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市場調査レポート

製品およびパッケージング:世界のワイン市場における動向および機会

Product and Packaging: Trends and Opportunities Shaping the Global Wine Industry

発行 Euromonitor International 商品コード 190596
出版日 ページ情報 英文 38 Pages
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製品およびパッケージング:世界のワイン市場における動向および機会 Product and Packaging: Trends and Opportunities Shaping the Global Wine Industry
出版日: 2011年04月07日 ページ情報: 英文 38 Pages
概要

2010年における世界のワイン市場は、経済の回復に伴って、前年より売上の改善がみられますが、2007年の高い水準には戻っていません。

当レポートでは、世界のワインおよびそのパッケージング市場について、製品別、地域別に実績、主要動向、市場促進因子、地域別の動向を分析し予測をまとめており、提言もあわせ概略以下の構成でお届けします。

目次

  • イントロダクション
  • マクロの視点
  • 世界のワインおよびパッケージング市場の現状
  • ワイン市場の成長機会
  • 世界のワインおよびパッケージング動向および見通し
  • サマリー
目次
Product Code: ADWINEPACKAGING

Simplification initiatives, new media campaigns, eco-credentials and polarisation will continue to reshape wine. From the introduction of PET bottles to iPhone apps and from organic offerings to specialist forums, the democratisation of wine will be key to retaining and expanding audiences. In this latest global briefing Euromonitor International looks at the state of the global wine and packaging market, its opportunities and the key trends impacting wine and packaging now and in the future.

Euromonitor International's Product and Packaging: Trends and Opportunities Shaping the Global Wine Industry global briefing offers an insight into to the size and shape of the Alcoholic Drinks market in both the off-trade and the on-trade, it highlights buzz topics, emerging geographies, categories and trends as well as pressing industry issues and white spaces. It identifies the leading companies and brands by total volume, offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change and criteria for success.

Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Alcoholic Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of Contents

  • Introduction
  • Macro View
  • State of the Global Wine and Packaging Market
  • Growth Opportunities for Wine
  • Global Wine and Packaging Trends and Prospects
  • Summary
  • Report Definitions
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