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OTT TV・有料TVの予測

OTT and Pay TV Forecasts

発行 Digital TV Research 商品コード 602262
出版日 ページ情報 英文 60 Pages
納期: 即日から翌営業日
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本日の銀行送金レート: 1USD=111.05円で換算しております。
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OTT TV・有料TVの予測 OTT and Pay TV Forecasts
出版日: 2017年12月31日 ページ情報: 英文 60 Pages
概要

世界138ヶ国における有料TV収益 (加入・PPV)・OTT収益 (AVOD・SVOD・TVOD・DTO) は合計で、2016年の2,390億米ドルから18%増加し、2022年までに2,830億米ドルに達すると予測されています。

当レポートでは、世界138ヶ国のOTTおよび有料TV市場を調査し、OTT TVの加入者数/世帯数、トランザクション、収益、SVOD、TVODレンタルおよびダウンロード映像販売 (DTO/EST) 、有料TVの加入者数、加入収益、およびPPV収益などを提供しています。

調査手法・定義

エグゼクティブサマリー

世界の有料TV加入者予測

世界の有料TV収益予測

世界の有料TVオペレーター予測

世界のOTTおよびビデオ予測

世界のSVOD予測

世界のAVOD予測

目次

Covering 138 countries, pay TV revenues [subscriptions and PPV] and OTT revenues [AVOD, SVOD, TVOD and DTO] combined will reach $283 billion by 2022; up by 18% from $239 billion in 2016, according to the OTT and Pay TV Forecasts report.

OTT's contribution to the revenue total will increase from 15% in 2016 to 29% in 2022. Its revenues will more than double over this period. OTT revenues will represent 42% of the pay TV total by 2022, up from 18% only in 2016.

Pay TV revenues will fall over the same period, although the decline will be very low.

SVOD subscriptions will reach half the pay TV total by 2022 - up from 27% in 2016. SVOD subscriptions increased tenfold between 2010 and 2016, and will double by 2022 to 546 million.

This report targets senior management, combining both the OTT TV and Video and the Pay TV sectors with global topline forecasts (2010-2022) amalgamated for 138 countries.

Published in December 2017, this 60-page PDF and excel report provides global, big-picture coverage of the OTT TV episode & movie sector (subscribers/homes, transactions and revenues. SVOD, Ad-supported/AVOD, TVOD rental and download-to-own/electronic sell-through) and the Pay TV sector (subscribers, subscription revenues, PPV revenues.

Table of Contents

Methodology and definitions

Executive Summary

  • Chart: OTT & Pay TV Revenue Forecasts
  • Chart: SVOD & Pay TV Revenue Forecasts

Global Pay TV Subscriber Forecasts

  • Chart: Pay TV subscriber changes by platform
  • Chart: Global TV households by platform
  • Chart: Pay TV subscriber changes by region
  • Chart: Global pay TV subscribers by region
  • Table: Top 10 countries by pay TV subscribers
  • Table: Top 10 countries by pay TV subs growth or losses (000)
  • Table: Top 10 countries by pay TV subs growth (%)
  • Table: Top 10 countries by pay TV penetration
  • Table: Top 10 countries by digital cable TV subs
  • Table: Top 10 countries by digital cable TV penetration
  • Table: Top 10 countries by analog cable TV subs
  • Table: Top 10 countries by pay IPTV households
  • Table: Top 10 countries by pay IPTV penetration
  • Table: Top 10 countries by pay satellite TV penetration
  • Table: Top 10 countries by pay satellite TV subs
  • Table: Top 10 countries by primary pay DTT penetration
  • Table: Top 10 countries by primary pay DTT subs

