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市場調査レポート

インドにおける生活家電市場

Consumer Appliances in India

発行 Euromonitor International 商品コード 123682
出版日 ページ情報 英文
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インドにおける生活家電市場 Consumer Appliances in India
出版日: 2020年01月16日 ページ情報: 英文
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概要

当レポートでは、インドにおける生活家電市場について分析しており、製品別に市場動向、競合の展望、見通しなどを検証し、国内企業プロファイルなどとともにお届けします。

インドの生活家電市場

  • エグゼクティブサマリー
  • 主な動向および発展
  • 市場指標
  • 市場データ
  • 定義
  • 情報源

国内企業プロファイル-インド

  • Bajaj Electricals Ltd
  • Crompton Greaves Ltd
  • Next India Retail Ltd
  • Reliance Retail Ltd
  • Usha International Ltd

※以下カテゴリーは、分冊での販売も承っております。価格や内容については、お問い合わせください。

調査カテゴリー

  • 食器洗い機
  • 洗濯(乾燥)機
  • 大型調理器具(レンジ/オーブン/グリルなど)
  • 電子レンジ
  • 冷蔵庫
  • 空調(冷房/除湿機/加湿器など)
  • 下ごしらえ調理器具(フードプロセッサー/ミキサー/ブレンダーなど)
  • 暖房器具
  • アイロン
  • パーソナルケア器具
  • 小型調理器具(コーヒーメーカー/パン焼き機/トースターなど)
  • 小型キッチン器具(コーヒーミル/ケトル/スライサーなど)
  • 掃除機
目次
Product Code: WGIN

While there was growing uncertainty about the performance of the Indian economy in 2019, the consumer appliances market managed to maintain strong growth. The market's expansion was supported by ongoing urbanisation, which contributed to an expanding middle class and a growing demand for convenience in the midst of hectic urban lifestyles. However, increasing demand in semi-urban and rural areas also continued to play a growing role in the market's development, aided by government efforts to ext...

Euromonitor International's Consumer Appliances in India report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, format trends or distribution issues. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Major Appliances, Small Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Consumer Appliances market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

Euromonitor International

January 2020

LIST OF CONTENTS AND TABLES

Executive Summary

Increasing Demand Beyond Major Cities Supports Growth

Government Activity Shaping Broader Market Conditions

Growing Focus on Local Production

Electronics and Appliance Specialists Dominate, But Internet Retailing Growing

Growth Expected, Though Economic Uncertainty May Dampen Demand

Market Indicators

  • Table 1 Household Penetration of Selected Total Stock Consumer Appliances by Category 2014-2019
  • Table 2 Replacement Cycles of Consumer Appliances by Category 2014-2019
  • Table 3 Forecast Household Penetration of Selected Total Stock Consumer Appliances by Category 2019-2024
  • Table 4 Forecast Replacement Cycles of Consumer Appliances by Category 2019-2024

Market Data

  • Table 5 Sales of Consumer Appliances by Category: Volume 2014-2019
  • Table 6 Sales of Consumer Appliances by Category: Value 2014-2019
  • Table 7 Sales of Consumer Appliances by Category: % Volume Growth 2014-2019
  • Table 8 Sales of Consumer Appliances by Category: % Value Growth 2014-2019
  • Table 9 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2014-2019
  • Table 10 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2014-2019
  • Table 11 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2014-2019
  • Table 12 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2014-2019
  • Table 13 Sales of Small Appliances by Category: Volume 2014-2019
  • Table 14 Sales of Small Appliances by Category: Value 2014-2019
  • Table 15 Sales of Small Appliances by Category: % Volume Growth 2014-2019
  • Table 16 Sales of Small Appliances by Category: % Value Growth 2014-2019
  • Table 17 NBO Company Shares of Major Appliances: % Volume 2015-2019
  • Table 18 LBN Brand Shares of Major Appliances: % Volume 2016-2019
  • Table 19 NBO Company Shares of Small Appliances: % Volume 2015-2019
  • Table 20 LBN Brand Shares of Small Appliances: % Volume 2016-2019
  • Table 21 Distribution of Major Appliances by Format: % Volume 2014-2019
  • Table 22 Distribution of Small Appliances by Format: % Volume 2014-2019
  • Table 23 Forecast Sales of Consumer Appliances by Category: Volume 2019-2024
  • Table 24 Forecast Sales of Consumer Appliances by Category: Value 2019-2024
  • Table 25 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2019-2024
  • Table 26 Forecast Sales of Consumer Appliances by Category: % Value Growth 2019-2024
  • Table 27 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2019-2024
  • Table 28 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2019-2024
  • Table 29 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2019-2024
  • Table 30 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2019-2024
  • Table 31 Forecast Sales of Small Appliances by Category: Volume 2019-2024
  • Table 32 Forecast Sales of Small Appliances by Category: Value 2019-2024
  • Table 33 Forecast Sales of Small Appliances by Category: % Volume Growth 2019-2024
  • Table 34 Forecast Sales of Small Appliances by Category: % Value Growth 2019-2024

