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市場調査レポート

日本における生活家電市場

Consumer Appliances in Japan

発行 Euromonitor International 商品コード 117884
出版日 ページ情報 英文
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価格
本日の銀行送金レート: 1USD=108.77円で換算しております。
日本における生活家電市場 Consumer Appliances in Japan
出版日: 2019年12月24日 ページ情報: 英文
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概要

当レポートでは、日本における生活家電市場について分析しており、製品別に市場動向、競合の展望、見通しなどを検証し、国内企業プロファイルなどの情報を盛り込んでお届けします。

日本における生活家電市場

  • エグゼクティブサマリー
  • 主な動向および発展
  • 市場指標
  • 市場データ
  • 定義

国内企業プロファイル - 日本

  • エディオン
  • 日立アプライアンス
  • パナソニック
  • 東芝
  • ヤマダ電機

※以下カテゴリーは、分冊での販売も承っております。価格や内容については、お問い合わせください。

調査カテゴリー

  • 食器洗い機
  • 洗濯 (乾燥) 機
  • 大型調理器具 (レンジ/オーブン/グリルなど)
  • 電子レンジ
  • 冷蔵庫
  • 空調 (冷房/除湿機/加湿器など)
  • 下ごしらえ調理器具 (フードプロセッサー/ミキサー/ブレンダーなど)
  • 暖房器具
  • アイロン
  • パーソナルケア器具
  • 小型調理器具 (コーヒーメーカー/パン焼き機/トースターなど)
  • 小型キッチン器具 (コーヒーミル/ケトル/スライサーなど)
  • 掃除機
目次
Product Code: WGJP

A shrinking consumer base and already deep penetration in key categories militate against volume growth in the Japanese consumer appliances market. Consequently, there is a growing pressure on manufacturers to generate value through the development of more sophisticated, higher-end products. Already hectic modern consumer lifestyles are being made even busier by efforts to increase female participation in the paid workforce in order to address Japan's severe labour shortage and stimulate the eco...

Euromonitor International's‘ Consumer Appliances in Japan report’ offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, format trends or distribution issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Major Appliances, Small Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Consumer Appliances market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

Euromonitor International

December 2019

LIST OF CONTENTS AND TABLES

Executive Summary

Constraints on Volumes Place Growing Onus on Premiumisation

Convenience and Connectivity

Domestic Companies Remain Dominant, But Competitive Landscape Shifting

Electronics and Appliance Specialists Dominate But Internet Retailing Growing

Potential in Targeting Demand for Time-saving Convenience

Market Indicators

  • Table 1 Household Penetration of Selected Total Stock Consumer Appliances by Category 2014-2019
  • Table 2 Replacement Cycles of Consumer Appliances by Category 2014-2019
  • Table 3 Forecast Household Penetration of Selected Total Stock Consumer Appliances by Category 2019-2024
  • Table 4 Forecast Replacement Cycles of Consumer Appliances by Category 2019-2024

Market Data

  • Table 5 Sales of Consumer Appliances by Category: Volume 2014-2019
  • Table 6 Sales of Consumer Appliances by Category: Value 2014-2019
  • Table 7 Sales of Consumer Appliances by Category: % Volume Growth 2014-2019
  • Table 8 Sales of Consumer Appliances by Category: % Value Growth 2014-2019
  • Table 9 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2014-2019
  • Table 10 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2014-2019
  • Table 11 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2014-2019
  • Table 12 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2014-2019
  • Table 13 Sales of Small Appliances by Category: Volume 2014-2019
  • Table 14 Sales of Small Appliances by Category: Value 2014-2019
  • Table 15 Sales of Small Appliances by Category: % Volume Growth 2014-2019
  • Table 16 Sales of Small Appliances by Category: % Value Growth 2014-2019
  • Table 17 NBO Company Shares of Major Appliances: % Volume 2015-2019
  • Table 18 LBN Brand Shares of Major Appliances: % Volume 2016-2019
  • Table 19 NBO Company Shares of Small Appliances: % Volume 2015-2019
  • Table 20 LBN Brand Shares of Small Appliances: % Volume 2016-2019
  • Table 21 Distribution of Major Appliances by Format: % Volume 2014-2019
  • Table 22 Distribution of Small Appliances by Format: % Volume 2014-2019
  • Table 23 Forecast Sales of Consumer Appliances by Category: Volume 2019-2024
  • Table 24 Forecast Sales of Consumer Appliances by Category: Value 2019-2024
  • Table 25 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2019-2024
  • Table 26 Forecast Sales of Consumer Appliances by Category: % Value Growth 2019-2024
  • Table 27 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2019-2024
  • Table 28 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2019-2024
  • Table 29 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2019-2024
  • Table 30 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2019-2024
  • Table 31 Forecast Sales of Small Appliances by Category: Volume 2019-2024
  • Table 32 Forecast Sales of Small Appliances by Category: Value 2019-2024
  • Table 33 Forecast Sales of Small Appliances by Category: % Volume Growth 2019-2024
  • Table 34 Forecast Sales of Small Appliances by Category: % Value Growth 2019-2024

