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家庭用電化製品の世界市場(2020年~2027年)

Global Electric & Electronic Home Appliances Market - 2020-2027

出版日: | 発行: DataM Intelligence | ページ情報: 英文 | 納期: 即日から翌営業日

価格
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家庭用電化製品の世界市場(2020年~2027年)
出版日: 2020年08月20日
発行: DataM Intelligence
ページ情報: 英文
納期: 即日から翌営業日
  • 全表示
  • 概要
  • 目次
概要

世界の家庭用電化製品市場の成長は、急速な都市化と住宅セクターの高度成長に伴う消費者の生活水準向上により推進されています。エネルギー効率の高い家電製品に対する政府の取り組みの高まりとともに、エネルギー効率の高い家電製品の採用が増えています。また、世界市場において、北米市場は電気・電子家電の普及率が高いため、市場シェアが最も高くなっており、開発に携わる市場関係企業が多数存在します。消費者は近代化されたデバイスを使用し、家事労働を改善するために先進技術を採用しています。国民の高い国内所得と購買力は、電気・電子機器の売上を押し上げると見込まれています。アジア太平洋地域は、家庭用電化製品の使用増加により、予測期間中における高いCAGRでの拡大が予測されています。政府のイニシアチブにより、現地生産能力が拡大し、エネルギー効率の良い電気・電子家電の開発が進んでいます。人口が多く、熟練した安価な労働力が存在するため、いくつかの製造業者は製造拠点をインドなどの新興諸国にシフトしています。

当レポートは、世界の家庭用電化製品市場について調査しており、市場機会、規制、価格、成長および抑制要因、製品タイプ・流通チャネル・地域別の市場分析、競合情勢、主要企業のプロファイル等の情報を提供しています。

目次

第1章 市場調査手法と範囲

第2章 市場定義と概要

第3章 エグゼクティブサマリー

  • 製品タイプ別
  • 流通チャネル別
  • 地域別

第4章 市場力学

  • 市場に影響を与える要因
    • 成長要因
    • 抑制要因
    • 影響分析
  • 市場機会

第5章 業界分析

  • ポーターのファイブフォース分析
  • サプライチェーン分析
  • 規制分析
  • 価格分析

第6章 市場分析:製品タイプ別

  • イントロダクション
    • 市場規模分析、および前年比成長分析
    • 市場魅力度指数
  • 冷蔵庫・冷凍庫
  • 洗濯機・乾燥機
  • 食洗器
  • エアコン
  • 調理器具
  • その他

第7章 市場分析:流通チャネル別

  • イントロダクション
    • 市場規模分析、および前年比成長分析
    • 市場魅力度指数
  • スーパーマーケット/大型スーパーマーケット
  • 専門店
  • eコマース
  • その他

第8章 市場分析:地域別

  • イントロダクション
    • 市場規模分析、および前年比成長分析
    • 市場魅力度指数
  • 北米
  • 欧州
  • 南米
  • アジア太平洋
  • 中東とアフリカ

第9章 競合情勢

  • 競合シナリオ
  • 市場での位置づけ/シェア分析
  • 合併と買収の分析

第10章 企業プロファイル

  • AB Electrolux
  • Qingdao Haier Co., Ltd.
  • 株式会社日立製作所
  • LG Electronics Inc.
  • Midea Group Co., Ltd.
  • パナソニック株式会社
  • Robert Bosch Gmbh
  • Samsung Electronics Co., Ltd.
  • シャープ株式会社
  • Whirlpool Corporation

第11章 重要考察

第12章 DataMについて

目次

Market Overview

The electric & electronic home appliances are the household appliances that are useful in performing the several household functions such as cooking, cleaning, and food preservation. These home appliances comprised of the small appliances, consumer electronics, and other appliances. Small appliances are the semi-portable or portable machines that are used on platforms such as counter-tops and table tops. Consumer electronics comprised of the devices useful for the entertainment, communications, and home-office activities. The market is dominated by the availability of the several electric & electronic home appliances such as air conditioners, dishwashers, clothes dryers, drying cabinets, freezers, refrigerators, kitchen stoves, water heaters, washing machines, microwave ovens, induction cookers and others. The global electric & electronic home appliances market valued USD XX million in 2018 and it is expected to grow at a CAGR of XX% to reach USD XX million by 2026.

Market Dynamics:

The market is driven by the increasing demand for the electric & electronic home appliances with the growing living standards among the consumers along with the rapid urbanizations and high growth in the housing sectors. There is growing adoption of the energy efficient home appliances with the growing government initiatives for energy-efficient appliances.

