Baby Care - Country Reports
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|ベビーケア用品市場：国別レポートシリーズ Baby Care - Country Reports|
The series is a collection of reports providing data on Baby Care market by country or region. It includes the overview of each country and the economical/environmental factors influencing the current and future trends in local market. It also covers the industry structures, the company market share, and the profile of major players of local markets worldwide.
Through the use of the excellent industry knowledge, the reports help clients understand the market potentials, measure their opportunity and develop successful strategies.
EXAMPLE Country Report
The following is the table of contents of one selected report in the series and serves as an example of the typical items covered in each country report. Certain sections in each report may be removed or altered based on the availability and relevance of data.
Baby Care in Romania
The growth rate for this category was of 5,3% for 2010. The slightly higher value was due to the fact that per capita value in this environment is still lower than the European average, and the category has yet to reach maturity.
The top three companies in 2010 were Johnson & Johnson with a 33,3% value share, followed by Beiersdorf with 26,1% and Avon with 10%.
The growth of this category depends on a few factors: activity of producers; education of parents, pricing policy; economic conditions; demographic changes in the Romanian population. Given that the birth rate is on a slowly descending curve, the category cannot achieve higher growth than demographics, but growth potential still remains.