Sources

    • Summary 1 Research Sources

Headlines

Prospects

Dishwashers' Capacity To Save Time Finally Making An Impact

Built-in Format Dominates

Low Level of Connectivity

Competitive Landscape

Panasonic Dominates

Major Foreign Multinationals Have A Limited Presence

Consolidation May Militate Against Innovation

Category Data

  • Table 35 Sales of Dishwashers by Category: Volume 2014-2019
  • Table 36 Sales of Dishwashers by Category: Value 2014-2019
  • Table 37 Sales of Dishwashers by Category: % Volume Growth 2014-2019
  • Table 38 Sales of Dishwashers by Category: % Value Growth 2014-2019
  • Table 39 Sales of Dishwashers by Format: % Volume 2014-2019
  • Table 40 Sales of Dishwashers by Connected Appliances: % Volume 2015-2019
  • Table 41 NBO Company Shares of Dishwashers: % Volume 2015-2019
  • Table 42 LBN Brand Shares of Dishwashers: % Volume 2016-2019
  • Table 43 Distribution of Dishwashers by Format: % Volume 2014-2019
  • Table 44 Production, Imports and Exports of Dishwashers: Total Volume 2014-2019
  • Table 45 Forecast Sales of Dishwashers by Category: Volume 2019-2024
  • Table 46 Forecast Sales of Dishwashers by Category: Value 2019-2024
  • Table 47 Forecast Sales of Dishwashers by Category: % Volume Growth 2019-2024
  • Table 48 Forecast Sales of Dishwashers by Category: % Value Growth 2019-2024

Headlines

Prospects

Convenience Driving Demand for Larger Capacities and Automatic Washer Dryers

Gradual Increase in Interest in Connectivity

Auto-dosing Becomes An Important Feature

Competitive Landscape

Leaders Focus on Smart Development

Chinese Companies' Expansion Has Changed Competitive Landscape

Lg Product May Need To Focus on Homeowners

    • Chart 1 LG Twin Wash

Category Data

  • Table 49 Sales of Home Laundry Appliances by Category: Volume 2014-2019
  • Table 50 Sales of Home Laundry Appliances by Category: Value 2014-2019
  • Table 51 Sales of Home Laundry Appliances by Category: % Volume Growth 2014-2019
  • Table 52 Sales of Home Laundry Appliances by Category: % Value Growth 2014-2019
  • Table 53 Sales of Automatic Washer Dryers by Connected Appliances: % Volume 2015-2019
  • Table 54 Sales of Automatic Washing Machines by Format: % Volume 2014-2019
  • Table 55 Sales of Automatic Washing Machines by Volume Capacity: % Volume 2014-2019
  • Table 56 Sales of Automatic Washing Machines by Connected Appliances: % Volume 2015-2019
  • Table 57 NBO Company Shares of Home Laundry Appliances: % Volume 2015-2019
  • Table 58 LBN Brand Shares of Home Laundry Appliances: % Volume 2016-2019
  • Table 59 Distribution of Home Laundry Appliances by Format: % Volume 2014-2019
  • Table 60 Production, Imports and Exports of Home Laundry Appliances: Total Volume 2014-2019
  • Table 61 Forecast Sales of Home Laundry Appliances by Category: Volume 2019-2024
  • Table 62 Forecast Sales of Home Laundry Appliances by Category: Value 2019-2024
  • Table 63 Forecast Sales of Home Laundry Appliances by Category: % Volume Growth 2019-2024
  • Table 64 Forecast Sales of Home Laundry Appliances by Category: % Value Growth 2019-2024