Definitions

Sources

    • Summary 1 Research Sources

Headlines

Prospects

Dishwashers Remains A Niche Category

Prevalence of Domestic Help Is An Obstacle To Development

Tailoring Offer To Local Requirements To Stimulate Demand

Competitive Landscape

Ifb Targets Consumers With Live Demos

Bsh Partners With Rb's Finish

Working To Change Consumer Perceptions

Category Data

  • Table 35 Sales of Dishwashers by Category: Volume 2014-2019
  • Table 36 Sales of Dishwashers by Category: Value 2014-2019
  • Table 37 Sales of Dishwashers by Category: % Volume Growth 2014-2019
  • Table 38 Sales of Dishwashers by Category: % Value Growth 2014-2019
  • Table 39 Sales of Dishwashers by Format: % Volume 2014-2019
  • Table 40 Sales of Dishwashers by Connected Appliances: % Volume 2015-2019
  • Table 41 NBO Company Shares of Dishwashers: % Volume 2015-2019
  • Table 42 LBN Brand Shares of Dishwashers: % Volume 2016-2019
  • Table 43 Distribution of Dishwashers by Format: % Volume 2014-2019
  • Table 44 Production, Imports and Exports of Dishwashers: Total Volume 2014-2019
  • Table 45 Forecast Sales of Dishwashers by Category: Volume 2019-2024
  • Table 46 Forecast Sales of Dishwashers by Category: Value 2019-2024
  • Table 47 Forecast Sales of Dishwashers by Category: % Volume Growth 2019-2024
  • Table 48 Forecast Sales of Dishwashers by Category: % Value Growth 2019-2024

Headlines

Prospects

Rural Areas Set To Make Key Contribution To Growth in Washing Machines

Shift To Automatic Washing Machines

Manufacturers Target Particularities of Local Demand

Competitive Landscape

Targeting the 5-star Segment

Considerable Npd Activity

Expanding Private Label Presence

Category Data

  • Table 49 Sales of Home Laundry Appliances by Category: Volume 2014-2019
  • Table 50 Sales of Home Laundry Appliances by Category: Value 2014-2019
  • Table 51 Sales of Home Laundry Appliances by Category: % Volume Growth 2014-2019
  • Table 52 Sales of Home Laundry Appliances by Category: % Value Growth 2014-2019
  • Table 53 Sales of Automatic Washer Dryers by Connected Appliances: % Volume 2015-2019
  • Table 54 Sales of Automatic Washing Machines by Format: % Volume 2014-2019
  • Table 55 Sales of Automatic Washing Machines by Volume Capacity: % Volume 2014-2019
  • Table 56 Sales of Automatic Washing Machines by Connected Appliances: % Volume 2015-2019
  • Table 57 NBO Company Shares of Home Laundry Appliances: % Volume 2015-2019
  • Table 58 LBN Brand Shares of Home Laundry Appliances: % Volume 2016-2019
  • Table 59 Distribution of Home Laundry Appliances by Format: % Volume 2014-2019
  • Table 60 Production, Imports and Exports of Home Laundry Appliances: Total Volume 2014-2019
  • Table 61 Forecast Sales of Home Laundry Appliances by Category: Volume 2019-2024
  • Table 62 Forecast Sales of Home Laundry Appliances by Category: Value 2019-2024
  • Table 63 Forecast Sales of Home Laundry Appliances by Category: % Volume Growth 2019-2024
  • Table 64 Forecast Sales of Home Laundry Appliances by Category: % Value Growth 2019-2024

