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ラテンアメリカの有料TV市場予測

Latin America Pay TV Forecasts

発行 Digital TV Research 商品コード 367483
出版日 ページ情報 英文 204 Pages
納期: 即日から翌営業日
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本日の銀行送金レート: 1USD=107.66円で換算しております。
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ラテンアメリカの有料TV市場予測 Latin America Pay TV Forecasts
出版日: 2019年03月25日 ページ情報: 英文 204 Pages
概要

当レポートは、ラテンアメリカ地域の有料TV市場を調査し、国・オペレーター別の加入者数・収益の予測、主要国のプロファイル、地域全体の成長見通し、主要オペレータの市場シェアなどをまとめています。

調査内容

  • エグゼクティブサマリー・地域予測
  • 主要TVオペレーター・オペレーターの市場シェア
  • 地域予測サマリー
    • プラットフォーム別予測
    • 世帯普及率
    • 有料TV加入数
    • 有料TV収益
  • 国別プロファイル
  • 国別詳細予測

分析対象国・オペレーター一覧

  • アルゼンチン
    • Cablevision
    • Supercanal
    • DirecTV
    • Telefonica
    • Claro
  • ボリビア
    • DirecTV
    • Tigo
    • Entel
  • ブラジル
    • Claro
    • Telefonica
    • Sky
    • Oi
  • チリ
    • VTR
    • Telefonica
    • Claro
    • DirecTV
    • Entel
    • Telsur
  • コロンビア
    • Claro
    • UNE
    • ETB
    • DirecTV
    • Movistar
  • コスタリカ
    • Tigo
    • Cabletica
    • Claro
    • Sky
    • Movistar
  • キューバ
  • ドミニカ共和国
    • Tricom
    • Claro
    • Sky
  • エクアドル
    • DirecTV
    • CNT
    • Claro
    • TV Cable
  • エルサルバドル
    • Claro
    • Tigo
    • Sky
    • Movistar
  • グアテマラ
    • Claro
    • Tigo
    • Sky
    • Movistar
  • ホンジュラス
    • Claro
    • Tigo
    • Sky
  • メキシコ
    • Megacable
    • Televisa cable
    • Sky
    • Dish
    • Axtel
    • TotalPlay
  • ニカラグア
    • Claro
    • Sky
    • Movistar
  • パナマ
    • Claro
    • Sky
    • Cable & Wireless
    • Cable Onda
  • パラグアイ
    • Tigo
    • Claro
  • ペルー
    • Telefonica
    • Claro
    • DirecTV
  • プエルトリコ
    • Liberty
    • Claro
    • DirecTV
    • Dish
  • ウルグアイ
    • Cablevision
    • DirecTV
  • ベネズエラ
    • Intercable
    • DirecTV
    • Movistar
    • CANTV
目次

Two operators dominate Latin American pay TV. America Movil and DirecTV/Sky accounted for nearly half of the region's pay TV subscribers by end-2018.

Simon Murray, Principal Analyst at Digital TV Research, said: “DirecTV/Sky had 21.43 million subscribers by end-2018 - or just under 30% of the region's total. The company has increased its base due mainly to the popularity of pre-paid subscribers. Slow growth will push its count to 22.18 million by 2024.”

America Movil had 13.69 million pay TV subscribers (mostly under its Claro brand) by end-2018. This is down by 890,000 since end-2016. The operator will lose subscribers again in 2019 before returning to growth. However, its 2024 total will still be lower than 2016.

Although the economic recession waned somewhat in 2017, the pay TV sector is still far from buoyant. The number of pay TV subscribers was flat year-on-year in 2018.

Only about 5 million more pay TV subscribers are expected between 2018 and 2024 - bringing the total to 77 million. Pay TV penetration will not climb beyond the current 44% of TV households.

Table of Contents

Published in April 2019, this 204-page PDF, PowerPoint and excel report comes in three parts:

  • Outlook: Forecasts for 19 countries in a 53-page PowerPoint document full of charts, graphs and bullet points;
  • Excel workbook covering each year from 2010 to 2024 for 19 countries by household penetration, by pay TV subscribers, by pay TV revenues and by major operator. As well as summary tables by country and by platform;
  • Insight: Detailed country-by-country analysis in a 72-page PDF document.
  • Executive summary and regional forecasts, with handy comparison tables to reveal the best growth prospects;
  • Major pay TV operators, including market share for each;
  • Regional forecasts summary from 2010 to 2023 by platform, by household penetration, by pay TV subscribers and by pay TV revenues;
  • Country profiles for 20 territories;
  • Detailed forecasts for 2010 to 2023 for 19 countries, including 74 operators.
  • NEW FOR 2018: Prospects. Summary subscriber forecasts for 19 countries in a graphically appealing 41-page document.

Forecasts for the following 19 countries and 70 operators:

CountryNo of opsPlatform forecasts
Argentina 5 Cablevision; Supercanal; DirecTV; Telefonica; Claro
Bolivia 2 Tigo; Entel
Brazil 4 Claro; Telefonica; Sky; Oi
Chile 6 VTR; Telefonica; Claro; DirecTV; Entel; Telsur
Colombia 5 Claro; UNE; ETB; DirecTV; Movistar
Costa Rica 5 Tigo; Cabletica; Claro; Sky; Telecable
Dominican Rep 3 Tricom; Claro; Sky
Ecuador 4 DirecTV; CNT; Claro; TV Cable
El Salvador 3 Claro; Tigo; Sky
Guatemala 3 Claro; Tigo; Sky
Honduras 3 Claro; Tigo; Sky
Mexico 5 Megacable; Televisa cable; Sky; Dish; TotalPlay
Nicaragua 3 Claro; Sky; Tigo
Panama 4 Claro; Sky; Cable & Wireless; Cable Onda
Paraguay 2 Tigo; Claro
Peru 3 Telefonica; Claro; DirecTV
Puerto Rico 4 Liberty; Claro; DirecTV; Dish
Uruguay 2 Cablevision; DirecTV
Venezuela 4 Intercable; DirecTV; Movistar; CANTV
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