Headlines

Prospects

Housing Market Exerts A Strong Influence

Manufacturers Promote the Idea of Renovation

Rising Demand for Convenience

Competitive Landscape

Fuji Industrial Benefits From Strong Focus and Reputation for Quality

Little Incentive for Foreign Players To Overcome Barriers To Entry

Category Data

  • Table 65 Sales of Large Cooking Appliances by Category: Volume 2014-2019
  • Table 66 Sales of Large Cooking Appliances by Category: Value 2014-2019
  • Table 67 Sales of Large Cooking Appliances by Category: % Volume Growth 2014-2019
  • Table 68 Sales of Large Cooking Appliances by Category: % Value Growth 2014-2019
  • Table 69 Sales of Built-in Hobs by Format: % Volume 2014-2019
  • Table 70 Sales of Ovens by Connected Appliances: % Volume 2015-2019
  • Table 71 NBO Company Shares of Large Cooking Appliances: % Volume 2015-2019
  • Table 72 LBN Brand Shares of Large Cooking Appliances: % Volume 2016-2019
  • Table 73 NBO Company Shares of Built-in Hobs: % Volume 2015-2019
  • Table 74 NBO Company Shares of Ovens: % Volume 2015-2019
  • Table 75 NBO Company Shares of Cooker Hoods: % Volume 2015-2019
  • Table 76 NBO Company Shares of Built-in Cooker Hoods: % Volume 2015-2019
  • Table 77 NBO Company Shares of Freestanding Cooker Hoods: % Volume 2015-2019
  • Table 78 NBO Company Shares of Range Cookers: % Volume 2015-2019
  • Table 79 Distribution of Large Cooking Appliances by Format: % Volume 2014-2019
  • Table 80 Production, Imports and Exports of Large Cooking Appliances: Total Volume 2014-2019
  • Table 81 Forecast Sales of Large Cooking Appliances by Category: Volume 2019-2024
  • Table 82 Forecast Sales of Large Cooking Appliances by Category: Value 2019-2024
  • Table 83 Forecast Sales of Large Cooking Appliances by Category: % Volume Growth 2019-2024
  • Table 84 Forecast Sales of Large Cooking Appliances by Category: % Value Growth 2019-2024

Headlines

Prospects

Constrained by Maturity

Greater Uptake of Connectivity Than Other Appliances

Opportunities To Target Health and Wellness Trend Through Innovation

Competitive Landscape

Panasonic's Lead Founded on Broad and Diverse Product Offer

Innovation Helps Sharp To Gain Share

Category Data

  • Table 85 Sales of Microwaves by Category: Volume 2014-2019
  • Table 86 Sales of Microwaves by Category: Value 2014-2019
  • Table 87 Sales of Microwaves by Category: % Volume Growth 2014-2019
  • Table 88 Sales of Microwaves by Category: % Value Growth 2014-2019
  • Table 89 Sales of Microwaves by Connected Appliances: % Volume 2015-2019
  • Table 90 NBO Company Shares of Microwaves: % Volume 2015-2019
  • Table 91 LBN Brand Shares of Microwaves: % Volume 2016-2019
  • Table 92 Distribution of Microwaves by Format: % Volume 2014-2019
  • Table 93 Production, Imports and Exports of Microwaves: Total Volume 2014-2019
  • Table 94 Forecast Sales of Microwaves by Category: Volume 2019-2024
  • Table 95 Forecast Sales of Microwaves by Category: Value 2019-2024
  • Table 96 Forecast Sales of Microwaves by Category: % Volume Growth 2019-2024
  • Table 97 Forecast Sales of Microwaves by Category: % Value Growth 2019-2024

Headlines

Prospects

Manufacturers Working To Expand Internal Capacity With Minimal Increase in Overall Size

