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市場調査レポート

ブラジルにおけるティッシュおよび衛生用品市場

Tissue and Hygiene in Brazil

発行 Euromonitor International 商品コード 209069
出版日 ページ情報 英文 59 Pages
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ブラジルにおけるティッシュおよび衛生用品市場 Tissue and Hygiene in Brazil
出版日: 2017年04月05日 ページ情報: 英文 59 Pages
担当者のコメント
このシリーズは、他にも調査対象国がございます。詳細はお問合せください。
概要

当レポートでは、ブラジルにおけるティッシュおよび衛生用品市場の動向および成長分析を提供しており、サプライサイド分析、需要動向、販売量および売上実績、企業およびブランドの市場シェア、今後5年間の市場予測などをまとめてお届けします。

エグゼクティブサマリー

主な動向および発展

市場指標

市場データ

定義

調査情報ソース

企業プロファイル

  • Kimberly-Clark Brasil Industria E Comercio De Produtos De Higiene Ltda
  • Mili SA

※以下カテゴリーは、分冊での販売も承っております。価格や内容については、お問い合わせください。

調査カテゴリー

  • 携帯用ティッシュおよび衛生用品市場
  • 失禁用品
  • 紙おむつ・紙パンツ
  • 生理用品
  • 拭き取り用品
  • 小売用ティッシュ

このページに掲載されている内容は最新版と異なる場合があります。詳細はお問い合わせください。

目次
Product Code: DPPBR

Up until 2014-2015, Brazilians continued to invest in more premium products, favoured by an optimistic economic scenario. In most categories there was a trend for higher-quality products, but demand has slowed down in recent years. The economic deceleration negatively affected sales, as consumers became less willing to spend on more expensive goods, favouring items that offer good value for money. Promotions were also seen across the whole industry, with manufacturers offering more bundle option...

Euromonitor International's Tissue and Hygiene in Brazil report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Away-from-Home Tissue and Hygiene, Retail Tissue and Hygiene, Total Tissue and Hygiene.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Tissue and Hygiene market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

Euromonitor International

April 2017

LIST OF CONTENTS AND TABLES

Executive Summary

Consumers Seek More Affordable Options Within Tissue and Hygiene in Brazil

High Inflation and A Stronger Devaluation of the Brl Against the Usd Continue To Pressure Prices in 2016

Kimberly-Clark Brasil Industria E Comercio De Produtos De Higiene Ltda Continues To Lead Tissue and Hygiene in 2016

Warehouse Clubs Continues To Gain Strength in 2016

Brand Loyalty Is Expected To Be Lower, at Least in the Short Term

Key Trends and Developments

Trading Down Increases Within Tissue and Hygiene in 2016

Smaller- and Medium-size Players Gain Share

It Is All About Absorption

Market Indicators

  • Table 1 Birth Rates 2011-2016
  • Table 2 Infant Population 2011-2016
  • Table 3 Female Population by Age 2011-2016
  • Table 4 Total Population by Age 2011-2016
  • Table 5 Households 2011-2016
  • Table 6 Forecast Infant Population 2016-2021
  • Table 7 Forecast Female Population by Age 2016-2021
  • Table 8 Forecast Total Population by Age 2016-2021
  • Table 9 Forecast Households 2016-2021

Market Data

  • Table 10 Retail Sales of Tissue and Hygiene by Category: Value 2011-2016
  • Table 11 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2011-2016
  • Table 12 NBO Company Shares of Retail Tissue and Hygiene: % Value 2012-2016
  • Table 13 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2013-2016
  • Table 14 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2011-2016
  • Table 15 Distribution of Retail Tissue and Hygiene by Format: % Value 2011-2016
  • Table 16 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2016
  • Table 17 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2016-2021
  • Table 18 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2016-2021

Sources

    • Summary 1 Research Sources

Kimberly-Clark Brasil Industria E Comercio De Produtos De Higiene Ltda in Tissue and Hygiene (brazil)

  • Strategic Direction
  • Key Facts
    • Summary 2 Kimberly-Clark Brasil Industria E Comercio De Produtos De Higiene Ltda: Key Facts
  • Competitive Positioning
    • Summary 3 Kimberly-Clark Brasil Industria E Comercio De Produtos De Higiene Ltda: Competitive Position 2016

Mili SA in Tissue and Hygiene (brazil)

