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市場調査レポート

ホットドリンクのトルコ市場

Hot Drinks in Turkey

発行 Euromonitor International 商品コード 100325
出版日 ページ情報 英文 32 Pages
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ホットドリンクのトルコ市場 Hot Drinks in Turkey
出版日: 2019年03月05日 ページ情報: 英文 32 Pages
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概要

当レポートでは、トルコのホットドリンク市場規模、市場動向、各種データに加え、セクター別の市場動向、競合環境、見通しなどを詳細に調査分析しており、トルコ国内企業のプロファイルなどをまとめています。

トルコのホットドリンク:市場考察

  • エグゼクティブサマリー
  • 主な動向と発展
  • 市場データ
  • 付録
  • 定義

企業プロファイル:トルコ

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調査カテゴリー

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目次
Product Code: HDTR

In 2018, hot drinks in Turkey registered positive retail volume and value growth. Company investments in new product launches, promotions and advertisements played an important role in the growth. The average unit prices of hot drinks rose at the end of the review period with the cost of production, imports and distribution going up due to the depreciation of the Turkish lira, leading to higher value growth compared to the volume growth.

Euromonitor International's Hot Drinks in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Coffee, Other Hot Drinks, Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Hot Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

Euromonitor International

March 2019

LIST OF CONTENTS AND TABLES

Executive Summary

Hot Drinks Demonstrates Positive Volume and Value Growth

Rising Urbanisation and the Young Population Are Important Growth Drivers

Cay Isletmeleri Genel Mudurlugu Leads Hot Drinks

Launch of Value-added Products Stimulates the Value Growth

Sales of Hot Drinks Are Expected To Trend Upwards Over the Forecast Period

Market Data

  • Table 1 Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2013-2018
  • Table 2 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2013-2018
  • Table 3 Retail Sales of Hot Drinks by Category: Volume 2013-2018
  • Table 4 Retail Sales of Hot Drinks by Category: Value 2013-2018
  • Table 5 Retail Sales of Hot Drinks by Category: % Volume Growth 2013-2018
  • Table 6 Retail Sales of Hot Drinks by Category: % Value Growth 2013-2018
  • Table 7 Foodservice Sales of Hot Drinks by Category: Volume 2013-2018
  • Table 8 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2013-2018
  • Table 9 Total Sales of Hot Drinks by Category: Total Volume 2013-2018
  • Table 10 Total Sales of Hot Drinks by Category: % Total Volume Growth 2013-2018
  • Table 11 NBO Company Shares of Hot Drinks: % Retail Value 2014-2018
  • Table 12 LBN Brand Shares of Hot Drinks: % Retail Value 2015-2018
  • Table 13 Penetration of Private Label in Hot Drinks by Category: % Retail Value 2013-2018
  • Table 14 Retail Distribution of Hot Drinks by Format: % Volume 2013-2018
  • Table 15 Retail Distribution of Hot Drinks by Format and Category: % Volume 2018
  • Table 16 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2018-2023
  • Table 17 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2018-2023
  • Table 18 Forecast Retail Sales of Hot Drinks by Category: Volume 2018-2023
  • Table 19 Forecast Retail Sales of Hot Drinks by Category: Value 2018-2023
  • Table 20 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2018-2023
  • Table 21 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2018-2023
  • Table 22 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2018-2023
  • Table 23 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2018-2023
  • Table 24 Forecast Total Sales of Hot Drinks by Category: Total Volume 2018-2023
  • Table 25 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2018-2023

Definitions

Sources

    • Summary 1 Research Sources

Headlines

Prospects

Increased Consumption of Coffee Amongst Young People Stimulates Sales

Average Unit Price of Coffee Rises Considerably

Fresh Ground Coffee Pods Registers the Best Performance

Competitive Landscape

Nestle Gida Sanayii Is the Leader

Companies Invest in Product Diversification

Private Label Share Demonstrates Significant Growth

Category Data

  • Table 26 Retail Sales of Coffee by Category: Volume 2013-2018
  • Table 27 Retail Sales of Coffee by Category: Value 2013-2018
  • Table 28 Retail Sales of Coffee by Category: % Volume Growth 2013-2018
  • Table 29 Retail Sales of Coffee by Category: % Value Growth 2013-2018
  • Table 30 Retail Sales of Fresh Ground Coffee Pods by Hard vs Soft: % Volume 2013-2018
  • Table 31 NBO Company Shares of Coffee: % Retail Value 2014-2018
  • Table 32 LBN Brand Shares of Coffee: % Retail Value 2015-2018
  • Table 33 Forecast Retail Sales of Coffee by Category: Volume 2018-2023
  • Table 34 Forecast Retail Sales of Coffee by Category: Value 2018-2023
  • Table 35 Forecast Retail Sales of Coffee by Category: % Volume Growth 2018-2023
  • Table 36 Forecast Retail Sales of Coffee by Category: % Value Growth 2018-2023

Headlines

Prospects

Black Tea Holds the Dominant Value Share With Total Tea Sales

Rising Health and Wellness Trend Boosts Popularity of Fruit/herbal and Green Teas

Foodservice Volume Sales of Tea Demonstrate Above-average Growth

Competitive Landscape

Cay Isletmeleri Genel Mudurlugu Leads Tea

Companies Concentrate on Launching Value-added Tea Products

the Number of Organic Tea Products Is Set To Rise

Category Data

  • Table 37 Retail Sales of Tea by Category: Volume 2013-2018
  • Table 38 Retail Sales of Tea by Category: Value 2013-2018
  • Table 39 Retail Sales of Tea by Category: % Volume Growth 2013-2018
  • Table 40 Retail Sales of Tea by Category: % Value Growth 2013-2018
  • Table 41 NBO Company Shares of Tea: % Retail Value 2014-2018
  • Table 42 LBN Brand Shares of Tea: % Retail Value 2015-2018
  • Table 43 Forecast Retail Sales of Tea by Category: Volume 2018-2023
  • Table 44 Forecast Retail Sales of Tea by Category: Value 2018-2023
  • Table 45 Forecast Retail Sales of Tea by Category: % Volume Growth 2018-2023
  • Table 46 Forecast Retail Sales of Tea by Category: % Value Growth 2018-2023

Headlines

Prospects

Growth Pace of Flavoured Powder Drinks Is Affected by the Rising Health and Wellness Trend

Other Hot Drinks Are Seasonal Products, Challenged by Tea and Coffee

the Production of Sahlep Receives Government Support

Competitive Landscape

Nestle Gida Sanayii Is the Leading Other Hot Drinks Company

Private Label Share Is Increasing

Competitive Product Developments Required

Category Data

  • Table 47 Retail Sales of Other Hot Drinks by Category: Volume 2013-2018
  • Table 48 Retail Sales of Other Hot Drinks by Category: Value 2013-2018
  • Table 49 Retail Sales of Other Hot Drinks by Category: % Volume Growth 2013-2018
  • Table 50 Retail Sales of Other Hot Drinks by Category: % Value Growth 2013-2018
  • Table 51 NBO Company Shares of Other Hot Drinks: % Retail Value 2014-2018
  • Table 52 LBN Brand Shares of Other Hot Drinks: % Retail Value 2015-2018
  • Table 53 Forecast Retail Sales of Other Hot Drinks by Category: Volume 2018-2023
  • Table 54 Forecast Retail Sales of Other Hot Drinks by Category: Value 2018-2023
  • Table 55 Forecast Retail Sales of Other Hot Drinks by Category: % Volume Growth 2018-2023
  • Table 56 Forecast Retail Sales of Other Hot Drinks by Category: % Value Growth 2018-2023
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