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市場調査レポート

タイのペットケア用品市場

Pet Care in Thailand

発行 Euromonitor International 商品コード 174961
出版日 ページ情報 英文 53 Pages
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タイのペットケア用品市場 Pet Care in Thailand
出版日: 2020年05月20日 ページ情報: 英文 53 Pages
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概要

当レポートでは、タイのペットケア用品市場全体の概要とともに、部門市場ごとの市場動向、競合情勢、見通し、売上データなどを提供し、主要企業のプロファイルを盛り込んでお届け致します。

タイのペットケア用品市場

  • エグゼクティブサマリー
  • 主要動向と発展
  • 市場指標
  • 市場データ
  • 定義
  • 情報ソース

国内企業のプロファイル:タイ

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調査カテゴリー

  • キャットフード市場
  • ドッグフード市場
  • その他のペットフード市場
  • ペット用品市場
目次
Product Code: PFTH

In 2020, pet care maintained strong retail volume and current value growth, although the growth rates were slightly slower than those seen during the rest of the review period. The pet population continued to grow, particularly the cat population, which led cat food and cat litter to see the amongst the highest growth rates in 2020. In addition, in Thailand consumers increasingly treat their pets as part of the family, due to the ongoing pet humanisation trend. Thais have switched from being pet...

Euromonitor International's Pet Care in Thailand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Pet Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

Euromonitor International

May 2020

List OF CONTENTS AND TABLES

EXECUTIVE SUMMARY

Growing pet population and social factors support strong performance of pet care

Move seen towards high-end products due to pet humanisation and rising incomes

Multinationals lead, but a local company leads share growth

E-commerce gains ground by offering convenience and variety

Greater awareness and increasing pet ownership will support forecast period sales

MARKET INDICATORS

  • Table 1 Pet Populations 2015-2020

MARKET DATA

  • Table 2 Sales of Pet Food by Category: Volume 2015-2020
  • Table 3 Sales of Pet Care by Category: Value 2015-2020
  • Table 4 Sales of Pet Food by Category: % Volume Growth 2015-2020
  • Table 5 Sales of Pet Care by Category: % Value Growth 2015-2020
  • Table 6 NBO Company Shares of Pet Food: % Value 2015-2019
  • Table 7 LBN Brand Shares of Pet Food: % Value 2016-2019
  • Table 8 NBO Company Shares of Dog and Cat Food: % Value 2015-2019
  • Table 9 LBN Brand Shares of Dog and Cat Food: % Value 2016-2019
  • Table 10 Penetration of Private Label in Pet Care by Category: % Value 2015-2020
  • Table 11 Distribution of Pet Care by Format: % Value 2015-2020
  • Table 12 Distribution of Pet Care by Format and Category: % Value 2020
  • Table 13 Distribution of Dog and Cat Food by Format: % Value 2015-2020
  • Table 14 Distribution of Dog and Cat Food by Format and Category: % Value 2020
  • Table 15 Forecast Sales of Pet Food by Category: Volume 2020-2025
  • Table 16 Forecast Sales of Pet Care by Category: Value 2020-2025
  • Table 17 Forecast Sales of Pet Food by Category: % Volume Growth 2020-2025
  • Table 18 Forecast Sales of Pet Care by Category: % Value Growth 2020-2025

CORONAVIRUS (COVID-19)

DEFINITIONS

SOURCES

    • Summary 1 Research Sources

HEADLINES

PROSPECTS

Other pet food remains a niche in Thailand, but a move is seen to natural products

Fish food continues to dominate value sales as keeping fish is a relaxing pastime

Smaller living spaces lead to the growth of small mammal/reptile food

COMPETITIVE LANDSCAPE

Perfect Companion strengthens its lead through Optimum and SmartHeart

Local brands continue to dominate due to competitive pricing

E-commerce offers consumers greater convenience, but pet shops continues to lead

CATEGORY INDICATORS

  • Table 19 Other Pet Population 2015-2020

CATEGORY DATA

  • Table 20 Sales of Other Pet Food by Category: Volume 2015-2020
  • Table 21 Sales of Other Pet Food by Category: Value 2015-2020
  • Table 22 Sales of Other Pet Food by Category: % Volume Growth 2015-2020
  • Table 23 Sales of Other Pet Food by Category: % Value Growth 2015-2020
  • Table 24 LBN Brand Shares of Bird Food: % Value 2016-2019
  • Table 25 LBN Brand Shares of Fish Food: % Value 2016-2019
  • Table 26 LBN Brand Shares of Small Mammal/Reptile Food: % Value 2016-2019
  • Table 27 Distribution of Other Pet Food by Format: % Value 2015-2020
  • Table 28 Forecast Sales of Other Pet Food by Category: Volume 2020-2025
  • Table 29 Forecast Sales of Other Pet Food by Category: Value 2020-2025
  • Table 30 Forecast Sales of Other Pet Food by Category: % Volume Growth 2020-2025
  • Table 31 Forecast Sales of Other Pet Food by Category: % Value Growth 2020-2025