Growing Emphasis on Duration of Food Preservation

Low Demand for Connected Refrigeration Appliances

Competitive Landscape

Panasonic Works To Reinforce Position Through Adaptation To Changing Lifestyles

Hitachi Provides A Vacuum Chilled Room

Haier's New Product Places Emphasis on Aesthetic Appeal

    • Chart 2 Haier - Aqua fridge freezer

Category Data

  • Table 98 Sales of Refrigeration Appliances by Category: Volume 2014-2019
  • Table 99 Sales of Refrigeration Appliances by Category: Value 2014-2019
  • Table 100 Sales of Refrigeration Appliances by Category: % Volume Growth 2014-2019
  • Table 101 Sales of Refrigeration Appliances by Category: % Value Growth 2014-2019
  • Table 102 Sales of Freezers by Format: % Volume 2014-2019
  • Table 103 Sales of Freezers by Volume Capacity: % Volume 2014-2019
  • Table 104 Sales of Fridge Freezers by Format: % Volume 2014-2019
  • Table 105 Sales of Fridge Freezers by Volume Capacity: % Volume 2014-2019
  • Table 106 Sales of Fridge Freezers by Connected Appliances: % Volume 2015-2019
  • Table 107 Sales of Fridges by Volume Capacity: % Volume 2014-2019
  • Table 108 NBO Company Shares of Refrigeration Appliances: % Volume 2015-2019
  • Table 109 LBN Brand Shares of Refrigeration Appliances: % Volume 2016-2019
  • Table 110 NBO Company Shares of Freestanding Fridge Freezers: % Volume 2015-2019
  • Table 111 NBO Company Shares of Freestanding Fridges: % Volume 2015-2019
  • Table 112 Distribution of Refrigeration Appliances by Format: % Volume 2014-2019
  • Table 113 Production, Imports and Exports of Refrigeration Appliances: Total Volume 2014-2019
  • Table 114 Forecast Sales of Refrigeration Appliances by Category: Volume 2019-2024
  • Table 115 Forecast Sales of Refrigeration Appliances by Category: Value 2019-2024
  • Table 116 Forecast Sales of Refrigeration Appliances by Category: % Volume Growth 2019-2024
  • Table 117 Forecast Sales of Refrigeration Appliances by Category: % Value Growth 2019-2024

Headlines

Prospects

Rising Temperatures Boost Sales of Air Conditioners

Relatively High Consumer Acceptance of Connectivity in Air Conditioners

Growing Consumer Focus on Air Quality

Competitive Landscape

Panasonic's Lead Supported by Strong Distribution and Housing Business

Balmuda Benefits From Focus on Aesthetics of Design

Category Data

  • Table 118 Sales of Air Treatment Products by Category: Volume 2014-2019
  • Table 119 Sales of Air Treatment Products by Category: Value 2014-2019
  • Table 120 Sales of Air Treatment Products by Category: % Volume Growth 2014-2019
  • Table 121 Sales of Air Treatment Products by Category: % Value Growth 2014-2019
  • Table 122 Sales of Air Conditioners by Connected Appliances: % Volume 2015-2019
  • Table 123 NBO Company Shares of Air Treatment Products: % Volume 2015-2019
  • Table 124 LBN Brand Shares of Air Treatment Products: % Volume 2016-2019
  • Table 125 Distribution of Air Treatment Products by Format: % Volume 2014-2019
  • Table 126 Production, Imports and Exports of Air Conditioners: Total Volume 2014-2019
  • Table 127 Forecast Sales of Air Treatment Products by Category: Volume 2019-2024
  • Table 128 Forecast Sales of Air Treatment Products by Category: Value 2019-2024
  • Table 129 Forecast Sales of Air Treatment Products by Category: % Volume Growth 2019-2024
  • Table 130 Forecast Sales of Air Treatment Products by Category: % Value Growth 2019-2024

Headlines

Prospects

Food Preparation Appliances Sees Continued Decline

Lack of Convenience Undermines Capacity To Target Health Trend

Potential To Boost Health-orientated Positioning of Food Preparation Appliances

Competitive Landscape

Japanese Brands Lead, Though Foreign Brands Have Established A Presence

E-commerce Becoming Increasingly Prominent

Category Data

  • Table 131 Sales of Food Preparation Appliances by Category: Volume 2014-2019
  • Table 132 Sales of Food Preparation Appliances by Category: Value 2014-2019
  • Table 133 Sales of Food Preparation Appliances by Category: % Volume Growth 2014-2019
  • Table 134 Sales of Food Preparation Appliances by Category: % Value Growth 2014-2019
  • Table 135 NBO Company Shares of Food Preparation Appliances: % Volume 2015-2019
  • Table 136 LBN Brand Shares of Food Preparation Appliances: % Volume 2016-2019
  • Table 137 Distribution of Food Preparation Appliances by Format: % Volume 2014-2019
  • Table 138 Forecast Sales of Food Preparation Appliances by Category: Volume 2019-2024
  • Table 139 Forecast Sales of Food Preparation Appliances by Category: Value 2019-2024
  • Table 140 Forecast Sales of Food Preparation Appliances by Category: % Volume Growth 2019-2024
  • Table 141 Forecast Sales of Food Preparation Appliances by Category: % Value Growth 2019-2024

Headlines

Prospects

Demographic Developments and Manufacturer Activity Spur Premiumisation Trend

Price-conscious Demand in Body Shavers

Distribution Issues Limit Development of Electric Facial Cleansers

Competitive Landscape

Panasonic Extends Lead by Targeting Growing High-end Demand Amongst Female Consumers