Headlines

Prospects

Significant Obstacles To Category Development

Large Cooking Appliances Struggling To Benefit From Move To Modular Homes

Freestanding Cooker Hoods Dominates

Competitive Landscape

Faber Plans Further Expansion

Strong Competition From Regional Players

Targeting the Premium Segment

Category Data

  • Table 65 Sales of Large Cooking Appliances by Category: Volume 2014-2019
  • Table 66 Sales of Large Cooking Appliances by Category: Value 2014-2019
  • Table 67 Sales of Large Cooking Appliances by Category: % Volume Growth 2014-2019
  • Table 68 Sales of Large Cooking Appliances by Category: % Value Growth 2014-2019
  • Table 69 Sales of Built-in Hobs by Format: % Volume 2014-2019
  • Table 70 Sales of Ovens by Connected Appliances: % Volume 2015-2019
  • Table 71 NBO Company Shares of Large Cooking Appliances: % Volume 2015-2019
  • Table 72 LBN Brand Shares of Large Cooking Appliances: % Volume 2016-2019
  • Table 73 NBO Company Shares of Built-in Hobs: % Volume 2015-2019
  • Table 74 NBO Company Shares of Ovens: % Volume 2015-2019
  • Table 75 NBO Company Shares of Cooker Hoods: % Volume 2015-2019
  • Table 76 NBO Company Shares of Freestanding Cooker Hoods: % Volume 2015-2019
  • Table 77 NBO Company Shares of Cookers: % Volume 2015-2019
  • Table 78 Distribution of Large Cooking Appliances by Format: % Volume 2014-2019
  • Table 79 Production, Imports and Exports of Large Cooking Appliances: Total Volume 2014-2019
  • Table 80 Forecast Sales of Large Cooking Appliances by Category: Volume 2019-2024
  • Table 81 Forecast Sales of Large Cooking Appliances by Category: Value 2019-2024
  • Table 82 Forecast Sales of Large Cooking Appliances by Category: % Volume Growth 2019-2024
  • Table 83 Forecast Sales of Large Cooking Appliances by Category: % Value Growth 2019-2024

Headlines

Prospects

Economic Uncertainty Undermines Demand

Expansion of Food Home Delivery Services Poses A Threat To Microwaves

Microwaves Not Seen As Compatible With Local Cooking Habits

Competitive Landscape

Leaders Adapting Offer To Indian Cuisine

Samsung Targets Convenience-orientated Consumers With Smartphone App

Store-based Specialists Dominate Distribution, But Internet Retailing Growing

Category Data

  • Table 84 Sales of Microwaves by Category: Volume 2014-2019
  • Table 85 Sales of Microwaves by Category: Value 2014-2019
  • Table 86 Sales of Microwaves by Category: % Volume Growth 2014-2019
  • Table 87 Sales of Microwaves by Category: % Value Growth 2014-2019
  • Table 88 Sales of Microwaves by Connected Appliances: % Volume 2015-2019
  • Table 89 NBO Company Shares of Microwaves: % Volume 2015-2019
  • Table 90 LBN Brand Shares of Microwaves: % Volume 2016-2019
  • Table 91 Distribution of Microwaves by Format: % Volume 2014-2019
  • Table 92 Production, Imports and Exports of Microwaves: Total Volume 2014-2019
  • Table 93 Forecast Sales of Microwaves by Category: Volume 2019-2024
  • Table 94 Forecast Sales of Microwaves by Category: Value 2019-2024
  • Table 95 Forecast Sales of Microwaves by Category: % Volume Growth 2019-2024
  • Table 96 Forecast Sales of Microwaves by Category: % Value Growth 2019-2024