There is increase in the launch of the electric & electronic home appliances. For instance, in June 2020, Toshiba India had launched a new range of home appliances including the multi-door refrigerators, 2-door refrigerators with top freezer, washer-dryers, front-loading and top-loading washing machines and water purifiers.

In September 2019, Bosch home appliances had launched the all-new Bosch Fresh by Design collection featuring its FarmFresh System that aims to keep food fresh for up to three times longer while reducing food waste. It maximizes freshness, limit food waste and make it easier to store food.

The increase in the media campaigns by the various companies for the product promotion shall stimulate the market growth. For instance, in July 2017, Bosch Household Appliances had launched a national media campaign for their new range of washing machines. Bosch's Speed Range washing machines have technology for a faster wash less than 60 minutes, available from 6 to 9 kg laundry products, a company statement claimed. The latest SpeedPlus and SpeedProfessional range of washing machines eliminates up to 65% of the washing time one invested without compromising on wash quality.

The market is witnessing the technological advancement for the development of the electric & electronic home appliances. For instance, in February 2020, Haier had launched the 83 new age products across categories along with its plans to spearhead the IoT era in the home appliances industry. The augmenting its product range in major categories such as, refrigerators, air conditioners, washing machines, LED TVs and others would strengthen its commitment to the Indian market. The expansion of the product portfolio to smart home solutions, the brand expects to continue its high growth momentum across categories in the future and serve the growing customer base across India. Some of the key products Supermarket & Hypermarket by Internet of Things (IOT) and Artificial Intelligence (AI) included Android and Google Certified Smart LED TVs, Wi-Fi enabled Washing Machine, the new Clean Cool Range of ACs with the largest indoor unit in the industry and Smart Refrigerators with an in-built LED screen installed in the door, among others.

Segment Analysis

The global electric & electronic home appliances market is segmented based on the product type as the refrigerators & freezers, washers & dryers, dishwashers, air-conditioners, cooking appliances, and others. The air-conditioners segment is expected to have the significant market share of XX% in 2019 due to the increasing usage of the air-conditioners with the rising temperatures. Air-conditioners are useful for providing the cool and comfortable environment by removing heat and moisture. Air-conditioners are widely used to cool and dehumidify rooms filled with heat-producing electronic devices, such as computer servers, and power amplifiers. The air conditioning filters are more effective in keeping bugs out in comparision to an open window. Air-conditioners are useful for reducing the risk of dehydration, and heat stroke. According to the Centers for Disease Control and Prevention, the air conditioning is the protective factor against heat-related illness and death.

The cooking appliances segment is expected to have the positive market growth over the forecasted period. The cooking appliances comprised of the small products, such as coffeemakers, oven, microwaves, food processors, Air fryers, blenders, and others that are mostly designed for countertops. Microwave ovens are the electric oven that heats and cooks food by exposing it to electromagnetic radiation in the microwave frequency range. These appliances induce polar molecules in the food to rotate and produce thermal energy in a process known as dielectric heating. Microwave ovens are useful for heating the foods quickly and efficiently. Air fryers cook the food by circulating hot air around the food using the convection mechanism. These appliances comprised of the mechanical fan circulates the hot air around the food at high speed and cook the food. Air fryers produce the crispy layer through the browning reactions of caramelization and the Maillard reaction.

Geographical Presentation

By region, the global electric & electronic home appliances market is segmented into North America, South America, Europe, Asia-Pacific, Middle-East, and Africa. Among all of the regions, North America accounts for the highest market share owing to the higher penetration of the electric & electronic home appliances. There is easy availability of the technologically advanced electric & electronic home appliances. There is growing usage of the several electric & electronic home appliances including the washing machines, refrigerators, and air conditioners. Consumers are using the modernized devices and adopting the advanced technologies for improving the household work. There is presence of the large number of the market players developing the electric & electronic home appliances. The high domestic income and purchasing power of the people shall boost the sales for the electric & electronic home appliances.

Asia Pacific region is expected to grow at a highest CAGR over the forecasted period due to the increasing usage of the electric & electronic home appliances. There is increase in the number of the companies developing the electric & electronic home appliances. The growing government initiatives such as Make in India campaigns have resulted in increasing the local production capacity and set up new production facilities in the country. Government has also initiated the several home energy action programs for providing the energy-efficient devices to low-income households. This has increased the development of the energy-efficient electric & electronic home appliances. The growing working women has led to the increased usage of the electric cooking appliances and automatic washing machines. Several manufacturers are shifting their manufacturing facilities to the developing countries such as India due to the presence of the large population, skilled and cheap labor.