Dyson Maintains Dynamism

Manufacturers Working To Extend Range of Consumer Oral Care Regimes

Category Data

  • Table 142 Sales of Personal Care Appliances by Category: Volume 2014-2019
  • Table 143 Sales of Personal Care Appliances by Category: Value 2014-2019
  • Table 144 Sales of Personal Care Appliances by Category: % Volume Growth 2014-2019
  • Table 145 Sales of Personal Care Appliances by Category: % Value Growth 2014-2019
  • Table 146 Sales of Body Shavers by Format: % Volume 2014-2019
  • Table 147 Sales of Hair Care Appliances by Format: % Volume 2014-2019
  • Table 148 NBO Company Shares of Personal Care Appliances 2015-2019
  • Table 149 LBN Brand Shares of Personal Care Appliances 2016-2019
  • Table 150 Distribution of Personal Care Appliances by Format: % Volume 2014-2019
  • Table 151 Forecast Sales of Personal Care Appliances by Category: Volume 2019-2024
  • Table 152 Forecast Sales of Personal Care Appliances by Category: Value 2019-2024
  • Table 153 Forecast Sales of Personal Care Appliances by Category: % Volume Growth 2019-2024
  • Table 154 Forecast Sales of Personal Care Appliances by Category: % Value Growth 2019-2024

Headlines

Prospects

Premiumisation Trend

Nestle Provides Free Machines To Ensure Pod Sales

Health-positioned Products Struggle To Overcome Competition

Competitive Landscape

Zojirushi Targets Increasing Interest in Aesthetics

Iwatani Benefits From Experience in Gas To Lead Freestanding Hobs

Bruno Highlights Potential of New Designs

Category Data

  • Table 155 Sales of Small Cooking Appliances by Category: Volume 2014-2019
  • Table 156 Sales of Small Cooking Appliances by Category: Value 2014-2019
  • Table 157 Sales of Small Cooking Appliances by Category: % Volume Growth 2014-2019
  • Table 158 Sales of Small Cooking Appliances by Category: % Value Growth 2014-2019
  • Table 159 Sales of Freestanding Hobs by Format: % Volume 2014-2019
  • Table 160 NBO Company Shares of Small Cooking Appliances: % Volume 2015-2019
  • Table 161 LBN Brand Shares of Small Cooking Appliances: % Volume 2016-2019
  • Table 162 Distribution of Small Cooking Appliances by Format: % Volume 2014-2019
  • Table 163 Forecast Sales of Small Cooking Appliances by Category: Volume 2019-2024
  • Table 164 Forecast Sales of Small Cooking Appliances by Category: Value 2019-2024
  • Table 165 Forecast Sales of Small Cooking Appliances by Category: % Volume Growth 2019-2024
  • Table 166 Forecast Sales of Small Cooking Appliances by Category: % Value Growth 2019-2024

Headlines

Prospects

Time-saving Convenience A Key Influence on Demand

Connectivity Focused on Robotic Vacuum Cleaners

Cylinder Vacuum Cleaners Struggle To Compete With the Stick Format

Competitive Landscape

Panasonic Sees Continued Share Erosion

Dyson Continues To Expand Strongly

Irobot Targets Consumer Base Expansion

Category Data

  • Table 167 Sales of Vacuum Cleaners by Category: Volume 2014-2019
  • Table 168 Sales of Vacuum Cleaners by Category: Value 2014-2019
  • Table 169 Sales of Vacuum Cleaners by Category: % Volume Growth 2014-2019
  • Table 170 Sales of Vacuum Cleaners by Category: % Value Growth 2014-2019
  • Table 171 Sales of Robotic Vacuum Cleaners by Connected Appliances: % Volume 2015-2019
  • Table 172 NBO Company Shares of Vacuum Cleaners: % Volume 2015-2019
  • Table 173 LBN Brand Shares of Vacuum Cleaners: % Volume 2016-2019
  • Table 174 Distribution of Vacuum Cleaners by Format: % Volume 2014-2019
  • Table 175 Forecast Sales of Vacuum Cleaners by Category: Volume 2019-2024
  • Table 176 Forecast Sales of Vacuum Cleaners by Category: Value 2019-2024
  • Table 177 Forecast Sales of Vacuum Cleaners by Category: % Volume Growth 2019-2024
  • Table 178 Forecast Sales of Vacuum Cleaners by Category: % Value Growth 2019-2024