HEADLINES

PROSPECTS

Pet humanisation supports demand for pet products

Better-informed consumers invest in their pets' welfare

Rising cat population supports sales of cat litter

COMPETITIVE LANDSCAPE

Highly fragmented competitive landscape is led by Mars

International brands lead, but Thai brands target the whole income range

Several players have developed cat litter made with natural ingredients

CATEGORY DATA

  • Table 32 Sales of Pet Products by Category: Value 2015-2020
  • Table 33 Sales of Pet Products by Category: % Value Growth 2015-2020
  • Table 34 Sales of Pet Healthcare by Type: % Value 2015-2020
  • Table 35 Sales of Other Pet Products by Type: % Value 2015-2020
  • Table 36 NBO Company Shares of Pet Products: % Value 2015-2019
  • Table 37 LBN Brand Shares of Pet Products: % Value 2016-2019
  • Table 38 Distribution of Pet Products by Format: % Value 2015-2020
  • Table 39 Forecast Sales of Pet Products by Category: Value 2020-2025
  • Table 40 Forecast Sales of Pet Products by Category: % Value Growth 2020-2025

HEADLINES

PROSPECTS

Rising cat ownership supports growth, aided by ease of care and social media

Rising incomes boost sales of premium products and cat treats

Dry cat food sees specialisation

COMPETITIVE LANDSCAPE

Brands switch price segments to follow consumer trends

Premium Thai brands are now available and benefit from local production

Hypermarkets and pet shops lead distribution, but e-commerce is catching on

CATEGORY INDICATORS

  • Table 41 Cat Owning Households: % Analysis 2015-2020
  • Table 42 Cat Population 2015-2020
  • Table 43 Consumption of Cat Food by Prepared vs Non-prepared: % Analysis 2015-2020

CATEGORY DATA

    • Summary 2 Cat Food by Price Band 2020
  • Table 44 Sales of Cat Food by Category: Volume 2015-2020
  • Table 45 Sales of Cat Food by Category: Value 2015-2020
  • Table 46 Sales of Cat Food by Category: % Volume Growth 2015-2020
  • Table 47 Sales of Cat Food by Category: % Value Growth 2015-2020
  • Table 48 Sales of Dry Cat Food by Life-Cycle: % Value 2015-2020
  • Table 49 Sales of Wet Cat Food by Life-Cycle: % Value 2015-2020
  • Table 50 NBO Company Shares of Cat Food: % Value 2015-2019
  • Table 51 LBN Brand Shares of Cat Food: % Value 2016-2019
  • Table 52 LBN Brand Shares of Cat Treats: % Value 2016-2019
  • Table 53 Distribution of Cat Food by Format: % Value 2015-2020
  • Table 54 Forecast Sales of Cat Food by Category: Volume 2020-2025
  • Table 55 Forecast Sales of Cat Food by Category: Value 2020-2025
  • Table 56 Forecast Sales of Cat Food by Category: % Volume Growth 2020-2025
  • Table 57 Forecast Sales of Cat Food by Category: % Value Growth 2020-2025

HEADLINES

PROSPECTS

Dog owners are more aware of the need for proper nutrition, boosting premium sales

Pet food launches target small and medium dogs

Greater acceptance of dogs in social spaces supports sales of dog treats

COMPETITIVE LANDSCAPE

Mars still leads, with constant innovation contributing to growth

Emotional marketing used to connect with owners

Dog lovers appreciate the growing number of pet trade fairs and offers

CATEGORY INDICATORS

  • Table 58 Dog Owning Households: % Analysis 2015-2020
  • Table 59 Dog Population 2015-2020
  • Table 60 Consumption of Dog Food by Prepared vs Non-prepared: % Analysis 2015-2020

CATEGORY DATA

    • Summary 3 Dog Food by Price Band 2020
  • Table 61 Sales of Dog Food by Category: Volume 2015-2020
  • Table 62 Sales of Dog Food by Category: Value 2015-2020
  • Table 63 Sales of Dog Food by Category: % Volume Growth 2015-2020
  • Table 64 Sales of Dog Food by Category: % Value Growth 2015-2020
  • Table 65 Sales of Dry Dog Food by Life-Cycle: % Value 2015-2020
  • Table 66 Sales of Wet Dog Food by Life-Cycle: % Value 2015-2020
  • Table 67 NBO Company Shares of Dog Food: % Value 2015-2019
  • Table 68 LBN Brand Shares of Dog Food: % Value 2016-2019
  • Table 69 LBN Brand Shares of Dog Treats: % Value 2016-2019
  • Table 70 Distribution of Dog Food by Format: % Value 2015-2020
  • Table 71 Forecast Sales of Dog Food by Category: Volume 2020-2025
  • Table 72 Forecast Sales of Dog Food by Category: Value 2020-2025
  • Table 73 Forecast Sales of Dog Food by Category: % Volume Growth 2020-2025
  • Table 74 Forecast Sales of Dog Food by Category: % Value Growth 2020-2025