Headlines

Prospects

Electrification Supporting Expansion of Demand

Diversification of Demand and Design

Growing Emphasis on Energy Efficiency

Competitive Landscape

Lg Targets Local Demand With Cooling Gel

Samsung Expands Upmarket Offer

Consumers Retain Preference for Visiting Stores

Category Data

  • Table 97 Sales of Refrigeration Appliances by Category: Volume 2014-2019
  • Table 98 Sales of Refrigeration Appliances by Category: Value 2014-2019
  • Table 99 Sales of Refrigeration Appliances by Category: % Volume Growth 2014-2019
  • Table 100 Sales of Refrigeration Appliances by Category: % Value Growth 2014-2019
  • Table 101 Sales of Fridge Freezers by Format: % Volume 2014-2019
  • Table 102 Sales of Fridge Freezers by Volume Capacity: % Volume 2014-2019
  • Table 103 Sales of Fridge Freezers by Connected Appliances: % Volume 2015-2019
  • Table 104 Sales of Fridges by Volume Capacity: % Volume 2014-2019
  • Table 105 NBO Company Shares of Refrigeration Appliances: % Volume 2015-2019
  • Table 106 LBN Brand Shares of Refrigeration Appliances: % Volume 2016-2019
  • Table 107 NBO Company Shares of Freestanding Fridge Freezers: % Volume 2015-2019
  • Table 108 NBO Company Shares of Freestanding Fridges: % Volume 2015-2019
  • Table 109 Distribution of Refrigeration Appliances by Format: % Volume 2014-2019
  • Table 110 Production, Imports and Exports of Refrigeration Appliances: Total Volume 2014-2019
  • Table 111 Forecast Sales of Refrigeration Appliances by Category: Volume 2019-2024
  • Table 112 Forecast Sales of Refrigeration Appliances by Category: Value 2019-2024
  • Table 113 Forecast Sales of Refrigeration Appliances by Category: % Volume Growth 2019-2024
  • Table 114 Forecast Sales of Refrigeration Appliances by Category: % Value Growth 2019-2024

Headlines

Prospects

Air Conditioners Benefits From Appeal of Inverter Technology

Split Air Conditioners Driving Growth

Air Purifiers Sees Growth Driven by Rising Pollution

Competitive Landscape

Crompton Greaves Introduces New Products As It Targets Upmarket Demand

Philips Aims To Fend Off Competition From New Entrants With Lower-priced Models

Private Label Having An Impact in Air Conditioners

Category Data

  • Table 115 Sales of Air Treatment Products by Category: Volume 2014-2019
  • Table 116 Sales of Air Treatment Products by Category: Value 2014-2019
  • Table 117 Sales of Air Treatment Products by Category: % Volume Growth 2014-2019
  • Table 118 Sales of Air Treatment Products by Category: % Value Growth 2014-2019
  • Table 119 Sales of Air Conditioners by Connected Appliances: % Volume 2015-2019
  • Table 120 NBO Company Shares of Air Treatment Products: % Volume 2015-2019
  • Table 121 LBN Brand Shares of Air Treatment Products: % Volume 2016-2019
  • Table 122 Distribution of Air Treatment Products by Format: % Volume 2014-2019
  • Table 123 Production, Imports and Exports of Air Conditioners: Total Volume 2014-2019
  • Table 124 Forecast Sales of Air Treatment Products by Category: Volume 2019-2024
  • Table 125 Forecast Sales of Air Treatment Products by Category: Value 2019-2024
  • Table 126 Forecast Sales of Air Treatment Products by Category: % Volume Growth 2019-2024
  • Table 127 Forecast Sales of Air Treatment Products by Category: % Value Growth 2019-2024

Headlines

Prospects

Rural Electrification Has Potential To Boost Demand

Indian Cooking Habits Provide Notable Opportunities

Growing Demand for Convenience Supporting Demand

Competitive Landscape

Bajaj Electricals Retains Lead and Targets Local Demand

A Fragmented Category

Local Players Focused on Competitive Pricing

Category Data

  • Table 128 Sales of Food Preparation Appliances by Category: Volume 2014-2019
  • Table 129 Sales of Food Preparation Appliances by Category: Value 2014-2019
  • Table 130 Sales of Food Preparation Appliances by Category: % Volume Growth 2014-2019
  • Table 131 Sales of Food Preparation Appliances by Category: % Value Growth 2014-2019
  • Table 132 NBO Company Shares of Food Preparation Appliances: % Volume 2015-2019
  • Table 133 LBN Brand Shares of Food Preparation Appliances: % Volume 2016-2019
  • Table 134 Distribution of Food Preparation Appliances by Format: % Volume 2014-2019
  • Table 135 Forecast Sales of Food Preparation Appliances by Category: Volume 2019-2024
  • Table 136 Forecast Sales of Food Preparation Appliances by Category: Value 2019-2024
  • Table 137 Forecast Sales of Food Preparation Appliances by Category: % Volume Growth 2019-2024
  • Table 138 Forecast Sales of Food Preparation Appliances by Category: % Value Growth 2019-2024