Global Pay TV Revenue Forecasts

  • Chart: Pay TV revenue changes by region
  • Chart: Global pay TV revenue forecasts by region
  • Table: Top 10 countries by pay TV revenues
  • Table: Top 10 countries by pay TV revenue growth/losses $
  • Table: Top 10 countries by pay TV revenue growth/losses %
  • Chart: Pay TV revenue changes by platform
  • Chart: Global pay TV revenue forecasts by platform
  • Table: Top 10 countries by satellite TV revenues
  • Table: Top 10 countries by IPTV revenues
  • Table: Top 10 countries by digital cable TV revenues
  • Table: Top 10 countries by analog cable TV revenues
  • Table: Top 10 countries by DTT revenues

Global Pay TV Operator Forecasts

  • Chart: Share of pay TV subscribers by operator ranking
  • Table: Top 10 pay TV operators by subscribers
  • Chart: Share of pay TV revenues by operator ranking
  • Table: Top 10 pay TV operators by revenues
  • Table: Top 10 multi-territory pay TV operators by subscribers
  • Table: Top 10 multi-territory pay TV operators by revenues

Global OTT TV & Video Forecasts

  • Chart: Global OTT TV & video revenue forecasts by region
  • Table: Top 10 countries by online TV & video revenues
  • Chart: Global OTT TV & video revenue forecasts by source
  • Chart: SVOD home forecasts by region
  • Table: Top 10 countries by SVOD subscribers
  • Table: Top 10 countries by SVOD subscribers/TV households
  • Chart: Global SVOD revenues by region
  • Table: Top 10 countries by SVOD revenues
  • Table: Top 10 countries by OTT ad expenditure/AVOD
  • Table: Top 10 countries by DTO/EST revenues
  • Table: Top 10 countries by TVOD/OTT rental revenues

Global SVOD Forecasts

  • Chart: SVOD home forecasts by region
  • Table: Top 10 countries by SVOD subscribers
  • Table: Top 10 countries by SVOD subscribers/TV households
  • Chart: Global SVOD revenues by region
  • Table: Top 10 countries by SVOD revenues
  • Chart: SVOD subscriber forecasts by platform
  • Chart: SVOD revenue forecasts by platform

Global AVOD Forecasts

  • Chart: AVOD forecasts by region
  • Table: Top 10 countries by OTT ad expenditure/AVOD
  • Table: Top 10 countries by OTT ad expenditure/AVOD per TV household

Aggregate forecasts for 138 countries:

AlbaniaAlgeria AngolaArgentina
ArmeniaAustraliaAustriaAzerbaijan
BahrainBangladeshBelarusBelgium
BeninBoliviaBosniaBotswana
BrazilBulgariaBurkina FasoBurundi
CambodiaCameroonCanadaCAR
ChadChileChinaColombia
DR CongoRep CongoCosta RicaCote d'Ivoire
CroatiaCyprusCzech Rep.Denmark
Dominican Rep.EcuadorEgyptEl Salvador
Eq GuineaEstoniaEthiopiaFinland
FranceGabonGambiaGeorgia
GermanyGhanaGreeceGuatemala
GuineaHondurasHong KongHungary
IcelandIndiaIndonesiaIreland
IsraelItalyJapanJordan
KazakhstanKenyaKuwaitLaos
LatviaLebanonLiberiaLithuania
LuxembourgMacedoniaMadagascarMalawi
MaliMalaysiaMaltaMexico
MoldovaMongoliaMontenegroMorocco
MozambiqueMyanmarNamibiaNepal
NetherlandsNew ZealandNicaraguaNiger
NigeriaNorwayOmanPakistan
PanamaParaguayPeruPhilippines
PolandPortugalPuerto RicoQatar
RomaniaRussiaRwandaSaudi Arabia
SenegalSerbiaSierra LeoneSingapore
SlovakiaSloveniaSouth AfricaSouth Korea
SpainSri LankaSwedenSwitzerland
SyriaTaiwanTanzaniaThailand
TogoTunisiaTurkeyUganda
UkraineUAEUKUSA
UruguayUzbekistanVenezuelaVietnam
Zambia Zimbabwe   
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