市場調査レポート

デジタルテレビ市場:中東・北アフリカ

Digital TV Middle East and North Africa Forecasts

発行 Digital TV Research 商品コード 247507
出版日 ページ情報 英文 215 Pages
納期: 即日から翌営業日
価格
本日の銀行送金レート: 1USD=106.71円で換算しております。
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デジタルテレビ市場:中東・北アフリカ Digital TV Middle East and North Africa Forecasts
出版日: 2016年01月12日 ページ情報: 英文 215 Pages
概要

中東・北アフリカにおける有料テレビの収益は、2010年から2021年の間に82%以上成長し、50億米ドルの規模になると予測されています。

当レポートでは、中東・北アフリカ地域のデジタルテレビ市場について調査し、調査対象国の市場概要および動向分析、プラットフォーム(デジタルケーブル・アナログケーブル・IPTV・DTH・DTT)別の加入者数、加入世帯数、収益などの詳細データなどをまとめた結果をお届けいたします。

予測内容

  • 加入者数
  • 加入世帯数
  • 収益
    • プラットフォーム別
      • デジタルケーブル
      • アナログケーブル
      • IPTV
      • DTH
      • DTT、など

調査対象国

  • アフガニスタン *
  • アルジェリア
  • アルメニア
  • アゼルバイジャン
  • バーレーン
  • エジプト
  • グルジア
  • イラン *
  • イラク *
  • イスラエル
  • ヨルダン
  • カザフスタン *
  • クウェート
  • キルギスタン *
  • レバノン
  • リビア *
  • モロッコ
  • オマーン
  • カタール
  • サウジアラビア
  • シリア
  • チュニジア
  • トルコ
  • UAE
  • ウズベキスタン

(*の印のある5ヶ国の予測はありません)

このページに掲載されている内容は最新版と異なる場合があります。詳細はお問い合わせください。

目次

Legitimate pay TV operators in the Middle East and North Africa are increasingly relying on exclusive content rights to gain subscribers, according to a new report from Digital TV Research. This is especially true for satellite TV platforms such as beIN and OSN. Dipping into the deep pockets of its owners, beIN in particular has been successful in building its subscriber base in a short period of time.

Simon Murray, author of the fifth edition of the Digital TV Middle East & North Africa Forecasts report, said: "Gaining subscribers in the MENA is no mean feat as piracy remains rampant in most countries. More than half of the region's homes receive free-to-air satellite TV signals. Furthermore, established pay TV operators now have to compete against new platforms as several IPTV operators put greater emphasis on SVOD than on traditional linear channel packages."

Despite these hurdles, the number of pay TV homes across the 20 countries covered in the report will double between 2010 and 2021 to 20.9 million, with Turkey accounting for 37% of the 2021 total. From the 5.40 million pay TV homes to be added between 2015 and 2021, 1.98 million will come from Turkey, 0.63 million from Uzbekistan and 0.59 million from Egypt.

About a fifth TV households legitimately paid for TV signals by end-2015. This proportion will climb to 24.2% by 2021. Qatar will record 80% pay TV penetration by 2021, with Georgia (69%), Israel (68%) and the UAE (62%) also high. However, pay TV penetration will be below 10% of TV households in Algeria, Egypt, Jordan, Morocco, Syria and Tunisia.

Legitimate pay TV revenues will climb by 82% between 2010 and 2021 to $5.02 billion. However, growth will only be 25% between 2015 and 2021. Turkey and Israel are expected to contribute 45% of the region's pay TV revenues in 2021; down from 52% in 2015 and 63% in 2010.

From the $1,028 million pay TV revenues to be added between 2015 and 2021, Turkey will supply $206 million, the UAE $141 million and Saudi Arabia $194 million. Revenues in Israel will fall sightly over this period due to greater competition and the conversion of subscribers to bundles (which means lower TV revenues per subscriber).

Published in January 2016, this 215-page electronically-delivered report comes in two parts:

  • A 125-page PDF file providing punchy narrative and succinct analysis in the Executive Summary and a digital TV briefing for each of the 25 countries listed below.
  • Chapter on the main pay TV operators.
  • An excel workbook providing detailed forecasts from 2010 to 2021 for each of the 20 countries listed below as well as handy comparative tables for the region .
Afghanistan*Algeria
ArmeniaAzerbaijan
BahrainEgypt
GeorgiaIran*
Iraq*Israel
JordanKazakhstan
KuwaitKyrgyzstan*
LebanonLibya*
MoroccoOman
QatarSaudi Arabia
SyriaTunisia
TurkeyUnited Arab Emirates
Uzbekistan  
Note: No forecasts for the five countries with an asterisk

Table of Contents

Forecasts (2010-2021) contain the following detail for each of the 20 countries:

Algeria digital TV forecasts
2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021
Households (000)
TV households (000)
Digital cable subs (000)
Analog cable subs (000)
Pay IPTV subscribers (000)
Pay digital satellite TV subs (000)
Digital free satellite TV homes (000)
Analog satellite TV households (000)
Analog terrestrial households (000)
Primary FTA DTT households (000)
Primary Pay DTT households (000)
Digital homes (000)
Analog homes (000)
Pay TV subscribers (000)
Total DTT homes (000)
 
Digital cable subs/TV HH
Analog cable subs/TV HH
Pay IPTV subs/TV HH
Pay satellite TV/TV HH
Digital free satellite TV/TV HH
Analog satellite TV/TV HH
Analog terrestrial/TVHH
Primary FTA DTT/TV HH
Primary pay DTT/TV HH
TVHH/HH
Digital/TV HH
Analog/TV HH
Pay TV Subs/TV HH
Total DTT/TVHH
 
Stand-alone digital cable subs (000)
Dual-play digital cable subs (000)
Triple-play digital cable subs (000)
Stand-alone pay IPTV subs (000)
Dual-play pay IPTV subs (000)
Triple-play pay IPTV subs (000)
 

Algeria digital TV forecasts
2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021
Revenues (US$ million)
Stand-alone digital cable revs
Dual-play digital cable TV revenues
Triple-play digital cable TV revenues
Digital cable TV subs revenues
Digital cable TV on-demand revs
Digital cable TV revenues
Analog cable TV subs revs
Cable TV revenues
 
Stand-alone IPTV revenues
Dual-play IPTV revenues
Triple-play IPTV revenues
IPTV subscription revenues
IPTV on-demand revenues
IPTV revenues
 
Satellite TV subscription revenues
Satellite TV on-demand revenues
Satellite TV revenues
 
DTT subscription revs
DTT on-demand revenues
DTT revenues
 
Subscription revenues
On-demand revenues
Total revenues
 
Average Revenue Per User (ARPU - US$)
Stand-alone digital cable subs
Dual-play digital cable TV subs
Triple-play digital cable TV subs
Average digital cable (subs & VOD)
Analog cable TV subs
Stand-alone IPTV subs
Dual-play IPTV subs
Triple-play IPTV subs
Average IPTV (subs and VOD)
Pay satellite TV (subs)
Pay satellite TV (subs and PPV)
Pay DTT (subs)
Pay DTT (subs and PPV)
Average monthly ARPU
Source: digital TV research Ltd.
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