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市場調査レポート

口腔ケア市場における自立的成長

Sustaining Growth in Oral Care

発行 Euromonitor International 商品コード 133994
出版日 ページ情報 英文 38 Pages
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口腔ケア市場における自立的成長 Sustaining Growth in Oral Care
出版日: 2010年04月29日 ページ情報: 英文 38 Pages

当商品の販売は、2016年07月01日を持ちまして終了しました。

概要

当レポートでは、世界の口腔ケア市場について調査し、世界および地域市場の実績、カテゴリー別の分析、競合情勢の分析、今後の市場見通し・機会(2010-2014年)などを提供しており、概略以下の構成でお届けします。

イントロダクション

世界・地域市場の実績

  • 不況から大きな打撃を受ける口腔ケア市場
  • 口腔ケア市場の価値成長は先進諸国全域で下降
  • BRIC諸国は急速に成長

カテゴリー分析

  • 基本vs.二次的口腔ケア製品
  • 経済危機の最中にあって、基本的な口腔ケアは立ち直りが早い
  • ブラジルは基本的な口腔ケアにおけるホットな成長市場をリード、など

競合情勢

  • 多国籍大企業が口腔ケア市場を支配
  • Colgate-Palmolive:43カ国でナンバーワン
  • 合併が口腔ケア市場をさらに統合
  • プレゼンスを強くするさらなる機会、など

世界市場の見通し・機会

  • 世界的成長は明るい見通し
  • ホットな成長市場:BRICが強く目立つ
  • 口腔ケア市場の機会:2010-2014年
  • 将来の世界における口腔ケア市場:スナップショット、など
目次
Product Code: CTORALCARE

Abstract

Euromonitor International' s Sustaining Growth in Oral Care market report offers a comprehensive guide to the size and shape of the market at an international level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Why buy this report

  • Get insight into trends in market performance
  • Pinpoint growth sectors and identify factors driving change
  • Identify market and brand leaders and understand the competitive environment

Regional coverage

Western Europe; Eastern Europe; North America; Latin America; Asia-Pacific; Oceania; Africa and the Middle East

Table of Contents

INTRODUCTION

  • Chart 1. Introduction
  • SCOPE
    • Chart 2. Introduction
  • OBJECTIVES
    • Chart 3. Introduction
  • KEY FINDINGS
    • Chart 4. Introduction

GLOBAL AND REGIONAL PERFORMANCE

  • Chart 5. Global and Regional Performance
  • ORAL CARE HIT HARD BY THE ECONOMIC DOWNTURN
    • Chart 6. Global and Regional Performance
  • VALUE GROWTH IN ORAL CARE SLIPS ACROSS DEVELOPED COUNTRIES
    • Chart 7. Global and Regional Performance
  • BRIC COUNTRIES AMONG FASTEST MOVERS
    • Chart 8. Global and Regional Performance

CATEGORY ANALYSIS

  • Chart 9. Category Analysis
  • BASIC VERSUS SECONDARY ORAL CARE PRODUCTS
    • Chart 10. Category Analysis
  • BASIC ORAL CARE RESILIENT AMID ECONOMIC CRISIS
    • Chart 11. Category Analysis
  • BRAZIL LEADS HOT GROWTH MARKETS IN BASIC ORAL CARE
    • Chart 12. Category Analysis
  • POWER TOOTHBRUSHES TAKE BACKSEAT DURING RECESSION
    • Chart 13. Category Analysis
  • HIGH-POTENTIAL MARKETS FOR TOOTHBRUSHES
    • Chart 14. Category Analysis
  • MANY COUNTRIES YET TO LIVE UP TO POTENTIAL FOR TOOTHPASTE
    • Chart 15. Category Analysis
  • GLOBAL SUCCESS OF WHITENING TOOTHPASTE?
    • Chart 16. Category Analysis
  • ARE CHILDREN THE FUTURE?
    • Chart 17. Category Analysis
  • CASHING IN ON THE NATURAL TREND?
    • Chart 18. Category Analysis
  • NATURAL IN ORAL CARE - STILL SMALL BUT INCREASINGLY RELEVANT
    • Chart 19. Category Analysis
  • TOP OPPORTUNITIES FOR BASIC ORAL CARE
    • Chart 20. Category Analysis
  • SECONDARY PRODUCTS FIZZLE BEFORE LIVING UP TO POTENTIAL
    • Chart 21. Category Analysis
  • BRAZIL STILL HOT
    • Chart 22. Category Analysis

COMPETITIVE LANDSCAPE

  • Chart 23. Competitive Landscape
  • MULTINATIONAL GIANTS DOMINATE ORAL CARE
    • Chart 24. Competitive Landscape
  • COLGATE-PALMOLIVE: NUMBER ONE IN 43 COUNTRIES
    • Chart 25. Competitive Landscape
  • COLGATE BRAND PLAYS PIVOTAL ROLE IN COLGATE-PALMOLIVE LEAD
    • Chart 26. Competitive Landscape
  • ACQUISITIONS CONSOLIDATE ORAL CARE FURTHER
    • Chart 27. Competitive Landscape
  • FURTHER OPPORTUNITIES TO STRENGTHEN PRESENCE
    • Chart 28. Competitive Landscape

GLOBAL PROSPECTS AND OPPORTUNITIES

  • Chart 29. Global Prospects and Opportunities
  • BRIGHT GLOBAL GROWTH PROSPECTS
    • Chart 30. Global Prospects and Opportunities
  • HOT GROWTH MARKETS: BRICS TO FEATURE STRONGLY
    • Chart 31. Global Prospects and Opportunities
  • STRONG OUTLOOK FOR CHINA
    • Chart 32. Global Prospects and Opportunities
  • CHINA' S FAVOURITE FLAVOURS: IDEAS FOR ORAL CARE
    • Chart 33. Global Prospects and Opportunities
  • ORAL CARE OPPORTUNITIES IN 2010-2014
    • Chart 34. Global Prospects and Opportunities
  • SNAPSHOT OF FUTURE GLOBAL ORAL CARE MARKET
    • Chart 35. Global Prospects and Opportunities

DEFINITIONS OF THE REPORT

  • Chart 36. Definitions of the Report
  • GENERAL DEFINITIONS AND ABBREVIATIONS
    • Chart 37. Definitions of the Report
  • PRODUCT DEFINITIONS
    • Chart 38. Definitions of the Report
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