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市場調査レポート

インドにおける玩具およびゲーム市場

Toys and Games in India

発行 Euromonitor International 商品コード 113122
出版日 ページ情報 英文 35 Pages
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インドにおける玩具およびゲーム市場 Toys and Games in India
出版日: 2017年06月15日 ページ情報: 英文 35 Pages
概要

当レポートでは、インドにおける玩具およびゲーム市場を分析しており、同市場の主な動向、競合の展望、見通しなどをまとめ、国内企業プロファイルを盛り込んで、概略以下の構成でお届けします。

第1章 インドにおける玩具およびゲーム

  • エグゼクティブサマリー
  • 主な動向および発展
  • 市場データ
  • 定義

第2章 国内企業プロファイル - インド

  • Funskool India Ltd
  • Hanung Toys & Textiles Ltd
  • Mitashi Edutainment Pvt Ltd
  • My Baby Excels Ltd
  • Pantaloon Retail India Ltd

※以下カテゴリーは、分冊での販売も承っております。価格や内容については、お問い合わせください。

調査カテゴリー

  • 従来の玩具およびゲーム
  • ビデオゲーム

このページに掲載されている内容は最新版と異なる場合があります。詳細はお問い合わせください。

目次
Product Code: TGIN

Toys and games in India continued to grow in 2016, albeit driven by video games sales rather than the more slowly growing traditional toys and games category. Urban consumers in particular continued to spend on digital games. In 2016, growth was strongly supported by the continuous rise of video games and mobile games. In traditional toys and games, categories such as scientific/educational toys and action figures and accessories continued to enjoy high demand among the urban population.

Euromonitor International's Toys and Games in India report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Traditional Toys and Games, Video Games.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Toys and Games market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

Euromonitor International

June 2017

LIST OF CONTENTS AND TABLES

Executive Summary

Toys and Games Continues To Grow

Target Age Group Shrinks, Impacting Traditional Toys

Mobile Games Continue To Record Fast Growth

Growing Presence of Retail Stores Across Tier 1 and Tier 2 Cities

Toys and Games Set To Record Further Growth Over the Forecast Period

Key Trends and Developments

Demographics of India Plays An Important Role

Traditional Toy Stores Giving Way To Online Retailing

Market Data

  • Table 1 Sales of Toys and Games by Category: Value 2011-2016
  • Table 2 Sales of Toys and Games by Category: % Value Growth 2011-2016
  • Table 3 NBO Company Shares of Toys and Games: % Value 2012-2016
  • Table 4 LBN Brand Shares of Toys and Games: % Value 2013-2016
  • Table 5 Distribution of Toys and Games by Format: % Value 2011-2016
  • Table 6 Forecast Sales of Toys and Games by Category: Value 2016-2021
  • Table 7 Forecast Sales of Toys and Games by Category: % Value Growth 2016-2021

Definitions

Sources

    • Summary 1 Research Sources

Funskool India Ltd in Toys and Games (india)

  • Strategic Direction
  • Key Facts
    • Summary 2 Funskool India Ltd: Key Facts
    • Summary 3 Funskool India Ltd: Operational Indicators
  • Competitive Positioning
    • Summary 4 Funskool India Ltd: Competitive Position 2016

Reliance Retail Ltd in Toys and Games (india)

  • Strategic Direction
  • Key Facts
    • Summary 5 Reliance Retail Ltd: Key Facts
    • Summary 6 Reliance Retail Ltd: Operational Indicators
  • Company Background
  • Internet Strategy

Private Label

  • Competitive Positioning
    • Summary 7 Reliance Retail Ltd: Competitive Position 2016

Headlines

Trends

Competitive Landscape

Prospects

Licensing

Category Data

  • Table 8 Sales of Traditional Toys and Games by Category: Value 2011-2016
  • Table 9 Sales of Traditional Toys and Games by Category: % Value Growth 2011-2016
  • Table 10 Sales of Traditional Toys and Games by Demographic: % Value 2011-2016
  • Table 11 Sales of Traditional Toys and Games by Licensed vs Non-Licensed: % Value 2011-2016
  • Table 12 Sales of Traditional Toys and Games by Electronic vs Non-Electronic: % Value 2011-2016
  • Table 13 NBO Company Shares of Traditional Toys and Games: % Value 2012-2016
  • Table 14 LBN Brand Shares of Traditional Toys and Games: % Value 2013-2016
  • Table 15 Distribution of Traditional Toys and Games by Format: % Value 2011-2016
  • Table 16 Forecast Sales of Traditional Toys and Games by Category: Value 2016-2021
  • Table 17 Forecast Sales of Traditional Toys and Games by Category: % Value Growth 2016-2021
  • Table 18 Forecast Sales of Traditional Toys and Games by Demographic: % Value 2016-2021
  • Table 19 Forecast Sales of Traditional Toys and Games by Licensed vs Non-Licensed: % Value 2016-2021

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 20 Sales of Video Games by Category: Value 2011-2016
  • Table 21 Sales of Video Games by Category: % Value Growth 2011-2016
  • Table 22 NBO Company Shares of Video Games: % Value 2012-2016
  • Table 23 LBN Brand Shares of Video Games: % Value 2013-2016
  • Table 24 NBO Company Shares of Video Games Hardware: % Value 2012-2016
  • Table 25 LBN Brand Shares of Video Games Hardware: % Value 2013-2016
  • Table 26 NBO Company Shares of Video Games Software: % Value 2012-2016
  • Table 27 LBN Brand Shares of Video Games Software: % Value 2013-2016
  • Table 28 Distribution of Video Games by Format: % Value 2011-2016
  • Table 29 Distribution of Video Games Hardware by Format: % Value 2011-2016
  • Table 30 Distribution of Video Games Software by Format: % Value 2011-2016
  • Table 31 Distribution of Video Games Software (Physical) by Format: % Value 2011-2016
  • Table 32 Distribution of Video Games Software (Digital) by Format: % Value 2011-2016
  • Table 33 Forecast Sales of Video Games by Category: Value 2016-2021
  • Table 34 Forecast Sales of Video Games by Category: % Value Growth 2016-2021
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