Toys and Games in Brazil
|出版日||ページ情報||英文 33 Pages
|ブラジルにおける玩具およびゲーム市場 Toys and Games in Brazil|
|出版日: 2019年06月26日||ページ情報: 英文 33 Pages||
Although the last few years have been hard for Brazil, the country having suffered one of the hardest economic crisis in decades, the toys and games industry was an outlier as it continued to prosper. Picking up speed from the slower, albeit still positive, growth rates in the last two years, toys and games experienced a more optimistic scenario in 2018, with categories such as scientific/educational, dolls, action figures model vehicles posting above-average growth rates in traditional toys and...
Euromonitor International's Toys and Games in Brazil report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: Traditional Toys and Games, Video Games.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
LIST OF CONTENTS AND TABLES
Toys and Games Gains Traction in 2018, With Further Growth Expected
the "wow" Factor Continues To Drive Growth
International Manufacturers Continue To Lead Traditional Toys and Games, Albeit Toy Leaders Are Losing Share
E-commerce Continues Gaining Share in Toys and Games Sales
Toys and Games Projected To Continue Growing Over the Forecast Period
Traditional Toys and Games Surpasses Expectations in 2018
"wow" Factor To Propel Future Sales of Traditional Toys and Games
Logistics Poses Barrier for Faster Growth in Internet Retailing
Matttel and Hasbro Continue To Lead in Traditional Toys and Games
Retailers Position Their Private Label Lines in the Marketplace
Local Companies Increase Their Participation in Traditional Toys and Games
Rise in Streaming and Entertainment Boosts Sales of Online Games
Increase in Connectivity and Device Technology Drives Up Mobile Gaming
New Services for Gaming Are Popping Up
Sony and Microsoft Continue To Dominate Static Consoles
Electronic Arts Games and Activision Blizzard Both Grow Strongly in 2018