Headlines

Prospects

Rapidly Changing Fashions and DIY Culture Support Growth

Body Shavers Sees Strong Growth

Competition From Unbranded Products Exerts Downward Pressure on Prices

Competitive Landscape

Philips India Looks To Strengthen Leading Position Through Innovation

Strong Pricing Competition

Interest From Private Label

Category Data

  • Table 139 Sales of Personal Care Appliances by Category: Volume 2014-2019
  • Table 140 Sales of Personal Care Appliances by Category: Value 2014-2019
  • Table 141 Sales of Personal Care Appliances by Category: % Volume Growth 2014-2019
  • Table 142 Sales of Personal Care Appliances by Category: % Value Growth 2014-2019
  • Table 143 Sales of Body Shavers by Format: % Volume 2014-2019
  • Table 144 Sales of Hair Care Appliances by Format: % Volume 2014-2019
  • Table 145 NBO Company Shares of Personal Care Appliances 2015-2019
  • Table 146 LBN Brand Shares of Personal Care Appliances 2016-2019
  • Table 147 Distribution of Personal Care Appliances by Format: % Volume 2014-2019
  • Table 148 Forecast Sales of Personal Care Appliances by Category: Volume 2019-2024
  • Table 149 Forecast Sales of Personal Care Appliances by Category: Value 2019-2024
  • Table 150 Forecast Sales of Personal Care Appliances by Category: % Volume Growth 2019-2024
  • Table 151 Forecast Sales of Personal Care Appliances by Category: % Value Growth 2019-2024

Headlines

Prospects

Increased Lpg Coverage Boosts Demand

Electrification Scheme Creating Opportunities

New, Smaller Households Seek Convenient Small Cooking Appliances

Competitive Landscape

Tkk Prestige Benefits From Strong Brand Equity

Intensifying Competition

Low-pricing Underpins Fragmentation

Category Data

  • Table 152 Sales of Small Cooking Appliances by Category: Volume 2014-2019
  • Table 153 Sales of Small Cooking Appliances by Category: Value 2014-2019
  • Table 154 Sales of Small Cooking Appliances by Category: % Volume Growth 2014-2019
  • Table 155 Sales of Small Cooking Appliances by Category: % Value Growth 2014-2019
  • Table 156 Sales of Freestanding Hobs by Format: % Volume 2014-2019
  • Table 157 NBO Company Shares of Small Cooking Appliances: % Volume 2015-2019
  • Table 158 LBN Brand Shares of Small Cooking Appliances: % Volume 2016-2019
  • Table 159 Distribution of Small Cooking Appliances by Format: % Volume 2014-2019
  • Table 160 Forecast Sales of Small Cooking Appliances by Category: Volume 2019-2024
  • Table 161 Forecast Sales of Small Cooking Appliances by Category: Value 2019-2024
  • Table 162 Forecast Sales of Small Cooking Appliances by Category: % Volume Growth 2019-2024
  • Table 163 Forecast Sales of Small Cooking Appliances by Category: % Value Growth 2019-2024

Headlines

Prospects

Significant Constraints on Demand

Handheld Models Grow in Popularity

Lack of Rural Awareness Limiting Growth Potential

Competitive Landscape

Eureka Forbes Builds Lead on Direct Selling

Dyson Amongst Companies Looking To Expand in Smaller Categories

New Robotic Vacuum Cleaners

Category Data

  • Table 164 Sales of Vacuum Cleaners by Category: Volume 2014-2019
  • Table 165 Sales of Vacuum Cleaners by Category: Value 2014-2019
  • Table 166 Sales of Vacuum Cleaners by Category: % Volume Growth 2014-2019
  • Table 167 Sales of Vacuum Cleaners by Category: % Value Growth 2014-2019
  • Table 168 NBO Company Shares of Vacuum Cleaners: % Volume 2015-2019
  • Table 169 LBN Brand Shares of Vacuum Cleaners: % Volume 2016-2019
  • Table 170 Distribution of Vacuum Cleaners by Format: % Volume 2014-2019
  • Table 171 Forecast Sales of Vacuum Cleaners by Category: Volume 2019-2024
  • Table 172 Forecast Sales of Vacuum Cleaners by Category: Value 2019-2024
  • Table 173 Forecast Sales of Vacuum Cleaners by Category: % Volume Growth 2019-2024
  • Table 174 Forecast Sales of Vacuum Cleaners by Category: % Value Growth 2019-2024