Competitive Analysis

The global electric & electronic home appliances market is highly competitive with the presence of several international and local markets. Product diversification, revenue generation, and opportunities intensify the market competition. AB Electrolux, Qingdao Haier Co., Ltd., Hitachi, Ltd., LG Electronics Inc., Midea Group Co., Ltd., Panasonic Corporation, Robert Bosch Gmbh, Samsung Electronics Co., Ltd., Whirlpool Corporation are the leading market players with significant market share. The major players are using product development, novel product launches, market expansion, and product diversification strategies for holding their position in the market.

The companies are entering into the collaborations, mergers, strategic partnerships, and acquisitions to increase the demand for electric & electronic home appliances and their expansion across the globe. For instance, in June 2020, Sunverge, the provider of an industry-leading distributed energy resource (DER) control, orchestration and aggregation platform had entered into the strategic collaboration with Eaton, a global leader in power management technologies. Sunverge's advanced intelligent energy management platform with Eaton's energy management circuit breakers would enable deeper penetration, visibility and control into the home's energy profile in comparison to the current smart home appliances. The integration of the Eaton's intelligent circuit-level load management offering with Sunverge would accelerate the growth of the smart home market without dependence on the consumer adoption cycle of smart home appliances.

In January 2020, Panasonic had entered into the collaboration with the Drop, the leading smart kitchen platform, to simplify the lives of home cooks using their appliances. This collaboration would provide the customized navigation that enable the users to have the advanced features like resizing recipes or offering substitutions for missing ingredients.

In April 2018, Electrolux had entered into the collaboration with Google for the integration of the connected kitchen products in Europe with the Google Assistant. This collaboration would enable the consumers to control products using voice commands. Voice integration with connected appliances would help in improving the cooking experience by saving time and simplifying everyday tasks. By linking a connected oven to the Google Assistant, consumers would receive help with daily functions such as turning their oven on and off, selecting the right cooking program and desired temperature.

In April 2016, Bosch had launched the refrigerators range Serie 4. The international white goods brand would be launched the nine models of its double-door fridges with capacities in the range of 290-350 litres.

In June 2016, Haier had acquired the General Electric Appliance division for USD 5.6 billion.

Several companies are raising the investment and funding for the development of the electric & electronic home appliances. In September 2019, GE Appliances (GEA), a Haier company had invested USD 60 million to create a manufacturing center of excellence for production of water heaters at its Camden, South Carolina plant. This funding would be used for the renovation and retooling efforts would transforms the plant, that currently produces refrigerators, into a state-of-the-art, high-volume, water heater production facility with capacity for future growth.

Why Purchase the Report?

  • Visualize the composition of the global electric & electronic home appliances market products in terms of product type, and distribution channels highlighting the critical commercial assets and players.
  • Identify commercial opportunities in the global electric & electronic home appliances market by analyzing trends and co-development deals.
  • Excel data sheet with thousands of data points of global electric & electronic home appliances market-level 4/5 segmentation.
  • PDF report with the most relevant analysis cogently put together after exhaustive qualitative interviews and in-depth market study.
  • *The global electric & electronic home appliances market report will provide access to approximately 53 market data tables, 44 figures, and 178 pages

Target Audience

  • Industry Investors/Investment Bankers
  • Suppliers/Buyers
  • Education & Research Institutes
  • Manufacturers
  • Research Professionals
  • Emerging Companies
  • Distributors

Table of Contents

1. Global Electric & Electronic Home Appliances Market Methodology and Scope

  • 1.1. Research Methodology
  • 1.2. Research Objective and Scope of the Report

2. Global Electric & Electronic Home Appliances Market - Market Definition and Overview

3. Global Electric & Electronic Home Appliances Market - Executive Summary

  • 3.1. Market Snippet by Product Type
  • 3.2. Market Snippet by Distribution Channels
  • 3.3. Market Snippet by Region

4. Global Electric & Electronic Home Appliances Market Dynamics

  • 4.1. Market Impacting Factors
    • 4.1.1. Drivers
    • 4.1.2. Restraints
    • 4.1.3. Impact Analysis
  • 4.2. Opportunity

5. Global Electric & Electronic Home Appliances Market - Industry Analysis

  • 5.1. Porter's Five Forces Analysis
  • 5.2. Supply Chain Analysis
  • 5.3. Regulatory Analysis
  • 5.4. Pricing Analysis