  • Strategic Direction
    • Summary 4 Mili SA: Key Facts
    • Summary 5 Mili SA: Operational Indicators
  • Competitive Positioning
    • Summary 6 Mili SA: Competitive Position 2016

Headlines

Trends

Away-from-home Wipers by Type

Competitive Landscape

Prospects

Category Data

  • Table 19 Sales of Away-From-Home Tissue and Hygiene by Category: Value 2011-2016
  • Table 20 Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2011-2016
  • Table 21 Sales of Away-From-Home Paper Towels by Type: % Value 2014-2016
  • Table 22 Sales of Away-From-Home Wipers by Format through Business/Industry: % Value 2015-2016
  • Table 23 Sales of Away-From-Home Wipers by Format through Horeca: % Value 2015-2016
  • Table 24 Sales of Away-From-Home Wipers by Format through Hospitals/Healthcare: % Value 2015-2016
  • Table 25 Sales of Away-From-Home Wipers by Format through Public: % Value 2015-2016
  • Table 26 Distribution of Away-From-Home Tissue and Hygiene by Format: % Value 2011-2016
  • Table 27 Distribution of Away-From-Home Tissue and Hygiene by Format and Category: % Value 2016
  • Table 28 Forecast Sales of Away-From-Home Tissue and Hygiene by Category: Value 2016-2021
  • Table 29 Forecast Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2016-2021

Headlines

Trends

Competitive Landscape

Prospects

Reimbursement/prescription Adult Incontinence

Category Data

  • Table 30 Retail Sales of Adult Incontinence by Category: Value 2011-2016
  • Table 31 Retail Sales of Adult Incontinence by Category: % Value Growth 2011-2016
  • Table 32 NBO Company Shares of Retail Adult Incontinence: % Value 2012-2016
  • Table 33 LBN Brand Shares of Retail Adult Incontinence: % Value 2013-2016
  • Table 34 Forecast Retail Sales of Adult Incontinence by Category: Value 2016-2021
  • Table 35 Forecast Retail Sales of Adult Incontinence by Category: % Value Growth 2016-2021

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 36 Retail Sales of Nappies/Diapers/Pants by Category: Value 2011-2016
  • Table 37 Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2011-2016
  • Table 38 NBO Company Shares of Retail Nappies/Diapers/Pants: % Value 2012-2016
  • Table 39 LBN Brand Shares of Retail Nappies/Diapers/Pants: % Value 2013-2016
  • Table 40 Forecast Retail Sales of Nappies/Diapers/Pants by Category: Value 2016-2021
  • Table 41 Forecast Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2016-2021

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 42 Retail Sales of Sanitary Protection by Category: Value 2011-2016
  • Table 43 Retail Sales of Sanitary Protection by Category: % Value Growth 2011-2016
  • Table 44 Retail Sales of Tampons by Application Format: % Value 2011-2016
  • Table 45 NBO Company Shares of Retail Sanitary Protection: % Value 2012-2016
  • Table 46 LBN Brand Shares of Retail Sanitary Protection: % Value 2013-2016
  • Table 47 Forecast Retail Sales of Sanitary Protection by Category: Value 2016-2021
  • Table 48 Forecast Retail Sales of Sanitary Protection by Category: % Value Growth 2016-2021

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 49 Retail Sales of Wipes by Category: Value 2011-2016
  • Table 50 Retail Sales of Wipes by Category: % Value Growth 2011-2016
  • Table 51 NBO Company Shares of Retail Wipes: % Value 2012-2016
  • Table 52 LBN Brand Shares of Retail Wipes: % Value 2013-2016
  • Table 53 Forecast Retail Sales of Wipes by Category: Value 2016-2021
  • Table 54 Forecast Retail Sales of Wipes by Category: % Value Growth 2016-2021

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 55 Retail Sales of Tissue by Category: Value 2011-2016
  • Table 56 Retail Sales of Tissue by Category: % Value Growth 2011-2016
  • Table 57 NBO Company Shares of Retail Tissue: % Value 2012-2016
  • Table 58 LBN Brand Shares of Retail Tissue: % Value 2013-2016
  • Table 59 Forecast Retail Sales of Tissue by Category: Value 2016-2021
  • Table 60 Forecast Retail Sales of Tissue by Category: % Value Growth 2016-2021
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