Off-trade vs On-trade: % Value Growth 2011-2016
  • Table 31 GBO Company Shares of Beer: % Total Volume 2012-2016
  • Table 32 NBO Company Shares of Beer: % Total Volume 2012-2016
  • Table 33 LBN Brand Shares of Beer: % Total Volume 2013-2016
  • Table 34 Production, Imports and Exports of Beer: Total Volume 2010-2015
  • Table 35 Imports of Beer by Country of Origin: Total Volume 2010-2015
  • Table 36 Imports of Beer by Country of Origin: Total Value 2010-2015
  • Table 37 Exports of Beer by Country of Destination: Total Volume 2010-2015
  • Table 38 Exports of Beer by Country of Destination: Total Value 2010-2015
  • Table 39 Forecast Sales of Beer by Category: Total Volume 2016-2021
  • Table 40 Forecast Sales of Beer by Category: Total Value 2016-2021
  • Table 41 Forecast Sales of Beer by Category: % Total Volume Growth 2016-2021
  • Table 42 Forecast Sales of Beer by Category: % Total Value Growth 2016-2021

Trends

Trends

Headlines

Trends

Production, Imports and Exports

Competitive Landscape

Prospects

Category Background

Vodka, Gin, Other Blended Scotch Whisky, Dark Rum and White Rum Price Band Methodology

    • Summary 13 Benchmark Brands 2016

Category Data

  • Table 43 Sales of Spirits by Category: Total Volume 2011-2016
  • Table 44 Sales of Spirits by Category: Total Value 2011-2016
  • Table 45 Sales of Spirits by Category: % Total Volume Growth 2011-2016
  • Table 46 Sales of Spirits by Category: % Total Value Growth 2011-2016
  • Table 47 Sales of Spirits by Off-trade vs On-trade: Volume 2011-2016
  • Table 48 Sales of Spirits by Off-trade vs On-trade: Value 2011-2016
  • Table 49 Sales of Spirits by Off-trade vs On-trade: % Volume Growth 2011-2016
  • Table 50 Sales of Spirits by Off-trade vs On-trade: % Value Growth 2011-2016
  • Table 51 Sales of Dark Rum by Price Platform: % Total Volume 2011-2016
  • Table 52 Sales of White Rum by Price Platform: % Total Volume 2011-2016
  • Table 53 Sales of Other Blended Scotch Whisky by Price Platform: % Total Volume 2011-2016
  • Table 54 Sales of English Gin by Price Platform: % Total Volume 2011-2016
  • Table 55 Sales of Vodka by Price Platform: % Total Volume 2011-2016
  • Table 56 Sales of Vodka by Flavoured vs Non-flavoured: % Total Volume 2011-2016
  • Table 57 GBO Company Shares of Spirits: % Total Volume 2012-2016
  • Table 58 NBO Company Shares of Spirits: % Total Volume 2012-2016
  • Table 59 LBN Brand Shares of Spirits: % Total Volume 2013-2016
  • Table 60 Production, Imports and Exports of Brandy & Cognac: Total Volume 2010-2015
  • Table 61 Production, Imports and Exports of Rum: Total Volume 2010-2015
  • Table 62 Production, Imports and Exports of Whiskies: Total Volume 2010-2015
  • Table 63 Production, Imports and Exports of Gin: Total Volume 2010-2015
  • Table 64 Production, Imports and Exports of Vodka: Total Volume 2010-2015
  • Table 65 Forecast Sales of Spirits by Category: Total Volume 2016-2021
  • Table 66 Forecast Sales of Spirits by Category: Total Value 2016-2021
  • Table 67 Forecast Sales of Spirits by Category: % Total Volume Growth 2016-2021
  • Table 68 Forecast Sales of Spirits by Category: % Total Value Growth 2016-2021

Headlines

Trends

Production, Imports and Exports

Competitive Landscape

Prospects

Category Data

  • Table 69 Sales of Wine by Category: Total Volume 2011-2016
  • Table 70 Sales of Wine by Category: Total Value 2011-2016
  • Table 71 Sales of Wine by Category: % Total Volume Growth 2011-2016
  • Table 72 Sales of Wine by Category: % Total Value Growth 2011-2016
  • Table 73 Sales of Wine by Off-trade vs On-trade: Volume 2011-2016
  • Table 74 Sales of Wine by Off-trade vs On-trade: Value 2011-2016
  • Table 75 Sales of Wine by Off-trade vs On-trade: % Volume Growth 2011-2016
  • Table 76 Sales of Wine by Off-trade vs On-trade: % Value Growth 2011-2016
  • Table 77 Sales of Still Red Wine by Price Segment: % Off-trade Volume 2011-2016
  • Table 78 Sales of Still Rose Wine by Price Segment: % Off-trade Volume 2011-2016
  • Table 79 Sales of Still White Wine by Price Segment: % Off-trade Volume 2011-2016
  • Table 80 Sales of Other Sparkling Wine by Price Segment: % Off-trade Volume 2011-2016
  • Table 81 Sales of Still Red Wine by Grape/Varietal Type: % Total Volume 2011-2016
  • Table 82 Sales of Still Rose Wine by Grape/Varietal Type: % Total Volume 2011-2016
  • Table 83 Sales of Still White Wine by Grape/Varietal Type: % Total Volume 2011-2016
  • Table 84 GBO Company Shares of Still Light Grape Wine: % Total Volume 2012-2016
  • Table 85 NBO Company Shares of Still Light Grape Wine: % Total Volume 2012-2016
  • Table 86 LBN Brand Shares of Still Light Grape Wine: % Total Volume 2013-2016
  • Table 87 GBO Company Shares of Champagne: % Total Volume 2012-2016
  • Table 88 NBO Company Shares of Champagne: % Total Volume 2012-2016
  • Table 89 LBN Brand Shares of Champagne: % Total Volume 2013-2016
  • Table 90 GBO Company Shares of Other Sparkling Wine: % Total Volume 2012-2016
  • Table 91 NBO Company Shares of Other Sparkling Wine: % Total Volume 2012-2016
  • Table 92 LBN Brand Shares of Other Sparkling Wine: % Total Volume 2013-2016
  • Table 93 GBO Company Shares of Non-grape Wine: % Total Volume 2012-2016
  • Table 94 NBO Company Shares of Non-grape Wine: % Total Volume 2012-2016
  • Table 95 LBN Brand Shares of Non-grape Wine: % Total Volume 2013-2016
  • Table 96 Forecast Sales of Wine by Category: Total Volume 2016-2021
  • Table 97 Forecast Sales of Wine by Category: Total Value 2016-2021
  • Table 98 Forecast Sales of Wine by Category: % Total Volume Growth 2016-2021
  • Table 99 Forecast Sales of Wine by Category: % Total Value Growth 2016-2021
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