6. Global Electric & Electronic Home Appliances Market - By Product Type

  • 6.1. Introduction
    • 6.1.1. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Product Type
    • 6.1.2. Market Attractiveness Index, By Product Type
  • 6.2. Refrigerators & Freezers*
    • 6.2.1. Introduction
    • 6.2.2. Market Size Analysis, US$ Mn, 2016-2025 and Y-o-Y Growth Analysis (%), 2018-2026
  • 6.3. Washers & Dryers
  • 6.4. Dishwashers
  • 6.5. Air-conditioners
  • 6.6. Cooking Appliances
  • 6.7. Others

7. Global Electric & Electronic Home Appliances Market - By Distribution Channels

  • 7.1. Introduction
    • 7.1.1. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Distribution Channels
    • 7.1.2. Market Attractiveness Index, By Distribution Channels
  • 7.2. Supermarket & Hypermarket*
    • 7.2.1. Introduction
    • 7.2.2. Market Size Analysis, US$ Mn, 2016-2025 and Y-o-Y Growth Analysis (%), 2018-2026
  • 7.3. Specialty Stores
  • 7.4. E-Commerce
  • 7.5. Others

8. Global Electric & Electronic Home Appliances Market - By Region

  • 8.1. Introduction
    • 8.1.1. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Region
    • 8.1.2. Market Attractiveness Index, By Region
  • 8.2. North America
    • 8.2.1. Introduction
    • 8.2.2. Key Region-Specific Dynamics
    • 8.2.3. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Product Type
    • 8.2.4. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Distribution Channels
    • 8.2.5. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Country
      • 8.2.5.1. U.S.
      • 8.2.5.2. Canada
      • 8.2.5.3. Mexico
  • 8.3. Europe
    • 8.3.1. Introduction
    • 8.3.2. Key Region-Specific Dynamics
    • 8.3.3. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Product Type
    • 8.3.4. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Distribution Channels
    • 8.3.5. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Country
      • 8.3.5.1. Germany
      • 8.3.5.2. U.K.
      • 8.3.5.3. France
      • 8.3.5.4. Rest of Europe
  • 8.4. South America
    • 8.4.1. Introduction
    • 8.4.2. Key Region-Specific Dynamics
    • 8.4.3. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Product Type
    • 8.4.4. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Distribution Channels
    • 8.4.5. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Country
      • 8.4.5.1. Brazil
      • 8.4.5.2. Argentina
      • 8.4.5.3. Rest of South America
  • 8.5. Asia Pacific
    • 8.5.1. Introduction
    • 8.5.2. Key Region-Specific Dynamics
    • 8.5.3. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Product Type
    • 8.5.4. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Distribution Channels
    • 8.5.5. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Country
      • 8.5.5.1. China
      • 8.5.5.2. India
      • 8.5.5.3. Japan
      • 8.5.5.4. Australia
      • 8.5.5.5. Rest of Asia Pacific
  • 8.6. Middle East and Africa
    • 8.6.1. Introduction
    • 8.6.2. Key Region-Specific Dynamics
    • 8.6.3. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Product Type
    • 8.6.4. Market Size Analysis, and Y-o-Y Growth Analysis (%), By Distribution Channels

9. Global Electric & Electronic Home Appliances Market Competitive Landscape

  • 9.1. Competitive Scenario
  • 9.2. Market Positioning/Share Analysis
  • 9.3. Mergers and Acquisitions Analysis

10. Global Electric & Electronic Home Appliances Market Company Profiles

  • 10.1. AB Electrolux*
    • 10.1.1. Company Overview
    • 10.1.2. Form Portfolio and Description
    • 10.1.3. Key Highlights
    • 10.1.4. Financial Overview
  • 10.2. Qingdao Haier Co., Ltd.
  • 10.3. Hitachi, Ltd.
  • 10.4. LG Electronics Inc.
  • 10.5. Midea Group Co., Ltd.
  • 10.6. Panasonic Corporation
  • 10.7. Robert Bosch Gmbh
  • 10.8. Samsung Electronics Co., Ltd.
  • 10.9. Sharp Corporation
  • 10.10. Whirlpool Corporation
  • List is not exhaustive

11. Global Electric & Electronic Home Appliances Market - Premium Insights

12. Global Electric & Electronic Home Appliances Market - DataM

  • 12.1. Appendix
  • 12.2. About Us and Services
  • 12.3. Contact Us
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